Emma Reviews

52 Ratings
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Score 8.2 out of 100

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Reviews (1-5 of 5)

Stefanie Cash | TrustRadius Reviewer
December 14, 2018

Emma makes email automation simple

Score 10 out of 10
Vetted Review
Verified User
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Likelihood to Renew

Emma is a very intuitive email marketing system that lets us reach out to new and existing customers without hassle. The list segmentation features and ease of drip campaign functionality makes the choice to renew Emma an easy decision to make.
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Ashley Humphrey | TrustRadius Reviewer
May 02, 2018

Emma makes emails easy and efficient!

Score 10 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Renew

Emma has been a great tool for our marketing. It's easy to use and I've had no issues in the almost two years we've been with them. It's really been a great way for us to stay connected with customers that takes no time to setup and send.
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Anonymous | TrustRadius Reviewer
September 04, 2015

Beautiful, easy-to-use email marketing tool but does not integrate with Salesforce in a functional way

Score 6 out of 10
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Verified User
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Likelihood to Renew

Easy to use and gets the job done without too many "extras" (ex. we didn't need a full marketing automation platform so Emma had what we needed to send email marketing communications without having to pay for the stuff we didn't need)
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Feature Scorecard Summary

WYSIWYG email editor (23)
Dynamic content (25)
Ability to test dynamic content (24)
A/B testing (23)
Mobile optimization (28)
Email deliverability reporting (30)
List management (30)
Triggered drip sequences (20)
Dashboards (29)
Standard reports (30)
Custom reports (18)

About Emma

Emma, a Campaign Monitor company since the summer 2018 merger, provides email marketing software and services that help organizations of all sizes get more from their marketing. The platform is available in editions that are tailored for businesses, franchises, retailers, universities and agencies. The vendor’s value position is that they aim to offer enterprise level capabilities in a team-friendly experience that's simple and enjoyable. Key features include: mobile-ready design templates, email automation, audience segmenting and dynamic content. The software includes integration with top CRM solutions, ecommerce platforms and social networks. Headquartered in Nashville, and with offices in Portland, New York and Melbourne, Emma powers the emails of more than 45,000 organizations worldwide, including Mario Batali, Bridgestone and Sylvan Learning Center.
Categories:  Email Marketing

Emma Features

Email & Online Marketing Features
Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Does not have featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences
Reporting & Analytics Features
Has featureDashboards
Has featureStandard reports
Has featureCustom reports
Pre-Send Testing Features
Does not have featureURL Validation
Does not have featureLink Tracking
Does not have featureImage Validation
Does not have featureInbox Display
Does not have featureEmail Accessibility Tools
Does not have featureSpelling and Grammar Check
Does not have featureSpam Testing
Does not have featureEmail Previews
Does not have featureAssign Reviewers
Does not have featureEmail Version Control
Does not have featureTask Lists
Does not have featureReview Status Updates

Emma Screenshots

Emma Integrations

Shopify, Eventbrite, Formstack, Pike13, Keap (formerly Infusionsoft), SurveyMonkey, WordPress, Kindful, Windsor Circle, Zapier, Salesforce Lightning Platform (formerly Salesforce App Cloud), Bookly, Dasheroo, Digioh, Justuno, Opt-Intelligence, Moon Clerk, Order Desk, Privy, Spendsetter

Emma Competitors


  • Has featureFree Trial Available?Yes
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?No

Emma Support Options

 Free VersionPaid Version
Live Chat
Social Media
Video Tutorials / Webinar

Emma Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android