TrustRadius Insights
Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have …
Overview
What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
Recent Reviews
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Reviewer Pros & Cons
Pricing
N/A
Unavailable
What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
23 people also want pricing
Alternatives Pricing
What is Muck Rack?
Muck Rack is a public relations offering from Sawhorse Media.
What is BuzzSumo?
BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts. BuzzSumo was acquired by…
Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Cision Communications Cloud?
Cision Communications Cloud® empowers communicators with tools that help them reach the right audiences, deliver impactful results across traditional, digital and social media, and track a brand in one integrated solution. Automated analysis helps users report and translate campaigns into insights.
Cision Communications Cloud Features
- Supported: Media Monitoring and Analytics
- Supported: Media Relationship Management
- Supported: Social Listening
Cision Communications Cloud Screenshots
Cision Communications Cloud Videos
Media Relationship Management
Cision Social Listening
Cision Communications Cloud Competitors
Cision Communications Cloud Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
Agility PR Solutions, Meltwater, and Muck Rack are common alternatives for Cision Communications Cloud.
Reviewers rate Implementation Rating highest, with a score of 10.
The most common users of Cision Communications Cloud are from Mid-sized Companies (51-1,000 employees).
Comparisons
Compare with
Reviews and Ratings
(468)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have praised its ability to streamline communication within teams, making it easier for members to collaborate and share information. Reviewers have also noted its effectiveness in project management, with the product providing a centralized platform for planning, tracking progress, and assigning tasks. Additionally, users have found value in its functionality for customer relationship management, allowing them to keep track of interactions and effectively manage their customer base. Overall, the product has proven to be a valuable tool for enhancing productivity and improving efficiency across various industries and professional environments.
-
Easy-to-use and Intuitive User Interface: Users have found the user interface of Cision PR Software to be easy-to-use, intuitive, and not overwhelming. They appreciate the well-designed and user-friendly interface of Cision Communications Cloud.
-
Exceptional Reporting Capabilities: Users highly praise the exceptional reporting capabilities of Cision Communications Cloud. They find the platform's reporting features to be interactive, detailed, and customizable. Many users value how these reports help them quantify the impact of media on their business and gain insights into trends. Additionally, users appreciate the media tracking capability of Cision as it aids in measuring PR results.
-
Effective Search Functionality: Users find the search function in Cision to be helpful and excellent for quickly obtaining high-level information or metrics about a publication. The detailed database of contacts in Cision is also highly valued by users who find it useful for identifying reporters and influencers. Moreover, they highlight that the new edition of the media building interface is easy to use.
User Interface: Many users have found the user interface to be confusing, clunky, and not intuitive, making tasks difficult and cumbersome to navigate. These issues have been mentioned by multiple reviewers.
Search Tools: Some users have experienced issues with the search tools, which sometimes fail to pick up all the coverage or include irrelevant content, requiring additional clean-up work. This has been a common frustration among users.
Customer Service: Users have expressed frustration with the customer service/account team, stating that it takes repeated requests to get an answer from them. Multiple users have mentioned difficulties in getting timely responses from customer service representatives.
Users recommend entering into a trial or limited agreement first to test the software's suitability for the company. They suggest leveraging the support team for training and assistance with any questions. Users highly recommend Cision for its usefulness in public relations and media relations, as it is considered the most comprehensive media list monitoring software available, providing accurate and up-to-date contact information. Overall, Cision is recommended for organizations that require up-to-date media contact information and extensive news coverage, and it can benefit organizations in various capacities. Users advise contacting a representative to receive a thorough explanation of the features and functionalities of Cision. They find Cision very useful for PR purposes and suggest setting aside time to onboard oneself with all the features and functionalities of the platform. Users also suggest comparing Cision against other similar platforms and considering the level of support needed. In summary, users believe Cision is the industry standard and a reliable software option.
Attribute Ratings
Reviews
(101-125 of 276)Companies can't remove reviews or game the system. Here's why
July 05, 2019
Great customer service, bit of a painful interface.
We are a horizontal team, so it is used upon request by the whole organization. It addresses earned media problems such as share of voice against competitors, top readership, and tagging our agency secured articles.
July 05, 2019
Very useful software for our agency
We use Cision Communications Cloud (TrendKite)* across multiple clients in various ways. I find that the most useful feature is the interactive PR report - it does take some time to set up a dashboard for each client and ensure that this is pulling in the right kind of content, however once this is set up it's very easy to generate PR reports that look sleek and have lots of functionality. We have had some difficulty setting this up in instances where we work with one division of a larger company, however, the Cision TK team are very helpful and are always willing to jump on a call to help solve any problems. We have also had a few issues with the platform not picking up some of the more niche publications in our industry, and with ad equivalency values for these not matching what we expect, however it is very easy to remove these values from your dashboard or report. We also use the social analytics feature to regularly report back to clients, which is very helpful in proving the value of our work to clients.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 28, 2019
Achieve PR goals with highly customizable and actionable reporting you can't get in Google Analytics
We use Cision Communications Cloud (TrendKite)* for tracking competitors, share of voice, and brand sentiment, as well as earned media. We report these details up in the organization monthly, quarterly, and annually.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
Cision Communications Cloud (TrendKite)* is being used by the brand engagement team who then distributes applicable information to various marketing teams and heads of leadership. We primarily brought on the platform to solve our reporting needs, of which it's provided a great solution. The social analytics it has provided has been incredibly valuable and the ability to build reports directly in the platform has been a huge time saver. What has really stood out the most, is how robust the system is while retaining a really user-friendly and clean interface.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 20, 2019
Great PR Tool for Franchise Companies!
We use Cision Communications Cloud (TrendKite)* as our primary public relations tracking software. It is incredibly beneficial for our business to track our press mentions, features, and watch competitor trends. We build monthly PR reports, and 90% of the metrics come directly from Cision Communications Cloud. Representatives at Cision / TrendKite are attentive, assist us with any troubleshooting, and help optimize our user experience. I couldn't effectively do my job without it!
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 19, 2019
Bumble loves Cision Communications Cloud!
We use Cision Communications Cloud (TrendKite)* several ways to correlate press readership impressions and mention volumes with localized userbase growth, to provide a live feed in Slack of press pickup in market, and to monitor potential partners + competitors for relevancy at a market level.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
June 18, 2019
Cision Communications Cloud is cool. Use it
We use it in the Strategic Communications Department to monitor our media mentions. It's easier than Google Alerts, though we supplement Trendkite with those.
We utilize Cision Communications Cloud (TrendKite)* to track our reach in the media, compare ourselves to our competitors, and identify new areas of influence we might reach too.
*[This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
June 03, 2019
Cision Communications Cloud advantage
Aggregate media mentions of Black & Veatch, newsletter builds, share-of-voice measurement against competitors.
Cision Communications Cloud (TrendKite)* is being used by our Corporate Marketing & Communications department, not the whole organization. We use it to listen and report on media mentions, competitor analyses, share of voice comparisons for different campaigns (seeing how we measure up in the "new energy" or "smart infrastructure" media space for example). We also generate an "In the News" weekly newsletter and personally I use it for social media tracking, and influencer identification and targeting. I wish I had more bandwidth to capitalize on the latter two functionalities more.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 01, 2019
Satisfied Cision Communications Cloud Customer
We use it for monitoring and measuring the quality and content of coverage for our clients and prospective clients. We also use the platform to conduct competitive landscape analyses and to inform the creation of our pitching strategy.
Cision Communications Cloud (TrendKite)* is currently being used by the Dallas office to the best of my knowledge. We currently work with big accounts and it addresses many issues with keeping up with coverage and monitoring competitors.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 01, 2019
Cision Communications Cloud Review
We use it to measure the impact of our press coverage though the audience reach and the AVE. We expected to be able to use it to monitor attribution traffic. However, either the technical connection to our corporate website was not correct or very few readers go to the corporate website as a result of reading an article. As a result, the value of press coverage as an awareness builder that drives contacts into the marketing demand gen funnel is not able to be measured through Cision Communications Cloud (TrendKite)*. This is an issue for us going forward as this is a key metric we need to be able to measure and improve - website traffic attributed to press coverage.
*[This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
May 30, 2019
Cision Communications Cloud Review
It is available to all current clients. We have both clients using the full premium version and the standard version.
It looks to be used to:
1. Help with measurement
2. Provide marketing and competitor insight
3. Showing we take measurement seriously
4. Help us differentiate from other agencies
It looks to be used to:
1. Help with measurement
2. Provide marketing and competitor insight
3. Showing we take measurement seriously
4. Help us differentiate from other agencies
May 28, 2019
Cision Communications Cloud -- How An Internal Non PR Focused Team Like Us Measures PR Content
We are currently using Cision Communications Cloud (TrendKite)* to monitor our trends and monitor the impact of earned media, outreach, and influencer marketing. Cision Communications Cloud allows us to see the rank of the page and its monetary value. It allows us to determine the readership and whether we are captivating quality audiences or not.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
May 03, 2019
The quintessential PR database tool
Cision is being used on behalf of our clients, as well as internally for our own agency PR efforts. Cision helps us pull distribution lists for outlets and reporters nationwide, and is especially helpful in markets where we don't historically activate. It also allows us to research journalists and outlets at scale and in a time efficient manner.
April 22, 2019
Cision Communications Cloud for the win
It is being used across the organization for those that work on the client account that we have contracted Cision (TrendKite)* for.
It addresses the need for accurate, real-time media monitoring.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
April 11, 2019
A Slick and Sophisticated System
Cision Communications Cloud (TrendKite)* is being used by the Communications Department in order to provide monthly reporting on the destination's media presence. It enables the Board of Directors to quickly discern the brand's performance against stated objectives and to compare share of voice against our competitive set on a monthly basis. It provides earned media values so that the community recognizes the cost that would have been expended to achieve the media coverage generated.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
April 05, 2019
Cision is a PR professionals friend
Cision PR Software is an invaluable tool to my PR firm. While only used by about five members of our entire organization, it addresses the needs we have as a public relations business. It is especially helpful as a tool for pitching reporters, finding contacts at specific news organizations, and updating staff and clients on daily news by topic.
[Cision Communications Cloud is being used] by marketing professionals in one organisation in several regions (EU, US and APAC).
The main user is the Global PR Specialist, who is using Cision Communications Cloud (TrendKite)* to measure the impact of PR initiatives on a global scale.
The reason Cision (TrendKite) was selected is the fact the tool can measure publications in multiple languages on a global scale and get the direct point of contact.
*This review was written near the time Cision aquired TrendKite. TrendKite is now part of Cision Communications Cloud.
The main user is the Global PR Specialist, who is using Cision Communications Cloud (TrendKite)* to measure the impact of PR initiatives on a global scale.
The reason Cision (TrendKite) was selected is the fact the tool can measure publications in multiple languages on a global scale and get the direct point of contact.
*This review was written near the time Cision aquired TrendKite. TrendKite is now part of Cision Communications Cloud.
March 09, 2019
Cision Communications Cloud Review
We are using Cision Communication Cloud (TrendKite)* across our organization. Primary users are those working directly with clients to track news and show value added for our public relations efforts. As far as business problems it addresses, we feel that Cision Communications Cloud is allowing us to show clients the bigger picture when it comes to how PR is affecting their bottom line, including web traffic, competitor analysis and share of voice. It is also helping our team when it comes to crafting better pitches and understanding what coverage is getting more traction and why.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision CommunicationsCloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision CommunicationsCloud.]
Our organization uses Cision Communications Cloud (TrendKite)* as a media monitoring/reporting tool. We use it daily to build news scans to share with clients, and quarterly when we are building our 3-month dashboard. We use the searches to build reports that show the share of voice, how our key messages pull through, and general numbers of coverage.
*[This review was written near the time Cision acquired TrendKite. TrendKite is now Cision Communications Cloud.]
*[This review was written near the time Cision acquired TrendKite. TrendKite is now Cision Communications Cloud.]
Cision Communications Cloud (TrendKite)* is being used to track the media coverage of and for Portland State University. It's being used within the centralized University Communications team. It is used to track mentions, sentiment and provide leadership with a dashboard of coverage. It is also being used to search out appropriate journalists and bloggers to cover research and other relevant news from Portland State.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
We use Cision Communications Cloud (TrendKite)* as a media-monitoring tool to create daily newsletters for clients and business associates. We also use the platform to track earned media on campaigns and press releases and to create reports for clients showing results. Finally, we use Cision Communications Cloud to monitor media for reputational management and crisis communications purposes.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
March 08, 2019
Slow Start Up, But Helpful Tool
Our 4-person public relations team uses Cision Communications Cloud (TrendKite)* to support and enhance our earned media tracking and reporting. We use it along with other media tracking services to organize and aggregate our earned media results. It helps us digitally track earned media including new-to-us data points of website attribution traffic and social amplification.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.