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Overview

What is Domo?

Domo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects,…

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Recent Reviews

TrustRadius Insights

Domo has become an integral part of organizations, serving as a platform to standardize data consumption and reporting. Users from various …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 28 features
  • Report sharing and collaboration (68)
    9.1
    91%
  • Drill-down analysis (67)
    9.0
    90%
  • Customizable dashboards (69)
    8.6
    86%
  • Pre-built visualization formats (heatmaps, scatter plots etc.) (67)
    8.2
    82%

Reviewer Pros & Cons

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Pricing

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What is Domo?

Domo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects, and develop new apps.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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SAP Crystal is an analytics and reporting software solution for SMBs. SAP Crystal comprises Crystal Reports for pixel-perfect reporting, and SAP Crystal Server for automated distribution and self-service access to reports, dashboards and data exploration.

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Product Demos

Domo demo

YouTube

Domo Demo: Data Visualization

YouTube

Domo Demo

YouTube

DOMO is Awesome - Visualization Tool Demo

YouTube
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Features

BI Standard Reporting

Standard reporting means pre-built or canned reports available to users without having to create them.

8.3
Avg 8.2

Ad-hoc Reporting

Ad-Hoc Reports are reports built by the user to meet highly specific requirements.

9
Avg 8.1

Report Output and Scheduling

Ability to schedule and manager report output.

8.5
Avg 8.4

Data Discovery and Visualization

Data Discovery and Visualization is the analysis of multiple data sources in a search for patterns and outliers and the ability to represent the data visually.

7.9
Avg 8.1

Access Control and Security

Access control means being able to determine who has access to which data.

9
Avg 8.6

Mobile Capabilities

Support for mobile devices like smartphones and tablets.

9.2
Avg 8.0

Application Program Interfaces (APIs) / Embedding

APIs are a set of routines, protocols, and tools for used for embedding one application in another

7.7
Avg 7.9
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Product Details

What is Domo?

Domo's Business Cloud is a full self-service business intelligence (BI) software that promises to bring all business data together in one platform. According to the vendor, the Business Cloud can help organizations automate reporting, turn data into intelligence, and help executives make faster better-informed decisions.

According to the vendor, companies can use Domo to:

  • Connect to Any Business Data
  • Get Analytics & Insights
  • Generate Robust Visual Reports
  • Manage Data
  • Send Messages in Real-Time
  • Manage Projects & Tasks
  • Download or Develop New Apps

Domo Features

BI Platform Features

  • Supported: Administration via Web Interface
  • Supported: Live Connection to External Data
  • Supported: Snapshot of External Data
  • Supported: In-memory data model
  • Supported: Multi-Data Source Reporting (Blending)
  • Supported: Data warehouse / dictionary layer
  • Supported: ETL Capability
  • Supported: ETL Scheduler

Supported Data Sources Features

  • Supported: MS Excel Workbooks
  • Supported: Text Files (CSV, etc)
  • Supported: Oracle
  • Supported: MS SQL Server
  • Supported: IBM DB2
  • Supported: Postgres
  • Supported: MySQL
  • Supported: ODBC
  • Supported: Cloudera Hadoop
  • Supported: Hortonworks Hadoop
  • Supported: EMC Greenplum
  • Supported: IBM Netezza
  • Supported: HP Vertica
  • Supported: ParAccel
  • Supported: SAP Hana
  • Supported: Teradata
  • Supported: Sage 500
  • Supported: Salesforce
  • Supported: SAP
  • Supported: Google Analytics

BI Standard Reporting Features

  • Supported: Pixel Perfect reports
  • Supported: Customizable dashboards
  • Supported: Report Formatting Templates

Ad-hoc Reporting Features

  • Supported: Drill-down analysis
  • Supported: Formatting capabilities
  • Supported: Report sharing and collaboration

Report Output and Scheduling Features

  • Supported: Publish to Web
  • Supported: Publish to PDF
  • Supported: Output Raw Supporting Data
  • Supported: Report Delivery Scheduling

Data Discovery and Visualization Features

  • Supported: Pre-built visualization formats (heatmaps, scatter plots etc.)
  • Supported: Location Analytics / Geographic Visualization

Access Control and Security Features

  • Supported: Multi-User Support (named login)
  • Supported: Role-Based Security Model
  • Supported: Multiple Access Permission Levels (Create, Read, Delete)
  • Supported: Report-Level Access Control
  • Supported: Table-Level Access Control (BI-layer)
  • Supported: Field-Level Access Control (BI-layer)

Mobile Capabilities Features

  • Supported: Responsive Design for Web Access
  • Supported: Mobile Application
  • Supported: Dashboard / Report / Visualization Interactivity on Mobile

Additional Features

  • Supported: Real-Time Messaging Platform
  • Supported: Project & Task Management
  • Supported: Appstore

Domo Screenshots

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Domo Video

Why Domo?

Domo Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesUSA, Australia, Canada, Japan
Supported LanguagesEnglish, Japenese

Frequently Asked Questions

Domo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects, and develop new apps.

GoodData, Mediafly Intelligence360, and Looker are common alternatives for Domo.

Reviewers rate Report sharing and collaboration and Report Delivery Scheduling and Role-Based Security Model highest, with a score of 9.1.

The most common users of Domo are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(235)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Domo has become an integral part of organizations, serving as a platform to standardize data consumption and reporting. Users from various departments rely on Domo to visualize information from multiple sources such as Google Analytics, website traffic, product stats, and personal/group trackers. With Domo, regional directors, board of directors, brand leaders, and C-level executives have found a trusted reporting source that addresses the need for consolidated reporting on core KPIs and provides a quick tool for data extraction and analysis. This software has proven to be invaluable in centralizing data visibility and collaboration across departments, allowing users to connect and correlate data from different platforms for historical data analysis and visualization. Whether it is finance, HR, sales, engineering, product development, marketing, or client services departments, Domo is used to report key project indicators and metrics. The software's ability to combine internal and external data provides a holistic view of the organization's performance and leverages data resources effectively. Domo's features have automated reporting processes while reducing reliance on IT resources. It has also provided valuable insights into previously unexplored areas of the business. By aggregating data from various sources, Domo assists customer success teams in understanding customer behavior and performance. In addition, its intuitive user interface makes it an excellent tool for executive reporting by all departments within an organization.

Valuable Tool: Users find Domo to be a valuable tool that provides useful data quickly and easily. Some reviewers have stated that Domo allows them to generate easy-to-read reports and share them with a wide range of stakeholders. The ability to export data in multiple formats is also appreciated by users, as it enables them to customize the information they need for different applications or uses.

User-Friendly Interface: The user interface of Domo is easy to understand and navigate, making it user-friendly. Many users have mentioned that they appreciate the seamless connectivity with other software and data sources, which enables efficient communication among users and spreads information to different teams. Additionally, the capability of connecting multiple platforms makes it easier for users to access and aggregate information from various sources.

Powerful Data Visualization: Domo offers a powerful report generator that automatically creates charts using different metrics, making it a top-notch tool for data visualization. Several reviewers have expressed their satisfaction with the flexibility of Domo, as it allows them to build once, modify, reuse, and avoid repetitive tasks. Furthermore, the centralized platform provided by Domo where all data is stored has been praised by users for giving them access to all their data in one place.

Difficulties in Dataset Management: Some users found it hard to get a visual idea of where their datasets were linked to and felt that it would be helpful to see the schema like in other software such as Sisense or Salesforce. Renaming a field in a dataset caused issues and broke everything that was built. Users desired better tables and pivot tables with basic Excel functionality.

High Cost: The price was considered fairly high for small businesses. Some users mentioned that Domo is expensive and expressed dissatisfaction with the cost of the software.

Steep Learning Curve: The software has a steep learning curve, causing some users to give up and not use it. Users mentioned limitations due to lack of technical know-how, difficulties in navigating through the platform if they do not use it daily, and the need for more comprehensive training.

Users highly recommend integrating Domo with other tools for enhanced functionality and to meet specific business intelligence needs. They suggest exploring other options if Domo does not fulfill these requirements. Users also advise taking ample time for implementation and providing training for new users to become familiar with navigating Domo effectively.

Domo is praised for its ability to make data visually appealing and easy to understand. Users recommend investing time in learning the software as it simplifies live data collection and management, aiding in decision-making. They also advise checking if Domo supports the required type of business intelligence and upcoming upgrades.

Users find Domo to be an excellent tool for managing data effectively, projects, and tasks. It is seen as budget-friendly and easy to use compared to other business intelligence tools. Domo's analysis capabilities, information management features, and ability to connect multiple data sources are highly recommended. Users also appreciate Domo's simple and attractive interface, fluidity, and ease of accessing historical data.

Attribute Ratings

Reviews

(1-25 of 48)
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Rajeev Saxena | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
It helps us understand the information behind the surface. You are well known that Excel can only display so much information. We no longer have to constantly collect and input all of our data by hand. In addition, we can now manipulate and visualize our data in ways that were before unimaginable. It has incredible analytic capabilities, which have improved our ability to use internal data for strategic decision making, especially in the areas of commerce and finance. It is the perfect software for us. Domo user interface is elegant and easy to understand.
  • Domo allows us to easily and quickly create visually appealing dashboards that aggregate and show information from a wide variety of sources.
  • The nicest part is that it automatically creates a chart that makes use of a variety of different metrics.
  • It's a powerful tool with a top-notch report generator.
  • The colours are awful, and the charts and other components are more difficult to work with than those in Power BI and similar programmes.
  • It's not always possible to pinpoint an issue with the SQL in a single sentence.
  • The visual aids may need some improvement, but other than that, everything else is great and runs well.
The best feature has been having all of our reporting and visualization needs met in one place rather than switching back and forth between many platforms to get the big picture of our sales activities. Domo's strongest suit is its unified environment for data collection, processing, visualization, and analysis. There are no starter plans available, and the price is quite high. The platform is too expensive for most businesses, and the developers are constantly adding new capabilities that aren't part of the base offering. Otherwise, it is mind-blowing tool.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Domo has been a fantastic tool for us and enables us to get customer and order data out of silos so that we can see the full customer journey. I was surprised that I was able to start creating cards the first time I used it: there was no need for in-depth training or practice. It's intuitive and easy to understand.
  • Connects with other apps.
  • Enables data visualization.
  • Provides insight into customer behavior.
  • Wish all of our users could have an account.
I have used Domo to track order information, locate spikes and trends, and gauge how well my team is performing.
August 10, 2021

Domo is good

Score 9 out of 10
Vetted Review
Verified User
Incentivized
Domo is used among a few departments. In Credit department, we use Domo to illustrate each strategic account overall impact. Seeing visual charts to report on our productivity has been very useful for focusing our attention on accounts in high reserve. Other teams use domo to evaluate product trends and shipping trends. My primary use is for key accounts. The problems Domo addresses is providing a visual chart is more valuable to the team and management than me showcasing just a list of numbers. The charts help tell a better story.
  • Making bar graphs, the ability to choose the date points for each axis.
  • Making pie charts, having multiple options for visuals.
  • Reporting trends and seeing the data as it progresses over time.
  • User friendly, Domo offers lots of modules to learn the program.
  • Domo at first can be an little overwhelming with all its capabilities, I would advise maybe a tutorial starting with smaller options with lower data points.
  • The Domo university isn't very user friendly. I tried to sign up for modules and it was very glitchy.
  • I feel I learned more by just playing around in Domo rather than sitting through the Domo university
Maybe in a smaller office it might not be of value, but for larger businesses it would be of value. A smaller company might be able to know their business more than a large graph could tell. A larger corporation that monitors large quantities of data and high volume orders, Domo would be a good fit.
Jonghee Jo | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
It is being used across the company. It is providing true interactive reports for business users including senior executives. Domo is actively being used to create business performance dashboards and daily/weekly/monthly reports. Also, we are using Domo to receive alerts if something negative happens in business performance, which is very useful for many business users.
  • Easy-to-understand user interface
  • Connecting with other software and data sources
  • Communication capacity among users
  • Processing could be slow for very large datasets.
  • Pivot table functionality is limited.
  • It could use more data connectors to other software.
Domo would be a great tool if end users are open to learning how to create reports interactively. Users should be educated before full-scale deployment. Also, there should be a data engineering team dedicated to ensuring the quality of the Domo datasets. If the data quality is bad, then the effectiveness of Domo would be very low.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used by our organization to manage and analyze our data at anytime, including on the go. This helps us to make better business decisions and pivot any of our business strategy at any point. It helps us not have to make decisions based on our thoughts, and rather on actual data.
  • The interface is easy to understand and use.
  • Monitor company data on the go at any time.
  • CRM data and web analytics.
  • The cost of the software is pretty high.
  • Not as visually appealing as other software out there.
  • I wish they sped up the process of rolling out new features.
I would definitely recommend getting this software. It is useful for almost any business out there, especially sales organizations so they can look at and improve their pipeline.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Domo is used across our entire company (sales, product, marketing, etc.). Domo makes it easy to get the information you need. We have several different data sources between our CRM, marketing automation system, data warehouse, and product so having all of this merged and compiled into a reports and dashboards is incredible and time saving.
  • Consolidates data from different sources
  • Makes it easy to review data without having to pull new reports all the time
  • Ease of use with filters and exporting
  • I do not build the reports and dashboards myself, I typically request for that info but it would be nice if it were more user friendly.
Domo is great when you need consolidated data in one place and have multiple data sources. We use it as our source of truth for reporting back on campaigns. Setting up Domo does require some resources and help from someone who can pull data using SQL, so if that is not available that might be tricky.
April 28, 2021

Domo Review

Emily Sperduto | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
The Domo application is used across my entire organization, in all departments. It pulls data from all of the different reporting systems that are used across the company and creates a centralized dashboard. It helps our teams stay organized and easily locate where we need to make updates and changes in other systems to ensure our reporting is accurate.
  • All your data is in one place.
  • It was way more user friendly than complex platforms like Salesforce.
  • It has a variety of dashboard formats and creates easy-to-read reporting so we can track RFP statuses, wins/losses, revenue, etc.
  • It can be timely to build out custom reports.
  • It is very costly.
Domo is very well suited for my Account Management team to help track the progress of seller's RFP's so that we can assure the revenue forecasting is accurate. It helps track wins/losses and RFP statuses so that my team can easily spot any gaps that need to be updated in Salesforce.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Domo is used across the whole organization and it is our single source of truth and acts as our complete data management for Data Warehouse, Extract Transform Load (ETL), and Visualization platform. It is being used by every department in the organization and we extend it to our partners outside the organization as well.
  • Domo is very good at meeting multiple needs. It is a warehouse cum ETL cum Visualization platform, eliminating the need for various systems talking to each other.
  • Provides multiple options for ETL i.e. drag and drop ETL (Magic ETL), MySQL, and Redshift.
  • Has a wide range of data connection—over 600 data connectors, Excel Add-IN, ODBC connectors, etc.
  • The visualization definitely needs improvement.
  • Search capability on the platform is very rudimentary, not useful at all.
  • More option can be provided in customizing user profiles.
Domo is very well suited if you want a single product for most of your commonly used data needs. It does a good job of providing a warehouse, an ETL engine, a visualization platform thereby completing all the aspects needed to get your data journey rolling. It also has a robust set of API using Python, R, and Java to interact with the system which can help connect other systems to Domo.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used by our organization to keep all of our data in one place that can be read and analyzed easily by our team. It is being used by most of our organization, as our operations team sends out reports from the software each week to the rest of the team. It solves the problem of the large amount of time it takes to generate reports, as this helps us to generate them quickly and easily without much effort.
  • Data aggregation.
  • Analysis.
  • Great interface.
  • Expensive.
  • Bugs.
  • Sometimes slow.
Domo is definitely appropriate if you are a medium to large company who can afford the software, but it does provide a tremendous amount of value. It may not be as useful for smaller companies who cannot afford the software.
Evan Kent | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Incentivized
We use Domo to track automatic assigning of emails and tickets for our technicians to work with. The system lets me look up the time and what the ticket was that was assigned to each of my technicians so I can track if they are properly assigning the tickets to work.
  • Track assigned tickets
  • Shows ticket details for what was assigned
  • Logs when the ticket was sent to the user via our dialer system
  • Often hard to run reports with
  • Sometimes tickets will not show up in the system at all
We use it for tracking the automatic assignment of tickets via our dialer system. Besides this I am not sure what else it would be useful for. The reporting on the software is usually helpful for determining answer time on an emailed request, but sometimes will be missing tickets when it is most important.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Domo has been an integral part of our attempt to manage multiple software applications. Because of the diversity of the platforms we use, Domo has helped us bring the information together in a usable form. We have faced considerable challenges implementing the system. But have found that it usually was one of the other platforms that was causing the issue.
  • Helps us spread information to different teams.
  • Connects multiple platforms.
  • Complexities of linking applications together.
  • Hard to customize for specific needs.
We use Salesforce with several of our teams, and integrating data from several other sources, and it has always been difficult. Pendo has been used to help us gauge our effectiveness with our customers, and Zendesk to manage CS issues, along with several other platforms. Domo has helped us bridge the information to help us create effective KPIs and have the data to support it.
October 31, 2019

Domo arigato, Domo!

Gabrielle Wayman | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Our organization consists of client teams that develop sales and marketing strategies and execute campaigns to achieve those strategies. We use Domo to measure the efficacy of our campaigns and our impact on customer sales behavior. It allows us to provide insights and make recommendations for future campaigns.
  • Data visualization.
  • Ease of filtering/drilling down to data.
  • Support.
  • Would be nice to have a wizard to help design the best visualizations.
Domo is great when you have large data sets to measure and report on. It’s able to export data and visualizations in a variety of formats, and easily accessible through the cloud. Also, great to have different internal and external client dashboards.
October 01, 2019

Domo is good.

Score 9 out of 10
Vetted Review
Verified User
Incentivized
It is being used across the whole company. It is being used to help improve processes in every department and to have more insights into information that we haven't had before. This is being used in sales, marketing, support, etc. It is helping to understand the state of renewals and help to manage leads.
  • Automates dataflows
  • Allows for security on the row level
  • The data visualization aspect if working in analytics
  • Datasets alerts
  • R and Python integrations
Domo is well suited to automate data pulls and data flow runs to get real-time data. It needs improvement on the alerting side. Dataset alerts is a step in the right direction, however it has some flaws and issue working when rows are updates. If the alert system can be improved it will help to inform the right people immediately whenever an action needs to take place.
William H McCall - MBA | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
At RadioShack, Domo provided detail and insight into the business that the field had never had before. Pre-Domo, all the data was aggregated and provided through the Hyperion Excel plug-in. Domo gave store managers insights down to a ticket line level at nearly real-time. I was able to give them time card, inventory, and sales data to a level that allowed them to truly assess how employees in their store were performing.

At Daltile, we are able to provide electric cost to plant controllers as soon as ERCOT publishes it intra-day, sales to a ticket line to all the field, and hundreds of other metrics. Our sales dataset is designed to answer any question you could ask about what is selling, where and through what avenue. There are 1500 plus cards driven off that dataset alone to give people across the company the view of sales that they need.

The ultimate advantage of Domo is that it is both a data warehouse and for visualization. Power-users in each department can build cards and data for their own teams without programmers. Build the sales dataset once and anyone can build off of it. You do not build one-off reports, you build views of the data as you need them. Cards take a few minutes to build after the hard work of building the underlying dataset is done. People are not spending hours each week building the same report over and over. IT is freed up to work on more important things and so are analysts.
  • Build once. modify, reuse, and stop doing the same thing over and over.
  • Everyone is working from the same page/dataset.
  • Super easy to get data in and out of Domo.
  • Huge datasets can be challenging. Dataflows that move hundreds of millions of rows can take a very long time.
  • Domo needs a native SAP connector. Third party products like CData are severely limited in their ability to extract data from SAP
  • Domo can get too focused on the next whiz-bang feature and neglect improving core functionality that might not get as much wow factor.
Domo is the great data democratizer. You do not need a huge BI team, you need a few people that care about reporting accurately. It easily deploys to thousands and one person can easily manage the access of users and groups. Most things can be easily automated with simple PowerShell scripts.

Dealing with more than a couple hundred million rows of data will be challenging. You will need to engage their development teams to move data fast enough with that kind of volume. That said, they have been hugely supportive and created custom solutions to help us get our reporting out in a timely fashion.
Kyle Tucker | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used across the entire company. Domo is the only trusted reporting source for executives. Executive use enables adoption at a company wide level because people from all positions align with what the executives are viewing. It is solving business problems in all departments. We have a team of 7 that build reporting for each of their respective departments. This includes finance, HR, sales, engineering, product, marketing, client services.
  • Exceptional Transform area of the platform - any/all raw data can be manipulated and combined to create datasources that are very useful for our departments.
  • Visualization layer is clean and is very business presentable. Its simple but includes depth. Visuals can be created/used by all roles throughout our firm, its not limited to analysts.
  • Ability to communicate and talk about insights in the data - the communication tool is exceptional. I can @ mention specific users to bring attention to a discovery. I can start a private chat. I can annotate and communicate what I am seeing. I love it.
  • Mobile experience is excellent. When I am on the road i can actively monitor and engage with my team due to my Domo dashboard on my mobile device. Its amazing to run the business and not worry while away from the office.
  • Some user experience issues need to be addressed - but full features? Domo tends to do an excellent job when it comes to feature set.
Domo is an extremely versatile tool. Find an analyst or someone who is an expert in the platform and they can do wonders for your organization. All scenarios are appropriate as long as you have an SME for the type of content you would like to see. If you can dream it, you can built it in Domo - it's not a tool, it's a platform.
David Hills ★ | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Domo is used within the Sales and Marketing teams, but the most active users are in the Executive Team. Domo solves two problems: connecting and correlating data across different organization and platforms, allowing us to view values historically. For example, with Domo, we can see when we sent our emails in the past month and when users opened them. This data is in our CRM, but our CRM does not natively allow us to visualize it.
  • Connecting Data - Domo has a variety of connector, including Google Sheets, so practically all data can be inputted and correlated across a company.
  • Visualization - Domo has the ability to create a number of visualizations.
  • Calculated Metrics - In Domo you can create your own metrics using existing ones and manipulating them with formulas.
  • Intuitive ETL's - Domo's ETL function is pretty straightforward and easy to learn. I personally think the layout it fun to use sometimes.
  • Copying Reports - In Excel or Google Sheets, I like to make copies of similar reports and modify them as necessary for users. In Domo, makes copies of reports (called cards) but all copies are connected. So if you adjust the copy, it changes the original. This means a user has to recreate the report from scratch and then adjust it.
  • Unforgiving SQL - Domo does allow users to write their own SQL codes, which is great. However, Domo's SQL code is pickier than the other SQL database I've used (Metabase).
  • Text Alerts - Domo's alerts aren't always the smartest. Some of my dashboards are about the sales teams monthly performance and I get notified when there is a change of more than 20%. I always get notified at the start of the month that reports have changed from 'x' number to zero. This is expected because it's a monthly report and I hate getting texts about it. The only reason I don't term them off so I can be aware if something breaks in the middle of the month.
Domo is great when you want to see lots of values historically or see data you can see natively in a platform. As I mentioned earlier, Domo is the only way our Marketing and Sales teams can see when their emails were opened and compare the send time - this is an example of data I can't see natively.
May 16, 2019

Middle of the Road

Score 5 out of 10
Vetted Review
Verified User
Incentivized
We use it to track all aspects of our business. I find it extremely useful in verifying compliance.
  • Current information.
  • Easy to set up.
  • User-friendly.
  • Sometimes it does not include all matrices.
In an industry that is people related, it keeps you in front of the computer and takes away from time spent in front of the customer. However, it does educate you so that you are better prepared to meet with the customer.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Currently, we are in the development stages and testing it with Operations, Sourcing, and Clinical team. We would eventually like to fully have it in production and used across the whole organizations. Some of the business problems are lack of engagement in our Domo project and that our operators are too busy.
  • DOMO users can drill into the data quickly with ease.
  • It is very user-friendly for both the person creating cards and also for operators to use.
  • It is accessible through the app on the phone.
  • The new storytelling filtering reset button should reset both the filters on a card that is built and filters created elsewhere on the dashboard.
  • Would like a way to incorporate financial statements in a different format vs. just the table view.
Domo is well suited for our business, as we are a small company and still use Microsoft Excel for charts and graphs on many of our presentations. The presentations are on a recurring monthly occurrence so having these automated saves a lot of time. I cannot think of a scenario when Domo is not appropriate.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I use Domo mostly to check several metrics that we measure, such as training, sales, cub, etc. We use it across the entire organization but dial into departments as needed. Domo can be used to address many issues including but not limited to, training that still needs to be completed, associate productivity as it relates to email collection/phone collection, gear guard attachment rate, club performance, etc.
  • Visual representation. Domo allows each user to graph data sets for an easy, quick glance at how a particular metric is performing.
  • Customization. Domo allows you to set up your home pages to allow for quick access to the cards that you use most.
  • Fully functional phone App that integrates all the functionality of the desktop site.
  • Updates. It would be great if Domo could update more frequently, especially in the training aspect, as it seems to lag considerably. Ultimately, real-time refresh rates would be ideal as with Club and sales.
  • The integration with "Reflexis." Having the ability to see the status of said task managers would help keep the finger on the pulse of where we are at with various Reflexis tasks/recalls, etc....
  • Better filter options in sales within departments. For example: when pulling top 50 or 100 sales items, there is no need to see Gift card sales. so the ability to filter by sub-department or request sub-departments would be great.
  • Training. I would love for Domo to do live training via webex to highlight functions that Domo can do. I imagine there is an entire world of functionality out there just waiting to be used, but a lot of the time we do not have the time to find it.
The best example I can give as it relates to this question is within club reporting. It updates almost instantly and allows management to see where we stand at any moment in the day. This allows us to engage our associates in real time so the desired results can be managed easier.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Domo is used extensively throughout the entire company. Personally, I use it daily - often hourly to track progress within my Department. It is currently loaded on all computers I access, plus I have the mobile APP which is downright addictive. I am also able to log in from my home pc, which allows me to stay connected 24/7. Unfortunately, my access is limited to the scope of my department, and I am still in the learning phase as Domo is a juggernaut of information.
  • Statistical analysis at your fingertips in a way that is easy to use, easy to interpret, and easy to adapt to your needs.
  • Real-time data at your fingertips for as many different metrics as you could possibly want to measure.
  • Graphically it is a program that you can adjust to your personal wishes - set it up in a way that best suits you & your team.
  • I haven't found areas that require improvement - only areas that I need to learn how better to utilize. There is so much adaptability that you could spend a considerable amount of time getting it adjusted to what you are looking for.
  • This may already be available and I haven't figured it out yet, but I spend a lot of time using the various filters on my data and would like to be able to "set it & forget it" for certain pages that I review daily.
I am a numbers guy, running a department that thrives on statistical data to drive performance. My team uses Domo hourly to track progress and allows us to drill down into the numbers in order to look for "wins" & "opportunities" at a glance. To me, Domo is excellent for its ability to both track all the data and to put it into a form that is easy for all employees to decipher. If someone wants to dig deeper they can, and if someone just wants a quick glance they can get what they need there as well.
Lara Dunwell | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used to help us better understand key factors driving student satisfaction with our programs. It assists me in planning program development and adaptations where indicated, by highlighting areas for further consolidation or innovation. It is also a tool which helps me to celebrate staff success and measure the impact of new initiatives over time.
  • Domo allows for a high level of flexibility in reporting by allowing me to customise reports based on a variety of factors over time. Because it updates in real time I can monitor results as evaluations are received.
  • Domo is simple and intuitive to use; the value of the outputs drives my interest in continuing to engage with Domo since it provides useful data quickly and easily.
  • Domo allows me to generate easy-to-read reporting to share with a wide range of stakeholders, quickly and accurately. The data can be exported in many formats allowing me to customise what I need for any given application / use.
  • I am satisfied with Domo just the way it is.
We use Domo in my team for student evaluations and it's very well suited to this purpose. I think that challenges can be experienced that result from questionnaire design, rather than from Domo itself. It is important to keep the evaluations fresh and design them as tailored to the individual student as possible, since students lose interest in questionnaires that are repetitive, especially when they are being surveyed several times in one study period.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We are using Domo as our complete Business Intelligence Solution to replace our previous Data Warehouse and Reporting tools. The Business Intelligence team is building the back-end data sources, transformations and cards to replace our previous reports. These cards/reports are available across the organization (based on role permissions). Once the initial build-out is completed, we will be rolling out access to business staff to use as a self-service BI tool for their individual departmental needs.
  • Provides data acquisition, transformation and visualization all administered from one cloud-based tool. No switching between tools or cobbling different products together.
  • Provides GUI and MySQL interfaces for data manipulation for both entry-level and advanced users.
  • Huge amount of data connectors out of the box, plus you can easily create your own custom connectors.
  • The product does not provide a separate development, test and production environment. Nor does it allow objects to be promoted from one environment to another. This makes development work more tedious than it needs to be.
  • It is currently not possible to track the lineage of a specific field from data connector acquisition thru transformation(s) into the visualization (cards). You must manually track it through each object. Changing a fieldname throughout the environment can be time-consuming.
  • Does not provide a simple means to generate a data dictionary for the datasets that are constructed for reporting. You can access table/field names and datatypes but it does not include descriptions of the data.
Well suited for Organizations with small IT or business intelligence teams who want to provide self-service BI.
May 02, 2019

I <3 Domo

Dana Samantha Peterson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Domo is being used to report key project indicators and other metrics in our Global Partner Marketing organization. Domo serves as our central data repository for important data sources from Revenue marketing to Program adoption. Our team pages serve as SSOT for our regional teams and the high level Dashboards are viewed by our executives and managers to help keep tabs on goal attainment.
  • Domo provides seamless drill downs that allow users to dig into the details of the data, but also lets the card owner protect their more sensitive data with data permission settings which is invaluable.
  • Domo offers graph types for any data visualization need that you may have.
  • Domo includes a description field in which the card owner can list the objective of the card, write instructions to the user on how to use it, list out the caveats that go along with each card and describe how the card was created and filtered.
  • I would like to be able to apply simple formulas in the data labels / hover labels (i.e. divide 2 measures to get a ratio)
  • Auto save feature would be nice
  • Text formatting in the Description text field
Domo is great for quick dashboards, comparison metrics, gauges and scatter plots. It is a little challenging to manipulate the data using beast modes, ETLs, if you are not a programmer/don't know query language.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We starting using Domo for analysis of marketing campaigns and lead generation, we've since expanded and it's an integral part of analyzing and shedding insights on all areas of our business from sales performance, website and product usage to inventory and consumption of inventory! It's relied on by senior executives for daily decisions, product owners for monthly re-alignment, and our sales field to maximize their sales opportunities and customer management.
  • For years, our company president wanted visualize and easily find insights from a dataset that was "previously unanalyzable" due to its complexity and size - we were able to load the data into Domo and provide easy-to-read graphs that drilled into sensible data, this only took a few days of cleaning and building!
  • Google Analytics is relied on by us (like just about everyone else) for website usage. We have several GA profiles, previously we had to manually enter or export key datapoints to visualize all properties on one graph. By easily setting up imports to Domo we can now see trends across all of our websites (in different GA properties) on one graph (it sounds small, but was very impactful)
  • Domo also has enabled us to query and easily report on some detailed usage that would previously have been several manual steps and quite cumbersome within GA directly.
  • We (of course) would like our sales field to focus on selling, and they aren't always great at numbers and reports - we've been able to create super easy to use reports that our field can use on mobile or desktop for an at a glance look to better manage and optimize their sales opportunities.
  • When changing cards from one dataset to another any beast modes are not carried over, it would often make life easier if there was an easier way to copy beast mode calculations from one dataset to another.
  • Domo documentation, university and Dojo are extremely helpful when we run into problems. However, when support beyond that is needed their help desk seems to have a hefty backlog - the amount of time to resolve tickets is frustrating sometimes.
Domo works fantastically for our needs. I've been a "marketing person" with some analytical skills - Domo made it easy for me to almost really be an analyst, maybe even close to a data scientist. It did take a bit of work for me to learn basic SQL and some other things. We're visualizing and analyzing many different types of datasets which is really exciting and senior executives like having one source to find almost anything they're looking for. My recommendation really depends on your needs and skill levels.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our company takes our raw data from all aspects of our operations and we build departmental Domo reports. The best part of Domo is how you can change the assumptions on tables and charts instantly. This graphical display is a time saver. I also like that all of our company users get to see, share this information. Domo helps identify Trends in the data that we track. We can then initiate action items to address any issue or trend. I also like the ability to give a senior manager or CEO a Report in minutes instead of creating an entirely new spreadsheet
  • Changing the data assumptions like time-frame, quantities, customer information, revenue, cost, defect types, etc in a matter of seconds.
  • Sharing relevant charts or data tables with employees during meetings.
  • Cross-referencing. Clicking on a single data point and this takes me to the next related report.
  • I find Domo difficult to navigate. I don't use it daily, so I'm not as proficient as I would like.
  • An easier way to print out graphs, charts, and tables.
I still need to utilize MS Excel for specific data tracking that isn't Domo-friendly. For example, leveraging Pivot Tables is a powerful tool.
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