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Conductor

Conductor

Overview

What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.Conductor helps marketers understand customer…

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Recent Reviews

SEO made easy

9 out of 10
May 01, 2023
Incentivized
We use Conductor to help our search results for our services around the US as we offer a variety of services at a variety of locations. …
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Conductor Review

9 out of 10
October 27, 2022
Incentivized
We use Conductor to manage the search efforts for multiple websites. Writers and SEOs use the tool for keyword research. The tool is a …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • SERP ranking tracking (242)
    9.1
    91%
  • Site recommendations (243)
    8.9
    89%
  • Keyword analysis (257)
    8.7
    87%
  • Competitive analysis (255)
    7.8
    78%

Reviewer Pros & Cons

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Pricing

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What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic. Conductor helps marketers understand…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.conductor.com/pricing/?utm_…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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What is Act-On?

Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.

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Features

SEO

Core features related to search engine optimization

8
Avg 7.8

SEO Channels

Features related to optimizing your website for specific channels

8.2
Avg 7.6

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

8.7
Avg 8.4
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Product Details

What is Conductor?

Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic.

Conductor helps marketers understand customer needs and search behavior, enabling cross-functional teams to take action on their SEO strategy. Customizable dashboards and workflows guide marketers through the content creation process, enabling them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. Conductor states their customers include Citi, Siemens, and Microsoft.

Conductor Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support
  • Supported: Integration with web analytics tools

Conductor Screenshots

Screenshot of Provides insight into keyword visibility over time and discover keyword opportunities.Screenshot of Tracks the impact content has on revenue and traffic.Screenshot of Maps content strategy to reveal how content is performing at every stage of the buyer’s journey.Screenshot of Offers insights into trends and topics that customers are searching for to create the most relevant content.

Conductor Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS

Conductor Downloadables

Frequently Asked Questions

BrightEdge, Searchmetrics Suite, and Botify are common alternatives for Conductor.

Reviewers rate SERP ranking tracking and Mobile SEO and Global SEO highest, with a score of 9.1.

The most common users of Conductor are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(366)

Attribute Ratings

Reviews

(176-200 of 259)
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Matthew Fellows | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Conductor provides a high degree of control on categorization of keywords and other data relevant to SEO efforts. This allows us to tag keywords and pages with multiple layers like priority, according to recent changes, and assumed funnel phase of the customer.
  • Conductor makes it easy to adopt compared to other tools. The user interface is intuitive and organized by goal / intent in a way that makes it easy to train new users. They continue to innovate on the interface to make it easier to navigate and the knowledgebase is comprehensive and useful.
  • Conductor has a lot of useful features, data partnerships, and integrations so that it's rare that one needs to leave Conductor to inform or report on SEO related work. This data is presented in insightful ways, like presenting sessions (from Google Analytics) of a particular page alongside keyword ranking growth of that URL. It's clear that Conductor strives to tell stories not just recall data, which is what our clients and ourselves need.
  • As a multi-channel agency, the report builder and export functionality still leaves features to be desired. It exports only in PDF so we can't easily integrate it into PowerPoint presentations or Google slides where other channels like PPC aggregate their data. An Excel output of the visuals would provide a lot more control for us to get Conductor views into cross channel reports without needing to screenshot.
  • The wysiwyg report builder can be hard to use when there's a long list of report blocks / elements. It could use a sidebar guide like PowerPoint to easily reorganize report elements. You're also unable to preview the export and awkward page breaks usually result.
  • The homepage dashboard has gotten some recent updates to the Insights Stream. I would rather have a customizable dashboard for each profile so that I can see the most important metrics for each client, which usually varies by client. The Insight Stream calls out interesting changes sometimes but isn't easy to configure.
  • Custom annotations is another feature that has been updated / removed in favor of automatic annotations where the system creates an annotation when a page element changes. This forces us out of the tool to leave annotations that are important but not related to site changes, like important points of seasonality or offline marketing efforts we know may affect SEO traffic.
November 15, 2017

Conductor is alright!

Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Competitive analysis
  • Keyword ranking
  • Dashboards to report
  • Support is top notch. They don't abandon you once you become a client. Live chat support on every page.
  • Longtail searches not always found.
  • Bulk keyword management is a bit too manual.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Tracking the competition's ranking against your own. You can see who is ranking on the terms you are concerned about and discover terms you might have realized are valuable.
  • Deep Crawl analysis of the site to discover problematic pages. Each run can be archived and compared against previous crawls to show changes.
  • Help team is always online and can typically answer any questions you have while using the platform. If the answer is not immediately available they can usually get back to you quickly.
  • Backlink analysis is not present in the tool and should be. Without any backlink data, a user would have a tougher time doing any linking auditing or analyzing a competitor's portfolio.
  • Some of the functions are not clear unless you have already practiced and familiarized with the platform. Having tool tips for the different functions would help.
  • Better pre-built dashboards or tutorials with specific common use cases in mind.
Dawn Smith | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Competitor tracking and market share analysis help us see trends in the market and uncover content gaps and opportunities.
  • Keyword tracking, categorization, trends and ranking analysis helps us measure our success and find opportunities to improve.
  • Creating reports is quick and easy, and with scheduled delivery I've been able to spend my time analyzing data to uncover insights, instead of cleaning data in Excel.
  • The Customer Support team are rockstars. They know SEO and look for opportunities to help, keep an eye out for anomalies, and even onboard our new staff for us.
  • Backlink monitoring is pretty basic. You'll still want another tool for any real backlink analysis.
  • Bulk management of keywords, keyword categories, and content segments isn't always intuitive. I often end up in the wrong place in the settings for what I want to manage.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Suggest related keyword phrases.
  • Detail actual monthly search volume which Google Trends does not do.
  • Track keywords to help us understand our competitive position.
  • The site is heavy on jargon. Could it be designed to help answer questions?
  • The learning curve is steep. Training is good but requires a lot of time. What if there was a basic, user-defined starting dashboard that helped answer most common questions?
Michael Garcia | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • User friendly platform that comes with extensive training to ensure optimal production.
  • The insight stream allows me, as a manager, to view my team's progress and high level KPI's that are helpful when planning future campaigns, monitoring current content campaigns, and reassessing old content campaigns.
  • Dedicated account reps, customer support, and professional services have all been key factors in the growth of our company.
  • Needs more insight into social media
  • Insight stream should be more visual and display snapshots and data trends
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Ranking
  • Keywords opportunities
  • Keywords clusters
  • Competitors insights, like best pages and best keywords
  • Answer boxes
  • I think the tool could improve the paid search area
  • Botify integration instead of deep crawl
  • Search console integration: level pages analysis is missing
Jeremy Waszak | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Track and monitor organic growth
  • Easily derive opportunities based on the type of result and ease of implementation
  • Build workspaces to simplify reporting
  • Expensive
  • Other tools have better local search offerings, though Conductor is improving
Scott Litvack | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Visibility explorer - being able to view the rankings of our clients on a weekly basis is very helpful
  • Content insights - being able to correlate high traffic and engaging content with the keywords that drive that engagement and traffic is highly valuable
  • Domain Explorer - we are able to get keywords and high ranking content from any competitor
  • Time frames could be more flexible. For example in audience search engagement, you can view keyword data by week, but there is no way to look at a monthly range or all cumulative activity. There may be some valuable keyword data that is hard to identify when there is only a week of data.
  • I would love to see more customization in terms of how data is viewed and how it can be pulled into the workspaces.
  • Have a better way to view a keyword ranking across different devices and different locations so it could be viewed in one report.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Great insights into search terms that we're tracking.
  • User interface is easy to grasp.
  • Output (reports) is very user-friendly.
  • Competitive intelliscope could be more robust. The data is somewhat thin from a holistic point of view.
  • Would be great to see what search terms we're ranking for regardless of whether or not we're tracking the terms.
  • Would be great to see what search terms our competitors are tracking for regardless of whether or not we're tracking the terms.
Erika Nieman | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • The keyword tracking and analysis is wonderful. You can look high level, create segments, and dig deep into each search term and get all the information you could want.
  • Market share tracking has been very valuable to keep track of how our efforts measure up and where we need to focus next.
  • Knowing how each individual piece of content is performing is great. We can keep track of the effort involved and how it pays off over time.
  • The reports are wonderful, and we have several built, but they are hard to customize the way we'd like.
  • Once keywords are in the system, it takes some effort to make changes to them.
  • The page recommendations are helpful, but you can't dismiss them if you decide not to implement.
Jay Mize | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Conductor routinely updates the Conductor platform with new tools and features.
  • Conductor makes performing keyword research easy.
  • Conductor's reporting structure is very modular, offering many options to get as granular or broad as you need.
  • The online chat is very fast, accurate, and helpful.
  • There appears to be no way to track backlinks.
November 10, 2017

Straightforward Review

Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • The tool is extremely intuitive compared to other tools we have used in the past.
  • Extremely visual which helps convey metrics and trends to leadership as well as creatives like copywriters.
  • More ownership in regards to providing and implementing recommendations.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Able to highlight new Insights with breakdowns
  • Clean and simple interface. User friendly to find and search what we are looking to optimize.
  • Great service with help through chat feedback
  • More detailed visual data on Visibility Performance Rank page
Mark Ham | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Content Performance data - easy to identify organic traffic trends by page
  • Audience Intent Explorer - used by our copywriters and SEO manager
  • Competitive IntelliScope - the comparison tool does a great job identifying areas of opportunity
  • Organic traffic downloads by segment - it's difficult and time-consuming to pull monthly data by page.
  • Export organic visit data for a particular page by date range - when pulling data for a page or segment, I have to pull multiple months in the event that a page doesn't have any traffic in a particular month. It would be nice to create a report that would pull this data down weekly.
November 09, 2017

Conductor Review

Erica Schoonover | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Great visualization of content and keyword results
  • Many different ways to view data
  • Great tool for content mapping and understanding the audience
  • It would be great if Conductor had a tool where we can see all ranking keywords for a page, even for keywords that are not being tracked. A quick and easy way to get a overarching sense of how a page is performing.
  • It can be tricky to upload keywords, delete keywords, etc. A quick and easy way to add keywords that does not require as much work in spreadsheets to bulk upload.
  • As a whole, the tool has a lot of moving pieces and different components. It can be tricky to understand what each component does at first.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Audience Intent Explorer really helps us to outrank competing content and find additional topics to pay attention to.
  • Keyword Visibility helps us report on weekly SEO wins and losses
  • Conductor had amazing dedicated account specialists that help us think about content or our site in ways we haven't before.
  • Conductor is a massive platform so it's hard to fully utilize the data without a full SEO team.
  • Exporting reports and making it easily digestible for non-SEO employees can be difficult.
Ross Moses | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • The platform is slick and intuitive. Easy to use.
  • Very helpful in surfacing insights that are new and relevant.
  • Some monthly search volume data can be questionable. Tough to get this right since they're reliant on Google
  • There's a lot to digest. It takes some time to understand what every tool does.
Steve Wiideman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Planning, forecasting and goal setting is something no other platform on the planet does as well as Conductor.
  • Categorized keyword tracking and trending over time is our clients' favorite visual to review during recurring calls.
  • Market share analysis and managing the progress in hitting market share percentage goals is something we can't live without now.
  • Aggregate mobile rankings is something the team at Conductor is working on and is critical to our multi-location brands.
  • Link analysis is something we're still leaning on Ahrefs.com a bit for, particularly unlinked mentions and intersecting opportunities.
  • SEMRush.com is still something we're using to find intersecting keyword opportunities between domains that rank for a specified keyword.
November 09, 2017

Conductor Review

Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • I like how the team is always available for help whenever we need it.
  • I also like how easy it is to add personalized widgets to my workspace.
  • I like how conductor creates a personal workspace for each specialist.
  • I also like how we can track a large number of keywords and URL links.
  • I think that there can be more trainings provided on the conductor interface or at least a manual.
  • I also think that it is a bit difficult to navigate all the nuisances of the platform.
  • I sometimes have a specific question, and it can be hard to understand the answer without having someone walk you through it. I think perhaps maybe an interactive help center might be helpful.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Robust, full SEO suite – performs the job of many individual SEO, one purpose SEO tools.
  • Customizable – setting up content and keyword groups gives ability to look at data in a number of different ways via dashboards.
  • Customer journey mapping capabilities.
  • Requires a significant time investment to maintain, set up tracking, keyword groups, etc.
  • Conductor’s one-off competitor keyword visibility discovery/analysis (Domain Explorer) is significantly more limited than BrightEdge’s DataCube.
Andrew Brabec | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Customer Voice is readily available.
  • It's incredibly simple to setup dashboards and automate those reports to your inbox.
  • I like that our data can be easily segmented into groups.
  • I'd like to see more detailed on page recommendations.
  • I'd like to see a deep integration with Search Console.
Nicholas Werker | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Customer Service: Conductor's customer service is unparalleled. Even when they don't know an answer, they can find someone for you who does.
  • Power of features: Conductor is always releasing new and updated features that make the platform more useful and more powerful. With the addition of these new tools, marketers can continue to understand a wholly complex landscape, and make better decisions for the organization they work for.
  • Tutorials: Conductor doesn't just give you the keys to the new sports car with a manual transmission when you've never operated a clutch in your life -- they teach you how to effectively use their product, and they make sure you're staying on top of the platform.
  • Features are definitely hard to use, but as mentioned before, Conductor helps you learn how to use the features so that you can grow as a user of the platform.
  • I would like to see their webinars done differently. A lot of times I find myself interested in their webinars, but they never remind me to actually attend! It's okay though, because they usually have a recorded product that I can watch when it's over.
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