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Conductor

Conductor

Overview

What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.Conductor helps marketers understand customer…

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Recent Reviews

SEO made easy

9 out of 10
May 01, 2023
Incentivized
We use Conductor to help our search results for our services around the US as we offer a variety of services at a variety of locations. …
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Conductor Review

9 out of 10
October 27, 2022
Incentivized
We use Conductor to manage the search efforts for multiple websites. Writers and SEOs use the tool for keyword research. The tool is a …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • SERP ranking tracking (242)
    9.1
    91%
  • Site recommendations (243)
    8.9
    89%
  • Keyword analysis (257)
    8.7
    87%
  • Competitive analysis (255)
    7.8
    78%

Reviewer Pros & Cons

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Pricing

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What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic. Conductor helps marketers understand…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.conductor.com/pricing/?utm_…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Features

SEO

Core features related to search engine optimization

8
Avg 7.8

SEO Channels

Features related to optimizing your website for specific channels

8.2
Avg 7.6

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

8.7
Avg 8.4
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Product Details

What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.

Conductor helps marketers understand customer needs and search behavior, enabling cross-functional teams to take action on their SEO strategy. Customizable dashboards and workflows guide marketers through the content creation process, enabling them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. Conductor states their customers include Citi, Siemens, and Microsoft.

Conductor Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support
  • Supported: Integration with web analytics tools

Conductor Screenshots

Screenshot of Provides insight into keyword visibility over time and discover keyword opportunities.Screenshot of Tracks the impact content has on revenue and traffic.Screenshot of Maps content strategy to reveal how content is performing at every stage of the buyer’s journey.Screenshot of Offers insights into trends and topics that customers are searching for to create the most relevant content.

Conductor Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS

Conductor Downloadables

Frequently Asked Questions

BrightEdge, Searchmetrics Suite, and Botify are common alternatives for Conductor.

Reviewers rate SERP ranking tracking and Mobile SEO and Global SEO highest, with a score of 9.1.

The most common users of Conductor are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(366)

Attribute Ratings

Reviews

(26-50 of 259)
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September 26, 2022

#1 SEO Tool for the Price.

Score 8 out of 10
Vetted Review
Verified User
Incentivized
We were looking for a platform that was able to provide competitor keywords to leverage within our onsite and paid SEO without weeks of research. Conductor provided AI-powdered search terms that we were able to quickly add to the site to optimize our search rank. From there, we used the Conductor console to measure our keyword rank and optimize utilizing the impact tools.
Steve 'Berto' Bertolacci | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We monitor our 25 brands for organic search ranking, crawl results, and other content optimization opportunities. We use it primarily in marketing, but some other sales teams get copied on some custom reports. The primary business requirement was to aid with organic traffic growth which it has.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
In our organization, Conductor is being used to track the rankings and market share of our portals. Also, the Deep Crawl feature of Conductor also helps us to do the technical audit. Apart from this, it also helps us to do the page-level audit as we need to measure page-level performance. One of the best parts of this tool is its easy reporting that helps us to clearly understand the performance in one go.
Trung Tran | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Conductor is an enterprise SEO platform that helps monitor search engine rankings in Google and other international search engines.
  • It helps automate the collection of ranking data.
  • Helps monitor website changes
  • schedules reports to be sent out
  • A tool for keyword research into our products, industry, and competitors.
Shaina Moran, MBA | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We generally use it for researching SEO keywords, seeing how our targeted keywords are performing, how our competitors are using keywords, and seeing what content might be helpful to create SEO-wise in the future. We had created several different dashboards for different business lines in our organization to really home in on each.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor for monitoring different keyword groups that are relevant to several areas of the business. Conductor's reports allow us to quickly see what keyword areas we are making organic visibility gains in and how our identified competitors are doing in respect to our performance. Explorer is accessed regularly for content creation, research, and interpreting competitor strategies. We use the Deepcrawl tool for reporting, primarily for technical issues for the website. Down the line, we will probably be taking advantage of some of the marketplace requests for content creation and schema markup which will allow us to push SEO efforts forward without pulling busy staff from other departments. The Conductor plugin is also handy for quick auditing processes and our account manager is really willing to help problem solve and teach people who are not familiar with SEO about how the tools work.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use Conductor for short-term research and long-term research. For short-term research, I am looking for keywords using the Explore function and the Google shortcut to find keywords for product pages that we can then optimize for. In the long-term research, we are looking at a month-by-month basis to find keywords, based on the season, to protect, improve, and expand. As a team, we set up a workspace to gather all of our data. Then, we independently use a variety of research tactics to find the keywords that we are looking to approve upon. I typically use the rank comparison function to see where we are lacking compared to our competitors, keyword groups to narrow down the number of keywords and get a clearer picture of what data I am looking at, and explore the function and put in our domain then narrow down the keywords by searching for related keywords to the category that we are working on. (ex. water sports, winter clothing, open water fishing)
Roxi Nevin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use Conductor to report results to my marketing team on a daily basis. This helps us identify issues on our pages, identify competitors, identify what consumers are searching for in our line of business, and even helps establish a pattern of what will remain consistently popular, and what products may only serve a temporary purpose.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Conductor helps our organization identify new opportunities and what to optimize in organic search worldwide. We also use it to measure organic performance against competitors and against our objectives. With it, we get a clear sense of what our audience is searching for so that we can formulate better marketing programs. It also enables us to identify who is performing better that us and why.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Conductor really feels like an extension of our team. The insights reports help fuel our SEO roadmap to ensure we're focusing on the right content and efforts to produce maximum results. Not only does it help inform our SEO strategy, but we also use this tool to help inform our creative brief process and long-form content in our advertising efforts. Since investing in Conductor, our metrics continue to improve so we continue to invest.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Conductor is a valuable platform that helps us track and discover SEO keywords. Conductor provides excellent analytics to keyword performance and statistics. It's also a great tool for keyword comparisons and content analysis. We have improved our pages significantly through the data that Conductor provides and having access to their Orchestra service has been most helpful.
November 23, 2021

Conductor's Searchlight

Score 9 out of 10
Vetted Review
Verified User
Incentivized
SEO team uses Conductor for technical insights and supporting the content creation process. The content team uses it to monitor their work and analyse results. The account management team also helps with SEO strategy and regular check-ins help us keep on track, ensuring we're looking at the right thing and getting the most out of the tool.
Lisa Arrington | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Conductor has been helpful in providing SEO insights, new content, keyword ideas, and [it's] beneficial to both the Search team and Content team. It aides in streamlining SEO-friendly content development, as well as provides in-depth reporting that is helpful to share with channel stakeholders. Additionally, the Conductor representative we work with has been extremely helpful and always ready to share new features or ways to get value out of the tool.
Score 10 out of 10
Vetted Review
Verified User
It allows our content team to write nice articles, blog posts and landing page, easy to export batch and update keywords. reporting is also excellent. Conductor provides in-depth SEO Analysis. Conductor also has the best and exceptional customer service. It also has [the] ability to create dashboards that provide in-depth insights specific to your needs.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Conductor is used by our Technical Marketing team. We use the platform to analyze how our content pages are performing across our website. We use the data from Conductor to make sure that our pages are resulting in conversions, and to see how our pages perform against others.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Conductor [(Formerly Conductor Searchlight)] is being used mostly by the SEO and Content teams, but there are also users from our Product & Development teams when and where it makes sense.

We use Conductor to align our Content and SEO teams on many aspects of the digital process, including topic selection, SERP rank reviews, competitive analysis, content briefs, training of new employees, benchmarking and much more.

It's helped us to gain a better view into our organic content performance, especially as it relates to competition and the evolving SERP placements. We're able to identify content gaps, quickly create briefs to help guide our writers, and even ramp our writers on SEO tactics much faster than usual. We simply have a much clearer view of SEO performance, and key levers to pull to improve it moving forward.
Score 9 out of 10
Vetted Review
Verified User
We have finally created an SEO strategy to research, implement, track and improve with relative ease. It has also eliminated the need for multiple tools to analyze and track keyword performance.

Conductor [(Formerly Conductor Searchlight)] allows me to provide the necessary information to different roles, such as writer, developer (thank you deepcrawl), content manager, etc that will enable them to be effective and focus on the task at hand.
Mahati Rapol | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We switched to Conductor in May of last year and have been very happy. Conductor provides in-depth SEO Analysis with exceptional Customer Service. Things that were not going well with our previous vendor were:
  • Transparency and trust.
  • Quality of backlinks.
  • Low quality of reporting.
Conductor was able to solve all the above issues. Access to partner credits as an extended team has been really helpful for us. We have utilized them for writing SEO content for us.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Conductor is being primarily used by our Digital Experience department but is beginning to be adopted across our Corporate Communications and Marketing departments. We are using Conductor for anything and everything related to the digital voice of the customer, search engine rank and technical optimization--for large scale projects all the way to everyday optimization of things like Chronic Disease Management all of the way to benefits fraud and travel insurance.
Marisa Mason | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Conductor across multiple divisions within Thermo Fisher Scientific. My division leverages Conductor to conduct keyword research in multiple regions and countries, and we use it as our main reporting mechanism and to tell the story of our SEO success externally. Before using Conductor, we did not have a way to monitor and report on our keyword rankings, and manage SEO reporting across the globe.
Jacob Giberson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are using Conductor in several ways. With Conductor, multiple teams in our marketing department have access, and we find the keyword research in their research > explorer section to be the most helpful in many cases. Here is where our content team can write their articles, blog posts, or landing page copy, and quickly identify which keywords to use based on the topic they are writing. Our web team uses Conductor to access the Deep Crawl scan where we get insight into where we need to fix issues on the site from redirect chains to broken images. I also greatly value the ease of batch exporting and updating the keywords we have, as this makes it easy to segment our keywords into categories that help with either reporting purposes or actionable tasks.
Some business problems that Conductor can solve include content creation for SEO purposes primarily, and speeding up time to find which links are good to add to the content. We are big fans of the partner marketplace through Conductor and some of the offerings there from offsite link building to video creation, which internally we do not have the bandwidth for. This also includes partner content creation which we are leveraging for refreshing content on many of our SEO pages.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We can propose and execute all our content strategists around the different regions we work with: LAG, ASIA, EMEA. We also can track and rank our branded sites and analyze the market share within our competitors.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Conductor in our global marketing department, and we are beginning to use it in a variety of regions worldwide. Conductor allows us to improve search visibility for our web site, track rankings across countries and languages, and allows us to gain insights into the search behavior of our audience.
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