Constant Contact Review
We use Constant Contact to send out important informational reminders and "Save the Date" messages. Constant Contact assists with getting …
Starting at $12 per month
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What is Constant Contact?
Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a…
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Popular Features
- Email deliverability reporting (112)9.090%
- List management (114)8.383%
- Standard reports (111)8.383%
- Dynamic content (100)7.979%
Reviewer Pros & Cons
Pricing
Lite
Starting at $12.00
Cloud
per month
Standard
Starting at $35.00
Cloud
per month
Lead Gen & CRM
Starting at $449.00
Cloud
per month
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.constantcontact.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $12 per month
Product Demos
Constant Contact 3rd Generation Editor Demonstration with Albert Kaufman
YouTube
For Retail: How to Drive Online Marketing Results with Constant Contact
YouTube
How to Sync your kvCore Contacts with Constant Contact
YouTube
Constant Contact Salesforce Integration - Create Contacts for New Salesforce Leads
YouTube
How to Run Goal-Based Fundraising Campaigns | Constant Contact
YouTube
Autoresponder set-up with Constant Contact DEMO
YouTube
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Product Details
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- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Constant Contact?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, Constant Contact aims to help users build strong connections and generate results.
Constant Contact aims to help users:
- Grow their audiences
Build a list fast with landing pages, and social media lead ads.
- Deepen customer relationships
Connect with people where they are—via text, email, or social- from one platform, to drive more engagement.
- Simplify social media
Create and manage social posts and ads to generate awareness, drive leads and promote growth.
- Sync with the apps already in use
Connect with digital tools already in use to grow and sell more online, faster.
Constant Contact aims to help users:
- Grow their audiences
Build a list fast with landing pages, and social media lead ads.
- Deepen customer relationships
Connect with people where they are—via text, email, or social- from one platform, to drive more engagement.
- Simplify social media
Create and manage social posts and ads to generate awareness, drive leads and promote growth.
- Sync with the apps already in use
Connect with digital tools already in use to grow and sell more online, faster.
Constant Contact Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Reporting & Analytics Features
- Supported: Standard reports
Pre-Send Testing Features
- Supported: Spelling and Grammar Check
- Supported: Email Previews
Constant Contact Screenshots
Constant Contact Videos
An Email Marketing tool for business
List Growth tools to grow an audience.
Social Marketing tools to simplify social media marketing.
Constant Contact Integrations
Constant Contact Competitors
Constant Contact Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
Constant Contact Downloadables
Frequently Asked Questions
Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.
Constant Contact starts at $12.
Reviewers rate Email Previews highest, with a score of 9.1.
The most common users of Constant Contact are from Small Businesses (1-50 employees).
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- Business Problems Solved
- Recommendations
Constant Contact is a versatile email marketing and management tool that is widely used across various industries. Users appreciate its intuitive interface and user-friendly features, allowing them to easily organize their contact lists, send targeted emails, and measure the success of their campaigns. One of the primary use cases for Constant Contact is event registration and ticket payment integration, which streamlines the process for businesses and organizations. Additionally, the reporting tool provides valuable insights on email open and click rates, enabling users to improve their message performance and expand their brand reach.
Another common use case for Constant Contact is in educational institutions where it is utilized to update parents, relay information, store donor contact information, and market the school to prospective families. It is also employed by government entities such as the city of Virginia Beach as a means to engage residents about city events through bi-monthly electronic newsletters. The software's ability to manage extensive contact bases and purge contact lists makes it appealing for these organizations.
Constant Contact also serves as a reliable email database management tool for businesses of all sizes. It saves time by automating client communication, allowing users to run different types of email campaigns and track them effectively. It has been found useful for outbound strategies, generating leads, staying in contact with customers and referral sources, and tracking engagement. By using Constant Contact, companies have seen higher opening rates, more clicks within emails, and increased engagement with their programs.
Small businesses find value in Constant Contact as it offers flexibility in creating responsive and exciting emails for marketing purposes. Users can schedule emails, communicate with clients efficiently, send personalized messages to different groups or segments, and maintain brand guidelines. The software not only simplifies email communication but also enables organizations to manage contacts more effectively while providing insight into the success of their email promotions.
Overall, Constant Contact is highly regarded as a valuable tool across multiple industries due to its versatility in organizing contacts, sending targeted emails, tracking campaign performance, integrating with other systems, and simplifying email marketing processes.
Users commonly recommend Constant Contact for its ease of use and suitability for simple email lists. Many users have found Constant Contact to be a great product due to its user-friendly interface and straightforward setup process. The software is often recommended by users who have simple email lists and do not require complicated parameters for sending. Customers appreciate the simplicity of Constant Contact, as it allows them to easily manage their email campaigns without the need for technical expertise or extensive training.
Attribute Ratings
Reviews
(26-50 of 131)Companies can't remove reviews or game the system. Here's why
September 26, 2022
Constant Contact Review
Score 1 out of 10
Vetted Review
Verified User
- Frustrate Customers
- Miscommunicate
- Disappoint
- Refunds
- Customer Service
July 24, 2022
Constant Contact Helps You Stay Connected
- Tracks contacts who were sent, clicked, and opened each email.
- Allows our teams to create lists and tags to keep constituents organized.
- Provides colorful and attractive email templates.
- It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
- I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
- Constant Contact's email-creation UI is easy and powerful. This makes creating new emails and newsletters fast for even non-technical users. The user has many options to customize the email with images, buttons, links, and more.
- Constant Contact is more than just a email sending service. Their other campaign types include event registration, surveys, and A/B tests. Each of these campaigns can add value to your company beyond just email.
- Constant Contact offers many email templates to choose from. Whether you are looking to send a bulk newsletter or a more personal note, there will be template for you to work off of and further customize.
- Constant Contact's list management UI is not the best. Selecting a list on the Contacts home page does not link you directly to the list, so refreshing the page means you have to re-select the list, which is a couple clicks away. This becomes troublesome when updating contacts in a separate tab and hoping to refresh the list page to see the results.
- The UI of the Contact page is also not great. There is a confusion between lists and tags, and the data fields are not organized well.
- The reporting features, while useful, lack customizability. More than surface level data analysis needs done with an import into Excel.
June 17, 2022
Good, But May Not Be The Best Option
- Rather easy to use
- Simple instructions for using
- Very responsive in its use
- Customer service
- "Free trials" that are actually free
- Pricing
March 31, 2022
The shallow end of the email marketing pool
Score 10 out of 10
Vetted Review
Verified User
- options for designing emails
- variety of programs like event registrations and polls
- Database management is really good
- email templates need more in the wide format
- pricing levels based on database numbers is not good.
- customer service was a bit slow
November 16, 2021
Very intuitive interface that satisfies most email marketing needs.
Score 8 out of 10
Vetted Review
Verified User
- You can accomplish quite a bit using the drag and drop interface, so there is less custom HTML required.
- Easy to use for folks who are not tech savvy.
- Very quick upload speed for contact lists when compared with other email marketing vendors.
- Easy to customize contact lists.
- Displays much more consistently across different email clients when compared with other email marketing vendors.
- Drag and drop interface can be buggy. For example, when you drag in a component, sometimes the email template keeps scrolling, so you're not able to actually drop in the component.
- Reporting is a bit confusing. There are 2 different ways to access reporting and I believe only one of them allowed you to view click rates for embedded links.
- Limitations on the drag and drop interface. For example, you're not able to create a sidebar that spans the entire length of the email, which was a request from a client.
November 09, 2021
Constant Contact - Great for Beginners
- Mass email
- CRM utilization
- Testing
- Interface/UI
- Customer service
- Templates
- Allows you to send out mass emails.
- Allows you to customize templates.
- Allows you to send out surveys.
- I have no suggestions.
June 01, 2021
Really strong ESP tool
- Easily Design and create emails to send
- Integrate with many different tools and systems
- Easy to use interface and reporting
- A/B testing
- They are not a CRM but their contact management could use some improvements
- Pricing could be more affordable
- Would love to see better support when needed
May 30, 2021
CC for the Win
- Cazoomi Salesforce integration is great.
- Being able to have buckets of different contacts is appreciated.
- The ability to easily edit the newsletter template is awesome.
- Sometimes the UI isn't sticky and changes don't get saved.
May 28, 2021
Helps me reach my clients easily
- Ease of use
- Customer Service
- Customization features
- Value for money
- Embedding videos needs updating
- Frequent glitches within building designs
- Drag and drop email editor.
- Contact list management
- Email Automation
- User interface should be more intuitive. As an example, it took me a while to figure out the social media posting widget.
- The need for better integration with 3rd party software tools.
May 21, 2021
A solid email marketing program
- Constant Contact allows the users to send unlimited emails and just pay per list size.
- The software does welcome emails pretty well and allows you to set up all sorts of automation.
- The branded templates and starter templates are very useful and look good.
- The interface is definitely a bit difficult to use and it takes some getting used to.
- More customization and exporting of html would be awesome.
- They could expand on features that other email marketing software has such as tying in with social media, more flows, etc.
- Contact Database Management
- Large Group and Sub-Group Email Messaging
- Email Results and Metrics
- Glitch in the email builder resets font to default if you backspace after a return
- Certain functions (like RSVP) can be capture for free on other platforms, but not Constant Contact
- Somewhat limited background selection options (but is improving)
May 19, 2021
Simple Email Management for Any User
- Customer lists management
- Scheduling email blasts with ease
- Templating emails
- I was pretty happy with it the way it is.
May 19, 2021
Great tool for email marketing
- Cost Effective
- User Friendly
- Less learning curve
- Integration
- Costly
- User management
May 19, 2021
Easy to Use!
- Easy to use
- Great for using a consistent template
- Good reporting
- The integration with Facebook could be better. The thumbnail that's autogenerated doesn't always look great.
- Polished Look
- Streamlined Functionality
- Consistent Look across Users
- Design elements
- Drag and Drop
- Learning curve
May 19, 2021
Constant Contact Needs Some Work
- I didn't really think it was very user friendly
- I prefer HubSpot
- User experience needs some work
- It doesn't have the same user friendly features that HubSpot has
- I'd like to see a major update
May 19, 2021
Easy to Use and Operate
- Easily email to different groups
- Strong data management
- Pretty straight forward user interface
- Some spacing issues on actual emails compared to on the preview screens
- Runs slow compared to other services I've used for this
- Not always as intuitive as it comes across from the beginning
May 19, 2021
Constant Contact is our mass message go to!
- Ease of start up
- Ease of transfer of contacts
- The ability to track who opens the messages
- We have had no issues within the way we use it
May 19, 2021
Great for de-centralized and local marketing
- Automation of email campaigns
- Ability for quick analysis of emails
- Keep tailored templates that hold to the brand guidelines
- Easy to use for the lower end user
- Logs out frequently
- Still seems to go to spam folder
- Training options
- Email list management
- Analytics of sent emails
- Scheduling sending of emails
- Managing categories of subscribers
- Email design could use improvements - especially with regards to better aligning what I see on the creation screen with what I see in my emails.
- The process of adding a new subscriber recently changed, and it's a strange workflow that doesn't quite make sense.
May 19, 2021
Constant Contact Review
- Price
- Very sophisticated system
- Very easy to manage
- Strong
- Reports are not the most accurate
May 19, 2021
Robust digital marketing platform
- Easy learning curve
- Templates are easy to manage
- Lots of flexibility with integrations to other platforms
- Wish there was more flexibility to templates (design control)
- Would love more robust landing pages (new feature but we can hope)