Convert Experiences

Convert Experiences

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Score 9.4 out of 100
Convert Experiences


Recent Reviews

My Convert Experiences Review

10 out of 10
October 22, 2020
We use Convert Experiences to provide Conversion Rate Optimization services to our portfolio of clients who operate in multiple verticals …
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Popular Features

View all 33 features

a/b experiment testing (9)


Multivariate testing (9)


Test significance (9)


Split URL testing (8)


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Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $999 per month

Features Scorecard

Testing and Experimentation


Audience Segmentation & Targeting


Results and Analysis


Product Details

What is Convert Experiences?

Convert Experiences is a flicker-free A/B testing & personalization tool boasting users across 5000+ websites by brands like Sony, Unicef & Jabra.

Convert Experiences’ offers enterprise-ready advanced features like multi-page testing, post-segmentation, advanced targeting with 40+ filters, DMP profiling and a secure API. Self-service pricing starts at $699 per month (when paid annually).

Includes 90+ out of the box integrations in a privacy compliant platform that uses 1st party cookies.

Convert Experiences Features

Testing and Experimentation Features

  • Supported: a/b experiment testing
  • Supported: Split URL testing
  • Supported: Multivariate testing
  • Supported: Multi-page/funnel testing
  • Supported: Cross-browser testing
  • Supported: Test significance
  • Supported: Visual / WYSIWYG editor
  • Supported: Advanced code editor
  • Supported: Preview mode
  • Supported: Client-side tests
  • Supported: Server-side tests
  • Supported: Mutually exclusive tests

Audience Segmentation & Targeting Features

  • Supported: Standard visitor segmentation
  • Supported: Behavioral visitor segmentation
  • Supported: Traffic allocation control
  • Supported: Website personalization

Results and Analysis Features

  • Supported: Conversion tracking
  • Supported: Goal tracking
  • Supported: Test reporting
  • Supported: Results segmentation

Platform Integration Features Features

  • Supported: API

Additional Features

  • Supported: Unlimited Projects and Unlimited Number of Collaborators
  • Supported: One Code Installation
  • Supported: Google Analytics Integration
  • Supported: Full Test Control
  • Supported: Automatic Bounce and Engagement Measurement
  • Supported: 100+ Integrations
  • Supported: Cross-domain Testing and Tracking
  • Supported: Third-Party Goal Tracking
  • Supported: Geo/Demographic Targeting
  • Supported: Multiple Conversion Goals
  • Supported: JavaScript Event Pushing
  • Supported: Real-Time Results and Reports
  • Supported: QA with Live Logs
  • Supported: Alerts and Notifications
  • Supported: Funnel Testing
  • Supported: Team Collaboration
  • Supported: Email Support
  • Supported: Chat Support
  • Supported: Phone Support
  • Supported: Unlimited Subdomains
  • Supported: Unlimited Clients
  • Supported: Unlimited Personalization Traffic
  • Supported: Smartlnsert Blink Protection
  • Supported: Advanced Custom Targeting
  • Supported: DMP Profiling
  • Supported: Account Manager

Convert Experiences Screenshots

Stack conditions to build complex goals that can track (almost) any visitor action to determine the test outcome.Get granular with targeting so only the right people view your variations. 40+ conditions included.Robust code editor. Write custom code to deploy variations from scratch. JS insertion flexibility.Share-worthy reports that prove test ROI in a way that all stakeholders understand.

Convert Experiences Videos

Convert, for E-Commerce Agencies and Experts, lets the user import a Google Analytics goals.
Convert's a support portal

Convert Experiences Integrations

Convert Experiences Competitors

Convert Experiences Customer Size Distribution

Small Businesses (1-50 employees)23%
Mid-Size Companies (51-500 employees)59%
Enterprises (more than 500 employees)6%

Convert Experiences Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesGlobal
Supported LanguagesEnglish


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Frequently Asked Questions

How much does Convert Experiences cost?

Convert Experiences starts at $999.

What is Convert Experiences's best feature?

Reviewers rate Client-side tests and Click analytics highest, with a score of 10.

Who uses Convert Experiences?

The most common users of Convert Experiences are from Small Businesses (1-50 employees) and the Marketing & Advertising industry.

Reviews and Ratings




(1-16 of 16)
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Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Convert Experiences to provide Conversion Rate Optimization services to our portfolio of clients who operate in multiple verticals such as high street restaurants, Internet Service Providers, Charities, Virtual Assistant services, and Travel. Our goals are to increase conversion rate, reduce friction in user experience, and increase our clients' revenue as well as baseline current site usage. is the perfect tool with great flexibility for users at novice status right through to experienced conversion rate optimization developers. When the need arises, their support team is responsive and helpful. They don't rest until a resolution is achieved.
  • The platform is good value for money, comparing its features and prices to some of the bigger players.
  • The tool is very flexible and can be used for simpler tests right through to much more challenging and rewarding testing but does require a more thorough knowledge of the platform.
  • Their support team is always available and always responsive, not resting until resolutions are met.
  • We are aggressive testers and have demanding clients, and if there was any part of the Convert platform where I'd like to see improvement, it would be in the reporting section where I feel a vertical report could present in a more readable fashion to the users.
As an affordable flexible Conversion Rate Optimization tool, I think Convert Experiences is accessible to users and clients of all levels and all expectations. There are very few challenges that we face where can not be bent to our will and produce meaningful testing and results.
The support team is always friendly, professional, responsive, and understanding. Any issue taken to Customer Support is resolved quickly and effectively, they're a great asset to the company and surely a major part of its success.
Art Bukowski | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use Convert to test new features before they go live. We can make wanted changes by ourselves instead of creating a request to developers. When the idea is tested and shows a significant uplift in revenue (or any other key metrics), the code is sent to developers to make a proper implementation.
  • New pricing module on the product page.
  • New checkout layout.
  • Setting and QA goals.
  • Hi-level analytics.
Convert Experiences is an AB testing tool that can estimate the value of changes you want to make on your website. Without involving developers, you can test an idea on your own website, measure impact and make a final decision. Using Convert, you can even choose the best possible solution.
I use support only in very emergency cases. The support hasn't been very helpful and suggests the problem is on my site.
Kamila Philip | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use this software to facilitate A/B testing on our client's websites and make changes to their websites based on statistics and facts. We love how seamless the software is and userfriendly. Staff can easily be trained on the software as well.
  • Very easy to use. If you have a team you need to train on how to use this software - it can be easily done given how user friendly it is.
  • Easy to implement. Once the script is implemented - you can begin A/B testing immediately. It's not a long and arduous process to get the set up work done unlike other softwares.
  • Love how the data is presented - easy to read and make informed design changes for our client's websites.
  • I recommend integrating more third party softwares with convert to help better analyze the data
  • I recommend having the ability to integrate with more custom CRM's
This software/app is great for businesses of all sizes. I can't think of a scenario where this isn't well suited given it checks off a lot of boxes required for A/B testing. You can expect a guaranteed ROI if you use this software/app correctly and strategically.
Fantastic customer service support. No complaints whatsoever in this regard.
Abby Reddy, CLU | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We are currently using Convert Experiences for conversation tracking on our consumer-facing website. It is being used within our marketing and technology departments to help identify potential issues within our website's funnel.
  • Javascript-based tests are very easy to set up and execute. Some of our simpler tests are functional in 30mins or less.
  • Customizable goals pinpoint exactly the data points we are testing. Our tests will range from just a couple of goals to several.
  • Built-in audiences make it easy for us to capture mobile vs desktop users, or even to only test during weekdays or business hours.
  • Convert Experiences has a higher price point, but the value easily outweighs the cost.
Convert Experiences is great for websites and online applications that are trying to identify pain-points for users. Convert is also great for testing incremental changes and potential unforeseen effects on a user's experience.
Lennard was fantastic at helping us get set up in the initial phases.
Scot Chandler | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I am using Convert across multiple domains for an e-commerce retailer. The platform is an indispensable tool for me to quickly put alternative pages, offers and experiences into market with minimal to no dev assistance. Additionally, the Experience Report interface is very easy to read and share with others in the organization.
  • Easy test setup with lots of preconfigured options and simple enough to construct your own.
  • Awesome Support team! Can't say enough about their responsiveness and willingness to dig in and review my test set up if I encounter any issues (rarely though).
  • Love the test snapshots. I've used other products in the past that didn't provide this simple feature.
  • Occasionally I need one of our developers to assist with test setup and their feedback has been very positive.
  • Really, no major issues from our usage. This platform works very well for the level of consumer/company that it is geared for. I have used more features on Adobe Target when I used that extensively in the past but then again I paid 15 times more on an annual basis.
Definitely well suited for budget conscious companies that want a solid array of functionality but without having to pay an exorbitant amount. Great for marketing and analytics team members that need the ability to get in and set up tests w/o dev assistance. But, functionality is there for developers to get in and set up more complicated tests.
I've ontacted the Support Team multiple times and have been wowed by their response time and ease in delivering needed solutions and results.
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Convert Experiences for marketing optimization. We test each part of the funnel and continuously test each point in the funnel from lead gen to sale. With Convert Experiences, every decision we make is based on data, not opinion. By optimizing at each touch point the improvements have multiplier effect. It is easy and fast to use so it gets done.
  • Convert Experiences is fast and easy to use. This ease of use makes it more likely that the optimization process gets done regularly.
  • The interface is intuitive.
  • Customer service is phenomenally fast and helpful. Best of all, they care. They want to see their customers succeed.
  • I'm sure there are ways they could improve but I don't see them. I'm quite happy with the product as is.
While I'm certain Convert Experiences is extremely well suited for any business size, I can only speak for small business where we wear a lot of hats. Setting up optimization needs to be fast, intuitive, and accurate for the small business owner or else it simply gets put off for later. Putting it off for later is an extremely bad decision as this is a very high-value activity for all businesses. Everyone should be conversion testing.
Support is always fast and helpful
Score 9 out of 10
Vetted Review
Verified User
Review Source
We are a CRO agency and use Convert Experiences as an A/B testing tool for our clients. It allows us to run our A/B testing programmes for various clients.
  • There is barely any flicker, compared to other tools we've used in the past (dealbreaker!).
  • You get more features/functionality than other tools (e.g. javascript triggering of experiments).
  • No invalid experiments caused by flickering.
  • Good support guiding us on the best way to solve a certain problem, Claudiu and George on the support team are quick and very thorough, they won't fob you off. Convert is also rather ethical.
  • Also, we're on Convert's partnership scheme.
  • Our developers prefer it for coding to the likes of VWO.
  • Dennis van der Heijden is also very active in the CRO community
  • You can't segment much within the reporting, but we use other tools to do this.
  • Experiments sometimes 'call' themselves which is a feature I'd like to have turned off by default for all experiments.
It's well suited for pure A/B testing, and it performs well for that. The lack of flickering really caught my attention when CXL released an article testing speed & performance.

If you want an all-in-one conversion tool that incorporates session replays, heatmaps, etc. along with A/B testing, then you might consider a tool like VWO, but Convert Experiences does pure A/B testing well.
As said before, their team is really, really supportive and help get your problems solved.
Dan Procter | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We are a CRO agency and we use Convert on a daily basis to manage our clients AB testing with a CRO program. We use Convert and AB testing to validate our hypotheses to improve website experiences and ultimately profit.
  • Fast Response - I have used other platforms that were really slow so this is important to us.
  • Good Reporting - As an account manager reporting is important to me to show clients value - this platform is very easy to use in that respect.
  • Support is good - If ever we have an issue the Convert support team has been very helpful and responsive.
  • A Trello-like workspace to show tests status in the workflow would be great.
  • Perhaps a test archive so you can search old test data.
Convert Experiences is good for agencies and clients alike.
Fast and responsive whenever I've needed them.
Matt Beischel | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I am the founder of Corvus CRO, an end-to-end conversion optimization consulting agency specializing in providing consistent, maintainable revenue growth to eCommerce companies. Corvus is a registered agency partner with Convert Experiences. Convert is our go-to split testing platform for clients on a tight budget, or who are new to conversion optimization. Convert is used by multiple departments, both agency-side and client-side, ex. client services, engineering, marketing, UX/UI, etc. Pretty much anyone that has a hand in maintaining a client website. We use Convert for building and executing split tests, A/B tests, multivariate tests, etc. on client websites, as well as regular result analysis and reporting. It helps us take the guesswork out of website change management and ensure that only beneficial changes are implemented.
  • Customer service
  • Price point
  • Focused design, no feature bloat
  • Ease of use
  • Technical limitations for power users/developers
  • UI could be streamlined even more
Convert is an excellent split testing tool for companies that are in the low and middle range of the experimentation maturity model. They have specifically differentiated themselves from other split testing tools by having a lower price point that is much more friendly to those venturing into conversion optimization for the first time. Convert is well suited for individuals and small teams but lacks built-in features (project management, result segmentation, robust user administration) that would be useful to large-scale, enterprise-level teams. I personally think that this is a point in Convert's favor though. Many other split testing tools are moving upmarket to focus on enterprise level service, pricing themselves out of the small and mid-market space. The mid-market space is Convert's niche and they serve it well.
Ken Hanson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Convert is the tool of choice for injected experiment treatments.

In layman's terms, when we want to do an experiment very quickly but need to target accurately, we turn to convert.

While Convert's WYSIWYG editor is really great, we actually almost exclusively use it in the custom JS / CSS modes. It's incredibly powerful with regard to being for engineers and your non-technical marketers.

We use it for:
  • Feature Validation
  • Testing the riskiest assumption from Product teams
  • Lifting specific Pirate (AARRR) growth metrics
  • Personalization
  • Over the top powerful Javascript enabled targeting. This feature is called DMP Profiling and is available in the Pro Plan, currently only +$100 more than the plus plan. An article explaining this feature is here for further reading: I wrote up a much longer explanation but TR broke it up weirdly. The gist is that you can powerfully use JS to target. This allows me to target users in our SPA in incredibly advanced ways. I can walk their entire history model and assign them an audience value, or I can exclude them. It's MUCH more powerful than just a "Site Area" tool. We recently used it against 900K users to check if they had written a review of their apartment or not yet. This allowed me to only expose the user on the homepage to an experiment that prompted them to write a review while excluding users that couldn't write a review from the experiment (because they had already written one). The experiment converted 50% better than what we do now, generating 9k reviews in a matter of hours.
  • Audience targeting IN ADDITION to all that fancy DMP targeting. This means I can define demographics or other data as a qualifier AS WELL as the previously mentioned qualifier. This can be setup in so many ways: Traffic source, Visitor Data, Include / Exclude users part of a current experiment (!!), Date/Time, Device/Browser/OS, JS Conditon
  • Real-time reporting that makes sense to the whole company to view. Seriously, I can share a Convert Report to any level of intelligence on my team and they understand what's happening.
  • Audiences and Goals are saved as presets, so your entire team can use them. Using the example above, we have an audience called "Wrote a Review" that we exclude from the Review Prompt treatments.
  • Their customer support is seriously fast at answering questions. I've never had to wait more than a day.
  • You will immediately experience frustration (at least as a developer using JS Conditions) with the CDN times. Experiments often don't appear to you after saving new JS for up to 5 minutes. This can be crazy painful if you're going from Local Development > Staging > Production.
  • There are some minor UI quirks inside the experiment editor if you're using the more advanced features like we do.
  • It's almost mandatory that you're onboarded by a human. There's so much to this tool it'd be pretty hard for you to just dive in like some other apps. If you're like me that can be a bit frustrating. Some people need that though and enjoy the human touch, so I hate even giving this as a negative.
Well suited for:
  • Non-technical Marketing Teams
  • Fast moving Growth Teams
  • Really technical experimenters and optimizers that are frustrated with the lack of technical targeting most tools provide (this was me)
  • Teams wanting to run lightweight to medium weight technical experiments but don't want to impact the development cycle or wait for the development cycle to add their experiments.

My entire job function is speed and throughput of growth experimentation, so I can't honestly testify to what it isn't suitable for.
Really thorough, fast responses that keep up with the technical nature of my support requests.
Lukas B. Snelling | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We're using Convert to optimize conversion rates for eCommerce websites. It's part of our ongoing testing to grow revenue for our clients.
  • Fast! Way faster than the competition to move around the tool and get things done.
  • Easy to use - UI is easy to understand and set up tests.
  • WYSIWYG editor can produce previews that don't match testing reality.
  • Not the simplest integration for eCommerce clients.
  • Occasionally confusing when making changes in editor.
Convert is great for any place where you want to test different variants to see which have the highest impact. We're seeing direct impact on revenue from using Convert to conduct our tests. We recommend Convert to our clients, as it is our preferred tool for conversion rate optimization.
Auke Vos | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We are running several tests a month for clients, and improving their revenue by optimizing their customer experience on all pages and funnels.
  • The great service and the many data points you get with each plan. This is especially useful for high-volume e-commerce shops who want to do a lot of continues testing.
  • Good and extensive Magento plugin.
  • The only thing I'm really missing is segmentation during or after testing of the results by device, new users etc., within the results page. Targeting of users based on segments is obviously possible.
  • There are a few inconsistencies in their user interface that I would have liked to see differently. This could be personal taste though.
Convert Experiences is exceptionally well suited for high volume, e-commerce testing and personalization.
David Fein | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
I use Convert to run A/B testing of the front-end of our web / mobile web platform. I am the main user of the tool, however I consult with the greater product team on testing ideas and give feedback from my findings. It helps us maximize our conversion goals throughout the site to improve the likelihood that users react to elements on the page.
  • They have a great customer service team that has followed up with several tickets I submitted where I had difficulty setting up an experiment.
  • Their demos are very informative and you can easily get going once you're set up.
  • It doesn't take very long to set up your own experiment - rarely have I needed help and usually can ask an in-house developer if I'm dealing with an A/B test that requires JavaScript changes versus just HTML.
  • It'd be nice if it was a little easier to alter the code of the page directly in a variation versus just adding on new code to change how it looks.
  • It'd be interesting if they included an app A/B test tool into their core platform.
  • It'd be nice to preview your test in several browsers.
It's great for doing simple Front-End tests where you want to alter color, language, layout. It's a little less appropriate for a test where there are variations in the Back-End.
Francis Teo | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Convert Experiences to help eCommerce clients get more conversions and revenue on their eCommerce stores. We are an eCommerce optimization agency so nearly all members of my team use this software to help clients. Convert Experiences helps us easily create A/B tests for clients to validate any hypothesis we might have that may improve the ROI and performance of their stores.
  • Support is top-notch. It is easy to get hold of the founder/SEO Dennis and if you run into any significant trouble, it's easy to get hold of the senior developers.
  • Advanced editing. Unlike a lot of their competitors, Convert allows you to edit the variation code directly. This means that you can basically test any website (including AJAX and highly dynamic sites). This is not the case with some other competitors.
  • Easy breakdown and visualization of daily conversion patterns. Surprisingly, this is not available with a lot of A/B testing platforms. We want to see the conversion rate daily so that we can see if there are any validity threats in the test. Most platforms only provide an aggregate of data up to that day.
  • "Blink" handling. Convert takes great pains to reduce or eliminate the "blink" that comes with any javascript rewrite based A/B testing software. AFAIK they are the only ones who do this. Any blinking might cause instrumentation bias in the tests that we certainly don't want.
  • The user levels and access permissions is working fine, but I would like to be able to give users both global permissions across all projects, as well as lower/higher permissions on certain projects.
  • Support for other forms of statistical analysis like using the t-test and analyzing A/B tests on a day-wise basis instead of aggregate.
  • The ability to create "super goals" that are combinations of 2 goals (e.g. clicks on button A and clicks button B).
It is specifically suited for advanced A/B testing, and anytime you need to do testing on dynamic and AJAX sites. I can't think of any scenario where I would recommend a competitor over this product. We've used several over the years and we've found that Convert Experiences is far superior. Perhaps if you are new to A/B testing (it can get quite expensive), or if you have fundamental usability problems on your site so you're not ready for A/B testing. But if you are ready for A/B testing and you have it well-budgeted out, Convert Experiences is, in my opinion, the far superior solution.
Kaitlyn Greene | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Convert Experiments to A/B test various elements of our websites, from our content and images to design elements. Convert Experiments is used for all of our websites, and it has greatly improved our conversion rates. It allows us to test multiple variations at once while giving us real-time data so that we can see what's working and what's not.
  • The ability to target a specific audience is a huge plus. Some of our tests need to be targeted towards very specific users, and Convert Experiments has many options for that.
  • Convert Experiments is, without a doubt, the most affordable A/B testing tool of its kind.
  • The customer service is top-notch. Dennis and his team are very responsive and have a great sense of urgency. They also give great insight about testing ideas.
  • The only con is the inability to have page views as a goal, but that is something they are working on.
Convert Experiments is most useful to us when A/B testing something simple, such as an image on one page. This is the bulk of the tests we run, so it is extremely helpful to have a visual editor for this.
Joshua Uebergang | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I use Convert Experiments for Shopify clients who come to me wanting scientific conversion rate optimization. It is the most affordable split-testing tool to optimize for revenue that works well.
  • I tested Convert Experiments after being frustrated with two other big split-testing tools that failed to accurately track revenue in Shopify because of third-party cookie problems. This is an unavoidable problem for non-Plus Shopify stores who require the domain to process payments. Convert Experiments accurately tracks revenue data and integrates nicely with Google Analytics for follow up segmentation and analysis. Yes!
  • Gives you full control over the split-testing environment. From audience selection, page targeting, and testing any element (that I've found so far) of a page or website.
  • Dennis and his team provide quick and clear customer support for any questions you have to get your first test live.
  • It is probably the most affordable split-testing tool on the market (that has the functionality you need).
  • Currently cannot create a new variation when a test has been published. Required to clone an experiment then re-set up your experiment tracking variables.
Highly recommend Convert Experiments for those wanting to optimize for revenue when a third-party domain processes your payments. Revenue is by far, the primary metric to optimize for in ecommerce.