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Classy

Classy

Overview

What is Classy?

Classy is a fundraising platform that supports direct giving and peer-to-peer fundraising, recurring donations, and event management. Classy offers nonprofits the tools to provide the right experience to the right donor at the right time.Classy gives nonprofits access to…

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Recent Reviews

TrustRadius Insights

Classy has become a go-to platform for nonprofit organizations, offering a range of customizable features that cater to their fundraising …
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TrustRadius Insights
TrustRadius Insights

Overall great experience!

10 out of 10
June 13, 2022
At our organization, we use Classy as our online site for donors to make generous contributions. We also use Classy as a tool for …
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Classy

10 out of 10
November 18, 2021
Incentivized
We are able to create campaigns with Classy, track our donors and supporters, pull various reports, all while being able to be creative …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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SH
Savannah Harrell
Graphic Design & Brand Manager
Palmer Home for Children (Non-profit Organization Management, 11-50 employees)
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Pricing

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Classy

Classy

N/A
Unavailable

What is Classy?

Classy is a fundraising platform that supports direct giving and peer-to-peer fundraising, recurring donations, and event management. Classy offers nonprofits the tools to provide the right experience to the right donor at the right time. Classy gives nonprofits access to customizable…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.classy.org/fundraising…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Classy?

Classy is a fundraising platform that supports direct giving and peer-to-peer fundraising, recurring donations, and event management. Classy offers nonprofits the tools to provide the right experience to the right donor at the right time.

Classy gives nonprofits access to customizable campaigns, best-in-class integrations, and an expansive library of resources including always-available care agents and hands-on fundraising coaches.

Together, the vendor states that Classy and GoFundMe have raised over $25 billion for good, collectively supporting the largest giving community in the world.


Classy Features

  • Supported: Peer-to-Peer Fundraising
  • Supported: Crowdfunding
  • Supported: Website Donations
  • Supported: Recurring Giving
  • Supported: Ticketed and Registration Events
  • Supported: Events with Fundraising
  • Supported: International Fundraising
  • Supported: Payment Processing
  • Supported: Embedded Donation Forms

Classy Screenshots

Screenshot of Campaign Designer: Campaign pages can be used to collect one-time or recurring donations through a customizable, mobile-responsive web page optimized for conversion.Screenshot of Peer-to-Peer: Mobilizes supporters with tools to fundraise on a nonprofit's behalf.Screenshot of Classy Live: Powers events of any size and location with an event fundraising platform that unites donors around a customized experience.Screenshot of Recurring Giving: To build a reliable revenue stream and appeal to more donors for ongoing support.Screenshot of Embedded Donation Forms: Maximizes conversion and revenue on websites using a form built for performance.Screenshot of Crowdfunding: To tell a story and inspire support for a cause with conversion-optimized crowdfunding campaigns.

Classy Video

Classy Product Overview

Classy Integrations

Classy Competitors

Classy Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUSA, Canada
Supported LanguagesEnglish

Frequently Asked Questions

Blackbaud TeamRaiser, Blackbaud Luminate Online, and Give Lively are common alternatives for Classy.

Reviewers rate Support Rating highest, with a score of 9.9.

The most common users of Classy are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(79)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Classy has become a go-to platform for nonprofit organizations, offering a range of customizable features that cater to their fundraising needs. Users rely on Classy as an accessible and easy-to-use online donation portal, providing a seamless experience for administrators and donors alike. With its user-friendly interface and flexibility in donation options, Classy serves as a one-stop-shop for donors, simplifying the process of making contributions.

One of the key use cases of Classy is its ability to create appealing web pages for ticket sales, merchandise, and event registration. This empowers users to raise more money for their cause by attracting participants and supporters. Additionally, Classy serves as a reliable and low-cost option for primary fundraising, seasonal appeals, and peer-to-peer fundraising campaigns. Its customizable features allow users to create comprehensive and easily digestible campaigns for fundraising events, offering different donation levels and showcasing the impact of each donation option.

Classy's integration with organizational accounting management software further simplifies fundraising operations by consolidating them into a single platform. This eliminates the need for manual data entry and ensures accuracy in financial reporting. Moreover, Classy supports the entire operation by flawlessly integrating with CRM systems, improving efficiency with data gathering for donation renewals, stewardship, and tax purposes.

Organizations have found Classy to be instrumental in capturing and retaining donors worldwide due to its excellent customer service and fundraising resources. The platform's ability to bridge the gap between donors and bank accounts has helped organizations double their online revenue and grow their programs. With its continuous improvements, Classy strives to make fundraising easier for nonprofits by providing a seamless user experience and robust reporting capabilities.

Overall, Classy serves as a versatile tool for various fundraising efforts, including crowdfunding campaigns, special events, general fundraising, ticketed events, and peer-to-peer fundraising. It offers a user-friendly interface for both donors and administrators, supports multiple payment options, provides customization options for campaign design, and seamlessly integrates with other systems for efficient data management. Users appreciate the helpful and responsive customer service staff, making Classy a reliable choice for nonprofit organizations in their fundraising endeavors.

The most common recommendations from users are as follows:

  1. Users recommend trying Classy for its comprehensive collection of fundraising examples and best practices, which makes fundraising easier and more informative. It is particularly beneficial for small non-profits, but users suggest exploring other options as well.
  2. Users appreciate Classy's easy-to-use back end and organized interface, considering it the best platform for fundraising transactions. They recommend it for organizations looking to grow and collaborate with people who are passionate about their cause.
  3. Classy's beautifully designed campaigns and accurate data processing capabilities are highly praised by users. They find the interface, creative control, and customer support worth the investment. Users also encourage more non-profit organizations to use Classy due to its resources, support, and user-friendly functions.

While many users recommend Classy, some caution that needs and features should be thoroughly assessed before committing, especially for midsize non-profits. They suggest there may be better products available for peer-to-peer fundraising. However, Classy is highly recommended for non-profits already using Salesforce for CRM integration. It is also suggested to fully test customizations needed in Salesforce before utilizing Classy.

Overall, users find Classy to be an excellent online giving and registration platform that can help reach a new audience. Some users emphasize the importance of developing feasible fundraising strategies before signing up with Classy. While it may be more suitable for mid to large-scale nonprofits due to its cost, smaller nonprofits may still find value in trying out Classy, particularly for crowd fundraising initiatives. Users are encouraged to reach out to Classy's support team for any questions or concerns they may have.

Attribute Ratings

Reviews

(1-25 of 53)
Companies can't remove reviews or game the system. Here's why
November 22, 2023

User-friendly tool! We love it!

SH
Savannah Harrell
Graphic Design & Brand Manager
Palmer Home for Children (Non-profit Organization Management, 11-50 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
We love using Classy for event management - especially now that they have the check-in feature with the Classy Live integration. We also love the use of the auction features, but most of our auctions are in-person, so we don't get to use it much.
November 07, 2022

Classy Keeps It Real Easy!

Verified User
Employee in Other
Health, Wellness and Fitness Company, 11-50 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I think Classy is a great solution for any nonprofit, whether large or small. With such great customer support, any organization would benefit from using the platform for campaigns, donation forms, donor management, events management, payment processing, and more. It is easy to integrate the platform with other fundraising softwares, which is very useful.
October 08, 2022

Reliable and Great Customer Service

FR
Fynn Rorris-Crow
Development Director
Project HEAL (Non-profit Organization Management, 11-50 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy is perfect for online fundraising - both for professionals and volunteers. If you have very specific reporting needs, I would not recommend it without integrating with a well-developed CRM. Their customer support, however, is very helpful and enthusiastic.
August 09, 2022

Classy - an excellent product for a variety of fundraising purposes

Verified User
Manager in Other
Civic & Social Organization Company, 51-200 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Well suited for organizations with large fundraising programs or many recurring donors, especially those who have the staffing to devote to reporting and fundraising data analysis. Variety of payment options is good for mobile-first or younger audiences who may be taking more frequent advantage of payment methods like Venmo and Apple Pay.

Most useful if it is used in tandem as an event registration/event hosting platform (Classy Event Registration or Classy Live) as attendee data and fundraising is kept in a single place.

Less appropriate for smaller organizations, or folks that will not be doing crowdfunding/peer-to-peer/events. There are other platforms that do standard donation pages well that have fewer bells and whistles but are accordingly cheaper.
June 13, 2022

Overall great experience!

Verified User
Employee in Other
Non-profit Organization Management Company, 1-10 employees
Score 10 out of 10
Vetted Review
Verified User
Likelihood to Recommend
For our organization, Classy has been able to meet all of the needs we have. As a non-profit, Classy makes the process for our donors simple and seamless, something that is of the utmost importance. As Classy users, we're very happy with how easy the platform is to use and navigate.
May 08, 2022

Extremely easy to use, and powerful for event planning

CK
Connor Kirk
Program Coordinator
Kesem (Non-profit Organization Management, 51-200 employees)
Score 10 out of 10
Vetted Review
Verified User
Likelihood to Recommend
Classy is great for continual fundraising throughout the year. The volunteers at my nonprofit create a page that they use for the entire year to fundraise in their networks. Each spring we use Classy for event planning purposes, specifically to sell tickets and track attendee information. It's great for fundraising events - the website is easy for donors and attendees to use, and you can customize it pretty much however you need. Plenty of freedom on the admin side.
April 29, 2022

Classy is classy

Charlotte Lacey | TrustRadius Reviewer
Charlotte Lacey
Special Events Manager
Pasadena Humane (Philanthropy, 51-200 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
It is great with younger people and those who are at all tech-savvy. We do have some difficulties with an older population using the platform. But Classy lets you enter things off-line, so you can spend some time entering the information manually. I wish they had their own user hotline, instead, the user has to call you to fix problems.
April 28, 2022

More fundraising with less headaches

AG
Adrian Gerber
Director of Leadership Development
Young Life of Canada (Non-profit Organization Management, 201-500 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you need a website to support a fundraising event that has tickets, donations, or peer-to-peer capability, but your organization doesn't have an IT department that can create the solution for you - Classy is a great option for you. After various people being disappointed with our previous alternatives, all of our key stakeholders, both staff and volunteer, have been happy to thrilled with Classy.
November 30, 2021

Consider Classy!

Rachel Carey | TrustRadius Reviewer
Rachel Carey
Development Manager
Eye to Eye National (Non-profit Organization Management, 11-50 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy is well suited for an organization that has the structure and capacity to support large-scale peer-to-peer / crowdfunding campaigns. It takes a lot of marketing effort for these campaigns to be successful, even for someone whose full-time job is to plan and execute campaigns of this type. If your donors prefer to give via mail, Classy can be an expensive payment processor, so you really want to ensure that you're able to utilize their specific tools to gain and steward new donors for your cause.
November 23, 2021

Classy keeps it...well, Classy!

Verified User
Professional in Marketing
Non-profit Organization Management Company, 51-200 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy has been a solid platform that our organization has used for several years. We use it for our annual giving campaigns, our general capital campaign, as well as Program-specific campaigns. We can customize the campaign pages to fit the narrative of specific programs within our organization. I cannot think of other scenarios where it is less appropriate other than possible organizations who would want to avoid the service fees - but those fees are minute compared to the value Classy adds to our organization.
November 19, 2021

Top-notch fundraising software

MH
Mark Hackett
Executive Director
Operation Broken Silence (Non-profit Organization Management, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Likelihood to Recommend
Classy is perfect for small-medium organizations that want a simple user experience with a lot of power built-in. Using Classy puts hours of time back into our staff's schedules each week by keeping most of the information we need in a single, easily-accessible place. I imagine that Classy's reporting maybe a little less useful for larger organizations that need a super robust reporting apparatus, but there's a SalesForce integration that solves that potential challenge.
November 19, 2021

Helpful one-stop-shop for nonprofit fundraisers

KB
Katie Bradley
Development Officer
Aspire Public Schools (Education Management, 1001-5000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy would be extremely well suited for any nonprofits, particularly mid-larger size nonprofits that may have multiple campaigns in a year for which they need fundraising support. Given the cost, it would probably not make as much sense for a very small org or an organization without at least some existing donor constituency.
November 18, 2021

Classy

Verified User
Administrator in Research & Development
Non-profit Organization Management Company, 1-10 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy allows us to create various campaigns for different events. These campaigns can range from our general foundation funds, specific events (virtual or in-person), or campaigns such as GivingTuesday. We are able to design each campaign with their provided tools and also send out confirmation emails and email reminders. The second biggest plus, to us, is their immediate access to their customer support team (chat). We are able to get questions resolved very quickly.
November 16, 2021

The right fit!

Verified User
Representative in Other
Non-profit Organization Management Company, 11-50 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Tracking donor data is great, but using it for donor engagement does not seem as appropriate. Especially because it cannot track larger nonprofit gifts, such as grants, so there will always be a gap in nonprofit donation tracking if Classy only collects individual donations from single time donors.
November 15, 2021

Robust Fundraising Platform

AN
Andrew Noerr
Development Officer
illuminAid (Non-profit Organization Management, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy is very appropriate for organizations that are wishing to fundraise or use it as a CRM. Speaking on behalf of a non-profit, I can see it being very valuable in those ways. Outside of the non-profit world, I suppose that it can be valuable for corporate purposes as well, but I really advocate for its utilization in the non-profit space.
November 15, 2021

Classy- A good online giving tool

Verified User
Project Manager in Other
Non-profit Organization Management Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy is great for simple events, where you don't have a lot of details to share and are trying to drive peer-to-peer giving and/or registrations. Classy is also great for online giving. Nice and streamlined donor-facing pages. Campaigns can be easily duplicated for micro-campaigns (like segmented direct mail campaigns) that you want to look identical.
November 15, 2021

Empowering C-CAP

KL
Katie Lane
Director of Operations & Special Projects
Careers through Culinary Arts Program (Non-profit Organization Management, 11-50 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy is well suited for an organization that has a comprehensive development strategy. If an organization is looking to have peer-to-peer fundraising, host events, or run large-scale fundraising campaigns, Classy is it. Classy would be less appropriate if an organization weren't as reliant on individual donors or raised most of its funding through grants.
November 15, 2021

Couldn't be happier with our Classy subscription!

CP
Chrystie Payne
Communications Director
My Brother's Workshop (Non-profit Organization Management, 11-50 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
We use Classy to link everyone from our website to donate to our program. We are able to have specific campaigns for general operations or events or capital campaigns and the platform works great for all of those. When raising funds on Facebook, sometimes we find it easier to have a fundraising campaign in addition to our classy campaign to help our donors have to click fewer times to donate, however, this doesn't allow us to gain donor information so we still prefer donations to be made through classy.
August 04, 2021

Classy is great for smaller non-profits!

Nick Shoff | TrustRadius Reviewer
Nick Shoff
Founder and Executive Director
JamQuest (Philanthropy, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Classy is excellent for organizations that utilize peer-to-peer fundraising and several unique fundraisers a year. It is excellent for small non-profits who do not have the personnel or time to make our own pages or do the behind-the-scenes work. However, it is a little pricy for really small non-profits, and there may be better options out there, but this works if you want a great company with hundreds of online resources.
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