Overview
What is Ensighten Manage?
Ensighten Manage is a popular tag management system used globally, promising to increase page loading speed, accelerate tag deployment, and facilitate omnichannel 1:1 customer engagement across platforms and devices. Ensighten provides tag control by visitor, session, and page, and harmonizes…
Manage Tags with Ensighten Manage
Ensighten is a one stop shop for tags
Ensighten - one of the best enterprise tag management solution
Ensighten Tag Manager Gets the Job Done.
Ensighten Manage Review
A premature review of Ensighten Manage (still in the process of deploying!)
Time saver
Best Enterprise TMS solution
Lets Optimize Ensighten Manage
Ensighten Manage to the rescue!!!
NASCAR.com and Ensighten Manage - A Great Pair.
Ensighten review
Ensighten Manage Review
Media Company use of Ensighten
Robust & Powerful Tag Management Tool
Popular Features
- Tag library (21)9.494%
- Role-based user permissions (22)7.676%
- Ease of writing custom tags (23)7.474%
- Rules-driven tag execution (21)7.373%
Pricing
What is Ensighten Manage?
Ensighten Manage is a popular tag management system used globally, promising to increase page loading speed, accelerate tag deployment, and facilitate omnichannel 1:1 customer engagement across platforms and devices. Ensighten provides tag control by visitor, session, and page, and harmonizes data…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Alternatives Pricing
What is Falcon?
Falcon is a web analytics tag auditing tool which gives insights on missing and incorrectly configured analytic tags, marketing pixels, and tag management tools on a website. It supports monitoring a critical path for future discrepancy and alerts in case of any errors caused due to changes. Falcon…
Features
Security
This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.
- 7.6Role-based user permissions(22) Ratings
Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.
Tag Management
Features related to tag management
- 9.4Tag library(21) Ratings
The software natively supports a variety of vendors, including the most important or common ones such as Google and Adobe.
- 7.2Tag variable mapping(20) Ratings
The software allows users to manipulate data and map it to known variables in the tag without custom development.
- 7.4Ease of writing custom tags(23) Ratings
The software allows users to create and implement custom tags when a certain tag is not among the available templates.
- 7.3Rules-driven tag execution(21) Ratings
The software allows for flexible tag firing based on multi-part load rules, as well as tag sequencing and dependencies.
- 7.7Tag performance monitoring(18) Ratings
The software tracks things like tag load time, blocking tags, uptime / response time, and tag killing, and sends alerts.
- 8.4Page load times(20) Ratings
The tag management software has helped improve page load speeds.
- 5.4Mobile app tagging(8) Ratings
The software can manage tags for mobile apps as well as websites.
- 8.6Library of JavaScript extensions(12) Ratings
The software offers a library of pre-built JavaScript functions for use with tags and load rules for data manipulation, UI functionality or data collection.
Data Management & Integrity
Features related to data management and integrity
- 7.2Event tracking(16) Ratings
The software tracks events such as form abandonment, video plays, downloads, parallax scrolling, and infinite scroll.
- 6.9Mobile event tracking(10) Ratings
The software tracks mobile-specific interactions, such as zoom, rotate, and dialing phone numbers.
- 7.8Data distribution management(15) Ratings
The software manages the collection and distribution of data among various technologies.
- 8Universal data layer(20) Ratings
The software utilizes a set of universal data made available through the browser, server, or HTML content.
- 7.7Automated error checking(17) Ratings
The software automatically detects and alerts users of code errors.
Product Details
- About
- Tech Details
- FAQs
What is Ensighten Manage?
Ensighten Manage Technical Details
Operating Systems | Unspecified |
---|---|
Mobile Application | No |
Frequently Asked Questions
Comparisons
Compare with
Reviews and Ratings
(66)Community Insights
- Business Problems Solved
Ensighten Manage is a versatile tool that is widely used by various teams, such as Digital Marketing, Internet Development, and IS Architecture. Users rely on this application to manage web analytics tagging on their internet-facing websites, allowing for fast implementation and easy adjustment of code. With Ensighten Manage, non-technical users can configure and deploy tags quickly without going through the lengthy web development patch cycle. This feature has been particularly useful for implementing new tracking pixels and deploying Omniture, Google, and Test and Target tags at Autodesk.com. Additionally, the software allows for testing different scripts on production without committing them to the environment, providing flexibility and control for users across multiple departments.
One of the key use cases of Ensighten Manage is its ability to streamline tag implementation for websites and social media pages. By consolidating tag management into one platform, users can easily implement and manage tags for multiple campaigns efficiently. The software addresses the problems associated with traditional tagging methods by making implementation much easier compared to coding each individual page separately. This has significantly improved the speed to market, accuracy, and performance of tag deployments for organizations using Ensighten Manage. Moreover, it enables users to reduce the time to deployment for web analytics tags while maintaining oversight and governance.
Another important use case of Ensighten Manage is its role as a tag manager for third-party tags and Target mbox tags. The software provides a solution to the problem of controlling JavaScript code for third parties and allows users to make changes more easily. This has been particularly beneficial for managing advertising needs across 200 different websites in one place. By consolidating multiple instances of tags into Ensighten Manage, organizations have improved governance management and reduced dependence on technology teams.
Overall, users have found Ensighten Manage to be a flexible and powerful tool that enables them to easily test, QA, and launch new or updated tags without involving IT teams. It has eliminated tight dependencies between website implementation and tagging code, providing users with more control and flexibility. Furthermore, the software has helped organizations become more agile in terms of delivery cycles for analytics tags by decoupling IT development cycles from tagging initiatives. This has resulted in faster deployment of analytics tags, making Ensighten Manage a valuable asset for the whole organization, particularly in the areas of analytics, third-party scripts injection, and TMS data management.
Attribute Ratings
Reviews
(1-25 of 27)Manage Tags with Ensighten Manage
- The ramp up to learn and effectively use Ensighten Manage is steep. However, once the tool is mastered, the ROI is realized many times over.
Ensighten is a one stop shop for tags
- We just launched tool so we don't have enough data. Overall, however, we've noticed improved speed to market of tag deployments.
Ensighten - one of the best enterprise tag management solution
- We have been able to deploy campaign based tags very easily due to Ensighten.
- There have been many occasions when an error was made either in a Tag, or in code during production code changes, that we were able to fix through Ensighten very quickly.
- Pre-Ensighten the tag management and campaign management function was not well defined in the company and spread out in different groups. Due to ensighten we were forced to think through the process and have a central group managing tagging request.
Ensighten Tag Manager Gets the Job Done.
- The most important impact is the ability to easily deploy hot fixes outside of scheduled code deployments.
Ensighten Manage Review
- Increased employee efficiency.
- Faster implementation.
- Smaller implementation footprint.
- We are still in the process of moving all our analytics and A/B testing applications into Ensighten, but so far it has made the process very easy. When the process is complete, we expect it will make maintaining and updating the code for these applications easier as well as reducing the complexity of our own codebase.
- There was one instance when Ensighten's servers went unavailable and as a result, our site was unable to load properly. An uptime as near to 100% as possible is essential to their service being usable.
Time saver
- We were able to decrease pixel tag implementation time by 85%.
- Page load time reduced on average 20%.
Best Enterprise TMS solution
- Improved deployment cycle time
Lets Optimize Ensighten Manage
- It has increased employee efficiency where a project plan followed by an entire month's worth of notice is not needed in cases of implementing simple to medium complexity analytics tags
- Customer service as mentioned earlier definitely needs to improve especially in cases of escalations
- More agile tag development provided by Manage in deploying A/B tests which otherwise took ~2 months to implement. Now it takes about 2 days!
Ensighten Manage to the rescue!!!
- Ease of deployment
- Management of tags
- Less dependence on IT
NASCAR.com and Ensighten Manage - A Great Pair.
- Increased ability to tag on-the-fly to address oversights or less than complete tagging upon initial deployment of a page. This allows us to track overall page health if this was not part of the conversation upon product launch.
- Addresses mobile tagging and provides a platform to perform A/B testing within the mobile app, which is something that we did not have the ability to do prior to engaging with Ensighten's mobile solution.
- Ability to assist in other elements of NASCAR development (companion sweepstakes sites, initiatives like NASCAR Acceleration Nation, etc). We can provide the single line of code to easily allow for tracking of the page, so their developers can focus on other tasks.
Ensighten review
- Increased complexity when debugging so bug are taking longer to fix when they are related to Ensighten
- Our sites are loading about 10 seconds faster and have opened our eyes as to how much javascript we are rendering onto our sites which is no longer needed.
Ensighten Manage Review
- Ensighten manage has had a slightly positive impact on revenue due to various marketing campaigns launched on the site.
Media Company use of Ensighten
- No change in our ROI
- Improved efficiency in 3rd party tag management
Robust & Powerful Tag Management Tool
- Ensighten Manage paid for itself within the first year of use due to reduced IT costs.
- We have been able to maintain better control over the type of tags deployed and those responsible for managing them than in the past using more traditional approaches.
Business User Review - Ensighten Manage
- Ensighten Manage has enabled the business team to implement marketing tags/pixel within a week turn around. Previously these were written requests that were implemented by the development teams.
- Our homepage load times decreased from 6.4 seconds to 4.8 seconds after the initial implementation.
Ensighten Manage - a great enterprise level tag management solution
- Better website engagement through decreased page load times.
- Increased employee efficiency through faster tag deployment.
Ensighten Manage Ups and Downs
- We already had a solution for marketing management of tags, this was going to replace it on the new platform, it remains to be seen if it is better.
Ensighten Manage - Tag Management at a Grand Scale
- Faster to market with new advertising pixels
- Improved ROI from our advertising since we can now quickly deploy and update tags
- Better customer service
- Less dependency with IT
Manage has pretty much everything you'd need
- Cleaner data.
- Quicker deployment has led to quick optimization.
- Less involvement from IT is a huge savings along with enabling them to focus on other initiatives.
Ensighten Manage - You won't go wrong
- Increased efficiency and accuracy of deploying tags.
- Increased efficiency of troubleshooting and fixing broken/misfiring tags.
Feedback for Ensighten Manage 2.0
- Reduced resource support from traditional CMS deployment to Ensighten deployment has saved us time and money.
Ensighten 1.0 Review
- Positive impact: you can deploy or fix tags on a site much faster so it could improve employee efficiency.
- Negative impact: I have noticed ensighten Bootstrap.js could cause some problems and in some cases could break site functionality not related to tagging.
- I have also noticed Ensighten framework doesn't fully supporting older browsers. Not very consistent.
- Allows for a single point-of-reference of all tracking deployments as opposed to having multiple teams editing the site at once
- Simplified the code by placing a bootstrap rather than multiple lines for each pixel
- In some cases negatively impacted page load time
- Does require training to understand how to use the UI/Technology
- Non-developers feel more involves/connected the site itself
- Encourages relationships across the organization because the deployments effect multiple team, as opposed to being silo'd as 'devs' or 'analysts' or 'managers'