Constant Contact Review
We use Constant Contact to send out important informational reminders and "Save the Date" messages. Constant Contact assists with getting …
Starting at $12 per month
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What is Constant Contact?
Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a…
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Popular Features
- Email deliverability reporting (112)9.090%
- List management (114)8.383%
- Standard reports (111)8.383%
- Dynamic content (100)7.979%
Reviewer Pros & Cons
Pricing
Lite
Starting at $12.00
Cloud
per month
Standard
Starting at $35.00
Cloud
per month
Lead Gen & CRM
Starting at $449.00
Cloud
per month
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.constantcontact.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $12 per month
Product Demos
Constant Contact 3rd Generation Editor Demonstration with Albert Kaufman
YouTube
For Retail: How to Drive Online Marketing Results with Constant Contact
YouTube
How to Sync your kvCore Contacts with Constant Contact
YouTube
Constant Contact Salesforce Integration - Create Contacts for New Salesforce Leads
YouTube
How to Run Goal-Based Fundraising Campaigns | Constant Contact
YouTube
Autoresponder set-up with Constant Contact DEMO
YouTube
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Product Details
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- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Constant Contact?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, Constant Contact aims to help users build strong connections and generate results.
Constant Contact aims to help users:
- Grow their audiences
Build a list fast with landing pages, and social media lead ads.
- Deepen customer relationships
Connect with people where they are—via text, email, or social- from one platform, to drive more engagement.
- Simplify social media
Create and manage social posts and ads to generate awareness, drive leads and promote growth.
- Sync with the apps already in use
Connect with digital tools already in use to grow and sell more online, faster.
Constant Contact aims to help users:
- Grow their audiences
Build a list fast with landing pages, and social media lead ads.
- Deepen customer relationships
Connect with people where they are—via text, email, or social- from one platform, to drive more engagement.
- Simplify social media
Create and manage social posts and ads to generate awareness, drive leads and promote growth.
- Sync with the apps already in use
Connect with digital tools already in use to grow and sell more online, faster.
Constant Contact Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Reporting & Analytics Features
- Supported: Standard reports
Pre-Send Testing Features
- Supported: Spelling and Grammar Check
- Supported: Email Previews
Constant Contact Screenshots
Constant Contact Videos
An Email Marketing tool for business
List Growth tools to grow an audience.
Social Marketing tools to simplify social media marketing.
Constant Contact Integrations
Constant Contact Competitors
Constant Contact Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
Constant Contact Downloadables
Frequently Asked Questions
Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.
Constant Contact starts at $12.
Reviewers rate Email Previews highest, with a score of 9.1.
The most common users of Constant Contact are from Small Businesses (1-50 employees).
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- Business Problems Solved
- Recommendations
Constant Contact is a versatile email marketing and management tool that is widely used across various industries. Users appreciate its intuitive interface and user-friendly features, allowing them to easily organize their contact lists, send targeted emails, and measure the success of their campaigns. One of the primary use cases for Constant Contact is event registration and ticket payment integration, which streamlines the process for businesses and organizations. Additionally, the reporting tool provides valuable insights on email open and click rates, enabling users to improve their message performance and expand their brand reach.
Another common use case for Constant Contact is in educational institutions where it is utilized to update parents, relay information, store donor contact information, and market the school to prospective families. It is also employed by government entities such as the city of Virginia Beach as a means to engage residents about city events through bi-monthly electronic newsletters. The software's ability to manage extensive contact bases and purge contact lists makes it appealing for these organizations.
Constant Contact also serves as a reliable email database management tool for businesses of all sizes. It saves time by automating client communication, allowing users to run different types of email campaigns and track them effectively. It has been found useful for outbound strategies, generating leads, staying in contact with customers and referral sources, and tracking engagement. By using Constant Contact, companies have seen higher opening rates, more clicks within emails, and increased engagement with their programs.
Small businesses find value in Constant Contact as it offers flexibility in creating responsive and exciting emails for marketing purposes. Users can schedule emails, communicate with clients efficiently, send personalized messages to different groups or segments, and maintain brand guidelines. The software not only simplifies email communication but also enables organizations to manage contacts more effectively while providing insight into the success of their email promotions.
Overall, Constant Contact is highly regarded as a valuable tool across multiple industries due to its versatility in organizing contacts, sending targeted emails, tracking campaign performance, integrating with other systems, and simplifying email marketing processes.
Users commonly recommend Constant Contact for its ease of use and suitability for simple email lists. Many users have found Constant Contact to be a great product due to its user-friendly interface and straightforward setup process. The software is often recommended by users who have simple email lists and do not require complicated parameters for sending. Customers appreciate the simplicity of Constant Contact, as it allows them to easily manage their email campaigns without the need for technical expertise or extensive training.
Attribute Ratings
Reviews
(51-75 of 131)Companies can't remove reviews or game the system. Here's why
May 19, 2021
Constant Contact for corporate marketing teams
- Cost effective for smaller budgets
- User friendly for the professional user
- Making it more creative friendly with the templates
- Less a la carte and more all in one features
- Email Automation
- Contact Segmentation
- Simplicity
- Editing the style of emails
- Mass contact editing
- Mobile vs desktop view
May 19, 2021
Great for small businesses!
- Email marketing
- Contact management
- Email management
- Pricey
- Not as customizable
- Not enough automation
May 19, 2021
A suitable and reliable marketing tool
- I am very much satisfied with its quality services which allow me to engage my audience in the best possible way.
- It has taught me that every client relationship is important and for that purpose, it provides me amazing features like creating polls, that ultimately help me to get to know, what they exactly need.
- It is a perfect tool that automates most of the key task for me, for example, it automatically sent emails to my new customers and also send the alert and notifications to my previous customers so that they can better participate in the recent activities.
- Sometimes some software provides outdated and useless features and functions, but this email marketing tool gives advanced kinds of functionalities with modern features.
- I like the ease of use of this platform also appreciate its professional customer support team.
- I am no longer desperate after getting this tool at my work.
- Ease of setting up contact lists
- Super ease of sending information to large groups
- Stability of the system; it never fails me
- Ease of adding or deleting people as needed
- Getting started the first time was a challenge.
- It takes a long time to set up the initial list.
May 19, 2021
Price is manageable and it gets the job done
- Sends a lot of emails quickly.
- Pricing is best for smaller businesses with large lists.
- You can send as many emails as you want per month.
- Forms and landing pages are not very well done.
- User interface is annoying and difficult.
- Customer service is very helpful but can take some time to respond.
- Explanation of Each Metric/What the Numbers Mean
- Drafting and Scheduling Emails for Future
- Contact Management - Able to Group and Tag Contacts
- Personalization within Email Composer
- Further Detail within Reporting Dashboard
May 18, 2021
Constant Contact is the winner!
- Flawless delivery of emails
- Easy to use email templates
- Easy to mange subscribers list
- Easy to upload your subscribers list from other email platforms
- Reporting system sometimes confusing
- There is no notification if and when any new subscribers signed up via our sign up form
- Bounced email types are not clear
May 17, 2021
Constant Contact even for us small potaotes
- Specially formatted emails.
- Ease of use of the software/application.
- Ease of updating the mailing list.
- Integration with Facebook.
- Integration with Google.
- Integrations with Big Commerce.
May 17, 2021
Constantly satisfying our business needs
- User-friendly - It's very easy to use both in drafting and sending the e-mails and accessing and understanding the back-end summary tools.
- Good analytics - Seeing who has opened the e-mails and clicked what links are invaluable for helping target our follow up marketing.
- Contact management - Weeding out invalid e-mail addresses as people leave firms has cleaned up our contact list considerably
- Social media integration - Coordinating the scheduling of e-mails with posts to LinkedIn.
- A little more flexibility in the campaign e-mail design would be helpful.
- Not sure if it's possible, but I'd really like the ability to see if the e-mail gets forwarded and an address for who it is forwarded to instead of registering as another view by the original contact.
May 17, 2021
Constant Contact for Fundraising Organizations
- Importing new emails is extremely fast and easy. This is important because there are times where emails need to be sent out ASAP, so being able to import a new mailing list quickly allows that to happen in a timely manner.
- Customization of the look and feel of the email. Sending out emails that look the same becomes boring to the recipients, so being able to change the look every time makes it more likely they will engage in the material.
- The only problem I have ever run into are formatting issues when trying to customize an email. This is typically an issue when I include a picture or some kind of other visual file into the email.
- Superior WYSIWYG editor and template builder
- Email contact database storage and management
- Email blast and contact metrics
- Integrated partners such as adding woo commerce etc
- Features for easily appending and maintaining UTM tracking parameters
- Reporting and analytics improvements specifically with contact list growth
May 13, 2021
Pretty good for the cheap price
- Templated approach to email design
- Delivering emails
- Basic reporting
- Reporting is pretty standard and not very robust
- Database management is pretty basic
- Inbox monitoring is not available
May 12, 2021
Constant Contact has been the best fit for us compared to other providers, only a few hiccups!
- This programs offers a variety when it comes to CTA, being able to link to a web page, pdf, etc. is very helpful
- Having the ability to create and save unlimited lists is great for targeted messaging
- Being able to view test emails and see how the message will look on different platforms is great
- It would be nice to have more options for customizing the body of the emails
- Open and click rate results are skewed due to spam filters, I have contacted Constant Contact about this and they have been helpful and signed us up for a beta version which will hopefully produce more accurate results
- Our contacts sometimes receive our email on the resend even if they opened and replied to the original send
April 29, 2021
Keeping in touch with Constant Contact
- Easy creation.
- Good storage of media.
- Lots of templates for email.
- They could create some templates that are a little more complex.
- Would be nice to have an eyedropper to match colors.
- Could have better deliverability.
April 09, 2021
Reliable e-mail program for small businesses like mine
- Helps with formatting e-mail messages.
- Reporting on results, including delivery rates, open rates, and click rates.
- Option to resend messages to addressees who have not opened the original message.
- Ability to put contacts into multiple categories and select by group.
- Spacing on finished e-mails is not always WYSIWYG.
- Sometimes difficult to tweak appearance of text.
- Difficult to confirm text color; on multiple occasions, some text has been black, while adjacent paragraphs have been grey, but not obvious until sent to the selected Group.
- Graphic elements are confusing in their placement and sizing.
April 08, 2021
Constant Contact is a decent choice for small businesses
- Integrates with donor management software
- Tracks information on recipient engagement
- Easy to create well designed emails
- Provides lots of templates to customize
- Pricier than other options that don't have the integration of Constant Contact
- Creating an email can take longer than simply sending from an email provider
- Additional users are an extra charge
April 08, 2021
Great for some, but not for all
- Constant Contact organizes clients/customers/consumer data all in one place
- Constant Contact allows you to build customized email campaigns
- Constant Contact allows you to segment customers to send messages to niche groups
- The campaign builder could use some improvement because the emails can often appear structured and stiff rather than fluid
- The campaign builder could also be more user friendly
- The pay structure could be better--paying per contact is an older model for collecting payment
April 06, 2021
Constant Contact Works for Me! :D
- User friendly (even for marketing challenged people like me)
- Ability to keep previous templates
- Scheduling when you want emails to go out
- Reporting back to the user on open rates, etc.
- Ability to send yourself a test message
- Maybe make a bit more intuitive
- Have it make suggestions for what you could or should do
- More storage room for pics, logos, etc. (without additional cost)
- While I think it is user friendly in general, I need a bit more guidance with options and possibilities
April 03, 2021
Best in Class Email Marketing Recommendation
- Excellent mobile friendly templates
- Easy to repurpose past event eblasts
- List segmentation insures that the right list gets the appropriate email
- Open data lets you know what is working
- Would love more free stock artwork to be available
July 18, 2020
Constant Contact cancelled my account without warning after significant investment into their platform
Score 1 out of 10
Vetted Review
Verified User
- The customer service team is friendly (but often unable to help).
- The customers who received the E-Mail saw the intended design.
- Their compliance department said my industry sends spam and closed my account, even though I only sent one message in 7 days.
- I waited on hold for 2 hours and 47 minutes over six calls and still couldn't get a technical issue resolved.
- Because they suddenly closed the account without contacting me first, I lost hundreds of dollars in salaries put into researching their API and setting up templates.
- They do not offer true two-factor authentication using the TOTP algorithm, a must for any account with thousands of subscribers. Constant Contact's authentication method is vulnerable to an attack known as a "SIM swap."
January 30, 2020
Constant Contact is great for small non-profits
- Connects with contacts in DonorPerfect.
- Constantly updating subcribers/unsubscribers.
December 14, 2019
Constant Contact makes email outreach easy and classy
- Ease of use. It's quick and easy to create campaigns, and once they've been created it's even easier to use them again.
- Uploading lists of contacts. You can quickly upload a list via Excel or CVS file.
- The fee structure is based on the number of contacts, so rather than store all of our email contacts on Constant Contacts, we try to add and delete lists to keep the monthly cost down. This can be slightly tedious for the cost-conscious company.
- While there is a 60-day free trial, there is no free version for extended use. For the small business, a longer free version during lean months or for further analysis would be helpful.
December 11, 2019
Constantly Impressed by Constant Contact
- Very easy to set up a branded template for other individuals to use and remain "on-brand."
- Constant Contact does a great job of allowing email customization within the design portal - adjusting preheader text, changing custom colors, adding interactive gifs.
- There could be a "recently used" area in the image library that pulls up recent images.
- The folder structure could be improved - being able to sort/search through past sent emails could be easier.
November 27, 2019
Must-Use - Try Constant Contact if You Haven't Already
- Creating templates and adapting mail communications is straightforward and effective.
- Constant Contact offers value-add features such as database management options, analysis review and suggestions for better performance.
- Design elements, editing, uploading, etc. are easy to manage and not time consuming.
- Would be great if we could integrate several accounts into one master account, for easy management by a supervisor.
- Faster customer support is necessary. This is the only area that is lacking - the support team is extremely slow and almost negligent in responding to urgent issues.