Conductor

Before, we were using a patchwork set of platforms to give us "ok" information on what our rankings were, how they were changing, and for KW research. We didn't have content analysis, true keyword tracking, or anything like that. With Conductor, we now have full visibility and tracking that is giving us another lever to be able to pull for our business needs. Now we have surgical precision on how we manage our organic tracking and great visibility into even our paid efforts effect on our rankings.

We use Conductor on a daily basis to optimize existing content and guide us in the development of new content. We have bi-weekly calls with the Conductor team to continue learning how we can best leverage the platform and look to them to provide additional reporting and research beyond our team's capacity. Our site was NOT optimized prior to working with Conductor. Since implementing, we've been able to optimize existing content and be more thoughtful with new content, resulting in increased traffic and market share.

Conductor is being used by our organization to do keyword research to see what type of content people are searching for and the type of content we need to start producing. This helps us make smart decisions and informs us of strategy. We initially starting using just for the marketing department, but we realized the insights we found could be shared across many different departments. It helps us address how to make our content more visible across search engines and allows us to find the gaps for content we are missing.

Our marketing team uses Conductor primarily as a content and SEO tool. Our paid, social and analytics teams also have access. We use it to identify content opportunities and to track how well our content is performing.

We use Conductor as an SEO team to address ranking changes and advise our future recommendations. Specifically, we use keyword tracking, result types, and Deep Crawl the most frequently. Conductor gives us both high-level and granular views of our organic presence and makes it easy to toggle between several views.

Conductor is mainly used by myself as I oversee our organic search program for all of our brands. Our content team also uses Conductor, but what I really like about the tool is its ease of use and that it is easy to understand the data. It's a large tool, so it definitely takes a little while to get used to. I like that my team at Conductor is always available to answer questions.

Our SEO Team uses the Conductor platform to perform keyword research, identify content opportunities, analyze our competitors, build dashboards and report on SEO results. Conductor is a part of our daily activities and helps us identify content gaps, new content ideas, emerging trends, etc. It also supports organizational/team efficiencies.

We are currently using Conductor on our Marketing and eCommerce teams for content development and targeted marketing efforts. Conductor has saved us a lot of rework time by showing us where we’re winning and how our pages/content is stacking up against others in those search categories. It’s also allowed us to see exactly where we need to improve and spend those man-hours to make the greatest impact on reaching our customers.

Conductor is being used by a select few employees that work with SEO marketing.

Our whole SEO team uses Conductor. About 6 people in the agency use it. We use it for easy-to-see rank tracking primarily. We have many spreadsheets that we set up so we can v-lookup a large set of keyword ranks and do MoM and YoY rank comparisons, movements, etc. The market share feature is also useful.

Conductor is leveraged across digital marketing, editorial, product, and technology teams. Sotheby's has leveraged a combination of Conductor's platform to effectively support a shift to a more proactive approach to consumer-oriented marketing and product development as well as assist in a complete web front end re-platform/re-launch effort.

Our digital team is trained in using the tool and share the information with other departments. We're using Conductor to see what users are searching for, high performing keywords, maximizing our content, and researching our competitor's performance. The tool provides many insights into how well we're performing and we're able to customize the performance metrics to fit our needs.

Conductor is being used by our Marketing department, specifically our Digital Marketing Team. Our original intention in pursuing a partnership with Conductor was based out of a need to be able to effectively identify what our competitors were doing to beat us to page one of Google for specific search terms.
We also had a need to identify gaps and holes in our online content strategy. Conductor not only shows us what our competitors are doing to win at SEO, but it also gives recommendations on how to take action on the opportunities that are within striking distance. We did not have the budget to hire a team of people to do what Conductor can do for a fraction of the cost.

Conductor is easily the best SEO and content platform we have used. Its interface is fluid and user-friendly, and the team provides excellent support services to us. The platform showcases everything you would need all under one roof. Whether you want real-time data on competitors at a page or domain level, or want to know how to leverage optimizing your content for getting into the all-important quick answer boxes, event featured snippets, or people also ask boxes, this platform tells you how to do it! It provides the most comprehensive aggregation of data. It pulls in Google Analytics, Search Console, Social Metrics, Sentiment tracking, Google trends, and all the things you would expect. It also partners with DeepCrawl and SEMRush to give you the most cutting edge technical SEO torchlight to shine on your site health issues. The managed services afford an amazing and deep technical site audit, and I have seen a lot! The support to our teams is amazing, and Conductor are constantly evolving the platform with their cool new beta roll outs. It really is the best of the breed in 2019. It also allows for better and easy digestible reporting for keyword tracking, competitor tracking, cannibalization, on page diagnosis and fixing, PPC and organic -- under one view! :)

We use the platform in order to look into our SEO efforts.

Conductor is used mostly by the SEO team. The PPC team and analytics team would use it from time to time as well to do some research and check the reports. We also use it to share the reports with other stakeholders who do not have an account in the conductor platform. We are using it on our day to day work, and the key items we are addressing are:

• Identify new opportunities
• Competition analysis
• Measure the success

Conductor is used to help organize the company's SEO efforts. It helps us focus on top priorities that will have the most impact on rankings. It also is an all in one tool that helps track both on-page and off-page SEO from content creation to page speed optimization. It is extremely intuitive and the training videos are great for anyone new to the platform who is looking to get familiar and become a pro user of the tool.

Our SEO and content team use this platform to track keyword performance against our competitors, as well as to find new keywords to write content around.

We are mainly using it on the SEO team but other marketing and editorial departments have used it for reports. It helps report on keyword and page performance as well as with keyword research, competitive insights, market share, and more.

With Conductor we're able to track SEO activity better than we ever were before. When changes are made to the site they are logged in it automatically. All of our keyword and content performance is intricately monitored and mapped so we can easily digest data and act accordingly. The weekly insights keep us on our toes and auto measure things like how many answer boxes our content appears for. We're able to tell great stories with data at the end of every month, quarter and as issues arise. On top of that, we have unlimited user licenses so the paid team and competitive insights team is using the tool as well.

We use Conductor to improve our visibility in search. It provides great high-level recommendations for our team to implement. DeepCrawl integration is great for discovering any technical issue. The platform has really helped us understand what types of content work for us along with understanding what changes are moving the needle.

Conductor helps our organization review keyword performance, content performance, and market share. We have found it valuable when looking at/identifying areas to optimize. My specific department was not previously using any SEO platform; when we began to use Conductor, we really found this data valuable especially since it was data that we had not been looking at before. We utilize the data provided in the tool to monitor areas that we have optimized and identified areas that we can take action to help improve, specifically keyword rank and view page sessions over time. The tool is also used across several different teams, who can pull different valuable and actionable data from it.

Conductor is an excellent all-in-one system used by multiple departments in our organization (but primarily the SEO & Content team) to drive organic growth. Having the ability to see and share the impact of our efforts helps us evangelize SEO and content marketing opportunities in the organization. The insights and research functionalities allow us to focus on what will drive the most growth and what brings the most value to our customers.

Used for SEO for a number of our customers.

Conductor is used by our digital marketing teams as one of the main resources of information for all Bitdefender's domains. It covers a lot of our needs due to the high level of information offered. The main area is SEO (from technical to content creation), but we also used it in PPC and Social Media projects.