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DemandTools

DemandTools

Overview

What is DemandTools?

DemandTools for AppExchange is a data quality toolset for Salesforce.com CRM centric customers. The product comprises 11 individual modules to control, standardize, verify, deduplicate, import and manipulate Salesforce and/or Force.com data.

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Recent Reviews

TrustRadius Insights

Users have reported that DemandTools is their go-to solution for advanced data transformation and ID reporting in Salesforce. It is highly …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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What is DemandTools?

DemandTools for AppExchange is a data quality toolset for Salesforce.com CRM centric customers. The product comprises 11 individual modules to control, standardize, verify, deduplicate, import and manipulate Salesforce and/or Force.com data.

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.validity.com/demandtools/pr…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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What is Cloudingo?

Cloudingo - a cloud-based SaaS, connects to salesforce.com and allows system administrators to scan their entire database for similar or duplicate records. Cloudingo was launched in late 2011. It is well known for its ease-of-use and rich user experience.

What is Dataloader.io?

Dataloader.io delivers a cloud based solution to import and export information from Salesforce.

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Product Demos

DemandTools Demo

YouTube

DemandTools from CRMFusion

YouTube
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Product Details

What is DemandTools?

DemandTools is a data quality platform that aims to ensure data remains a valuable asset.

DemandTools helps users manage CRM data in minutes, not months, so that they have accurate, report-ready data that can be trusted, enabling users to market, sell, and support more effectively.

By fixing common data problems, automating data quality routines, and working within specific processes and customizations, DemandTools is designed to give stakeholders reliable data and insights, encourages CRM end-user adoption, and provide cleaner data with less effort.

DemandTools has 13 modules to make it a versatile and adaptive data quality solution for CRM.

Data Quality Assessment
Understand how strong or weak data is and know where to focus remediation efforts.
Module: Assess
Duplicate Management
Detect, eliminate, and prevent duplicate records from misleading sales and marketing teams and causing friction in the customer journey.
Modules: Dedupe, Convert, DupeBlocker, PeopleImport, Match
Data Migration Management
Maintain data integrity while moving data into and out of Salesforce.
Modules: Import, Export, Delete, PeopleImport, Match
Standardization, mass modification, and business insights
Apply record changes en masse and standardize data to get trustworthy insights in every report.
Modules: Modify, Tune, Reassign
Email Verification
Verify email addresses in CRM to keep communication flowing with customers.
Module: Verify

DemandTools Features

  • Supported: Data Quality Assessment
  • Supported: Duplicate Management
  • Supported: Data Migration Management
  • Supported: Data Standardization and Mass Modification
  • Supported: Record Ownership Management
  • Supported: Mass Lead Conversion
  • Supported: Email Verification

DemandTools Screenshots

Screenshot of DemandTools Home ScreenScreenshot of Modify FormulaScreenshot of Data Quality Automation

DemandTools Video

For more than 20 years, DemandTools has earned a reputation of being the most trusted and dependable set of tools for Salesforce data managers. In fact, it's ranked by G2 Crowd as the #1 data tool based on market presence and satisfaction–and 94% of our reviews are 4 or 5 sta...
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DemandTools Technical Details

Deployment TypesOn-premise
Operating SystemsWindows, Linux, Mac
Mobile ApplicationNo

DemandTools Downloadables

Frequently Asked Questions

DemandTools for AppExchange is a data quality toolset for Salesforce.com CRM centric customers. The product comprises 11 individual modules to control, standardize, verify, deduplicate, import and manipulate Salesforce and/or Force.com data.

Cloudingo and Experian Address Validation are common alternatives for DemandTools.

Reviewers rate Support Rating highest, with a score of 9.

The most common users of DemandTools are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(160)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have reported that DemandTools is their go-to solution for advanced data transformation and ID reporting in Salesforce. It is highly regarded for its ability to efficiently clean up Salesforce data, preventing the accumulation of junk data in the system. While it may require some initial research to learn how to utilize all its features correctly, DemandTools proves to be a powerful tool for cleaning up messy Salesforce databases.

DemandTools allows users to manipulate large volumes of data quickly and easily, enabling them to save scenarios for different departments and teams. This makes it an invaluable tool for various tasks such as imports, data cleanup, field updates, and targeted marketing data updates. Users rely on DemandTools for managing duplicates on accounts and contacts, converting leads, updating account and contact information, and efficiently transferring data between team members.

One significant advantage of DemandTools is its ability to enable operations teams to make large-scale changes to Salesforce in real-time, creating a more agile company environment. The tool excels at locating and merging duplicate records within Salesforce, as well as updating batches of records simultaneously. Additionally, DemandTools empowers users to format data in Salesforce for intelligent call routing and enhance data for sales and customer success teams.

Administrators find DemandTools indispensable for performing database updates, de-duping scripts, and utilizing scheduled batch functionality. It is leveraged by various departments like Technology and Admissions to effectively de-dupe contacts, accounts, and opportunities. The flexibility of DemandTools with its powerful filtering options plays a crucial role in removing duplicates, ensuring complete records, and facilitating mass movement of data. Overall, users appreciate the power of DemandTools in improving data quality within Salesforce databases.

Powerful and straightforward tool for data maintenance: Users have found DemandTools to be a powerful and straightforward tool for their data maintenance needs. Many reviewers stated that it provides solutions for all their data maintenance requirements, making it an invaluable tool that saves them hours of valuable time on a daily basis.

Customizable scenarios and queries for efficient duplicate search: The ability to fully customize scenarios and queries in DemandTools has been highly appreciated by users. This feature allows them to search for potential duplicates more efficiently, resulting in a streamlined process. Some users mentioned the helpfulness of being able to define the data they want to keep on the resulting record after merging duplicates.

Find/Report IDs feature for easy data searching: Users have praised the Find/Report IDs feature in DemandTools, which has made searching for specific data much easier and saved them significant time. They have also found this feature invaluable when cross-checking external data with internal data.

Confusing and Non-Intuitive User Interface: Some users have expressed frustration with the confusing and non-intuitive user interface of DemandTools, making it difficult to navigate through the modules and perform tasks efficiently. Multiple reviewers have mentioned a learning curve associated with using the software.

Lack of MAC Support and Sub-par Dynamics Integration: Users have expressed dissatisfaction with the lack of support for MAC operating systems and find the user interface complex and difficult to navigate. Additionally, they mention that the software's support for Dynamics is sub-par, leading to a lack of strong relationship with the support team.

Outdated User Interface and Limited Flexibility in Tune Results: Several users find DemandTools' user interface outdated and in need of a refresh. They also desire more flexibility in displaying Tune results, suggesting that improvements should be made in these areas for a better user experience.

Users commonly recommend the following for BeanFlumper:

  1. Utilize the free version: Many users suggest using the free version of BeanFlumper as it provides most of the necessary features without requiring a purchase.

  2. Run the software on your own system: Users advise against using the cloud version of BeanFlumper due to potential lagging issues. They recommend installing and running the software on your own system for a smoother experience.

  3. Consider purchasing for larger businesses: Some users believe that BeanFlumper is more suitable and valuable for larger companies with over 500 employees. They suggest considering a purchase if your business falls into this category, as it may better meet the specific needs of larger organizations.

These recommendations aim to help users make informed decisions about utilizing the free version, avoiding potential lag issues, and determining whether BeanFlumper is suitable for their company size.

Attribute Ratings

Reviews

(76-100 of 117)
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Bruce Kesselring | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
It is well-suited for one-off merges that have been identified by users. I find it less suited for mass merges based on specific criteria (i.e. same email address), at least for our organization because there is a high risk of false positives due to the quality of our data.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Overall, the data management possibility with DemandTools is amazing. Developing and optimizing the dedupe scenarios and then running them on a schedule has allowed us to provide excellent services to our customers. Also pulling data from the system using predefined criteria is simple and a huge time-saver. I still prefer to use Data Loader when mass importing/updating data into Salesforce from a CSV as I find the user experience easier (from mapping to errors). It may just be a lack of time to learn within DemandTools though.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
DemandTools is remarkably well suited for mass updates or creating new objects. DemandTools makes cleaning your Salesforce simple with pre-built formulas for updating addresses and names. Smaller updates (<20) could definitely be done by hand as DemandTools is a little slow for smaller projects.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
It's a powerful set of ETL tools very well suited for administrators or power users. It works well with single sign on. It is much more flexible than the native Salesforce data loader tool. Some of the modules are less appropriate for non-technical users due to the learning curve of the interface and the power of the tool.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Any scenario where you have multiple records from many objects where duplication is a problem. If marketing teams or other teams load mass amounts of unclean data. Demand tools can help with cleaning/merging this data. Where it's less appropriate is when you have lots of good data or if you have humans entering data.
Zowie Fort | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I spend most of my day in DemandTools, I couldn't do my job without it. I use it to mass update our Accounts & Contacts - being able to pull a list and then update in a spreadsheet and then import it back into SF real time is brilliant. Mass converting leads is so much easier than doing one by one in SF, you can set the parameters to look for duplicate emails or accounts, etc. Rather than converting all leads to new contacts and then merging duplicates.

Merging contacts - you can set various rules so start strict and then loosen the parameters each time.
Powergrid is very useful if you are looking for a specific set of data and can be updated on mass. I also use Powergrid to update prospect statuses on Mass as SF can manage only 200 at once.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
It is well suited to larger data sets and crucially can use Excel files as a source rather than CSV. This is important to me as converting Excel to CSV prior to imports can lose data formats; some of our data operations we couldn't do with DataLoader, for example, but are a breeze with DataLoader. Taking a file of data from another system and comparing it to Salesforce records is very slick. Most DemandTools modules come with multi-pass matching routines, which allow you to compare data, e.g. for de-duplication or import, and give you various levels of confidence that you have found a match.
Annette Abell (Bailey) | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
First, there are no less appropriate scenarios when DT should be used because it was built to handle it all. It's incredibly powerful and mindful of all the caveats data brings with it. If you use Salesforce and have a Sales and Marketing team (that actually use the CRM) then you need good data. Will DemandTools tell you if the data you have is accurate (not really, although it has address verification) it will do everything else. Everything!
Chelsea Strong | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
DemandTools was a must for our Salesforce implementation and great for regular data maintenance. It has gotten rather pricey since Validity bought them so for smaller companies it may not be necessary as there are other tools out there that do the same thing. But I do think that DemandTools is very easy to use and powerful so if you have a Salesforce org with a lot of data or one that requires a lot of maintenance, the time it saves makes the tool worth it.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
DemandTools is great if you are constantly keeping your data quality to a high standard and pivotal in the initial cleanup of your DB to get to a point where it's manageable to have a data strategy. It's also great for mass manipulating records, updating Account Owners/Contact Owners, etc.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
When you need to make bulk changes or find records meeting certain criteria, DemandTools is an extremely helpful tool. Also great for merging data from Salesforce with other systems provided you have a foreign key in your data (or external ID). If you need to save dynamic values for a variety of records it is not quite as useful as its formulas aren't all that comprehensive. When setting criteria for finding records you can use AND/OR logic but the OR logic is quite tedious to use.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
If you're very comfortable with a UI from right out of the dot-com boom, then you're in luck! DemandTools are perfect for you! If not, you'll find that it's still a potent tool, even with it being an eyesore. Once you're comfortable with all of the modules, you'll find that it's hard to rival this program with how useful it is. For instance, a member of your sales department leaves, but they had 2000 Accounts. It's easy to use MassImpact to pull all accounts that were owned by this sales rep and then reassign them to another rep without using a spreadsheet!
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Importing, tagging, and assigning new leads is excellent with People Import. You do need to be careful since you are bulk-uploading/updating records in Salesforce. If you mess something up, you are doing it on a mass scale. It's not suitable to clean up data, and it can be tough to make things up occasionally.
Andrew Schatzberg | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
It's great for ad hoc data updates, bulk data operations for hygiene, maintenance, etc. and lead deduplication or conversion. I don't think it's as well suited for automated tasks, though I don't have as much experience doing those.
Lauren Murphy | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
DemandTools is great if you find yourself running regular "data extracts" to manipulate in Excel and then re-import via Data Loader. It's also well suited for doing "clean-up". Running scenarios for single-table de-dupe makes pointing data merges at groups of data quick and easy. For those who simply can't do without Excel, using PowerGrid is great for those one-off records that need "special snowflake" attention without having to download and files.
Josh Stevens | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
DemandTools is a go-to toolset for everything data manipulation related to Salesforce. Need to insert or upsert any size data set? DemandTools can do that and do so efficiently. Even errors are made easy to deal with, with success and failure files provided after each one. Single Table De-dupe is a godsend for organizations needing to clean up their database with very granular settings. The only scenario where DemandTools may not be the best tool is for new Admins, still acclimating to Salesforce.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Sales territory changes are much faster and efficient for our company when using DemandTools; updating the Account owner and having the additional related records for Contacts, open Tasks, and open Opportunities, certain custom object records flow to the new Owner is awesome. We also use DemandTools scenarios to solve some problems with updating custom object records daily in our Finance team; our third ERP vendor is difficult to work with so this was easier than paying them thousands of dollars to improve their system.
Rich McVey | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Demand Tools is a must-have for Salesforce admins. I don't think this is applicable/not to size or stage of company. If you're making frequent changes, building/enhancing a database, or have data quality initiatives, Demand Tools is step 1.

The only downside would be a junior admin as it is an incredibly powerful tool. You can break a database in minutes.

Beth Follenweider | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Well Suited:
  • Updating multiple records in an object
  • Inserting records
  • Finding and merging duplicate contacts
  • Finding duplicate accounts - while merging is possible, our environment makes it difficult to auto-merge accounts
  • Updating records based on data based business rules (Update xdate to ydate+30 days where xdate is less then today and account status = current) No Excel needed!!!!
  • Well trained power-users
Not Suited for:
  • Casual, untrained users
  • Usage on a slow or spotty network (DemandTools is desktop-based and therefore requires a constant connection)
  • Querying/Extracting data from the database
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