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Curalate

Curalate

Overview

What is Curalate?

Curalate, offered by Bazaarvoice, is a shopper engagement platform that allows businesses to collect, display, and distribute user-generated content (UGC) at a global scale. According to the vendor, Curalate can be used by companies of all sizes, from small businesses to large enterprises, across various...

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Recent Reviews
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Pricing

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What is Curalate?

Curalate is a visual marketing platform for Instagram, Pinterest, Tumblr and Facebook. It helps organizations improve their brand's web presence with image analytics and user generated content.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Curalate?

Curalate, offered by Bazaarvoice, is a shopper engagement platform that allows businesses to collect, display, and distribute user-generated content (UGC) at a global scale. According to the vendor, Curalate can be used by companies of all sizes, from small businesses to large enterprises, across various professions and industries such as retailers, e-commerce businesses, consumer goods companies, fashion and apparel brands, and beauty and cosmetics brands. By leveraging authentic content, the vendor claims that Curalate aims to inspire confident purchases, drive revenue, and enhance customer engagement.

Key Features

Ratings & Reviews: According to the vendor, businesses can leverage customers' authentic opinions, photos, and videos to boost sales. They can get moderated ratings and reviews on their site and syndicated to retailers, with the aim of increasing shopper confidence, conversion, and traffic.

Questions & Answers: The vendor states that Curalate enables businesses to respond to customer questions on their site or across the retail network. This feature allows them to provide helpful information to potential buyers and address their concerns.

Social Commerce: According to the vendor, Curalate enables businesses to turn user-generated content into shoppable experiences that drive sales. They claim that this feature can inspire social browsers to become loyal brand buyers by tapping into an existing goldmine of inspiring, authentic social content. Additionally, businesses can bring inspirational content to their site and sell on social media.

Retail Syndication: The vendor claims that Curalate allows businesses to distribute user-generated content everywhere their products are sold, strengthening partnerships with retailers by syndicating content to them.

Social Media Management: According to the vendor, Curalate provides businesses with a platform to manage all their social media activities in one place. They can schedule and publish content, engage with followers, and analyze performance.

In-store & Digital Activations: The vendor states that Curalate enables businesses to activate the Influenster community to drive traffic to their brand. They can also utilize the power of user-generated content to create engaging in-store and digital experiences.

Insights and Reports: According to the vendor, Curalate provides businesses with actionable insights into their performance, sentiment, advocates, and competitors. They claim that businesses can use this data to inform their marketing strategies and product enhancements.

Managed Sampling: The vendor claims that Curalate takes the hassle out of sampling programs for retailers. They state that businesses can connect with a targeted sampling community to collect user-generated content.

Launch Products: According to the vendor, Curalate helps businesses jump-start product launches with authentic user-generated content. They can collect reviews and content from a targeted community to ensure a successful launch.

Support Core Products: The vendor claims that Curalate allows businesses to continuously collect and display user-generated content to enhance product pages, keeping their core product pages as fresh as new ones.

Curalate Features

  • Supported: Image recognition technology
  • Supported: Community engagement
  • Supported: Social media analytics
  • Supported: User generated content
  • Supported: Social promotions and contests
  • Supported: Keyword analysis
  • Supported: Pinterest Analytics
  • Supported: Instagram Analytics

Curalate Screenshots

Screenshot of

Curalate Video

Introduction to Curalate

Curalate Integrations

Curalate Competitors

  • Wyng
  • Olapic
  • Social Annex

Curalate Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
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Comparisons

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Reviews and Ratings

(12)

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
Andrew Shusterman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Curalate is currently being used by the social media department. There are not really any issues with it. It's fairly easy to use, and ever since they introduced the ability to schedule videos on Instagram, we have been even more excited to use Curalate to schedule posts.
  • Very intuitive/easy to use. Interface is well-designed.
  • Great content uploader with product tagging capabilities integrating Like2Buy.
  • Great customer service! Our rep is very knowledgeable and attentive.
  • Honestly, they are doing a great job, and I can't think of anything I could see them doing differently.
It is very well suited for scheduling Instagram posts, and tagging products from our eCommerce site using Like2Buy. We are just about to start using another product of theirs. Very competitive pricing.
  • Decent increase in web traffic via the Like2Buy functionality.
  • Small increase in sales via Instagram posts featuring Like2Buy links.
Hootsuite is great, but Curalate allows you to schedule videos, which is a huge advantage. The Like2Buy integration is also key.
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