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Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have …
Overview
What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
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What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
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Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Cision Communications Cloud?
Cision Communications Cloud® empowers communicators with tools that help them reach the right audiences, deliver impactful results across traditional, digital and social media, and track a brand in one integrated solution. Automated analysis helps users report and translate campaigns into insights.
Cision Communications Cloud Features
- Supported: Media Monitoring and Analytics
- Supported: Media Relationship Management
- Supported: Social Listening
Cision Communications Cloud Screenshots
Cision Communications Cloud Videos
Media Relationship Management
Cision Social Listening
Cision Communications Cloud Competitors
Cision Communications Cloud Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
Agility PR Solutions, Meltwater, and Muck Rack are common alternatives for Cision Communications Cloud.
Reviewers rate Implementation Rating highest, with a score of 10.
The most common users of Cision Communications Cloud are from Mid-sized Companies (51-1,000 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
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- Recommendations
Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have praised its ability to streamline communication within teams, making it easier for members to collaborate and share information. Reviewers have also noted its effectiveness in project management, with the product providing a centralized platform for planning, tracking progress, and assigning tasks. Additionally, users have found value in its functionality for customer relationship management, allowing them to keep track of interactions and effectively manage their customer base. Overall, the product has proven to be a valuable tool for enhancing productivity and improving efficiency across various industries and professional environments.
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Easy-to-use and Intuitive User Interface: Users have found the user interface of Cision PR Software to be easy-to-use, intuitive, and not overwhelming. They appreciate the well-designed and user-friendly interface of Cision Communications Cloud.
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Exceptional Reporting Capabilities: Users highly praise the exceptional reporting capabilities of Cision Communications Cloud. They find the platform's reporting features to be interactive, detailed, and customizable. Many users value how these reports help them quantify the impact of media on their business and gain insights into trends. Additionally, users appreciate the media tracking capability of Cision as it aids in measuring PR results.
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Effective Search Functionality: Users find the search function in Cision to be helpful and excellent for quickly obtaining high-level information or metrics about a publication. The detailed database of contacts in Cision is also highly valued by users who find it useful for identifying reporters and influencers. Moreover, they highlight that the new edition of the media building interface is easy to use.
User Interface: Many users have found the user interface to be confusing, clunky, and not intuitive, making tasks difficult and cumbersome to navigate. These issues have been mentioned by multiple reviewers.
Search Tools: Some users have experienced issues with the search tools, which sometimes fail to pick up all the coverage or include irrelevant content, requiring additional clean-up work. This has been a common frustration among users.
Customer Service: Users have expressed frustration with the customer service/account team, stating that it takes repeated requests to get an answer from them. Multiple users have mentioned difficulties in getting timely responses from customer service representatives.
Users recommend entering into a trial or limited agreement first to test the software's suitability for the company. They suggest leveraging the support team for training and assistance with any questions. Users highly recommend Cision for its usefulness in public relations and media relations, as it is considered the most comprehensive media list monitoring software available, providing accurate and up-to-date contact information. Overall, Cision is recommended for organizations that require up-to-date media contact information and extensive news coverage, and it can benefit organizations in various capacities. Users advise contacting a representative to receive a thorough explanation of the features and functionalities of Cision. They find Cision very useful for PR purposes and suggest setting aside time to onboard oneself with all the features and functionalities of the platform. Users also suggest comparing Cision against other similar platforms and considering the level of support needed. In summary, users believe Cision is the industry standard and a reliable software option.
Attribute Ratings
Reviews
(151-175 of 276)Companies can't remove reviews or game the system. Here's why
We use Cision Communications Cloud (TrendKite)* for two primary functions: as a daily aggregation of relevant news items about our organization and its affiliates that we can cull and share with senior leadership; and to track the scope and effectiveness of specific marketing and branding campaigns across the earned media landscape. It is used only by our communications/external relations department.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communication Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communication Cloud.]
October 26, 2018
PR Cision Communications Cloud Review
Cision Communications Cloud (TrendKite)* is used for monitoring and reporting for one of our destination clients. I believe we are one of the only teams in the office that uses it, as our client is the one that pays for the service. It addresses the problem of tracking articles that we have not secured ourselves, as our client likes to see what else has been published in the media about the destination.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
October 26, 2018
Accurate, comprehensive, and integrated analytics
We're using it within the media relations team to gauge Kellogg's share of voice in top tier business media, compared to our 6 competitors. This includes any time the school is profiled, any time our faculty are quoted, etc -- essentially any time where our name is mentioned compared to competitors' names. We obviously weed out press releases, obituaries, job announcements, etc.
We are also using it to slice and dice how many times our name is mentioned in conjunction with priority topics for the organization (e.g., healthcare, artificial intelligence, etc.). And we are comparing that with our peers to see who has the most significant reputation aligned with a specific topic.
Finally, we are collaborating with our donor relations team to set up Cision Communication Cloud (TrendKite)* alerts for every time a prospective donor is mentioned in the news. This will allow the gift officers to ping the prospect with a congratulatory note, providing a nice touchpoint and relationship-builder.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
We are also using it to slice and dice how many times our name is mentioned in conjunction with priority topics for the organization (e.g., healthcare, artificial intelligence, etc.). And we are comparing that with our peers to see who has the most significant reputation aligned with a specific topic.
Finally, we are collaborating with our donor relations team to set up Cision Communication Cloud (TrendKite)* alerts for every time a prospective donor is mentioned in the news. This will allow the gift officers to ping the prospect with a congratulatory note, providing a nice touchpoint and relationship-builder.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
October 26, 2018
Cision Communications Cloud Review
I use Cision Communications Cloud (TrendKite)* as our primary PR monitoring software. It addresses three key problems I face in my day-to-day role as a PR professional:
- Discovering the blogs and news sites where our brand and products are mentioned
- Understanding the impact of these mentions to our business
- Providing an easy-to-use reporting tool to share results based off these mentions
October 26, 2018
Doing ok, room for improvement! Just like my hair!
Its used to help our clients see how their PR has been received in the market, where and when it was used and the resulting audience we reached.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
October 26, 2018
Great tool for PR measurement
Cision Communications Cloud (TrendKite)* is used by the public relations team to monitor and analyze media coverage. We track daily media mentions with the newsletter tool and then analyze on a weekly and monthly basis. We're particularly interested in looking at volume of coverage, share of voice, competitor news, key message pull through, sentiment and SEO value. It is currently only used by the marketing team. For PR, it allows us to understand how we're positioned in the media and what messages are resonating organically.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
October 26, 2018
Cision Communications Cloud Review
We use Cision Communications Cloud (TrendKite)* to monitor our mentions in the media and see what our associated metrics are.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
October 26, 2018
Cision Communications Cloud: Setting you up for greatness.
Right now, Cision Communications Cloud (TrendKite)* is used by the communications and marketing department. We use it to monitor our press mentions, keyword associations, ad equivalency and make data-based decisions. We also run reports for the Board of Trustees so that they know how we are doing.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
October 26, 2018
A relatively happy costumer.
We monitor the coverage for the company for each month. We then put the data it provides us into Excel where we track how we're trending. I create monthly reports that I distribute to the senior staff and my co-workers. We use Spike alerts to see when other airlines are being covered. We monitor each product launch, many marketing campaigns and even some other topics related to us.
October 23, 2018
Cision Communications Cloud: It does what you need it to do
Our PR team uses Cision Communications Cloud (TrendKite)* to monitor media coverage in real time and generate timely media coverage reports for executives and other key stakeholders. It also helps us identify industry and competitor trends.
October 17, 2018
Accurate and user friendly, great tool!
Cision Communications Cloud (TrendKite)* is being used as main PR tool across several markets in the group, both for analyzing and reporting. It's quite important for us to follow up the performance of our PR communications with so many different brands and markets, and also differentiate which coverage is relevant for each one. In this point, this tool is doing a great job, with accurate information and great user experience at the time to manipulate the data.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
October 17, 2018
Cision Communications Cloud for Public Relations Agencies
We use Cision Communications Cloud (TrendKite)* to measure earned media placements for a variety of business-to-business and nonprofit clients. The entire company has access to and uses Cision on a daily basis.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
October 08, 2018
The Wonderful Usage of Cision Communications Cloud
I use it to help develop a better understanding as to which articles support our brand and to make sense as to what is being said about it.
October 04, 2018
Strong capabilities and support
My department is using Cision Communications Cloud (TrendKite)* to measure our media mentions and the success of our PR campaigns. We had previously used Google Alerts and manual metrics to quantify how many articles our brand and faculty members were mentioned in on an annual basis. It also replaces a media contacts database we used previously.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
September 15, 2018
Cision Communications Cloud is not your granddaddy's database, and that's a good thing
We use Cision Communications Cloud (Trendkite)* for our creative agency, and for most of our PR clients. It's a great tool for PR monitoring, reporting, and targeting reporters and we plan to continue using it next year. I like that it has a strong digital PR and social media component to help demonstrate reach across all platforms. We have recommended it to larger clients who would benefit from having their own PR database. I also appreciate the customer service at Cision. Since they are a newer company, it feels like they actually care about me, and they are way more responsive than our previous solution. I also find that while their database of reporters is smaller, the contact information is actually accurate, which goes a long way in my book!
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
August 29, 2018
Trust Cision Communications Cloud!
We currently use Cision Communications Cloud (TrendKite)* for all our reporting requirements as far as earned media is concerned. It solves the issue for us of measuring all important share of voice versus competitors; it helps us track our mentions on a week to week basis, it provides sentiment analysis, social amplification and lastly ad equivalency - all in real time. In prior roles at agencies, this type of analysis would have taken a team at least a week to pull together from disparate systems. With Cision - it's all available instantly and in a beautiful, visual interface.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
August 10, 2018
Increasing Share of Voice using Cision Communications Cloud
I have developed a product called MarkInTell which is service for companies to increase Share of Voice through Influencer Management. I operate as a small agency for smaller organizations that need to increase their voice among targeted industry consultants, writers, speakers and analysts. I treat these influencers as major accounts and track communication with them using CRM tools and a sales funnel.
July 16, 2018
Hey good lookin'
We use Cision Communications Cloud (TrendKite)* for two things. We track the success of our media outreach and how well those messages are reported and repeated. A less obvious use for Cision Communications Cloud, although very important, is tracking the messaging activities of our competitors. In a political environment in which ideas and policies often start outside our state and move in, this has been tremendously valuable.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 27, 2018
Cision is great for media list building
I have used Cision for a number of years through three different jobs in the public relations field. The product is great for building media lists, sourcing media contact information, searching for relevant media based on coverage area, social media, or previously reported topics. It is also great for searching for outlets or contacts based on location, topic area, etc.
June 26, 2018
Cision Communications Cloud Review
Weber Shandwick uses Cision Communications Cloud (Trendkite)* across analytics, client experience, PR... we track earned media coverage for clients.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
June 08, 2018
One Cision to Rule Them All
Our organization uses Cision Communications Cloud (TrendKite)* across the entire team as a means of tracking the mentions in the press for each of our PR clients, staying alert on high volume mentions and potential crises, as well as keeping track of the value of our work for our clients.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 07, 2018
Great people, great product!
We use Cision Communications Cloud (Trendkite)* for several accounts. It started as a tool used primarily by our analytics team, but now more and more account teams want to access as well, as their clients expect more rigorous KPI reporting. It's great because it's both a media monitoring platform and an analysis platform. We all love being able to quickly visualize our data via customized widgets, but the hands-down best feature is the customer service/support. We love that they will build our keywords for us and are quick to respond when we reach out for help. There really isn't a comparable product that suits the needs of a modern PR firm like Cision- they get what we're trying to do.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
June 06, 2018
Cision Communications Cloud is AMAZING
We're using Cision Communications Cloud (TrendKite)* to measure our PR and influencer mentions, social media shares of those mentions, and the traffic those mentions drive to our website. We have five users who access and use the system. This is the first time we've truly been able to capture and measure the effectiveness of our PR and content marketing strategies.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
May 29, 2018
Excellent Account Management and Slick Software
Our Corporate Communications team (which manages PR, Investor Relations, and Corp Comms) uses Cision Communications Cloud (Trendkite)* to evaluate Evolent's public relations presence. For instance, we're always interested to get a sense of how many media mentions our company gets, and which of those are based more on the financial side (e.g. earnings) and how many are focused more on earned media focused on our business and clients. We also use Cision Communications Cloud to see which stories about health care policy legislation are read the most online and to stay on top of value-based and healthcare policy and other news.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
May 24, 2018
After researching 10 options, we are happy with our decision to use Cision Communications Cloud
Our main HQ in San Bruno is using Cision Communications Cloud (TrendKite)*. Each morning our entire office gets an alert for industry news and competitor news at 8 am. On top of that, we get the real-time alerts any time an article is published about our company. We also created custom searches for some of our sales reps to help them personalize their emails making their jobs easier as well. Lastly, having Cision Communications Cloud really made pulling data for big meetings like sales kickoff, end of the quarterly meetings, and board meetings the best!! We were able to see a lot of trends and pull important data in a very timely manner, which would not do at all before having Cision Communications Cloud.
Before we had Cision we had no idea what articles were being published, what news outlets had the best readership, or how our press compared to our competitors. Now we have a clear view and can make data-driven decisions in a timely manner.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
Before we had Cision we had no idea what articles were being published, what news outlets had the best readership, or how our press compared to our competitors. Now we have a clear view and can make data-driven decisions in a timely manner.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.