What’s in the Echobox?
The entire social media teams of Sun Sport and Sun Online use Echobox to share and schedule posts, as well as reshare old posts for …
Overview
What is Echobox Social?
Echobox is a social media publishing solution designed to understand the meaning of content using in-built AI. With automation that tailors to the user's business, Echobox is designed to share the right content with the right audience at the optimal…
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What is Echobox Social?
Echobox is a social media publishing solution designed to understand the meaning of content using in-built AI. With automation that tailors to the user's business, Echobox is designed to share the right content with the right audience at the optimal time, to drive more traffic, higher…
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Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Echobox Social?
Echobox is a social media publishing solution designed to understand the meaning of content using in-built AI.
With automation that tailors to the user's business, Echobox is designed to share the right content with the right audience at the optimal time, to drive more traffic, higher engagement and greater revenue from social media and emails.
Echobox is an automation platform boasting users among more than 2000 brands worldwide, including Newsweek, CNBC, The Guardian, The Telegraph, El PaÃs and Le Monde.
Echobox Social
✓ Mitigate Facebook algorithm changes. Echobox constantly monitors
changes to Facebook’s Newsfeed so users are the least affected
✓ Unique to an audience. Every audience is different - Echobox
learns from content, readers and social pages
✓ Perfect timing decisions. Echobox has an understanding of
Facebook based on almost a million posts made every month
✓ Night-time and weekend posting. Schedule posting at optimal times
over weekends and nights or have Echobox select and post content
automatically
✓ A/B Testing. Tests different headlines, messages, images or videos to find what engages an audience most effectively
Echobox Email
✓ Generates emails and newsletters in seconds optimized to increase open rates and click rates
✓ Saves time and remove the guesswork from designing and building emails
✓ The AI attempts to maximize open rates and click rates by personalizing content, choosing send times, templates and content ordering for each individual subscriber
✓ Echobox automatically A/B tests different template layouts for each email
✓ Uses RSS feeds to populate different newsletters or even different sections of the same newsletter
Echobox Social Features
- Supported: AUGMENT: Echobox continously analyses published website content to predict virality - so users can post less but deliver more traffic.
- Supported: AUTOMATE: Speeds up workflows by using artificial intelligence to automate some or all social media sharing. Trained off 245 million data points, Echobox’s algorithms helps to drive reach and unlock time-savings.
- Supported: A/B TESTING: Organic A/B Testing for Facebook to get to know an audience. Tests two variations of the same post to increase CTR.
Echobox Social Competitors
Echobox Social Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
Buffer, SocialFlow by Piano, and Emplifi Social Marketing Cloud are common alternatives for Echobox Social.
Reviewers rate Support Rating highest, with a score of 9.7.
The most common users of Echobox Social are from Small Businesses (1-50 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Echobox, a versatile social media management tool, has garnered praise from various organizations and media outlets for its ability to streamline the posting process, drive traffic and engagement on social media platforms, and provide valuable analytics. Users such as Slate.fr and Sun Sport have found Echobox to be an intuitive and time-saving solution for managing their social media accounts. The time-slot feature of Echobox has been particularly beneficial, allowing users to post at optimal times and suggesting relevant content. By implementing Echobox, media outlets like Slate.fr and The Conversation Australia have successfully identified the total number of link clicks and tracked overall website traffic. The user-friendly interface of Echobox makes it easy for editors to quickly implement services, while its analytics help identify the best content and republish 'evergreen' articles more easily. Echobox's automation capabilities ensure that posts reach more people using artificial intelligence, saving time for social media editors and driving traffic and engagement to their websites. Overall, Echobox has proven to be a valuable tool in managing social media presence, optimizing content distribution, and increasing audience reach.
Algorithm for selecting ideal publishing times: Users have found that Echobox's algorithm for selecting the most ideal times to publish content has significantly improved their performance and engagement with the audience. Several reviewers have mentioned that this feature allows them to reach a wider audience and maximize their content's impact.
Automation and post scheduling features: The automation and post scheduling features of Echobox are highly praised by users for saving time and employee attention. Many reviewers appreciate how these features allow them to focus on creating content while Echobox takes care of the publishing process, resulting in increased efficiency.
Reshare feature for older articles: Echobox's reshare feature is highlighted as being effective in making articles widely read and commented on again, regardless of their original publishing date. Some users find this feature valuable in maximizing the reach of their content and staying relevant with current trending topics.
User Interface: Some users have mentioned that the user interface of Echobox could be improved, particularly for mobile devices. They find it challenging to manage Echobox on mobile and suggest that a mobile app would be helpful. Additionally, users have expressed that the interface of Echobox could benefit from being more modern and up-to-date.
Customization Options: Several users desire more customization options in Echobox. Specifically, they would like the ability to choose button placement in Instagram stories and use custom image templates for photo posts with quotes.
Tagging Functionality: Users have reported issues with tagging people or organizations in posts using Echobox. They find it slow and feel that the suggested results are not always relevant or targeted. In some cases, users need to manually search for an account's handle on the social platform's website and copy/paste it into Echobox. Furthermore, there are instances where the tagging function does not work properly, as drop-down suggestions do not appear when needed.
Users have made several recommendations for Echobox based on their experiences. They believe that Echobox is more efficient than Hootsuite and recommend purchasing and giving it a trial. Users also suggest that Echobox is a useful tool for social media management, especially for online publishers. They highlight its reliability in social media planning and praise its ease of use and completeness. These recommendations indicate that users find value in using Echobox as a comprehensive and efficient social media management tool.
Attribute Ratings
Reviews
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Score 10 out of 10
Vetted Review
Verified User
It has allowed me with a small team of people to have the traffic of large newsrooms. It has also allowed me to automate my social media posting processes. To this I must add that it has allowed me to know better conversion statistics on my content.
- Automation of posts on social networks.
- Traffic conversion statistics of my publications
- Suggestions for texts to place in the posts of my social networks.
- I see no improvement
- So far all the functionalities have worked for me
- The support has been very good.
April 23, 2022
Echobox: a salvation for the social media manager
Score 10 out of 10
Vetted Review
Verified User
We are an online newspaper; we needed support to manage our social channels better. It was important to improve our visibility and increase access to our site. For these reasons, we have relied on Echobox. In one year, Echobox has allowed us to achieve greater results and has also allowed us to improve the work and make it easier.
- automatically manages the articles to be published
- chooses the best time for publication
- AI still needs to improve in the choice of text
- It still needs human control to function perfectly
March 28, 2022
Save Time and Try to 'Fight' Facebook
Score 10 out of 10
Vetted Review
Verified User
We use Echobox to manage our Facebook accounts. This system saves us time in publishing by selecting posts and topics to share with our community of 200,000 people. The aim is to improve the performance of posts, especially those directly selling our services (cookery courses and monthly digital journal).
- Evaluate which posts received the most interactions
- Find in one place all the actions to be performed without having to do too many operations
- Save time analysing the best times to post
- Honestly, I find that the service is fine as it is for our publishing reality.
As a regional publisher of local news, I find Echobox to be very useful for delivering our content on the right social platforms at the right times for optimal audience engagement. They are helpful, and do a great job of staying on top of the algorithms that drive engagement on the various social platforms.
- Their autofeed makes scheduling content across platforms easy.
- They do a good job of scheduling automatically to optimize engagement results.
- It is easy to set up and use.
- I wish their analytics fed directly into Data Studio.
- You have to get analytics data pulls emailed to you.
January 18, 2022
Cannot overstate how pleased we are with this social media tool
Score 10 out of 10
Vetted Review
Verified User
We promote our stories through social media in a variety of venues, most prominently Facebook and Twitter. The two together generate a fair amount of our readers, but our numbers were stagnating until we started using Echobox. We had been using Hootsuite, which was okay. After a lot of research, we decided to partner with Echobox to coordinate organizing and sending out Tweets and post stories on Facebook. Echobox has been far more efficient. It has a very intuitive interface. It’s very easily programmable. Also, they use AI to figure the best times to post our social media. It can also be set up to pick and choose the best stories to promote based on AI. You can pre-program Echobox to promote the most popular articles on weekends to fill in as we don’t publish new stories on the weekend. Echobox can also promote older stories if they suddenly take wing because of news developments. Echobox also can be used for LinkedIn, newsletters, and other communication tools.
- Organizes our social media posts across both Facebook and Twitter
- Easy scheduling of posts, with AI driving the scheduling of optimal times for each story
- AI ferrets out best-performing posts and schedules them during the weekend and other downtimes when we are not actively engaging our readers
- The only issue of note is that as a nonprofit, it would be great if Echobox was more flexible in offering us appropriate discounts; while the services are fantastic, with multiple social media platforms the costs can add up
January 13, 2022
Echobox will amplify your social media voice to new levels!
Echobox helps ensure that our social media posts are scheduled timeously and accordingly. With that, the feature to choose for the social media posts to publish automatically at peak times has been an amazing tool that has allowed us to create online content without worrying about scheduling. It is a major convenience.
- Organises social media platforms.
- Guides you through the what's best to repost.
- Allows you to schedule and have content published automatically.
- I wish the platform could fine tune my writing for the posts I create so that they are suitable for the platform they go on.
January 11, 2022
Optimized Timing
Score 8 out of 10
Vetted Review
Verified User
As a news publisher, we have a large volume of content being published on social media throughout the day. Echobox allows us to optimize when and how our audiences on our different platforms see and engage with that content, ensuring maximum engagement and click-through to our site.
- Optimizes exposure of content to a relevant audience
- Ensures the right content is seen by the right audience at the right time
- Automates the process of content publishing via an autofeed
- Better analytics that allow as close to real-time views of how different content is performing on each platform.
- Automated weekly / monthly analytics reports sent to relevant admins.
- The ability to tag LinkedIn users and pages in posts created on Echobox.
January 10, 2022
Fantastic tool for any social media manager
Score 10 out of 10
Vetted Review
Verified User
Use it for content distribution and social media automation.
- Automation and AI.
- Content distribution.
- Easy onboarding.
- FB Stories
- IG Stories
December 01, 2021
[Lives] up to expectation
Score 10 out of 10
Vetted Review
Verified User
Echobox combines scheduling with analytics, setting up [the] frequency of posts with single click, and reshare past published posts. Something that I'd looked fwd to [for a long time long.]
- Post analytics
- Easy to repurpose the past posts
- Scheduling is super easy
- It helps to publish posts when audience are online
- "New share" can only share URL, not caption+url.
- the AI-[assisted] caption seem to only copy quote, not exactly the most interesting piece[.]
- Would be great if there's an option that a Facebook post and twitter post can be made as one.
November 26, 2021
A social media game changer
Score 10 out of 10
Vetted Review
Verified User
We use Echobox to manage our social pages (Twitter, Facebook, and Instagram). As a [newspaper,] we want to reach as many readers as possible so we rely on our social media to acquire them and also to promote our articles. With the constant changes to each platform's algorithm, it is very hard to understand what is the best time to post something and Echobox saves us the time and hassle by doing that for us.
- Knows the best time to post something on social media[.]
- Creates the post (image, link and description for you)[.]
- Combines everything in one place[.]
- More options when creating Instagram stories, for instance[,] choosing the [URL] button placement[.]
- Some more insights into Echobox's score decisions[.]
- Some kind of analytics[.]
November 17, 2021
Review from an editor
Across the editorial departments of several magazines.
- Suggests new content from website
- Takes content from articles to use as the post
- Different scheduling options - a variety to choose form and set your own
- Posting on various platforms from one place
- Missing functionality twitter - to add comments to a post at the posting stage, allowing for a thread to be created.
- The tagging function is not always working - in terms of a drop-down of names/accounts when typing @...
November 11, 2021
Posting goes hand in hand with Echobox
Score 10 out of 10
Vetted Review
Verified User
We use Echobox in our team to post the different articles that we have to publish. To post the articles we use it both in a manual way and with auto-feed. Autofeed is a real help when having to multitask and is definitely a tool on which we can rely when there are fewer staff members or a heavy workload. Thanks to the metrics we can pull from Echobox we can decide which content to repost in order to boost its visibility and raise its metrics.
- Echobox know the best time to post our content
- We can schedule our differents posts
- With Echobox we can make AB test
- It helps us simultaneously publish the same content in all our social media
- When we upload a video we can´t add an image that gives a gist of what it is about.
November 10, 2021
A necessary tool for any news organization
Score 10 out of 10
Vetted Review
Verified User
With a small social media team, Echobox offered us the ability to increase our social media posts, in addition to allowing us to focus on better quality audiovisual content. One of the great advantages is that we can obtain instant analytics of the best content, and add the possibility of republishing "evergreen" content more easily.
- Publishing Instagram Stories with link to our website.
- Modify titles and images of link post on Facebook
- Schedule special content for weekends and early mornings.
- The image editor could be better
- Custom images templates for photo posts with quotes
- Integration with third-parts analytics like Chartbeat
November 02, 2021
Easy to use, epic results!
Score 10 out of 10
Vetted Review
Verified User
Echobox is the easiest tool I've ever used: it's intuitive, fast-loading, never glitches, everything is on one page, and their support team is excellent. It cuts out about 6 fiddly jobs before sharing, which makes the entire process much faster and really helps with analytics too. Also, it constantly evolves and has got even better over the years so I'm excited to see what's to come!
- Clear analytics
- Great support team on hand
- Increases traffic
- Making an app - although their mobile site works well
- Easier to search in analytics
October 01, 2021
Successful content marketing made easy
[Our company] recently starting using Echobox to help improve engagement and visibility of our market-leading editorial content whilst having minimal impact on the internal resources of our teams. After 6 months with the tool, we couldn't be happier with the results we are seeing and are now in the process of rolling Echobox out more widely across the business.
- Improve content visibility
- Automation
- Intuitive tool
- Additional options around social media post wording, especially on automated posts.
September 22, 2021
I recommend Echobox
Score 10 out of 10
Vetted Review
Verified User
It's an amazing tool that every medium should use.
- Increase the number of visits to the web
- Generate more interaction on social networks
- Increasing options around Evergreen notes could be very helpful
September 17, 2021
Echobox - A promising new tool for our team
Score 9 out of 10
Vetted Review
Verified User
We use Echobox to share our news content on social media. It has been implemented in the six media of our newsgroup. It helps us get the most reach and engagement out of the content we share, which is beneficial for deciding which content to share, how, and when. It is a very powerful and useful tool that allows us to save a lot of time and effort.
- Simple user interface that clearly leads to easier decision making.
- Powerful editing tools that give us the opportunity to fine tune publications.
- Gives us the opportunity to mix automation and AI assistance with editors.
- Some artificial intelligence suggestions are surprising.
- Adding either a community management or comment management system to Echobox would be wonderful.
- Service can be costly when used on multiple social accounts and across multiple properties.
July 22, 2021
An amazing tool for editors!
Score 9 out of 10
Vetted Review
Verified User
We use Echobox in order to share our articles every day. It is a real plus for me and our colleagues. It is smart, easy to use, and really effective, especially in order to optimize the publishing moment on Facebook and Twitter about our news. Really a help for the planning; I absolutely love it!
- Optimize timeslot
- Easy-to-use approach
- Possibility to tag people and brands
- The "now" button is slow
- Sometimes the tag doesn't work
Score 10 out of 10
Vetted Review
Verified User
At The Conversation Australia, our Audience Development team who are primarily responsible for audience acquisition and content creation for social media, have recently introduced Echobox as part of our daily workflow after being advised of its utility and features by colleagues from our international editions. The major things Echobox does for our organisation are making social media curation much quicker and easier, and optimising the timing of posts based on its unique audience score algorithm. This both makes our jobs easier and makes our social media use more effective.
- The scoring of articles via the algorithm is great - really helpful for prioritising/ordering our stories.
- Being able to duplicate posts from one platform to create posts for another platform saves us loads of time, and helps ensure continuity across our platforms whilst still tailoring for each platform.
- Being able to pre-schedule articles before they go live on our site (which is not possible in Facebook's Creator Studio, for instance) is extremely helpful for evening out our workflow and ensuring articles scheduled for weekends and after working hours are still posted as soon as they go live.
- Tagging people/organisations in posts via Echobox can be a bit slower and the suggested results are not as relevant/targeted. I often find I have to search for the account's handle on the social platform's website and copy/paste that into Echobox
- Our default captions for our Twitter posts are usually just the headline, which requires changing. I haven't been able to change this in our settings. If there is a quick-fix for changing the basis on which captions are generated, it would be great to circulate/explain this knowledge in introductory sessions and the like.
- I literally don't have any other suggestions at this stage - I've had a great experience with Echobox so far!
June 24, 2021
Echobox, your social media manager
We use Echobox to manage our social media output for Twitter and Facebook. As a news station, we use it to manage which news articles are posted from our website and when.
- Posting automatically. I has a great feature that chooses when to post certain things based on our specific audience data.
- Scheduling posts. Echobox has a great post publisher module that includes things like link urls and videos/photos that are really important to news coverage.
- The Archive/Analytics. This feature is very important to our growth and website impressions. We can keep track with engagement much easier with Echobox than with Facebook's tools.
- With our account, Instagram is not connected because of platform errors. This is somewhat inconvenient.
- Also when it was connected (Instagram), it seemed like it only had story posting capabilities. While that part is important, scheduling actual Instagram posts (Reels, IGTV, Photo, Video) are very important as well.
June 08, 2021
Echobox surpassed its marketing promises with a swift reach of KPIs and a fantastic support
Echobox is used directly through our company to [maximize] Facebook inbound traffic, in which we already see an improvement.
- Fantastic UX, better then FB Creator Studio
- AutoFeed
- Great support team
- Pricing
- No way to boost one particular post, only traffic as a whole
- Missing some functionality, like on-publish notifications
June 07, 2021
Echobox has optimized my work
Is it used by a department, most accurate, the digital area of entertainment. Since we are using Echobox, the main problem we had was that the platform does not optimized the contents correctly, so our traffic was affected. Another thing I've found is that the videos take more time to upload, than if we did it directly from Facebook.
- Echobox attached the contents we publish in our web site, to make easier to post on our social networks.
- The interface is very intuitive and easy to use
- Echobox provides a score for our posts, in order to help us to decide which one would be better to publish at that time
- The videos take a lot of time to upload to the platform
- Sometimes, when we choose "Optimal", echobox doesn't optimize the contents at a right time
- We can only upload one video at a time
- We can't add tags to the videos
May 18, 2021
Echobox: Simple, sleek, smart, satisfied
We use Echobox across our whole organization for the publication of articles across a range of social media platforms, primarily Facebook and Twitter. It allows us to cross-post between different pages and platforms seamlessly, with the ability to customize each post's caption and image accordingly. It also allows us to see what's been published and what is waiting to be published, meaning we never miss any of our articles.
- The ability to cross-post between different pages and platforms
- Articles are picked up in real-time, allowing for immediate publication to social media
- Able to have clear list of articles waiting to be published
- We haven't noticed a significant difference in traffic using the AI software
April 22, 2021
Great software for all your Social Media publications!
We use Echobox to plan the publication of small texts on social media platforms to readers of Doorbraak, a Flemish (Belgian Dutch) news and opinion site. It is used by everyone who works at the redaction, which allows us to see directly who has already written about which article, and hence also which articles could use more promotion.
- Easy to work with. It is very intuitive
- Multiple people can engage with the software at the same time, and we can monitor each others posts.
- It allows easy integration between text, video and images
- Automatic login would be handy, since I have to login every day.
- I would like to see a history of queud articles. At the moment, only the future is visible.
- There is no cancellation of images. Once I have selected an image, written an accompanying text, selected the time of publication... and then would like to change the image, I have to re-edit all other information I provided.
Echobox is being used by our news and web departments across all five Bahakel television stations. We will also be implementing it at six radio stations owned by the company as well. Our web producers are able to focus more time on content creation since Echobox automatically posts our digital content from our websites to our social media pages.
- Echobox helps save time since it automatically posts content from our website to our social media pages.
- Echobox uses custom algorithms to help our social media posts get more engagement and shares which leads to increased impressions on our website and digital products.
- Echobox allows an unlimited amount of user accounts so you don't have to worry about kicking colleagues out of the system when you login.
- Echobox could make some improvements to their Instagram posting capabilities. Right now, you can't add hashtags, tags or geotags on IG story posts.
- Echobox could improve in recognizing crime related articles and not schedule them for the next day when the Autofeed is turned on.
- It would be awesome if Echobox could learn what hashtags we always use on posts and automatically add them when the Autofeed is turned on.