Being everywhere our prospects and customers are
We use Demandbase for display campaigns to surround our prospects and customers with relevant content, new product offerings, trial …
Demandbase
Top Rated
Demandbase
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Top Rated
2022
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What is Demandbase?
Demandbase is all about Smarter GTM™ Their solutions unite sales and marketing teams around rich, reliable Account Intelligence, activated wherever customers are interact with: in advertising, account-based experience (ABX), sales, and across systems. This helps users spot opportunities…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Product Details
What is Demandbase?
Demandbase is all about Smarter GTM™
Their solutions unite sales and marketing teams around rich, reliable Account Intelligence, activated wherever customers are interact with: in advertising, account-based experience (ABX), sales, and across systems. This helps users spot opportunities earlier, engage more intelligently, and close deals faster.
Demandbase Features
- Supported: Account-Based Advertising
- Supported: Website Personalization
- Supported: ABM Analytics
- Supported: AI-Driven Account Identification
- Supported: AI-Driven Sales Development
- Supported: Conversion Optimization
- Supported: AI-Driven Content Recommendations
- Supported: Audience Segmentation
- Supported: Real-Time Intent
Demandbase Integrations
- Conversion optimization
- CMS
- CRM
- Analytics platforms
- Content marketing
- Sales enablement
- MAS
Demandbase Competitors
- Terminus ABM Platform
- Dun & Bradstreet
Demandbase Technical Details
| Deployment Types | SaaS |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | Global |
| Supported Languages | English |
Frequently Asked Questions
Terminus ABM Platform are common alternatives for Demandbase.
Reviewers rate Implementation Rating highest, with a score of 10.
The most common users of Demandbase are from Mid-sized Companies (51-1,000 employees) and the Computer Software industry.
Comparisons
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Reviews and Ratings
(118)
Reviews
(1-25 of 42)- Popular Filters
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May 13, 2022
Being everywhere our prospects and customers are
- Majority of new business opportunities engaged with Demandbase campaigns
March 21, 2022
Best in class ABM platform
- MQL's - Shows prospects who raised their hands and are looking to talk about our product.
- As an SDR I'm able to know which accounts are worth spending more time prospecting into.
- Demandbase has helped us generate closed won deals
February 28, 2022
The perfect tool for high growth marketing teams
- Increased time on site
- Increased inbound demo conversion
- increased pipeline driven by ABM campaigns
February 17, 2022
Best ABM Platform
- Better ROI
- Faster Buying Journey
- Early target to potential accounts
January 25, 2022
Demandbase - Indispensible for Sales & Marketing Professionals
- Improved revenue by selling to qualified users.
- Vastly improved field marketing by having accounts verticalized.
- Improved rep productivity.
January 14, 2022
ABM Super Tool
- Increased opportunities.
- Higher engagement.
January 14, 2022
Sophisticated platform for account-based marketing/sales needs
- Insights on account engagement.
- Easy to understand analytics.
- The overall return on investment.
- helps me focus my efforts on better target of customers
- I don't feel like I am just spraying and praying, I can go at a prospect with a message specific to them
January 13, 2022
Engagio, why did you join DemandBase?
- Allows our sales team to reach the right engaged visitors
- Allows sales team to prioritize which accounts to contact first
August 30, 2021
Great features and value
- Tracks marketing & sales activities to show accountability
March 28, 2021
Great tool! Add to the arsenal.
- Hard to put a dollar of percentage, but every interaction that I have used Demandbase has been more quality.
- Easily have more prospects to target.
- I have closed deals that started with Demandbase conversations.
- The tool was expensive and difficult to stand up.
- Due to lack of integration with tools, it was difficult to use.
- Utilization was time consuming.
September 24, 2020
Demandbase is a leader in ABM, but it's pricey.
- High investment on agency/client side
- Long term net returns realized slowly
- Hard to determine full ROI
July 13, 2020
ENGAGIO - POWERFUL AND ACTIONABLE INSIGHT
- Lead-to-account matching it provides opens up a wealth of possibilities in our MAP, as well as makes reporting a lot easier.
March 14, 2020
Territory Planning & Lead Tool
- Lead generation
- Enhancing conversations
- Relevancy
- Information is important, so knowing which accounts to pursue and which are not engaged has a positive impact on ROI.
- Our ad spend has far outweighed sales results so far, but we have a long sales cycle.
January 28, 2020
Demandbase does its job well with a few workarounds
- Created a number of quality impressions with qualified buyers within our target organizations.
- Has immensely helped the ABM team qualify and target leads.
January 15, 2020
Intent-based, Personalized Digital Marketing at Scale
- We were able to show that web visitors who experienced the personalized homepage that we implemented and segmented using Demandbase had longer sessions and took favorable actions on our site
December 04, 2019
Great program for enterprise sales!
- More clients.
- More revenue.
- Less time having to research.
December 04, 2019
Great tool!! Amazing for prospecting.
- Great for who viewed what and for how long
- Not great for finding new contacts to reach out to
- Great visual and graph views
December 04, 2019
Engagio is great!
- Better likelihood of meetings
- More meetings = more opportunities
- More opportunities = more closed deals/revenue
April 26, 2019
Engagio Gives Us Valuable Insight Into Low-Hanging Fruit
- Valuable conversations with the hottest targeted accounts.
- Increased pipeline.
- Increased ROI on marketing efforts (PPC, SEO, paid media, content syndication, etc.).
November 26, 2018
Demandbase is the leader and the expert of ABM Technology.
- Demandbase provided positive impact on our business objectives because we can closely monitor how we are doing with accounts we are targeting. We were able to put our marketing dollars in right places and our executives are happy because we can show them the progress of our ABM efforts, all in real-time.
- We can easily show our ROI through Analytics which is very easy to use and understand. We can provide great examples on how we are optimizing our programmatic advertising.
- Our sales team is happy that they can see which of their accounts are engaging with us more and consuming more content we created.
November 17, 2018
Turn to Engagio for Optimal ABM
- Our company has software and services for very large health plans with lengthy sales cycles with multiple decisions makers. The reporting available has been a large ROI for us in helping achieving overall business objectives of targeting accounts.
- It allows for more targeted account based marketing that helped us move forward with achieving our goals.
- If Demandbase helps us bring any deal with their Ads program, the program can be paid by that itself, so it can be very minimal effort for a big ROI.
- If it does not bring any closed-won deals it might be a little bit of a loss since the pricing of some of the programs.
- Would like to keep using these programs year-round but because of the pricing, it is difficult to work in the budget.