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Overview

What is Domo?

Domo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects,…

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Recent Reviews

TrustRadius Insights

Domo has become an integral part of organizations, serving as a platform to standardize data consumption and reporting. Users from various …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 28 features
  • Report sharing and collaboration (68)
    9.1
    91%
  • Drill-down analysis (67)
    9.0
    90%
  • Customizable dashboards (69)
    8.6
    86%
  • Pre-built visualization formats (heatmaps, scatter plots etc.) (67)
    8.2
    82%

Reviewer Pros & Cons

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Pricing

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What is Domo?

Domo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects, and develop new apps.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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SAP Crystal is an analytics and reporting software solution for SMBs. SAP Crystal comprises Crystal Reports for pixel-perfect reporting, and SAP Crystal Server for automated distribution and self-service access to reports, dashboards and data exploration.

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Product Demos

Domo demo

YouTube

Domo Demo: Data Visualization

YouTube

Domo Demo

YouTube

DOMO is Awesome - Visualization Tool Demo

YouTube
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Features

BI Standard Reporting

Standard reporting means pre-built or canned reports available to users without having to create them.

8.3
Avg 8.2

Ad-hoc Reporting

Ad-Hoc Reports are reports built by the user to meet highly specific requirements.

9
Avg 8.1

Report Output and Scheduling

Ability to schedule and manager report output.

8.5
Avg 8.4

Data Discovery and Visualization

Data Discovery and Visualization is the analysis of multiple data sources in a search for patterns and outliers and the ability to represent the data visually.

7.9
Avg 8.1

Access Control and Security

Access control means being able to determine who has access to which data.

9
Avg 8.6

Mobile Capabilities

Support for mobile devices like smartphones and tablets.

9.2
Avg 7.9

Application Program Interfaces (APIs) / Embedding

APIs are a set of routines, protocols, and tools for used for embedding one application in another

7.7
Avg 7.9
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Product Details

What is Domo?

Domo's Business Cloud is a full self-service business intelligence (BI) software that promises to bring all business data together in one platform. According to the vendor, the Business Cloud can help organizations automate reporting, turn data into intelligence, and help executives make faster better-informed decisions.

According to the vendor, companies can use Domo to:

  • Connect to Any Business Data
  • Get Analytics & Insights
  • Generate Robust Visual Reports
  • Manage Data
  • Send Messages in Real-Time
  • Manage Projects & Tasks
  • Download or Develop New Apps

Domo Features

BI Platform Features

  • Supported: Administration via Web Interface
  • Supported: Live Connection to External Data
  • Supported: Snapshot of External Data
  • Supported: In-memory data model
  • Supported: Multi-Data Source Reporting (Blending)
  • Supported: Data warehouse / dictionary layer
  • Supported: ETL Capability
  • Supported: ETL Scheduler

Supported Data Sources Features

  • Supported: MS Excel Workbooks
  • Supported: Text Files (CSV, etc)
  • Supported: Oracle
  • Supported: MS SQL Server
  • Supported: IBM DB2
  • Supported: Postgres
  • Supported: MySQL
  • Supported: ODBC
  • Supported: Cloudera Hadoop
  • Supported: Hortonworks Hadoop
  • Supported: EMC Greenplum
  • Supported: IBM Netezza
  • Supported: HP Vertica
  • Supported: ParAccel
  • Supported: SAP Hana
  • Supported: Teradata
  • Supported: Sage 500
  • Supported: Salesforce
  • Supported: SAP
  • Supported: Google Analytics

BI Standard Reporting Features

  • Supported: Pixel Perfect reports
  • Supported: Customizable dashboards
  • Supported: Report Formatting Templates

Ad-hoc Reporting Features

  • Supported: Drill-down analysis
  • Supported: Formatting capabilities
  • Supported: Report sharing and collaboration

Report Output and Scheduling Features

  • Supported: Publish to Web
  • Supported: Publish to PDF
  • Supported: Output Raw Supporting Data
  • Supported: Report Delivery Scheduling

Data Discovery and Visualization Features

  • Supported: Pre-built visualization formats (heatmaps, scatter plots etc.)
  • Supported: Location Analytics / Geographic Visualization

Access Control and Security Features

  • Supported: Multi-User Support (named login)
  • Supported: Role-Based Security Model
  • Supported: Multiple Access Permission Levels (Create, Read, Delete)
  • Supported: Report-Level Access Control
  • Supported: Table-Level Access Control (BI-layer)
  • Supported: Field-Level Access Control (BI-layer)

Mobile Capabilities Features

  • Supported: Responsive Design for Web Access
  • Supported: Mobile Application
  • Supported: Dashboard / Report / Visualization Interactivity on Mobile

Additional Features

  • Supported: Real-Time Messaging Platform
  • Supported: Project & Task Management
  • Supported: Appstore

Domo Screenshots

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Domo Video

Why Domo?

Domo Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesUSA, Australia, Canada, Japan
Supported LanguagesEnglish, Japenese

Frequently Asked Questions

Domo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects, and develop new apps.

GoodData, Mediafly Intelligence360, and Looker are common alternatives for Domo.

Reviewers rate Report sharing and collaboration and Report Delivery Scheduling and Role-Based Security Model highest, with a score of 9.1.

The most common users of Domo are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(235)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Domo has become an integral part of organizations, serving as a platform to standardize data consumption and reporting. Users from various departments rely on Domo to visualize information from multiple sources such as Google Analytics, website traffic, product stats, and personal/group trackers. With Domo, regional directors, board of directors, brand leaders, and C-level executives have found a trusted reporting source that addresses the need for consolidated reporting on core KPIs and provides a quick tool for data extraction and analysis. This software has proven to be invaluable in centralizing data visibility and collaboration across departments, allowing users to connect and correlate data from different platforms for historical data analysis and visualization. Whether it is finance, HR, sales, engineering, product development, marketing, or client services departments, Domo is used to report key project indicators and metrics. The software's ability to combine internal and external data provides a holistic view of the organization's performance and leverages data resources effectively. Domo's features have automated reporting processes while reducing reliance on IT resources. It has also provided valuable insights into previously unexplored areas of the business. By aggregating data from various sources, Domo assists customer success teams in understanding customer behavior and performance. In addition, its intuitive user interface makes it an excellent tool for executive reporting by all departments within an organization.

Valuable Tool: Users find Domo to be a valuable tool that provides useful data quickly and easily. Some reviewers have stated that Domo allows them to generate easy-to-read reports and share them with a wide range of stakeholders. The ability to export data in multiple formats is also appreciated by users, as it enables them to customize the information they need for different applications or uses.

User-Friendly Interface: The user interface of Domo is easy to understand and navigate, making it user-friendly. Many users have mentioned that they appreciate the seamless connectivity with other software and data sources, which enables efficient communication among users and spreads information to different teams. Additionally, the capability of connecting multiple platforms makes it easier for users to access and aggregate information from various sources.

Powerful Data Visualization: Domo offers a powerful report generator that automatically creates charts using different metrics, making it a top-notch tool for data visualization. Several reviewers have expressed their satisfaction with the flexibility of Domo, as it allows them to build once, modify, reuse, and avoid repetitive tasks. Furthermore, the centralized platform provided by Domo where all data is stored has been praised by users for giving them access to all their data in one place.

Difficulties in Dataset Management: Some users found it hard to get a visual idea of where their datasets were linked to and felt that it would be helpful to see the schema like in other software such as Sisense or Salesforce. Renaming a field in a dataset caused issues and broke everything that was built. Users desired better tables and pivot tables with basic Excel functionality.

High Cost: The price was considered fairly high for small businesses. Some users mentioned that Domo is expensive and expressed dissatisfaction with the cost of the software.

Steep Learning Curve: The software has a steep learning curve, causing some users to give up and not use it. Users mentioned limitations due to lack of technical know-how, difficulties in navigating through the platform if they do not use it daily, and the need for more comprehensive training.

Users highly recommend integrating Domo with other tools for enhanced functionality and to meet specific business intelligence needs. They suggest exploring other options if Domo does not fulfill these requirements. Users also advise taking ample time for implementation and providing training for new users to become familiar with navigating Domo effectively.

Domo is praised for its ability to make data visually appealing and easy to understand. Users recommend investing time in learning the software as it simplifies live data collection and management, aiding in decision-making. They also advise checking if Domo supports the required type of business intelligence and upcoming upgrades.

Users find Domo to be an excellent tool for managing data effectively, projects, and tasks. It is seen as budget-friendly and easy to use compared to other business intelligence tools. Domo's analysis capabilities, information management features, and ability to connect multiple data sources are highly recommended. Users also appreciate Domo's simple and attractive interface, fluidity, and ease of accessing historical data.

Attribute Ratings

Reviews

(1-11 of 11)
Companies can't remove reviews or game the system. Here's why
Jonghee Jo | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
It is being used across the company. It is providing true interactive reports for business users including senior executives. Domo is actively being used to create business performance dashboards and daily/weekly/monthly reports. Also, we are using Domo to receive alerts if something negative happens in business performance, which is very useful for many business users.
  • Easy-to-understand user interface
  • Connecting with other software and data sources
  • Communication capacity among users
  • Processing could be slow for very large datasets.
  • Pivot table functionality is limited.
  • It could use more data connectors to other software.
Domo would be a great tool if end users are open to learning how to create reports interactively. Users should be educated before full-scale deployment. Also, there should be a data engineering team dedicated to ensuring the quality of the Domo datasets. If the data quality is bad, then the effectiveness of Domo would be very low.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used by our organization to manage and analyze our data at anytime, including on the go. This helps us to make better business decisions and pivot any of our business strategy at any point. It helps us not have to make decisions based on our thoughts, and rather on actual data.
  • The interface is easy to understand and use.
  • Monitor company data on the go at any time.
  • CRM data and web analytics.
  • The cost of the software is pretty high.
  • Not as visually appealing as other software out there.
  • I wish they sped up the process of rolling out new features.
I would definitely recommend getting this software. It is useful for almost any business out there, especially sales organizations so they can look at and improve their pipeline.
Kyle Tucker | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used across the entire company. Domo is the only trusted reporting source for executives. Executive use enables adoption at a company wide level because people from all positions align with what the executives are viewing. It is solving business problems in all departments. We have a team of 7 that build reporting for each of their respective departments. This includes finance, HR, sales, engineering, product, marketing, client services.
  • Exceptional Transform area of the platform - any/all raw data can be manipulated and combined to create datasources that are very useful for our departments.
  • Visualization layer is clean and is very business presentable. Its simple but includes depth. Visuals can be created/used by all roles throughout our firm, its not limited to analysts.
  • Ability to communicate and talk about insights in the data - the communication tool is exceptional. I can @ mention specific users to bring attention to a discovery. I can start a private chat. I can annotate and communicate what I am seeing. I love it.
  • Mobile experience is excellent. When I am on the road i can actively monitor and engage with my team due to my Domo dashboard on my mobile device. Its amazing to run the business and not worry while away from the office.
  • Some user experience issues need to be addressed - but full features? Domo tends to do an excellent job when it comes to feature set.
Domo is an extremely versatile tool. Find an analyst or someone who is an expert in the platform and they can do wonders for your organization. All scenarios are appropriate as long as you have an SME for the type of content you would like to see. If you can dream it, you can built it in Domo - it's not a tool, it's a platform.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Currently, we are in the development stages and testing it with Operations, Sourcing, and Clinical team. We would eventually like to fully have it in production and used across the whole organizations. Some of the business problems are lack of engagement in our Domo project and that our operators are too busy.
  • DOMO users can drill into the data quickly with ease.
  • It is very user-friendly for both the person creating cards and also for operators to use.
  • It is accessible through the app on the phone.
  • The new storytelling filtering reset button should reset both the filters on a card that is built and filters created elsewhere on the dashboard.
  • Would like a way to incorporate financial statements in a different format vs. just the table view.
Domo is well suited for our business, as we are a small company and still use Microsoft Excel for charts and graphs on many of our presentations. The presentations are on a recurring monthly occurrence so having these automated saves a lot of time. I cannot think of a scenario when Domo is not appropriate.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We are using Domo as our complete Business Intelligence Solution to replace our previous Data Warehouse and Reporting tools. The Business Intelligence team is building the back-end data sources, transformations and cards to replace our previous reports. These cards/reports are available across the organization (based on role permissions). Once the initial build-out is completed, we will be rolling out access to business staff to use as a self-service BI tool for their individual departmental needs.
  • Provides data acquisition, transformation and visualization all administered from one cloud-based tool. No switching between tools or cobbling different products together.
  • Provides GUI and MySQL interfaces for data manipulation for both entry-level and advanced users.
  • Huge amount of data connectors out of the box, plus you can easily create your own custom connectors.
  • The product does not provide a separate development, test and production environment. Nor does it allow objects to be promoted from one environment to another. This makes development work more tedious than it needs to be.
  • It is currently not possible to track the lineage of a specific field from data connector acquisition thru transformation(s) into the visualization (cards). You must manually track it through each object. Changing a fieldname throughout the environment can be time-consuming.
  • Does not provide a simple means to generate a data dictionary for the datasets that are constructed for reporting. You can access table/field names and datatypes but it does not include descriptions of the data.
Well suited for Organizations with small IT or business intelligence teams who want to provide self-service BI.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our company takes our raw data from all aspects of our operations and we build departmental Domo reports. The best part of Domo is how you can change the assumptions on tables and charts instantly. This graphical display is a time saver. I also like that all of our company users get to see, share this information. Domo helps identify Trends in the data that we track. We can then initiate action items to address any issue or trend. I also like the ability to give a senior manager or CEO a Report in minutes instead of creating an entirely new spreadsheet
  • Changing the data assumptions like time-frame, quantities, customer information, revenue, cost, defect types, etc in a matter of seconds.
  • Sharing relevant charts or data tables with employees during meetings.
  • Cross-referencing. Clicking on a single data point and this takes me to the next related report.
  • I find Domo difficult to navigate. I don't use it daily, so I'm not as proficient as I would like.
  • An easier way to print out graphs, charts, and tables.
I still need to utilize MS Excel for specific data tracking that isn't Domo-friendly. For example, leveraging Pivot Tables is a powerful tool.
Kevin Patel | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Domo as our primary tool for data visualization and ad-hoc reporting. Our company is known to be data driven so Domo is our go to tool when it comes to building new reports and dashboards. We're able to quickly build new reports and share them effortlessly across the teams. Although there are tons of data connectors available for us to use, we heavily use ODBC via workbench to aggregate data in SQL and push it into Domo and schedule the data sets to update the reports automatically. It's pretty much one and done!!!
  • Great looking interface
  • User-friendly
  • Excellent support from Domo team
  • Wide range of connectors available
  • Sharing capability is impressive
  • It would be nice if there was flexibility to scheduling the jobs in Domo workbench.
  • A way to build a single card that will combine a sumo pivot table along with a graphical representation.
Building attractive dashboards and the sharing capability is where Domo really shines in comparison to other BI tools.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We are combining all our internal and external data in one place which allows us to get a holistic view; something we were lacking before DOMO. The ability to combine, ETL, visualize and the resource power behind DOMO allows us to leverage our data. It is being used by the whole organization. We are now able to get real-time metrics, from Sales, Marketing to even support desk and IT.
  • The fact end users can ETL data in a drag and drop UI instead of code is extremely useful.
  • Processing. You can run through millions to billions of data pretty quickly being that its all on AWS.
  • Visualizations. There are what seems to be 100's of chart types to chose from which allows each question to be answered in the most insightful way.
  • Mr. Roboto. A new feature which give you insight/anaylsis into your data and reports (cards)
  • Dataset management. If you rename a field in the dataset it breaks everything you built
  • Better tables, pivot tables. Sometimes you just need to build a table and have some basic "excel" functionality
When you want to empower your end users. When you want to take the stress off your IT team from building reports. When you want to have a "data warehouse" without building out your own massive DW/DC and Infa team.
November 21, 2018

Domo, yes it's that good

Canio Caputo ☁ | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used across our entire organization. It has solved some manual efforts in both Finance and Operations. Before certain reports were being created in our System of Record, exported to Xls and then manipulated. I took that info and automated the process and made it real time. There is no longer editing. It's just there for them when they need it. The same goes for Operations and how they are managing some aspects of payroll.

Also before the CEO can now see Customer Tickets, see if they are closed out, and what are common issues occurring. Again, in real time.
  • Presents a wealth of data you had to dig for before. Making datasets is easy using its Magic Tool.
  • Very easily allows you to merge data together without having to know code, though it helps to have an understanding of how data works
  • Domo makes it pretty easy to communicate inside the tool. They have something called Buzz, it's nice to not have to leave the tool and email someone. You can do it right inside Domo. You just have to make sure the person you are Buzzing has their notification settings set up to get messages
  • I would also point out that their support is world class. They are very knowledgeable, responsive, and make sure you're issues are resolved.
  • The backend is the Wild West. You have to make sure you document and annotate very well. Novices can't just go to town on the backend, it will wreak havoc on your data model
  • There releasing a beta that will give us more functionality and less restrictions to dashboards. It should be arriving soon. Until then we are stuck with 3 sizes for their "cards" aka charts. It's not ideal, but knowing the fix is coming "soon" makes this less of an issue
  • Knowing where datasets are used is also something that would be great to know. It's hard to get a visual idea of where your Customer Table is linked too. To the best of my knowledge you can't see the schema, like you can with Sisense or can in Salesforce
Domo is well suited for your organization if you have a data analyst with an SQL background, and it's not if you don't. I would not recommend it if you don't have someone in the org that can dedicate 20 to 30 hours a week maintaining it. Especially if you plan on using it to service your entire organization.
Alan Strutz | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
DOMO is used by our executive group, store management, accounting staff, HR staff, operations staff, marketing staff, and purchasing staff. We use it for reporting on various company metrics, including trends and PTD totals, managing labor at our retail locations, tracking inventory counts, understanding the performance of various promotions, compiling data from disparate sources to reduce time spent in compiling daily reports, and other ways. It has allowed us to save time and money through automating reporting, reducing the need for IT resources, and provided insight into areas of the business that were not available prior to DOMO.
  • DOMO has a very simple and intuitive interface that allows user without much experience to build and interact with cards.
  • DOMO provides a platform for managing all BI, reporting, data analysis, etc. functions, from ETL to charts to social. This allows users to work easily within a single environment, improving adoption, learning curves, and value.
  • DOMO has a great ETL tool called Magic that allows users with no SQL skills to join and manipulate data in a variety of ways, using drag and drop methodologies and a simple interface. The value is immense because it means users don't have to rely on IT programmers to prepare their data and get the answers they need.
  • DOMO lacks more advanced Admin functions for managing data sets, calculations, users, etc.
  • DOMO needs to improve their data upload application, used to pull data from on prem data sources and upload to the DOMO cloud. It lacks functions to manage a large number of jobs and needs a better scheduling tool.
  • DOMO has a mobile app, that is pretty good, but certain types of cards and features are not supported in the app. This creates extra work and is a drag on the user experience.
DOMO is great when the goal is to create an environment within a team or organization that relies upon data to run their business. It works well with teams that don't have a lot of technical experience and who want to collaborate in a cloud environment.

DOMO does not work for organizations who simply want a few basic reports that can be automated as it does not leverage DOMO's strengths and unique features.
Katie Nix | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our customer success area is using Domo as our main analytics tool. We're using Domo as a primary data collector (aggregating data from our CRM, from SalesForce, and from within our own product) to better understand customer spending behavior, feature adoption, and cohort/vertical performance. It's giving us insight into our business that we could only get through hours of analysis before!
  • Data visualization, with customized graphs & charts
  • Data manipulation, combining multiple data sources & cleaning up
  • Live data analysis, updating charts using live data
  • Collects and combines data from multiple sources and automatically collects into master tables to build visualizations and gather insights
  • Excellent support center, support staff, and training tools
  • Not for the faint of heart! Even if someone else implements for you and builds out initial data tables, you'll likely need SQL skills to build complex visualizations or to make any changes to your data structure
  • Steep learning curve - not everything in the card editor (used for editing graphs & data visualizations) is intuitively located
We've yet to find something Domo can't do with our data! It's just awesome. If you have any question about your business, your product, or your customers, and you have raw data, Domo will combine any number of data sources and give you beautiful little charts. It's especially well suited to monitoring performance or data points, as it can automatically update cards as data flows in.
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