Skip to main content
TrustRadius
Conductor

Conductor

Overview

What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.Conductor helps marketers understand customer…

Read more
Recent Reviews

SEO made easy

9 out of 10
May 01, 2023
Incentivized
We use Conductor to help our search results for our services around the US as we offer a variety of services at a variety of locations. …
Continue reading

Conductor Review

9 out of 10
October 27, 2022
Incentivized
We use Conductor to manage the search efforts for multiple websites. Writers and SEOs use the tool for keyword research. The tool is a …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • SERP ranking tracking (242)
    9.1
    91%
  • Site recommendations (243)
    8.9
    89%
  • Keyword analysis (257)
    8.7
    87%
  • Competitive analysis (255)
    7.8
    78%

Reviewer Pros & Cons

View all pros & cons
Return to navigation

Pricing

View all pricing
N/A
Unavailable

What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic. Conductor helps marketers understand…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.conductor.com/pricing/?utm_…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

50 people also want pricing

Alternatives Pricing

What is seoClarity?

seoClarity is an SEO (Search Engine Optimization) platform for enterprises and agencies. It includes customizable dashboards, site audits, content analysis, competitor insights, reporting and actionable insights. It covers typical web search as well as mobile and local search.

What is Act-On?

Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.

Return to navigation

Features

SEO

Core features related to search engine optimization

8
Avg 7.8

SEO Channels

Features related to optimizing your website for specific channels

8.1
Avg 7.6

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

8.7
Avg 8.4
Return to navigation

Product Details

What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.

Conductor helps marketers understand customer needs and search behavior, enabling cross-functional teams to take action on their SEO strategy. Customizable dashboards and workflows guide marketers through the content creation process, enabling them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. Conductor states their customers include Citi, Siemens, and Microsoft.

Conductor Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support
  • Supported: Integration with web analytics tools

Conductor Screenshots

Screenshot of Provides insight into keyword visibility over time and discover keyword opportunities.Screenshot of Tracks the impact content has on revenue and traffic.Screenshot of Maps content strategy to reveal how content is performing at every stage of the buyer’s journey.Screenshot of Offers insights into trends and topics that customers are searching for to create the most relevant content.

Conductor Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS

Conductor Downloadables

Frequently Asked Questions

BrightEdge, Searchmetrics Suite, and Botify are common alternatives for Conductor.

Reviewers rate SERP ranking tracking and Mobile SEO and Global SEO highest, with a score of 9.1.

The most common users of Conductor are from Enterprises (1,001+ employees).
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews and Ratings

(365)

Attribute Ratings

Reviews

(26-50 of 113)
Companies can't remove reviews or game the system. Here's why
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We're currently using Conductor to do competitive keyword research in a highly saturated field. Conductor gives us the visibility on keywords that are reaching, and efficient to create content around. While we use Conductor in our digital marketing team mostly SEO, there are some benefits that allow us to ideate around what additional content we can create in areas we have gaps and opportunities.
  • Ability to use DeepCrawl to see if there are any glaring issues with the technical foundation of your site.
  • Ability to create dashboards for different target keyword categories to determine SEO effectiveness from new pieces of content.
  • Online training program that goes through the basics of SEO, but also gives a good reference in case you forget where certain tools are.
  • There are some international domains that aren't trackable yet, but they're slowly adding them.
  • Navigation menu may get a little confusing, but you'll get used to it over time.
  • Some dashboards aren't as user friendly as you'd like.
Conductor is a good choice for you if you're looking for a full SEO suite that tracks keywords, competitors, and identify content opportunities where you may missing. Conductor does have a marketplace where you're able to place monthly items with your account manager to help you create content brief, conduct keyword research, metadata optimization, etc. So if you're thinly resourced in your SEO department, this might be a big help. If you're looking to just track keywords, competitors, and content, Conductor might be a tool with too many features for you.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Conductor is currently used by mostly the digital marketing department to help us keep track of our keyword rankings and gain insights on where improvements are needed.
  • Keyword ranking monitoring.
  • Competitive analysis for keyword rankings.
  • Customer service.
  • Conductor API since some of the data that is received is hard to parse.
  • If you use the system with geo-TLDs and have a lot of keyword crossover between regions, the keyword setup can be confusing.
Conductor has a robust suite of tools that help with not just monitoring keyword ranking but also content suggestions to bridge the gap where improvements are needed. The more difficult part that Conductor needs to work on is linking better relevant suggested keyword and content with the keywords that are being tracked. Since Conductor is looking at the words that may have multiple meanings and uses, it's sometimes hard to get the suggested keywords and content properly relevant.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor in our Digital and Marketing efforts, primarily to help us better understand and assess the quality of our product content on the web, and where we can make improvements to our technical SEO. It has been very useful when migrating between web platforms, in order to account for redirects and orphaned pages on old domains. We've also been able to find duplicate page titles for products that differ slightly and exceed the max character count for Google, and change the structure of those page titles so that the differentiator does not reside in the last characters in the string.
  • I love how I can look at source URLs in Conductor and find out WHERE bad links are coming from. It's so much more helpful than Google Search Console.
  • I can see all of a site's issues at a glance, and drill down into details easily so that I can follow up on them quickly.
  • I can request a Competitor Analysis that will help me understand my competition better and make adjustments on the fly.
  • I'd like to be able to generate Marketplace reports on demand, rather than request them.
  • There doesn't seem to be a place to see what I've requested via Marketplace. I have had to rely on emails. There really should be a dashboard for this. If one exists, it should be listed under "Marketplace".
  • Increase the number of keywords you can track, domains, etc. per account.
Conductor is a great way to consolidate a lot of analytics. It pulls in Google Search Console data as well, so you can get everything in one place. Their interface is much easier to use and more intuitive.
It's also excellent for keyword research and offers really robust features. If you want a good idea of your site's visibility, Conductor has a ton of tools for this--Market Share, Rank Comparisons, Keyword Performance, Visibility Comparisons, Result Types, etc. I do not personally use the visibility tools in my position, but I have browsed them and can see that Conductor offers quite a lot of useful tools to fine-tune keywords.
Score 9 out of 10
Vetted Review
Verified User
Conductor is currently being used by two members of the marketing team. For me, the business problem that it solves is both content creation and content optimization. We use Conductor to create content based off SEO search terms then we use the keyword function of the platform the add keyword in order for our content to perform better and be found through search results by new users. The other member on my team uses it for more advanced SEO reporting.
  • Customer success.
  • Content creation.
  • Content optimization.
  • YouTube video performance.
  • Social media integrations.
The workspaces are a great addition to the platform that helps keep our team organized, allows us to see the projects that the various teams and departments are working on, and more. Using this feature we are able to keep our top priority projects in one place so that the team members can remain on the same page about the status of the various projects.
September 10, 2020

Unmatched Value.

SungJin "S.J." Yun | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are using Conductor to measure how our organic traffic is finding our website, find opportunities for content creation, and to keep a close eye on our competitors at the local level.

It is currently "owned" by the Marketing department, but we are looking to expand SEO knowledge to other departments so that they understand how it affects their business lines and scope. We are training them first on the SEO basics, and then eventually the platform.

This helps the managers in turn, educate our Agents and their clients on our strengths vs any competitor.
  • Track overall ranking at a high-level that can be drilled down of your entire website.
  • Great support team with regular calls.
  • Strong tool to provide opportunities for content marketing.
  • Competitive analysis in the SEO/SEM space.
  • Always innovating and integrating with other tools.
  • None at the moment. Maybe price? Something can always be cheaper!
  • Would love a simple tool that helps me find every page on the site that displays a certain word or phrase.
Great for a website migration to ensure that you don't lose any of that "juice" your site gets organically. Some developers for websites are great designers, but not necessarily SEO experts, so they need a team like Conductor to avoid a catastrophe.

A less-suited example is where they will track performance of SEM (paid search for keywords). Although that will eventually happen I'm sure.
Score 10 out of 10
Vetted Review
Verified User
Before, we were using a patchwork set of platforms to give us "ok" information on what our rankings were, how they were changing, and for KW research. We didn't have content analysis, true keyword tracking, or anything like that. With Conductor, we now have full visibility and tracking that is giving us another lever to be able to pull for our business needs. Now we have surgical precision on how we manage our organic tracking and great visibility into even our paid efforts effect on our rankings.
  • Researching & tracking keywords
  • Content analysis
  • Visibility into rankings
  • Cross channel reporting (paid/organic/social)
  • YouTube SEO
  • International search engines
It's great if you're mostly looking to Google as your major source of traffic (that it usually is), but if you're trying to look at international search engines like Naver, Baidu, etc, it doesn't really give you the visibility it needs. Also with the prominence of video these days and the fact that YouTube has it's own keyword metrics/rankings (and is the 2nd largest search engine in the US), I'm surprised there isn't more time invested in research for that. The conductor will move the needle for any business, these are my only pain points with it.
Laura Ballanco | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Conductor is being used by our organization to do keyword research to see what type of content people are searching for and the type of content we need to start producing. This helps us make smart decisions and informs us of strategy. We initially starting using just for the marketing department, but we realized the insights we found could be shared across many different departments. It helps us address how to make our content more visible across search engines and allows us to find the gaps for content we are missing.
  • Generates customer intent insights that lead to compelling content
  • Generates increasing traffic
  • Higher organic marketing ROI
  • Easy to use
  • Provides demographic info
Conductor is well suited for keyword research and figuring out content you should be writing and producing. It's also well suited to do a current page analysis to see what keywords your pages are ranking for. Additionally, we can use this tool to find out keywords other sites are ranking for. It's also great to do keyword research to find out the user intent behind the search.
Score 3 out of 10
Vetted Review
Verified User
Incentivized
Our whole SEO team uses Conductor. About 6 people in the agency use it. We use it for easy-to-see rank tracking primarily. We have many spreadsheets that we set up so we can v-lookup a large set of keyword ranks and do MoM and YoY rank comparisons, movements, etc. The market share feature is also useful.
  • The ability to isolate answer boxes in the ranking analysis is excellent.
  • The market share pie charts are a great way to get at-a-glance industry positioning.
  • I appreciate the interface of the main rankings where you can click Top 5 and Did Not Rank, etc, toggling for each date range.
  • It's easy to add or revise keyword lists without requesting help from the company.
  • The "Activity Stream" homepage on each account has these widgets that were meant to be interesting insights, but I rarely found them useful.
  • It is way too hard to use Conductor with an account that uses various markets (countries). You have to reload the whole interface for each country, which is very burdensome for some accounts with 15 or so countries -- reporting is almost impossible like this.
  • I don't like that Conductor only uses Google data -- even though Bing/Yahoo and other engines are the vast majority, there are still trends to see there.
  • I wish there was more focus on changes in search volume -- that would be nice to see any alerts about volume change.
Conductor is ideal for a single-country account that is focused primarily on keyword movements across the site. For any account focused on more than one country, Conductor isn't the ideal solution, as the level of exporting makes it unsustainable. Investigating larger brand trends is basically a wash when you have to frequently flip countries and reset parameters.
December 20, 2019

Great SEO Tool

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our digital team is trained in using the tool and share the information with other departments. We're using Conductor to see what users are searching for, high performing keywords, maximizing our content, and researching our competitor's performance. The tool provides many insights into how well we're performing and we're able to customize the performance metrics to fit our needs.
  • See how competitors rank in detail.
  • Market research on high performing topics to generate new content.
  • Additional insights.
  • Incorporate paid media.
Many times companies have their own terminology and lingo so you wonder if the market uses the same terms (or if we just made it up). Conductor is able to pinpoint exactly what users call things and search for it with sufficient evidence and facts to back it up. The benefits help us change the way we create content to fully maximize our opportunities.
Score 9 out of 10
Vetted Review
Verified User
Conductor is used to help organize the company's SEO efforts. It helps us focus on top priorities that will have the most impact on rankings. It also is an all in one tool that helps track both on-page and off-page SEO from content creation to page speed optimization. It is extremely intuitive and the training videos are great for anyone new to the platform who is looking to get familiar and become a pro user of the tool.
  • Content creation and keyword research.
  • Tracking content performance and recommendations.
  • Reporting of SEO efforts and rankings.
  • Can be complex when navigating from feature to feature.
  • May take time for new SEOs to be familiar with what feature does what.
Conductor is suitable for medium to large-sized companies with larger SEO budgets.
Paul Baumgarthuber | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor to improve our visibility in search. It provides great high-level recommendations for our team to implement. DeepCrawl integration is great for discovering any technical issue. The platform has really helped us understand what types of content work for us along with understanding what changes are moving the needle.
  • Tracking HTML changes and the impact on ranking.
  • DeepCrawl integration provides a very detailed analysis of the technical aspects of our SEO efforts.
  • The support that Conductor provides is some of the best I have encountered. They make themselves very accessible for questions and support.
  • Navigating through the different areas can be a bit cumbersome.
  • The platform is pricey but in line with competitors.
We are an enterprise business with over 50 locations nationwide. Conductor allows us to track our performance by region and city for localized searches. It is well suited for optimizing SEO efforts from a local perspective. It is also great for performing large scale analysis of websites from both a technical and content performance perspective.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor mostly in marketing and for content, though there is an organization-wide effort to expand SEO.
  • The platform is so easy to use and understand
  • The support is incredible -- I can reach out to any team member and get a clear answer to my question; our regular calls are also really helpful
  • Conductor takes feedback VERY well; I remember seeing some things in development now that came from the NorthEast User Group
  • This is wildly specific, but I'd love some automatic custom reporting
  • Within the workspaces too, I'd like a cleaner integration with Google Docs/Sheets
Conductor is amazing for content ideation; we also love using it/Managed Services for refreshing current content.
Rachael R. Galloway | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Currently we use Conductor across 2 of our main brands (VersaDesk & GLAMMY Vanity). We use it to analyze keyword rankings for our main products and other web pages we want to make sure show up on the first page. We make adjustments when necessary based on the information that we obtain from the platform. Additionally we use it to find keywords and topics for creating new informational web pages about our products and blog posts that educate them about the life style around our products.
  • Keyword ranking - getting stats weekly on what keywords we are ranking for on 1st page and what the rank changes are is very useful insights that I don't even have to go look for. Wonderful that they are just delivered to my inbox.
  • Content Improvement Suggestions - this is great for when you know you want to keep improving but need some thought starters on where to start.
  • Account Success team is very hands on and informative. Having this hands on help that's essentially an extension of our team has been very helpful in getting us adjusted to the platform and helping guide us to sections of the platform we could be utilizing more. They also come up with great suggestions.
  • I love the platform , but there is a lot happening on each page that sometimes causes you to take moment to find what you are looking for.
Conductor is well suited for any e-commerce company that is looking to improve their search results. I really can't think of a company that wouldn't benefit fro using the platform so long as they have a team to use it and carry out the content creation.

It would be less appropriate for a team that does not have have the bandwidth to be in the platform and utilize it. That is where I would suggest managed services.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor for SEO research and rank tracking. It is used mostly by our SEO team but also in some capacity by all of our marketing team.
  • Identifying the content opportunity.
  • Rank monitoring and alerts in changes.
  • Innovative technology (launches updates often).
  • I would like to see downloadable PDFs or more ways to share information found within the platform.
It is well suited for a business that mostly operates online and depends on search traffic and/or visibility. It is well suited for our in-house small marketing team.
Score 10 out of 10
Vetted Review
Verified User
We use Conductor for our university website. It is currently used by our Marketing department in order to strategize our content. Previously, our website was a free-for-all without any SEO implementation. We are working to gain a competitive advantage online by utilizing our keyword research and competitive analysis as well as maintaining our site health and ADA compliance with their site analysis. Being a team of one at the moment, Conductor's customer service and access to a team whenever needed is a lifesaver. I fought leadership for over 8 months to get approval to partner with Conductor and it was well worth the struggle!
  • Customer Service. By far what they offer is the best. I have access to a team and their calendars. So when I need to set up a meeting I know when they are available. They are easy to talk to and help me work through any problem I might be having.
  • Reports. I've seen reports by some of their competitors and quite honestly wasn't sure what I was looking at. But Conductors reports can be streamlined to fit several different audiences and I can email them out (automatically) whenever I want to whomever I want, whether they are a Conductor user or not.
  • Competitive Analysis. I've not done a lot of comparison with other vendors, but I like the convenient, straightforward way Conductor shows your competitors and how they are ranking in comparison to you. You have control over your competitors and can change them when needed.
  • Site Analysis. Conductor uses DeepCrawl for its site analysis. While this is a powerful tool that helps me know everything wrong with my website like - no titles, short descriptions, no Alt tags, etc - the amount of information can be overwhelming. Initially, I had thousands of errors I was trying to fix using DeepCrawl - it was difficult to know what I had corrected and what still needed to be corrected without doing another crawl. It would be helpful if there was a way to check off things that had been fixed as I was working through the list.
  • Conductor does a great job training. First, they introduced me to Conductor and walked me through everything, and helped me create workspaces and set up reports. Then we moved on to the site analysis with DeepCrawl. Because I had so much work to do from the site analysis it was a while before I got back into Conductor. I had forgotten much of the training by that point. But the team is helping me get back into the flow of things again. They are great like that!
The only reason I wouldn't want to share this with a colleague is that they will then become a much greater competition in the market. Areas where conductor helps us as an educational institution is: we have many different segmented areas in our Website. It's great to be able to create segmented keywords (categories) and reports that I can share with the various individual departments across campus.
March 07, 2019

Great SEO Platform

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor in the Marketing team for SEO optimization on the web team, making strategic decisions for paid advertising campaigns, and gathering insight into how our YouTube channel is performing as we're growing and expanding video into our digital marketing strategy. Conductor is used in a variety of ways in our business!
  • An all in one solution.
  • Helpful for insights into many decisions for paid advertising campaigns.
  • Going through the on-boarding and training process in Conductor takes some time, just because the platform is very in-depth.
Conductor has helped me make informed budget decisions for paid campaigns in Google Ads by analyzing which keywords to put money behind. I also use Conductor for YouTube Cross-Channel insights, which has been helpful in measuring success and in seeing what improvements need to be made to the channel, both as a whole and for specific videos.
Vincent Totino | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use Conductor to provide insights into how the search engines view my site as far as an authority in my space, but also to gain insight into what my competition is doing. I also integrate GSC & GA to get an all-in-one overview of my website and my efforts in gaining SERP space and view my market share vs. my competitors.
  • The Content Performance tool allows me to view what effect my content is having on my site and what pages are being viewed, clicked on and interacted with the most.
  • DeepCrawl allows me to view my site as an engine would and points any issues that I need to address immediately on a monthly basis
  • The Managed Services team is spot on in helping me see other issues that I may have missed in my study and is always willing to provide some help in other aspects of job.
  • I feel that the paid & organic optimizer section needs some work to help with the research, needs to be a bit more functional I believe.
  • If there is a backlink tool, I have not seen it. It is something I would definitely like to use.
  • A social SEO optimizer would also be of some great help.
Allowing me to see my competitors' rankings and market share are key in my work as I need to delve into the deep dive of where my competition is eating my lunch. The research section allows me to have a deep dive into what keywords I can find for my products. What is less appropriate for me at the moment is the YouTube video performance tool, possibly in the future.
Score 10 out of 10
Vetted Review
Verified User
Conductor is being used by practically everyone in the marketing department. Everyone from our copywriter to our digital marketing specialist has greatly benefited by using Conductor. On my end, this solves the issue of reporting and creating workflows for the team. Conductor combines the reports all into one place with a weekly report which I can just forward off to the leadership team. These reports have made it easy for me to analyze our current performance and make business decisions based on the data. Our copywriter and communications specialist use it for content analysis and looking at the content gaps on our site. Our digital marketing specialist uses it to enhance our web pages for SEO best practices.
  • My favorite part of Conductor is the reporting features. I can't speak highly enough of the reporting. Before Conductor, we didn't have much visibility into how our efforts were affecting our site traffic and rankings, but now, showing the leadership team that the marketing team is doing a good job is easy! I just forward our executive team the weekly reports and they seem to love it too!
  • The account management team has been beyond helpful throughout the entire engagement. They have been responsive to all of our needs and questions even after our account was set up. Their expertise is beyond valuable and they help us think creatively on ways to use the platform we aren't currently using.
  • One of the best parts of Conductor is the ease of use for users of all experience levels. We have beginners and experts using the platform alike and it seems to be a great fit for everyone.
  • Conductor's Explorer feature makes it easy for us to develop new content. Before we were manually searching for topics to write about, now it's easier than ever.
  • We track backlinks every week for our executive team, Conductor doesn't have an easy way right now to find this information. However, our account management team has been fantastic and has been providing this information for us every week.
  • Getting set up in Conductor is time consuming and takes some effort internally, but is primarily done by the Conductor team. It may be worth having longer strategy sessions with the teams for a shorter implementation time.
  • Market Share only shows your market share within your tracked keywords. I think it would be beneficial to see how we rank against our competitors on keywords we're not tracking. This may expose some keywords we're not tracking that we should be tracking.
Conductor is well suited for small teams that are busy juggling multiple priorities. It's an easy to use platform and you get your results quickly without having to dedicate too much of your time. You will find the platform useful even if you only have one hour a day to dedicate to logging in. Most enterprise SEO platforms we evaluated required much more time and energy to find the platform beneficial.
Score 10 out of 10
Vetted Review
Verified User
Conductor is used by the marketing team at my organization to help with SEO efforts and content creation. Before using Conductor, there were many things we had to track manually when it comes to keywords and different content performance. Now that we have implemented Conductor, we are able to track all of our SEO and content performance in one platform and it has helped make our lives easier. Conductor's platform is incredibly easy to use and creates easily digestible reports that we are able to send to leadership or other employees who may not be as familiar with the software as the marketing team is. Conductor has helped our team automate how we track our company's SEO efforts and has changed the way our team operates for the better!
  • The Explorer feature is a great resource for me to use whenever I am creating new content. Conductor allows me to go in and search keywords to see if the content I would like to create is popular among searches and tells me if this is something we should be focusing on or not.
  • The Content Performance tool is a great resource for me to use whenever I am managing and creating new content. We always want to make sure that we are creating new and exciting content that is performing well on our site among customers, and the Content Performance tool lets me see which pieces are doing well and which pieces are not. This tool also shows me the organic performance of our content over time and allows me to track that as well.
  • The Keyword Performance tool is also a great resource to use whenever I am looking to create new content. The "Striking Distance" and "Dropped Off First Page" features are great resources for me to use to see which content I need to focus on to gain traction for different keywords.
  • I think the content map feature has a lot of room for growth. The content mapping feature is a great feature but I think there should be an easier way to edit the content within the map once it is already created and segmented. It would be nice to be able to drag and drop pieces of content into different stages of the buyers journey within the map.
Conductor is great for companies who are looking to automate their SEO efforts. Conductor has been nothing but amazing for my team and I and has opened our eyes to all of the opportunities we have to improve our company's SEO and rankings, along with new content that can be created to help do so.
James Earley ☑ | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Conductor is our most vital tool for our company’s SEO efforts. Our team uses and implements finds from Conductor heavily. It has been useful with streamlining our SEO initiates and helping with our content marketing strategy.

Overall, Conductor has allowed our company to gain significant market share over our competitors.

  • User-friendly UI and powerful tool that has streamlined our SEO efforts
  • Great reporting tool
  • Helps us understand our market share on the SERPs
  • Learning curve when first starting out using the platform
  • Can't dig deep into backlink building
We recently migrated our site to a different CMS platform and Conductor was vital to making sure our site was up to par and we lose didn't lose any rankings during the migration process.
Aaron Zimmerman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Conductor allows me to successfully manage our online presence with ease, track a large amount of keyword data, and assist our content team with development of engaging assets . As a one person SEO, Conductor has made my efforts towards search rankings more efficient and effective.
  • Easy to navigate dashboard that turns complex data into digestable and actionable information.
  • Automated and customizable workspaces that make annual reports a breeze.
  • Being able to easily explore what content topics are trending or related to pieces you already developed.
  • Our bi-weekly strategy calls are both fun and extremely helpful.
  • World class customer service. I cannot explain how amazing this company is.
  • Ability to filter out non feasible recommendations (adding a long tail keyword to your blog home page URL for example)
Companies that value SEO highly and understand its potential but also see that it is a rather large undertaking for a small team to do manually.
Calton Montoya | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our main goal was to boost organic traffic year over year and Conductor was incredibly helpful in doing so. We utilized the basic weekly wins/losses report that was set up by a Conductor employee in order to identify areas we could improve our search engine optimization. In addition, we were also able to go into the recommendations section when we had some free time and improve the content on random pages.
  • Reports are incredibly easy to read
  • Competitive analysis through Conductor is addicting!
  • All Conductor employees I have interacted with have been extremely helpful and kind.
  • Recommendations are not always helpful/accurate.
  • There are so many features, it's hard to keep track of.
  • Sometimes features are renamed and hard to find.
For my role, Conductor fits like a glove. As long as you set aside time to properly segment and prioritize your keywords, Conductor will continue to perform well. With proper set up, generating reports can be as simple or complicated as you would like. For example, I have reports that review my entire domain for wins/losses as well as reports that analyze a certain subsection of keywords.
Romy Ribitzky | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Conductor is primarily used by the Marketing Team's SEM specialist, with weekly reports going to Marketing & LOB leadership. The platform helps us quickly decide which pages to optimize (we have a website that hosts more than 800 pages) so we can be easily found on search. It also helps inform some of our paid search strategies.
  • Robust reporting that is easily customized
  • Excellent competitor reporting that is a must-have
  • Depth and breadth of information
  • The on-boarding process is less than ideal. We were on-boarded in an off-schedule manner, meaning that we had certain meetings go out of order. I do NOT recommend this approach as it had our team confused and we lost valuable time
  • Only use their managed services team if you have to. We did, as we were down an SEM specialist at the time, but we were rushed through the implementation, rushed to make decisions, and rushed to be off-boarded. The least positive experience with the team.
  • While the depth and breadth of data is positive, it can also be a negative as it is overwhelming, especially as the team is first getting up and running.
There is no doubt that this platform is essential when your Marketing team hits a certain scale. However, in order for Conductor to be successfully integrated into the organization, it is best if you ensure that you have: 1) someone to check that the recommendations the engine makes are valid for your business, practice and industry. 2) someone to implement those recommendations in a timely manner. 3) someone to analyze the reporting and measure ROI. The data is only as good as the person you have using it.
Brian Crum | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
In our current setting, we're utilizing Conductor to better understand not only our current ranking on SERPs, but also to better understand our competition's standings on various SERPs. With this data, we're able to craft better content, develop better strategies, and make a deeper impact in our market. Being a home builder, we are constantly battling major national brands, but we also can't forget to track other more localized competitors; Conductor helps keep us up-to-speed on who our biggest SEO competitors are and how to best grow our strategies to take them on.
  • The customer support team is absolutely the best in market. There's no other SEO organization that cares for its customers like Conductor.
  • Data is extremely easy to read. There's no confusing jargon to try and learn; relevant terms are kept clear, concise, and understandable. If you're not sure what something means, Conductor is great about teaching!
  • The data provided is so robust, yet isn't just "fluff." A lot of companies throw in things that sound really cool, but don't ultimately help you move the needle. Conductor keeps things relevant and on-task, leaving the "filler" to others.
  • Weekly or bi-weekly recurring calls with the account team would be nice. I'm sure this is probably possible, but we haven't pursued it as intentionally as we should, based on our current workload. They're always available when we have any questions or needs.
Conductor is NOT for the faint of heart. It's not for someone that only wants to monitor what their current rankings are; if that's all you're looking for, go with a cheaper cookie-cutter service.

When you sign with Conductor, get ready: you've got some serious data coming your way! If you aren't going to leverage a lot of SEO data in your strategy, they're not for you. If you're ready to truly start creating SEO strategy that WINS, start the conversation now! You won't regret it!
Megan Lundgårdh | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor organization-wide, though we're still educating and implementing it within some departments and business areas. As we build a new site, we're using Conductor primarily to evaluate and update old content, and going forward, to create SEO-friendly content from the start.

  • Everyone I've worked with at Conductor has been kind, friendly, and genuinely happy to help. They make sure you understand the tool and what it means without dumbing it down -- no matter the level you're at. I know that's not specific to Conductor, but I have to shout out my team! AJ, Mike, and Derek especially.
  • Conductor itself is intuitive and easy to use -- the graphics are pleasant and get the point across, which can be hard when you're looking at a lot of data. Someone is always available to help if you don't understand something. I love that I can organize data into work spaces, which can be easily shared with higher-ups who need to digest information fast.
  • Also not specific to the platform, but rather Conductor itself: I was recently invited to a session for "power users," where we were able to talk directly with product designers about what's coming down the pipeline, and I felt that our feedback was really listened to. Decision-makers wanted to hear what we need, and I believe they'll implement it.
  • The only thing I could criticize is that SEO in general can be really hard for non-technical employees to grasp, and there's not much in the way of very very basic information -- Conductor assumes you have some knowledge.
  • I would also LOVE if Conductor had premade, customizable templates for data (right now I get that from my team) built in.
Conductor is especially well suited to companies or organizations where SEO is just becoming a priority -- it's easy to use and understand. This is not to say that it's not well suited to organizations where SEO is already a priority -- but some more experienced SEOs might need more in the way of technical data.
Return to navigation