Overview
What is D&B Hoovers?
D&B Hoovers delivers sales intelligence data for millions of companies globally.
D&B Hoovers Review!
Our Secret Weapon
Using D&B Hoovers for B2B Sales and Marketing
A solid platform for basic use
D&B Hoovers helps me quickly find and connect with key contacts!
Easy to connect with targets
D&B Hoovers - 8+ Year User
Go-to Platform
It was ok, not stellar
D&B Hoovers - great in most ways
Reduce your research phase!
Great B2B Intelligence Tool
Why it's Good
Overall good resource! Am happy with D&B Hoovers
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Company information (84)8.888%
- Advanced search (82)8.484%
- Industry information (83)8.484%
- List quality (83)8.181%
Reviewer Pros & Cons
Pricing
What is D&B Hoovers?
D&B Hoovers delivers sales intelligence data for millions of companies globally.
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
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Features
Prospecting
Features related to generating leads and finding new contacts.
- 8.4Advanced search(82) Ratings
Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.
- 7.9Identification of new leads(77) Ratings
Helps source leads at an acceptable rate, volume, and quality.
- 8.1List quality(83) Ratings
Lists generated by the tool are typically high quality.
- 8.5List upload/download(76) Ratings
Lists can be easily and quickly uploaded or downloaded from the platform.
- 7.8Ideal customer targeting(74) Ratings
Includes capabilities for determining ideal customer characteristics and targeting new prospects that match the ideal customer profile; this capability is automatic or semi-automatic.
- 8.4Load time/data access(82) Ratings
Provides fast and consistent access to lists and leads.
Sales Intelligence Data Standards
How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?
- 7.4Contact information(77) Ratings
Information about individual contacts is available and high quality.
- 8.8Company information(84) Ratings
Information about companies/accounts is available and high quality.
- 8.4Industry information(83) Ratings
Information about industries and markets is available and high quality.
Data Augmentation & Lead Qualification
Features around contact data management and lead intelligence.
- 7.4Lead qualification process(55) Ratings
Helps sales reps focus on the most promising leads (likely to convert) by ranking leads according to various rules and criteria. SI tools may take a semi-automatic, automatic, or self-scoring approach.
- 7.6Smart lists and recommendations(63) Ratings
Automatically segments and qualifies leads into dynamic smart lists; more advanced tools can make recommendations not only about which leads to follow up on, but when to follow up or with what material. Actionable intelligence.
- 8.2Salesforce integration(43) Ratings
Integrates with the Salesforce.com CRM platform.
- 8.8Company/business profiles(76) Ratings
Provides account-level information, including firmographics, business objectives, industry information, similar companies, and contact information for key decision-makers and influencers at a company. Gives sales reps context so they can deliver tailored sales pitches.
- 8.1Alerts and reminders(56) Ratings
Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.
- 7.8Data hygiene(66) Ratings
Helps users maintain clean lists and records, including duplicate management.
- 7.8Automatic data refresh(57) Ratings
Contact and company data are automatically kept up to date.
- 8.7Tags(47) Ratings
Organizational structure allows users to tag certain records in order to create groups, flag materials that need additional attention, etc.
- 8.5Filters and segmentation(64) Ratings
Allows users to filter contacts and segment leads to explore data and create lists.
Sales Intelligence Email Features
Features that support sending emails to leads, especially initial emails to a list of prospects. May gather additional sales intelligence based on email engagement, adding additional info to the contact record and/or contributing to lead prioritization.
- 10Sales email templates(7) Ratings
Users can create and share templates for emailing leads. May also include template testing capabilities, or other analytics that will recommend a template for a particular lead.
- 8.4Append emails to records(36) Ratings
Allows users to selectively or automatically append email threads and attachments to leads/contact records.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is D&B Hoovers?
D&B Hoovers offers deeper B2B
intelligence to Sales, Marketing, and RevOps teams to help users
· Discover the opportune market
· Prioritize the best prospects
· Close more deals, faster
The D-U-N-S Number Difference
· 272M+ company profiles, with 37M+ corporate linkages and Decision HQ
· 412M+ verified contacts, including mobile numbers, LinkedIn profiles, and site location
· 175+ targeting filters
Reaching the ideal buyer
· Ideal Customer Profile and Total Addressable Market visualizations
· 1st-party data integration
· Bombora, Visitor Intelligence, and D&B Custom Intent data
Sparking conversations that resonate
· Company news, org charts, tech infrastructure, and financial insights
· Real-time opportunity triggers
· Analyst research, competitive comparisons, industry forecasts
Backed by the Dun & Bradstreet Data Cloud, D&B Hoovers and D&B Hoovers Audience Builder are offered as a solution to ease the burden on sales and marketing teams, powering faster, smarter, and more precise prospecting.
D&B Hoovers Features
Prospecting Features
- Supported: Advanced search
- Supported: Identification of new leads
- Supported: List quality
- Supported: Email contacts
- Supported: Direct dial contacts
- Supported: List upload/download
- Supported: Ideal customer targeting
- Supported: LinkedIn integration
- Supported: Load time/data access
Sales Intelligence Data Standards Features
- Supported: Contact information
- Supported: Company information
- Supported: Industry information
Data Augmentation & Lead Qualification Features
- Supported: Lead qualification process
- Supported: Smart lists and recommendations
- Supported: Salesforce integration
- Supported: Company/business profiles
- Supported: News updates
- Supported: Web traffic insights
- Supported: Prospect tracking/following
- Supported: Alerts and reminders
- Supported: Data hygiene
- Supported: Automatic data refresh
- Supported: Tags
- Supported: Filters and segmentation
- Supported: Notes
- Supported: Salesforce opportunity creation
- Supported: Ability to append contact, lead, and account level data
Sales Intelligence Email Features Features
- Supported: Append emails to records
- Supported: Exchange integration
- Supported: Marketing automation integration
D&B Hoovers Screenshots
D&B Hoovers Videos
D&B Hoovers Integrations
D&B Hoovers Competitors
D&B Hoovers Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Supported Countries | Global |
Supported Languages | English, Croatian, Chinese Simplified, Chinese Traditional, Czech, Danish, Finnish, German, Hungarian, Polish, Serbian, Slovak, Slovenian, Swedish |
D&B Hoovers Downloadables
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(160)Attribute Ratings
Reviews
(1-25 of 73)Very insightful tool!
- Communications and building relationships with their stakeholders
- Providing great data and insights
- Good use of the NAICS codes
- Estimated revenue per company can be quite inaccurate
- Removing companies that no longer exist or went bankrupt
- Adding a confidence level for accuracy of data
Our Secret Weapon
- Provides detailed company reports
- Shows prospects in cities
- Incredible search criteria
- Shows competitors of prospects
- Shows linked in company contacts
- Provides alerts on prospecs and customers
- Shows risk factors
- Looking for ai integration
Using D&B Hoovers for B2B Sales and Marketing
- Easy to use - create a list with specific criteria
- Easy to search for company and contact names to verify contact info
- Easy to manage the lists and view them quickly on a personal dashboard
- Navigation - moving back and forth from contacts and list needs improvement
- Intent to buy lists - not as accurate or abundant as hoped for
- Does not show as many email and phone numbers for contacts as the competition
A solid platform for basic use
- exports contacts
- plenty of classification styles for segmenting
- zip code radius
- searching by job title
- suggesting similar companies
- coding specific contacts or companies
- Easy to filter a list of hundreds of contacts to pair it down to just a few key people in either purchasing or engineering departments.
- Searching for a company by their web domain instantly brings up the profile.
- Once I have identified a company I wish to speak with, I can also see corporate linkage to other satellite offices or divisions under the corporate umbrella.
- Sometimes the contact information provided is quite out of date. For example, I will call a cell phone number of a person listed in the database and find that that person either has never worked for the company in question or they left years ago.
- Occasionally a company comes up on the list but the company is permanently closed.
D&B Hoovers - 8+ Year User
- Main Business Phone and address
- Business Classification
- Overall majority of businesses captured in a market place
- Contact Data - DL and Emails
- Estimated Dated points - Sales Rev, number of employees, square footage
- Contacts who work at company
- Data on where that contact is located
- intent data is not the best
Go-to Platform
Primary users are marketing and sales where day to day activities require lots of useful and accurate data and information to prospect.
- Account search
- Data
- Updates
- Phone numbers
- Accurate mail address
It was ok, not stellar
- Intent is terrific
- Saving profiles
- Customer service is very helpful & nice
- AI is missing functionality that would be helpful
- Simplifying the search process, too many buttons to click on repetitive searches
- There's so much!! You pay X for ALL the services, but only end up using a portion of it.
- Needs more onboarding & account management because there's so much available.
D&B Hoovers - great in most ways
- Presents search results
- Updates on contacts
- Business information accuracy
- Salesforce integration
- Customer service
- Sign-on process and verification
- Account information
Great B2B Intelligence Tool
The primary team that utilizes D&B Hoovers is the marketing team. Our sales team also uses this tool.
- Overall, specific business details
- Contact information for employees
- Quality of information
- Salesforce integration
- Some invalid leads
Why it's Good
- Provide mobile phone contact
- Give accurate revenues
- Has accurate address details
- Ownership up to date
- More optimal Name recognition on searches
- Data cleansing
- Data enrichment
- Great tool for vetting leads
- Industry size/revenue
- Global search
- We want a salesforce plugin! I'm not sure if there is one already, but I can't find it
D&B Hoovers has good legacy data
- Comprehensive Data
- Clear segmentation of verticals
- Accurate company information
- I would like to see verified emails
- There's room to improve the industry classification
- There should be a way to reduce the cost for more usage
D&B Hoovers: WORTH IT
- Lists financials
- Lists contact information
- Lists very specific details of the company
- I wish it picked up city names better
- I wish it had more category choices
- I wish it was easier to use the NAICS
D&B Hoovers for Financial Advisor
- Email addresses
- Data filtering
- Accurate data
- User interface
- Deeper filters
- Nuanced title identification
- Built in email campaigns
D&B is not suited for identifying detailed financial data about a lead.
D & B Hoovers - your source for NAICS!
- NAICS Code information
- Addresses listed
- Destinction of Parent or Subsidiary Company
- More companies included in searches
- Less non-classified entities
- Listing of branches and names under a parent company
- Finding Companies in System
- Corporate Phone Number
- Corporate Location
- In my experience, revenue is wrong most of the time
- In my experience, contacts and contact information is outdate or incorrect most of the time
- In my opinion, NAICS code is wrong about half the time
- Business description is usually limited to only generic NAICS code description
- UCC Search is incomplete most of the time
Best Market and Business Research Tool
- It provides a real time alerts.
- We can easily create our smart lists.
- Best for creating lead generation, gathering detailed information of companies and newsletter creation for market.
- Best for getting alerts if any changes in leadership for target companies and about their recent acquisition news.
- I can say one thing is that it doesn't provide the complete information of the company when your paid access is completed. You have to completely depending on the paid version to get the full access of the document .
- Although as such nothing dislike from my side as I am using from the long time approximately 5 years+ and it is easy to use.
Due Diligence done for You
- Provides company websites
- Provides company tradestyles
- Provides company family trees
- Hoovers could use a dark mode for appearance
- Hoovers could be little more accurate in its results
- Hoovers sometimes has latency issues
Great platform to use for your business
- The Database of prospects are very large
- Customer service
- Website is user-friendly and easy to navigate
- Bombora Intent Data should have a option for Trade Credit Insurance
- Update Emails for prospect so they are more accurate
- have a feature that automatically gives you credit for undeliverable emails.
Sales prospect
- developing lists of prospects
- identifying companies in a geographical area
- finding decision makers contact information
- the bombora product is effectively useless for us.
- should be able to save filtered settings in a search so that each time the user does not have to go through and individually select things like industries every time they want to navigate a new search
- email accuracy is only about 70%
Affordable and easy to use database for Market Research
- User friendly reporting
- Easy to manage alerts
- Able to build reports easily and share via excel
- Contact management
- A lot of the private company information is massively outdated
- More precise information about the details/financials of private companies
- More options for creating detailed reports
Great job!
- family tree
- legal entity name
- DUNS no.
- reporting capability
- view can be enhanced
- password reset could be improved - sometime when using the forget password, the user does not receive an email
- Industry News
- Company Financials
- Company Org Details
- Triggers
- Formatting of output into different outputs
Would love to continue the usage but improvement needed
- analyst reports
- Company information
- Industry reports
- Quality of data
- Quantitative data about the company