DemandScience

Formerly PureB2B

We used Demand Science for a content syndication campaign targeting HR executives. We offered a download of a white paper or an on-demand webinar video. We then targeted these recipients with an email cadence. We purchased 330 leads.

Lead gen for clients

We used the service purely for lead generation.

DemandScience provides leads for us through their content syndication offerings. Their leads consistently perform well down funnel, and they are always willing to work with us to make the targeting as specific and relevant as possible. They oftentimes push us to get more specific with our targeting or provide them with more specific lists because they want our campaigns to do well. Other partners usually just go with what we provide them because they don't want to put in the extra work.

Our rep at DemandScience is always on top of things and gets back to us very quickly when we make any request. He oftentimes gets back to me within an hour of reaching out to him. He is also proactive and comes to us with recommendations frequently. The recommendations are oftentimes unique and ahead of the curve of what we receive from other content syndication partners we work with. The CPLs are competitive with the offerings of other partners that we work with. Overall, I would recommend DemandScience because they are easy to work with, a proven successful partner after years of working with them, and because their offering is competitive, and because I feel like a valued customer to them.

DemandScience has helped us solving our B2B leadgen strategy. Whenever we need any campaign where generating lead is the most important criteria, we look for DemandScience campaign to target specific buying group. We are able to target specific buying group based on account names, countries, seniority, function, frequency of leads from each account and each seniority etc.

Syndicating our 1st party content across publishing networks/sites. We've used DemandScience the past year and have been pleasantly surprised by the results of the syndication. Goal is to bring in net new contacts for further engagement and the leads/responses are faring the same as more expensive lead gen providers.

Generate leads

DemandScience is one of our trusted partners for meeting our clients' lead generation objectives. Utilizing DemandScience's content syndication offering, we have successfully delivered high-quality leads for our clients in APAC.DemandScience's expertise has played a pivotal role in establishing strong relationships within the region. Our ongoing partnership with DemandScience drives remarkable success and delivers exceptional results for our clients' campaigns.

We use them as a partner for content syndication campaigns with our client accounts. Our targeting is often quite niche and therefore the audience size is considerably small. Demandscience has a huge database which helps to meet the given volumes our clients requests with also offering a competitive CPL at a decent quality level.

We use DemandScience for lead/demand generation and display for one of our tech clients and have done since last year, we are now on our third campaign with them.

We use DemandScience to provide us with highly targeted content syndication leads that we use to feed into our ABM Campaigns.

DemandScience plays an integral role as a strategic tool for business-to-business (B2B) lead generation, using content syndication and we are just starting an ABM display trial. We leverage DemandScience's intent analytics and data science capabilities to identify high-potential leads. By segmenting potential customers based on job titles and specific company demographics, we're able to ensure that our thought leadership and product content reaches the individuals who not only have the Budget, Authority, Need, and Timeframe (BANT) to purchase our products but also, those who would derive maximum value from engaging with them. We are better equipped to identify and focus our efforts on those prospects who exhibit a higher propensity to engage with our offerings. This not only maximises our resources but also ensures a higher success rate in our B2B lead generation initiatives.

We use DemandScience to generate leads and fill our pipeline. At the moment we are focusing on top of funnel, but may explore their offerings for further down the funnel in the future. They help us get qualified leads by promoting and syndicating our content, it's a great supplement to our other marketing activities.

We were trying to expand our email leads with contacts that show at least some intent for what our software offers. Therefore, we engaged with DemandScience to syndicate our content on their third party websites that catered specifically to our target audience. From here, website visitors can download our content in exchange for their contact information. We would then get these leads sent over to our sales and marketing teams to be nurtured through email and other demand gen channels.

DemandScience was used to gather intel on a specific targeted audience around multiple service lines within our business and to drive a higher count of credible prospects to our business development team. Knowing sales is about having conversations and how many people you need to touch in order to gain those conversations; we needed more qualified candidates.

At Urban Sports Club we needed to find a partner that could help us achieve our leads target. We found the perfect partner with Demand Science. Since the beginning we have a very close partnership with them, they have always been willing to listen to our needs and do everything they could possibly do to help us achieve our targets. From time to time, they present us new ideas of campaigns, which we appreciate.

We use Demand Science when it comes to the media planning side of our business as their lead generation programme allows us to acquire leads for our clients.

We use DemandScience as a way to build a contact list for a new market or to do high-level brand awareness in existing markets through their content syndication product. We provide them with a segment we want to target and several pieces of content, which they then distribute, and we then receive notifications of people who have engaged with the content for further nurturing.

DemandScience is able to generate leads from our hard to reach audience (C-suite, Dir+ personas) as a manageable cost-per-lead, especially in comparison to other vendors and platforms. We partner with them for ABM campaigns, providing a target account list, relevant assets and more. We also have a backend, auto lead pass that makes the lead generation and processing very manageable. Lastly, we use their display advertising capabilities to continuously nurture this same audience. Because we have a unique business case and hard-to-reach audience, DemandScience has been critical in generating high value leads.

Good overall. It drives a good amount of leads in our ICP, price is okay for the European market. The leads are pretty cold but if you need to fill the top of the funnel to nurture after it is a good option. We use it mainly to target specific industries and our ICP with thought leadership content

I have been using Demand Science for the past three years as a way to grow our database with net new leads and generate new business pipeline for the company. In 2021 Demand Science (formerly PureB2B) had the best ROI of all our other content syndication vendors.

I work at an advertising agency and put together paid media recommendations based on our client's needs. A lot of our clients have lead generation goals which is how we have partnered with DemandScience most recently - leveraging DemandScience's content syndication offering. DemandScience was successful in filling the funnel and also the marketing leads generated progressed at a strong opportunity rate and resulted in positive ROI for the client when comparing advertising investment and preliminary opportunity ROI.

DemandScience helps with our pipeline strategy by providing access to high-quality leads. We run different campaigns for each of our main products and audiences - and get a healthy supply of leads from the Demandbase platform. Our campaigns include ABM, BANT, and wider content syndication programs that help us get the pipeline for various stages of the funnel.

We use it to generate content syndication leads - the team are very helpful at DemandScience and I highly recommend them. They help us get top of the funnel leads, which we then nurture in house.

I am using DemandScience for content syndication and lead generation. Content syndication is useful to reach new potential subscribers, increase brand awareness and grow our audience. We also use DemandScience for lead generation for potential clients. We have been using it for the past 3 years, punctually, when we needed extra resources to grow our operations.