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Conversica

Conversica

Overview

What is Conversica?

Conversica provides lead management software for marketing, inside sales and sales groups.

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Recent Reviews

TrustRadius Insights

Conversica has become a valuable tool for businesses across various industries. It addresses the problem of leads staying stagnant in the …
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Coversica 2020

9 out of 10
December 09, 2020
Incentivized
The AI is being used to contact cold leads and bring the viable clients to the surface. We are a small company and it save a lot of time …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Starter Edition

$1,499

Cloud
per installation

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.conversica.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Automotive Sales Assistant Demo

YouTube
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Product Details

What is Conversica?

Conversica provides Intelligent Virtual Assistants (IVA) to help organizations attract, acquire and grow customers at scale. By automating routine business conversations, and personalizing interactions at scale, Conversica is designed to augment workforces allowing business professionals and Intelligent Virtual Assistants to work together harmoniously.

According to the vendor, Conversica Sales AI Assistant helps companies find and secure customers more quickly and efficiently by automatically contacting, engaging, qualifying, and following-up with leads via natural, multi-channel, two-way engagements. The Conversica Customer Success AI Assistant enables people and AI Assistants to work together for customer retention and account expansion.

With Conversica's extensive library of purpose-built and ready-to-use conversational skills backed by a proven and patented intelligent automation platform, Conversica’s AI Assistants can be deployed quickly, are designed to be human-like and personal, and to provide accuracy and autonomy.

Conversica Features

  • Supported: Engages and qualified leads
  • Supported: Notifies when a lead hasn't been contacted
  • Supported: Automates outreach to free up salespeople
  • Supported: Re-engages older leads to identify new prospects

Conversica Screenshots

Screenshot of Dashboard showing an overview of important metrics, like response rates, hot leads and top-performing lead sources

Conversica Video

Conversica is a leading provider of Intelligent Virtual Assistants for business, helping organizations augment their workforce to attract, grow and retain customers. The flagship Conversica® Sales AI Assistant helps companies find and secure customers more quickly and efficien...
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Conversica Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

Conversica provides lead management software for marketing, inside sales and sales groups.

Outreach, Yesware, and Marketo Sales Connect are common alternatives for Conversica.

Reviewers rate Support Rating highest, with a score of 8.9.

The most common users of Conversica are from Mid-sized Companies (51-1,000 employees).

Conversica Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)15%
Mid-Size Companies (51-500 employees)70%
Enterprises (more than 500 employees)15%
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Comparisons

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Reviews and Ratings

(152)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Conversica has become a valuable tool for businesses across various industries. It addresses the problem of leads staying stagnant in the database without engagement and ensures that potential clients and prospects are not slipping through the cracks. Users have found Conversica to be effective in reaching out to low-value leads, engaging old leads, and warming up leads before they are sent to the sales team. The AI Sales Assistant in Conversica is able to initiate and maintain conversations with these leads until they are ready for a sales conversation with a human. Additionally, Conversica is used as a lead retention tool, providing persistent follow-ups with cold leads and attempting to win back canceled accounts. By implementing Conversica, businesses have seen an increase in conversion rates and lead turnover, while also saving time in lead qualification and support quotes. It has proven particularly helpful for sales and marketing teams, as it generates warm leads at a competitive price per lead and ensures that all digital, webinar, and event leads are contacted. In addition to sales and marketing departments, Conversica has been successfully utilized by recruitment departments to handle a large number of hot leads received through traditional marketing email automation. Overall, users recommend Conversica to other businesses due to its effectiveness in improving lead engagement and conversion rates.

Exceptional Support: Users have consistently praised the exceptional support provided by the Conversica team, with multiple reviewers highlighting their understanding of business models, goals, and metrics. They appreciate the continuous efforts made by Jen Amundgaard and Caleb Clapp to improve campaigns and optimize the use of the service. The commitment to customer success and responsiveness throughout the purchasing journey and ongoing support has been highly valued.

Time-Saving Automation: Many users find Conversica's service valuable for working with low-level leads and identifying those that show genuine interest in their product or service. By automating outreach, sales and account managers can focus on other activities, saving time and resources. This feature has been seen as a significant benefit.

Engaging Unresponsive Leads: Several users have praised Conversica's effectiveness in engaging unresponsive leads and reaching out to database segments that had lost contact. They consider this capability impossible to replicate with human capital investments. Conversica's ability to bridge the gap between users and potential clients through non-promotional, soft touchpoints for reengagement has been highly appreciated.

Confusing User Interface: Some users have found the user interface of Conversica to be confusing, stating that it could be improved to enhance usability.

Limited Reporting Capabilities: Users have expressed dissatisfaction with the limited reporting capabilities in Conversica. They feel that there is a lack of ability to delve deeper into reports once they are initially created.

Lack of Flexibility in Messaging Options: According to user feedback, some users have mentioned that Conversica lacks flexibility in messaging options. They feel that more varied responses and approaches would be beneficial for their communication needs.

Users commonly recommend the following actions when using Conversica:

  1. Start using Conversica as soon as possible to increase business. Users advise implementing Conversica at the earliest opportunity to capitalize on its potential for generating leads and assigning them in a structured sales process. They emphasize the importance of actively participating in training and customization of Conversica to achieve optimal results.

  2. Treat Conversica as a valuable team member and solicit feedback on conversations. It is suggested to treat Conversica as an integral part of the team and seek feedback on its conversations. This approach can lead to better alignment with sales goals and customer expectations. Additionally, actively monitoring and interacting with Conversica is essential for success.

  3. Have the necessary resources and personnel to manage Conversica effectively. Users recommend having a good IT person available to troubleshoot any AI-related issues. It is also important to have a plan in place and ensure a clean database before utilizing Conversica for outreach. Moreover, having dedicated resources and personnel who can manage Conversica effectively is critical for maximizing its impact on lead generation and engagement.

Overall, users highly recommend integrating Conversica into sales processes, starting early, actively managing it, seeking feedback, and dedicating adequate resources to achieve significant benefits in lead generation and customer engagement.

Attribute Ratings

Reviews

(26-50 of 95)
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Parker O'Very | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
It's really great for scenarios where a sales rep has tried for a long time to get a response from a prospect, but hasn't received a response. The rep can have Conversica take over and see if it is more effective. It helps our reps spend time on the prospects that are more worth their time, and while it does the grunt work. The truth is, however, it is NOT a real person and cannot fully replace an actual sales rep. It cannot answer complex questions about your product.
September 14, 2019

Lots of potential!

Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • Well suited for companies with a high volume of leads and ability to integrate with CRM and marketing automation platforms.
  • Less appropriate for companies with low lead volume and relationship, 1:1 ABM type of sales model.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
It is ideal when you get a lot of emails from prospective leads and they have very similar questions. You spend a lot of time answering the same thing over and over and it can eat up your time. But it’s necessary to get them down the funnel. Conversica assists with that. They handle the initial emails and help self serve those prospects so staff is then able to deal with hot leads only.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Conversica is great if you don't have an SDR team or if the SDRs that you do have are very busy with hot leads. It's less appropriate for hot lead follow up since prospects at that stage would rather speak directly with a rep. Conversica will go to a certain point but human interaction is needed at the hot lead stage to make sure that the prospect gets what they need when they need it.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Conversica is great for communicating with a mass audience or a purchased list. It's not as great if there is a specific message you're trying to deliver that doesn't fit within the conversation framework. If your CRM doesn't integrate with Conversica, it makes it more difficult to keep the data quality intact across multiple platforms.
Tim Mize | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We have loved having the AI be the "go-between" on a new lead coming into a salesperson. This scenario is not just used for our inbound leads, but we also use it for our outbound leads as well. We have even used it to test the sources, we get outbound leads from quickly and easily with no work from our salespeople required.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
Be sure to use the tool as a follow up to content syndication, events or webinars. This is not to be used for you hot leads or campaigns with notes. If there is content that you are driving people to for interest but not a hard ask use Conversica. It is not a supplement to ADRs but another team member.
August 26, 2019

Smart and responsive

Score 9 out of 10
Vetted Review
Verified User
Incentivized
Conversica is a great tool to help with lead follow up; especially when you have a high volume of inquiries coming in from a website that you want to be qualified before sending to an SDR team. It is also helpful in following up on unresponsive leads in your database and helping to turn cold leads into new opportunities. With Conversica you can make sure that the leads your marketing team generates are being followed up on in a timely manner and that no leads get left behind.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
After an event or after a lead completed a form, Conversica would be useful to assess the interest when we have not enough information to get proper lead scoring. It liberates more time from sales allowing them to focus on really hot leads instead of hot and warm leads. I wouldn't use it as a nurturing tool.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Conversica works great as a client reach out. I think if there are specific campaigns/goals you would like to accomplish, Conversica is perfect. In regards to prospect reach out, it can be a little more time consuming and harder to get responses.
Jonathan Gallagher | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Conversica is a good solution when you have a lot of leads that you want to follow up with but you don't have enough humans to follow up with them, or you want to supplement your human follow up with AI-powered email follow up. Conversica is also a great supplement to your existing marketing automation drip/nurture campaigns.
Score 9 out of 10
Vetted Review
Verified User
Incentivized

I think Conversica's AI is a perfect compliment to any human element in a CRM, bringing a balance between a more personalized human response and a more thorough, rigid AI .

I've always likened it to a commercial fishing boat, where efficiency is casting a wide net, and Conversica is that net for our company, letting our team spend their time in a more productive/rewarding manner.

August 09, 2019

Conversica Review

Score 9 out of 10
Vetted Review
Verified User
Incentivized
You can use Conversica anytime you need to follow up on leads. At first, we were a bit skeptical with the service, but once it was in use we didn't look back. Additionally, you can let the product handle outreach for leads and let the Sales team focus on selling. A scenario that isn't so suitable for Conversica is if you want a marketing tool to be integrated with Salesforce.
Adriana Zupan | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Conversica has been extremely useful in following up with a large volume of leads for initial reach out and the Sales Assistant is great at the beginning of the sales cycle. The assistant is persistent and will continue to engage leads until they are ready for a human conversation. We are forthcoming about the fact that the Sales Assistant is a bot so if there is a scenario where she doesn't understand a question or is confused by a response, it is easy to explain to leads why. I would be hesitant to use Conversica later in the sales cycle where conversations become more complicated.
August 01, 2019

Sales

Score 9 out of 10
Vetted Review
ResellerIncentivized
My experience is that Converisica is well suited for any organization that is trying to get potential buyers interested in making a buying decision. If companies have trouble following up with sales leads, dont have enough business dev staff, or combo of both, Conversica is a great option .
Christopher Schnack | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Conversica is really good at reaching out to potential clients that have not requested a demo of our product yet. There are many scenarios where potential customers have requested information about our product but have not actually set up a time to speak to speak to a sales rep. Conversica is very good at constantly reaching out to these individuals until they finally book a time to speak with us.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Conversica is great for scheduling appointments or reaching out to see if there is interest. We have had many more free trial downloads turn into paying customers since we started using Conversica. We had way too many Leads to follow up on previously. I could see it being very useful for qualifying Leads. I feel that in my specific company it is grossly underutilized.
Mike Bryant | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
It's perfect for organizations that have large databases and not enough man power to reach out to each lead one at a time. Perfect for confirming phone numbers and setting appointments for sales reps. You have to be careful with the leads that are imported because if your Salesforce campaigns for conversica are not dialed in, then you will contact the wrong person. Clean list equals clean outreach from conversica. This may seem like a no brainier, but sales databases are typically out of date and full of bad data.
Shane Adair | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Any time you are collecting leads or looking to contact clients without over extending your sales force would be a perfect time for Conversica. More importantly, if you feel you are not getting 100% effort in contacting your leads then this is the tool that you need. We have used it for new lead follow-up, post-event follow-up, up-sell/cross-sell, and reengaging cold leads.
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