By the numbers SEO analytics tool
Different teams use it for different reasons. Where we tend to merge is along that first touch with a potential client. It's used to …
Overview
What is Conductor?
Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.Conductor helps marketers understand customer…
Recent Reviews
How Conductor Differs From Its Competitors
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- SERP ranking tracking (242)9.191%
- Site recommendations (243)8.989%
- Keyword analysis (257)8.787%
- Competitive analysis (255)7.878%
Reviewer Pros & Cons
Sr Manager of Opportunity Generation
Hite Digital (Marketing & Advertising, 51-200 employees)
- This is pretty specific, but rank trends and keyword pipelines. These views are both good for understanding impact of initiatives and reporting/commun...
- Bring annotations back! This was a very useful tool, but it went away. Especially if those annotations show up in Page Insights along the automaticall...
SEO Specialist
6D Global Technologies, Inc. (Marketing and Advertising, 51-200 employees)
Pricing
N/A
Unavailable
What is Conductor?
Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic. Conductor helps marketers understand…
Entry-level set up fee?
- Setup fee optional
For the latest information on pricing, visithttps://www.conductor.com/pricing/?utm_…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
51 people also want pricing
Alternatives Pricing
What is seoClarity?
seoClarity is an SEO (Search Engine Optimization) platform for enterprises and agencies. It includes customizable dashboards, site audits, content analysis, competitor insights, reporting and actionable insights. It covers typical web search as well as mobile and local search.
What is Act-On?
Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.
Features
Return to navigation
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Conductor?
Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.
Conductor helps marketers understand customer needs and search behavior, enabling cross-functional teams to take action on their SEO strategy. Customizable dashboards and workflows guide marketers through the content creation process, enabling them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. Conductor states their customers include Citi, Siemens, and Microsoft.
Conductor Features
SEO Features
- Supported: Keyword analysis
- Supported: Backlink management
- Supported: SERP ranking tracking
- Supported: Page grader
- Supported: Competitive analysis
- Supported: Site audit / diagnostics
- Supported: Site recommendations
- Supported: Task management
SEO Channels Features
- Supported: Local SEO
- Supported: Mobile SEO
- Supported: Global SEO
SEO Platform & Account Management Features
- Supported: Multi-domain support
- Supported: Integration with web analytics tools
Conductor Screenshots
Conductor Integrations
Conductor Competitors
Conductor Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS |
Conductor Downloadables
Frequently Asked Questions
Reviewers rate SERP ranking tracking and Mobile SEO and Global SEO highest, with a score of 9.1.
The most common users of Conductor are from Enterprises (1,001+ employees).
Comparisons
Compare with
Reviews and Ratings
(366)Attribute Ratings
Reviews
(151-175 of 259)Companies can't remove reviews or game the system. Here's why
March 14, 2018
A Wonderful Platform with Impactful Results
Conductor is used primarily by our SEO and content teams. It helps us keep a stronghold on market share, as well as anticipate the needs of our customers. It has helped us increase visibility and give our customers the information they're looking for to make the best purchase decision.
- Easy-to-use user interface allows us to view crucial metrics at a glance.
- Conductor provides the right combination of insight metrics (including visibility and performance) that we need to help our customers convert.
- Friendly support from the Conductor team.
- I'd like to see more insight into the product details page. There is currently a great deal of performance information for buying guides, and it's enough to help us form our product page content strategy, but it would be helpful if more PDP information existed.
March 13, 2018
Conductor is a Best in Class Tool
Score 9 out of 10
Vetted Review
Verified User
The interface is utilized by people across multiple facets of the business, but is primarily used by employees on the Audience Acquisition Team. We have an extensive long tail organic search presence, so tracking rankings and analytics across a wide swath of subject areas is integral to our ability to grow and protect search real estate.
- The tagging configuration and the ability to apply preferred URLs to keywords is essential to us. None of the main competitors to Conductor have functionality like this, and ensuring that the page we want to rank is the one showing up in SERPs is a huge benefit.
- The partnerships that Conductor has created are unparalleled by any other company in the industry. The ability to pull data from multiple (already utilized) tools makes it an extremely efficient, time-saving tool.
- A lot of the capabilities that the interface has are not available anywhere else (i.e. unlimited users, unlimited exports, useful site audits etc.). In addition to that functionality the team that we have worked with for on-boarding has been fantastic and extremely helpful.
- Due to the amount of keywords we need to track we have to spread them among multiple accounts, which makes reporting and dashboards a little more difficult. The team is helping us with that though.
- In some respects I think that the overall architecture of the interface could be tweaked to make it more intuitive. All the tools are great, but in some regards the naming conventions make it difficult to ascertain in advance exactly what type of data you will be given. This is especially true for users who aren't in the interface very often.
- There are some filter types that I would like to see developed by the team. Namely it would be nice to be able to filter based on preferred URL. Our content is so long tail and location based that we really need to know that the URL we are attempting to track is the one represented in the data.
March 02, 2018
Few Hiccups, but Best SEO Platform Out There Still
We currently are using Conductor across our organic search department, our content department and at points our social department. Usually we are using it to track organic keywords nationally and locally for our clients and use it for ideation for blog and knowledge center ideas. We utilize it in reporting for our clients about the competitive landscape as well to show how they are stacking up against their cited competitors and other high ranking sites.
- The audience intent explorer is an invaluable tool for finding related topics and other content ideas.
- The prebuilt reports and goals in the platform are spectacular for providing holistic view of the aggregate ratings of clients' keyword profile.
- Workspaces allow for an easy way to build dashboards to easily get insights from the data allowed through the platform.
- Customer support is absolutely incredible and helps within seconds of reaching out.
- The way to perform bulk updates is a bit clunky by having to download the entire set and make manual changes in Excel.
- Not enough functionality having to do with backlinks and unlinked mentions for brands.
- Features like daily rankings tracking and Deepcrawl are an additional cost rather than being part of the platform.
February 14, 2018
A fantastic enterprise platform that has made significant improvements over the years
Our SEO & Content departments rely heavily on Conductor to monitor clients' SEO performance, track competitor performance, analyze prospective clients and perform ad hoc reports and analyses for clients. We use Conductor's Workspaces to send automated keyword reports to our clients, significantly saving us time from manual keyword reporting. Conductor's category comparison tool allows us to keep a close eye on how our clients' sites are performing on a category level, giving them more accurate insights into the performance metrics they care about.
- Keyword & category-based performance
- Investigating competitor site performance
- Automated weekly reporting
- Mapping content to custom audience types
- Would like to be able to export all ranking keywords for any website, as some competitor tools are able to do
- More frequent keyword ranking updates
February 12, 2018
The Best For Keyword Visibility and Performance
As a member of the SEO department, I use Conductor across client accounts to monitor keyword visibility, find keyword positioning opportunities, understand the search results for specific keywords, and to work to improve organic performance by implementing the information found in Conductor into actionable strategy initiatives. This helps us address content gaps, find new opportunities for service pages and content, and increase visibility based on high-volume search terms.
- Allows you to compare keyword performance throughout time periods to see overall progression, or progression over a shorter period of time (helpful for newly launched initiatives to measure performance).
- Viewing the search results for keywords. Allows you to monitor where your client falls within the search results and view and analyze how the competition is leveraging the keyword in their site. This helps with next step strategies.
- Separates out answer box performance. This is something we've had many clients interested in so it is a clean way to report out on success in gaining these positions and we pair this with viewing the search results of a keyword.
- Updating performance more than weekly. This would be interesting for seeing quick impacts of an initiative or if you wanted real time keyword performance.
February 09, 2018
Highly Recommend Using Conductor to Optimize Your Site
Score 9 out of 10
Vetted Review
Verified User
Conductor is used to ensure all pages are optimized so the website can get as much traffic as possible. It is being used by the department to further the mission. It addresses Search Engine Optimization to ensure that our company's pages will appear when degrees are searched.
- Very Easy Customer Useface
- Great Features That Can Help Any Company
- Provides In-depth Insight
- Great Customer Service
- None really, maybe just give more in depth information within applications
February 06, 2018
Robust features & excellent support
I've been able to incorporate Conductor into my daily workflow, something I wasn't as easily able to do with our former SEO monitoring tool. The onboarding was excellent, so I felt ready to use it from the get-go, and my bi-weekly calls with our customer success manager ensures I stay up to date on new features and continue to use the keyword and page performance tools that are the mainstay of the platform.
- Page segmentation features
- Keyword monitoring
- Dashboard with key insights
- Competitor monitoring
- Manual keyword upload process
- Persona tracking
- Marketshare analysis
February 05, 2018
My favorite keyword tracking tool
Conductor is currently being used department-wide as our primary keyword tracking and reporting tool.
- Easy to use and intuitive interface
- Excellent and responsive customer service
- Deep dive features such as Competitive Intelliscope, Audience Intent Explorer
- Keyword updates every Sunday so if you’re looking for extremely current data on a time crunch, it may not work
February 05, 2018
Great Product, Great Service, Great Learning Experience
Conductor is our main tool for keyword tracking and measuring visibility. The tool is great for identifying keyword gaps on our client sites, completing comprehensive research and working towards an effective editorial calendar or content plan that helps us drive performance and close the gaps we identified. Additionally, we are further aided by Conductor's competitive Intelliscope tool which shows us what ground we need to cover where competitors already have a firm grasp.
- Measure Visibility
- Site Audits
- Competitive Analysis
- The interface is a little clunky
January 12, 2018
5 stars, highly recommend
Score 10 out of 10
Vetted Review
Verified User
We use conductor in the marketing department to track visibility, investigate competitors and track company's SEO goals.
- Keyword analysis is very easy with Conductor.
- Audience Intent Explorer is another great feature that helps understand the terms that people use when searching online
- No cons so far. I love this tool
Conductor is being used to help our content writer optimize their web pages in a structured measurable way. Together with our other online analytics tools, we are working on implementing a digital strategy of growth connected to our customers, and Conductor allows us to be very close to our core customers indeed.
- Keywords/searches are listed in spreadsheet format and so can be easily read, understood and filtered on the data in the columns.
- Organisation of keywords/searches into categories makes it easy to group them and look at business/product sections as a whole.
- The setting up of workspaces and the automatic delivery of dashboards to business stakeholders inboxes makes it easy to automate the process of keeping the business informed of the progress/improvement of the performance of the website
- The tool is very complex to the beginner to understand. It would benefit from an assessment with a focus on removing some complexity from workflows
- An increased use of tool tips could help alleviate any confusion by explaining terms and functions upon rolling over a e.g. question mark next to a button or term
January 08, 2018
Great Value and Wonderful Team - You Won't be Disappointed.
Score 10 out of 10
Vetted Review
Verified User
We are using Conductor as our all-around SEO tool so we track our rankings, check in on our competition and develop content through the keyword research tool. As of now, the SEO team is the only one who utilizes the tool, but it has been extremely beneficial because we are able to see and find where we are lagging, what our improvements are, and gives us a clear direction on strategy. Our business problems are solved within a quick look at the Insight Stream. It's been completely invaluable.
- Any person that works in SEO should know three things: where you're winning, where you have opportunities to rank better, and how your competitors rank. Conductor rolls up all of those aspects in a friendly user experience. It's especially helpful if you're in a time crunch and people want to know information quickly. Conductor knows these are things you need.
- Implementation of the Search Console has been beneficial. This helps us to see how our rankings, versus our page consoles, work together. This is one of the reasons why Conductor sets itself apart. It does help us to see the information in a pared down manner in order to help us see our opportunities.
- The diversification of Workspaces allows anyone to custom use the tool. Every business has a different goal and being able to identify the needs based on that goal helps you decide where you can find the opportunities to help you win. It only takes a few seconds to set one in.
- I would like to see more in the area of backlinks and find out where the backlinks are coming from. This helps us to be able to disavow if we need to and identify the bad "endorsements".
November 21, 2017
Your Organic Search is Over
We utilize Conductor on behalf of a manufacturing client, to optimize their website and provide content guidance with the end goal of boosting their SEO efforts. Being able to see what keywords make it to the top of search results, first page, or beyond is very helpful. This is mainly used in the marketing department.
- Conductor makes it easy to monitor your organic search traffic.
- Being able to see monthly search volume by keyword allows for focus on data driven - important keywords, rather than what's thought to be important.
- Having insights into how you compare against your competitors or even channel partners is helpful.
- If you're not in it everyday, navigation can be a bit tricky.
- It took 3 weeks to get a data connection issue resolved, which had caused us to temporarily lose insights during that period.
- There's a decent learning curve on the platform.
November 21, 2017
Conductor drives marked search visibility improvment across SBD
At SBD we deployed Conductor across our organization. It is being used by both the B2B2C tools and storage and B2B security and industrial businesses. We use the tool to inform content creation and before refreshing websites. To track the impact of changes we've made and justify project resources for new SEO work.
- To analyze search rankings, develop medium and long term recommendations, create workflow for updates.
- To help build a sustainable model for managing optimizations and reporting across a large industrial organization.
- Before embarking on any SEO, it’s always a good idea to have the right foundational components in place. This includes deploying the right tools and up-skilling staff to help ensure that our SEO boosts website ranking. Condutor is integral to our ability to do this well.
- Ability to integrate those look back comparative periods within Webmaster tools so you can see by topic what has grown organically in Google over time and the “buckets” of similar terms under those. Search console trend and insight reporting. Would be great if some of the insight widgets could focus on key takeaways and points of improvement. Add advanced Google Search Console trend data.
- Better coverage for Global Emerging Markets and those regional engines.
- Comparison time periods by quarter not just by week. Aggregate total impression share from ranking on Organic and Paid on first page for topic or keyword.
- YouTube keyword recommendations and insights.
As a digital agency, Xivic uses Conductor for large enterprise SEO client accounts. Conductor is used and independently managed by the SEO team. The platform is used to monitor both website performance (traffic/sessions) and rank performance. We use the Google Analytics integration in order to efficiently analyze performance data both at a high-level and more granular when viewing specific page performance. In terms of rank performance, we use Conductor for keyword research, keyword discovery, keyword rank management, competition analysis and content strategy. With Conductor we are able to use one tool to keep track of:
- continuous website performance reporting
- historical data capture (traffic/sessions/keyword rank)
- market competition analysis
- content discovery and content strategy
- keyword rank performance
- desktop vs. mobile market share/rank performance
- National and Local SEO campaigns
- True rank indicators for additional rank types (ie. answer boxes, carousel images, etc.)
- Very strong capabilities in keyword discovery for rank tracking and content strategy
- Efficient and extremely effective competitor analysis features
- Visually appealing UI to quickly interpret keyword rank performance
- Powerful engine that aggregates multiple data sources to inform and develop a comprehensive SEO/Content marketing strategy
- Poor quality when exporting workspace reports
- Hard to bridge http/https data to review page rank performance at the keyword level
- I want more control over the workspace formatting, the options are currently limited
- I wish there was a normalizing factor to counter the wide ranking fluctuations seen from raw search rank data. The wide fluctuations happen often and are uncontrollable. Would be awesome to use past historical performance to set an average/normalizing factor for the extreme outliers
November 20, 2017
The preferred SEO tool packed with features!
Our organization uses Conductor on a daily/weekly basis to get insights for on page website SEO optimizations. Moreover Conductor is used to track the performance of updates/changes made to the website.
Another use of Conductor is to compare performance against competitors via the Domain Explorer and Market Share features of the platform.
Another use of Conductor is to compare performance against competitors via the Domain Explorer and Market Share features of the platform.
- Market Share Analysis
- Keyword Rank Tracking
- Content Performance Analysis
- User Interface (Switching between accounts)
- Ability to choose any day of for comparison (Instead of "Week Ending")
- Custom reporting workspace (Ability to resize/position charts and tables)
November 20, 2017
Conductor Review
Providing targeted keyword rankings to our customers.
- Keyword reports- this is a simple and concise visual for our customers to determine where they fall in the market share for their service.
- Support- several opportunities to ask for help.
- Bulk reports sent in one email
- More structured platform training
November 20, 2017
Great tool, better support.
The Conductor platform has completely changed our decision-making process on adjustments to existing structure and content and how to create and place new content. The insights platform allows me to get a snapshot of the week's movement in a clear and customizable layout, flagging drops and gains and alerting me to any issues quickly. The audience intent explorer allows an easy way to find out the most popular searches and customer stage related to a keyword that we would want to create content to target. We also make use of the competitive IntelliScope to find out what national players are doing well to try to recreate their successes on our site.
- Advice from pro services team
- Bi-monthly calls with reps to go over details and answer questions
- Addition of the deep crawl service was huge
- The insight platform has been amazing!
- Filtering ability on recommendations
- Expanded localization abilities in all reporting
- Proactive recommendation of broken things on my site
November 20, 2017
Conductor Review
Conductor is being used by the Consumer Electronics department to identify key SEO issues and maximize organic traffic to the consumer website. It identifies simple issues such as Page Title/Meta Description to more drilled down category level analysis to identify top performing product lines. We also try to tie traffic through analytics integration.
- Helpful customer support staff
- Category level reporting/workspaces
- Organized recommendation sections
- Better integration to analytics
- Better pricing, we have one website that doesnt use the service due t
- Additional recommendations and better reporting format
November 20, 2017
Conductor - Great product for getting your foothold on overall SEO health and strategy
Conductor is being used to track the weekly average organic page positions of high priority keywords, the pages that are ranking for those keywords, our competitors organic positions/market share, and whether or not we are meeting our goals. There are several reports that simplify our overall SEO health and which areas/content of our website we need to update. Using Conductor has simplified my job as an analyst in communicating with leadership what challenges we face in terms of gaining new organic traffic as where we have made improvements. Also, the calls I've had with Conductor support have been very valuable and helped guide me where in the reporting I can get the information I need.
- Visually illustrates overall position health for specific groups of keywords in a way that is easy to understand.
- Tracks average page positions for all keywords appearing for specific landing pages so you can know if a specific change helped or hurt your rankings.
- Tracks the market share and page positions of your top competitors so that you have a clear idea what the cause for your loss of page positions are and what pages you need to optimize.
- Platform is easy to use and understand.
- SEO recommendations focus only on metadata improvements and completely neglects other more important factors for SEO health, such as paid load speed, responsive pages, etc.
- Although data pulled from Google Search Console is saved in platform, it cannot easily be manipulated for further analysis beyond average page position, total impressions, total clicks, and CTR.
- CS does not report overall search impressions for keywords, which is another important factor to overall organic traffic. We have had several instances where we were losing traffic not because of declining page positions but because overall interest in certain keywords was declining, and I only discovered this on my own through Google Trends.
November 20, 2017
Conductor finds the data *and* surfaces it for you!
Conductor is being used by our marketing department to take a close look at our organic performance across areas we cover as a research company. The insight pulled from the platform not only helps us drive our content marketing efforts, but is also shared with our research department so gauge what areas we should focus on in research to improve mindshare.
- Identifies keywords driving traffic to your website (in many cases where Google Analytics has no data, Conductor has a lot)
- Surfaces areas of organic strength without requiring any digging on our part
- Customer service and onboarding - theirs is probably the best I've seen in SaaS
- The names for different reporting areas can be confusing and easy to forget if you're only in the platform once every few weeks
We currently use Conductor to manage our SEO presence and understand our digital competitors in terms of ranking and popularity. As we are a B2B business, competition is tight and search volume is small in our industry. Consequently, we use Conductor not only to determine what our comepetitors are doing, but also how search engines are changing the market place.
- Competitive intel is fabulous
- Actual Keyword Rankings
- Custom reporting
- Interface is a little clunky
- Would love to see more internal conversion reporting
November 20, 2017
Trusted Partner & Innovative Company
Conductor is primarily being managed by the inbound marketing team. Our company uses the platform to track organic search performance for clients who our retain our services for strategic ongoing inbound marketing initiatives. We directly manage Conductor, but provide reporting and data exports to external departments i.e. paid media, social media, and content strategy teams.
- Great technical support services
- The platforms is very intuitive and provides a good user experience
- Conductors affiliations and partners have helped
- Conductors partnerships have helped us reduce third-party tools and promote internal collaboration between teams
- The [platform] does have limitations from a back in management perspective. As in the ability to add or delete users and accounts, etc.
- Onboarding process took longer than expected.
November 17, 2017
Conductor is the best SEO platform in the market
Conductor is used by the content team and our SEO/PPC specialist to manage several thousand keywords and pages. It helps notify us of potential issues on our website, helps us identify content gaps for keywords we would like to be ranked for, and track movements in our ranked keywords in an easily digestible manner.
- Presenting suggestions on how to better our ranking for keywords in an easily executable and digestible fashion
- Email subscription reports allow us to see on a high level how we are performing with our SEO strategy and notifys us of important movements in priority keywords
- They provide fantastic training to our employees to educate us on how best to use the tool and best practices in managing SEO
- Track competitors SEO changes and how it is influencing our keywords
- I have no suggestions for improvements, it's a great platform
November 17, 2017
Conductor for Sales Purposes
The product allows the business development and marketing delivery teams the ability to cover a wide variety of insights for clients. During the sales process, we can give potential clients a sense of what is available/possible online organically. For existing clients, the actionable insights are plentiful and empower team members the ability to create business cases for future opportunities.
- Business Insights
- Useful graphs
- Easy to use interface
- Possibly quicker scans to allow for more immediate insights