In My Opinion, The Meta Business Suite Is Absolutely Terrible
I use Meta Business Suite to boost Instagram posts to a wider audience and drive sales.
Overview
What is Meta Business Suite?
Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can…
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What is Meta Business Suite?
Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can manage all marketing and advertising activities…
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What is Meta Business Suite?
Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can manage all marketing and advertising activities on Facebook and Instagram. It centralizes tools that help the user to connect with customers on all apps and get better business results.
It can be used to publish feed posts and stories for both Facebook and Instagram without switching accounts. To post for a later time when customers are most engaged, the user can schedule posts and stories, save them as drafts or upload creative assets to the media library. Users can also read and reply to messages and comments across Facebook, Messenger and Instagram in a single place, and create Automated Responses for faster replies.
It can be used to publish feed posts and stories for both Facebook and Instagram without switching accounts. To post for a later time when customers are most engaged, the user can schedule posts and stories, save them as drafts or upload creative assets to the media library. Users can also read and reply to messages and comments across Facebook, Messenger and Instagram in a single place, and create Automated Responses for faster replies.
Meta Business Suite Integrations
Meta Business Suite Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Formerly known as Facebook Business Suite or Facebook for Business, a solution for small businesses used to manage all business activity on Facebook, Messenger and Instagram from one place. It is presented as a one-stop shop where business owners can manage all marketing and advertising activities on Facebook and Instagram. It centralizes tools that help the user to connect with customers on all apps and get better business results.
Reviewers rate Usability and Support Rating and Implementation Rating highest, with a score of 10.
The most common users of Meta Business Suite are from Small Businesses (1-50 employees).
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Users rely on Facebook for Business/Business Manager to easily manage multiple locations and advertising campaigns. With a user-friendly interface, digital marketing companies use it to market their own business and their clients' local businesses. It provides a central admin tool that makes it simple to add and maintain accurate data for each location. Organizations in the insurance industry utilize Facebook for Business to increase brand awareness through paid traffic and hyper-granular targeting settings, offering lead generation services in both B2C and B2B contexts. The platform also serves as a key asset for agencies, providing the largest reach and cost-effective placement pricing on the largest social media platform. Small businesses and nonprofits find it overwhelming to have an online presence and pay for advertising, but Facebook for Business simplifies this process by automatically creating a business page and providing advertising capabilities. These are just a few examples of how users leverage Facebook for Business to manage their pages, analyze analytics, and reach their target audience efficiently.
In addition to managing ads, Facebook for Business is used by marketing teams to advertise products on social media, driving ecommerce revenue and brand awareness. It helps businesses attract customers, increase sales, track customer interactions, and offers valuable data representation and reporting features. The platform also plays a role in internal communications by helping organizations communicate internally and improve efficiency in messaging. Entrepreneurs use Facebook for Business to position their brand, attract clients, and increase sales through interaction with the virtual community. It has been praised by users for its ease of use, powerful tools like Business Manager that allow them to manage multiple accounts, track metrics, navigate between different settings, and conduct effective marketing campaigns. Overall, Facebook for Business is commonly used across various industries including digital marketing agencies, non-profit organizations, sales teams, entrepreneurs, and social media teams who seek to maximize their reach and engagement with target audiences through efficient ad management and content distribution strategies.
Valuable Tool for Managing Facebook Pages and Ads: Users have consistently found that Facebook for Business is a valuable tool for managing their Facebook pages and ads. Many users have mentioned that it has helped them easily give admin rights and assign roles to employees, making it convenient to manage multiple accounts efficiently.
Effective Audience Targeting: Users appreciate the effectiveness of Facebook for Business in reaching their desired audience. They find it easy to target specific demographics and areas, which sets Facebook for Business apart from other platforms. The ability to track results in real-time has also been praised by many users as a valuable feature.
Intuitive User Interface with Additional Features: The intuitive user interface of Facebook for Business has received positive feedback from users. It is described as user-friendly, even on mobile devices. Additionally, users have highlighted the additional features provided by Facebook for Business such as pixel swapping and catalog uploads, which enhance their advertising capabilities.
Difficult Navigation: Many users have expressed difficulty in navigating the confusing and complex user interface of Facebook for Business. Novice users, in particular, have struggled to find instructions or tutorials and were not familiar with the various features. They often find it challenging to locate specific pages or information within the platform.
Inconsistent Documentation: Users have found the documentation provided by Facebook for Business to be inconsistent, making it challenging to find answers to specific questions. The lack of clear and comprehensive resources can lead to frustration and wasted time for users who are seeking guidance on how to effectively use the platform.
Lack of Customer Support: The lack of customer support from Facebook for Business has been a major frustration for users. They have found support to be unhelpful and struggled to communicate with a human being as they could only talk to a chatbot. This impersonal approach leaves users feeling unheard and unsupported when they encounter issues or need assistance with their account.
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No choice. Have to use it to advertise on Instagram.
June 24, 2022
Small Businesses Should Check Out The Current Money-Making Opportunities Meta For Business Offers
Score 7 out of 10
Vetted Review
Verified User
I believe since YouTube started with shorts, TikTok with their incentives for small businesses, and also Snapchat with their incentives for small businesses, it was time for Facebook/Meta to step up to the plate. Around late 2020/early 2021, Facebook/Meta offered small-business grants which was extremely helpful. Outside of that, I strongly feel Meta for Business had to come up with something in order to keep people associated with it. Finally, I believe Meta did what they had to do in order to stay competitive. Though it's free, you still have to pay to boost and promote ads.
November 17, 2021
Facebook for Business is awesome!
Facebook stacks up against them in terms of its service. I choose Facebook for Business since I use it for business for almost more than a year now and I need to say this it is the most best possible business tool definitely a must-have for all the businesses type.
June 22, 2021
Very Good Platform to Manage Your Facebook Accounts
- Hootsuite, Buffer and SharpSpring
While we have tried to utilize other platforms for managing social media in the past, we have found that managing each social channel in its own platform is especially helpful. We want the content to be unique and it helps ensure that. You are generally presented with more tools since you are operating within that particular platform vs. a management tool.
June 20, 2021
FB Business easy ROI
Facebook for Business is free and linked in premium is a paid version for linked in. If you’re a startup Facebook is an excellent starting point. If you rely on networking or followers this one does an excellent job. Facebook integrates personal and business accounts so you’re not dealing with just the business world like linked in.
I believe that Twitter Ads and Facebook for Business fill a very similar marketing space. Most of the users are browsing for recreational reasons and advertisements are mostly seen as an annoyance. It's very crucial to provide an add that is not just relevant to the user, but is entertaining and sparks joy or interest. This is much more difficult for some products/services than others. I believe Facebook, generally, serves ads in a more appealing fashion.
May 03, 2021
Facebook ads are best for ROAS/Scale.
- Google Ad Manager, Twitter Ads and Microsoft Advertising (formerly Bing Ads)
Facebook for Business has the best self-serve interface. It copied the capabilities and structure of Google and then surpassed it. They are the pioneers in the industry and the first to become compliant with iOS14.5, CCPA, GDPR and any other new regulations. We've found it hard to grow any other channel at the same rate and with the same return.
March 06, 2020
Great Tool if it Fits Your Use Case
There's nothing else like native Facebook Business Manager. Some 3rd party tools perform certain tasks more efficiently, but they aren't free.
February 26, 2020
A super effective tool to reach new customers giving a positive ROI
Facebook for Business offers its unique platform, user reach, targeting and interest classifications that most other platforms fail to offer. It's ads management, with analytics, insights, etc. makes it offer three-sixty degree solutions, such as being a one-stop-shop for marketers.
February 24, 2020
Facebook for Business is the future of marketing
I have used HubSpot for creating forms to acquire leads. Now that Facebook lets me create forms right in their new Lead Ads, I can not only capture data, but I can also capture the leads' information. Currently that is the only tool that I have used or considered as an alternative in detail. I have browsed other tools such as Salesforce, but those are more geared towards customer management than helping me nurture my leads and sales funnels.
February 18, 2020
Facebook for Business is a must
Facebook for Business has the best ad platform. Creative options, control, data sharing, etc. Hands down the best.
February 15, 2020
Facebook for Business is great for avid Facebook users
We have a listing on Google Business where people can find us easily online, but Facebook makes it so much easier to interact directly with customers. Google Business is invaluable for one-off internet searches where people are looking either for us or for what we offer, but when it comes to posting regular content, answering questions and engaging our audience Facebook for Business far outshines it for sheer ease of use and reach.
February 15, 2020
Facebook sort of means Business
Echobox is very similar to Facebook for Business in that you can switch between Facebook pages and reschedule and edit posts. It’s a better form of Business, as we can quickly edit posts’ captions and images without having to wait 10 minutes to put them out, and we can tweak the URL if we need to. It also quickly gives us link click analytics and CTR.
February 13, 2020
Facebook for Business is a must-have
Facebook for Business is comparable in that it allows you to manage user permissions inside and outside your organization for the various accounts required to operate ads effectively on each respective platform. Facebook for Business offers less support for users than Google Ads, but more than Bing Ads. The help documentation available is more helpful than Bing Ads also.
February 13, 2020
Good tool but difficult to use
Facebook for Business is about the same as the competitor tools that I have used. I wouldn't say it's any better or any worse. Ideally, we would use a third party tool that integrated with Facebook for Business and other providers, like Google My Business, so that we could manage them all in one spot and not have to learn or relearn multiple back-end systems.
February 11, 2020
Have a Business? Use Facebook! No-Brainer...
We only use Facebook for our business. We have no market or see value in Instagram or anywhere else.
February 10, 2020
Great for my digital marketing agency!
I prefer Facebook for Business as it seems to be a more effective way to market to my customer base. I do slightly prefer the user interface on Google Ads, however I get better results with Facebook for Business. It allows for far more creativity with designing the ad. Also, most of my target market uses Facebook.
February 05, 2020
Facebook for Business is worth it for ROAS...as much as you're willing to spend with a hefty budget
Twitter Ads for Business has better Customer Support and resources to some extent, and requires much less spend than FB for Business; but the return isn't always as effective. LinkedIn ads aren't nearly as costly as FB for Business, but the target audiences are very niche for our nonprofit practices and aren't always effective for our purposes.
February 05, 2020
Facebook for Business is perfect for small businesses!
It all comes down to your targeted audience. If you believe that your potential customers are existing users on Facebook, then Facebook for Business is the service for you!
We actually use both, as well as other social media platforms that aren't available to be listed. We find that paid social media is very situational and so we will use whichever platform is most appropriate for the audience we're trying to reach. Facebook still seems the "biggest" one available, but we won't hesitate to use Twitter, Snapchat, Pinterest or LinkedIn (or any combination thereof) if we think we'll see better results.
February 04, 2020
Yes...Facebook for Business
I don’t think there is a comparison of other products. It’s better anyway to use a comprehensive approach and incorporate Facebook for Business in with your other business objectives when engaging with your brand’s audience on social.
February 04, 2020
We really "LIKE" Facebook for Business
We use all of the above to maximize our social media exposure, and each one has its own unique benefits. Facebook for Business lets us reach a wider audience online, whereas LinkedIn is more targeted in terms of business professionals. We have a number of Facebook followers who are not business owners, but rather marketing professionals, college students, vendors, and friends of our employees. Our Facebook for Business page is always on the first page of Google when you search our brand, and this is a huge driver of referral traffic. We have found Twitter Ads to be easier than Facebook for Business Ads (in terms of the approval process), but Facebook has provided the most qualified leads for the business funding products we offer.
February 03, 2020
Facebook Business Manager - Under The Hood
- Ideally, the Facebook for Business platform will be used simultaneously with the platforms mentioned above to ensure a cohesive & complete digital marketing presence over time. The Facebook platform does not compare to Google or Bing in the sense that Technical Support is virtually unavailable for Facebook Ads. In contrast, Bing & Google provide advertisers a direct phone-line as well as chat support to clarify or resolve ongoing issues.
- The Facebook platform can be frustrating for advertisers who are unable to resolve technical issues that impede time-sensitive client goals or needs.
- Primarily, neither platform should be selected to replace another, and instead, these should be used in conjunction with one another, as well as intensely scrutinized for performance analysis, to pursue the best client outcomes across the board.
Last we've tried advertising on Twitter and Pinterest, it was FAR less effective. YouTube ads have proven equally successful at driving video views though.