Experienced Start Up - Just Made Selection
- The user interface is very accessible.
- The campaign designer is logical and intuitive.
- Robust capabilities for complex campaigns.
Cons
- Very difficult to assess additional room for improvement, as we are early in our experience.
- Definitely provides a platform for dynamic campaigns and relationships.
- Its ability to get information to sales people, allows more timely follow-up and closings
- Email Campaigns
- Scoring
- Dynamic Content
- Dynamic content
- Turning the sales guys loose and letting them design some of their own campaigns.