Facebook Pages Manager for Social Marketing Hub
My team uses Facebook Pages Manager to create, schedule, and publish our social content on both Facebook and Instagram. We also use it as …
Meta Business ManagerFormerly Facebook Business Manager / Pages Manager
Overview
What is Meta Business Manager?
Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond…
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Popular Features
- Facebook (48)8.181%
- Content planning and scheduling (49)7.070%
- Mobile access (47)6.969%
- Audience targeting (46)6.060%
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What is Meta Business Manager?
Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.
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- No setup fee
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- Free/Freemium Version
- Premium Consulting/Integration Services
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What is Meta Business Manager?
Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.
Meta Business Manager Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.
Reviewers rate Facebook highest, with a score of 8.1.
The most common users of Meta Business Manager are from Small Businesses (1-50 employees).
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- Business Problems Solved
- Pros
- Cons
Facebook Business Manager offers a range of use cases that have been praised by users for their effectiveness and convenience. Users rely on this platform to organize and improve multiple clients' pages and locations, allowing them to effectively track progress and categorize each client. The ability to add other users, including clients, promotes efficient collaboration and communication within teams. Solopreneurs find value in using Facebook Business Manager to manage multiple projects, such as podcasts and personal brands, as it provides separate and efficient interaction with fans and potential clients. Additionally, the ad service within Facebook Business Manager allows users to effectively market their projects and reach their desired audience. The all-in-one platform is highly appreciated by users for its features like post scheduling, statistics checking, retargeting pixels utilization, and engaging with message senders. Furthermore, the tool consolidates messages and comments from both Facebook and Instagram, making it easier for users to respond to customers and maintain a professional image. This enhanced organization of messages and comments, along with the ability to mark them as follow-up needed or done and keep track of counts, enhances productivity and customer service. With its user-friendly experience available on both computers and mobile devices, Facebook Business Manager offers flexibility in managing social media activities on the go. It is widely regarded as an effective tool for scheduling and publishing social content on Facebook and Instagram, creating paid ads based on specific objectives, managing non-profit organizations' posts, centralizing management of branch location pages, gaining comprehensive insights into content health and trends across organizations, managing multiple brand pages while preventing overlapping content, assisting social media departments in managing accounts and analyzing data efficiently, driving sign-ups for conferences/webinars/products through paid campaigns, supporting team members in different roles with content creation/analytics/direct messaging avenues, simplifying the control of multiple businesses through a centralized platform for marketing/advertising/public information distribution, maintaining a social media presence across different locations for a nonprofit hospital through collaboration between staff members in different countries, and sharing the stories and work of organizations, particularly for nonprofits and businesses in Kenya. Facebook Business Manager has also been found useful by solo business owners for keeping track of page activities and maintaining an online presence. Additionally, users appreciate the option to manage events, job postings, and appointments through this platform. With its comprehensive suite of tools for monitoring page performance, tracking post reach and engagement, comparing successful posts for future content strategies, interacting with the audience, gathering information, devising strategies to meet customer demands, creating an online profile and gaining visibility quickly,
Efficient Navigation and Easy Access to Pages: Many users have found the organization and easy access to pages on the back end of Facebook Business Manager highly valuable. They appreciate the efficient navigation and easy access to necessary information, which streamlines their workflow and makes it easier to manage their account effectively.
Helpful Notification Features: Several reviewers have praised the extensive and helpful notification features within Facebook Business Manager. They find these notifications valuable in staying updated on important activities and developments within their account. The notifications ensure that they don't miss out on any crucial updates or events, allowing them to stay on top of their business.
Collaboration and Delegation Made Easy: Users appreciate how easy it is to add and manage other users within Facebook Business Manager. This feature allows for efficient collaboration and streamlined workflows. Being able to delegate tasks and responsibilities enhances productivity, making it easier for team members or interns to work together effectively.
Unresponsive Customer Support: Several users have expressed frustration with the unresponsiveness and difficulty in reaching customer support. They have reported delays in receiving assistance and described the support provided by the company as terrible, with unhelpful responses and rejections of petitions without explanation.
Complicated Interface: The interface of Facebook Business Manager has been criticized for being complicated and difficult to navigate. Users have mentioned trouble finding what they need and suggested improvements in terms of simplicity and ease of use. Some users found certain features, such as invites and Facebook Insights, particularly challenging to locate.
Constant Updates Without Prior Notice: Many users have found the constant updates and changes made to Facebook Business Manager without prior notice to be annoying. They expressed a desire for better communication from the company regarding updates so they can adapt their workflows accordingly.
Attribute Ratings
Reviews
(26-49 of 49)Companies can't remove reviews or game the system. Here's why
February 10, 2020
Effective way to manage multiple pages across desktop and mobile
We used it across our entire organization. Having five radio stations under one roof, each with its own Facebook page, it helped coordinate and plan out our social media approach. It was helpful to track insights and content in one platform, as opposed to logging in and out of multiple accounts and pages within Facebook.
- Content coordination.
- Scheduling.
- Not the biggest fan of the app.
February 03, 2020
Facebook Pages not for the ages
Facebook Pages Manager is used mainly as a secondary tool to Facebook Business Manager. The great thing is that because it's on mobile, it does allow me to post shares and articles from other pages when I've left the office. It's easy to sign in and easy to navigate the several pages we have access to.
- Easy to navigate.
- Quick to upload links.
- Doesn't show you the Facebook 'sell' you've used - just the original article social headline.
- Can't change post headline from original article headline.
January 23, 2020
Good for those on the go
I use Facebook Pages Manager to manage business pages for three separate businesses, two of my own, and one for another business. I use the mobile application to update the business page information without having to log in on a computer. I also use the application to make posts and post photos for the business.
- Creating posts.
- Posting photos.
- Checking notifications used to be near impossible, but it has improved.
January 21, 2020
Facebook Scheduling Tool
We use Facebook Pages Manager to schedule out all our Facebook posts as well as gather analytics for their performance. While we have tried various social publishing tools in the past, we've found that Facebook Pages is the best one as it is unaffected (and in fact benefits) through API changes from Facebook.
- Analytics
- Easy to use
- Some times it can be buggy
- When scheduling, I wish you could see if you already have a post scheduled that day
January 19, 2020
Putting the social in business.
Facebook Pages Manager has pushed us into a social platform not traditionally used to reach our audience. We can use it for a lighter, more personal approach instead of a straight professional, business approach. We don't use LinkedIn for fun, meme-like posts, so Facebook Pages Manager gives us a fun outlet.
- Easy to use
- Can be managed from my personal account.
- When an applicant applies through our page, we don't always see it.
- The metrics don't always apply to our market.
January 18, 2020
The Best Social Management Platform Out There
My company uses Facebook Pages Manager across our company to manage and post content for our different brands. This platform helps us keep organized and prevents overlapping content being released (via the scheduler). It's also easy to pull quick page analytics and measure performance across brands via the Insights tool.
- Insights Tool: it's easy to navigate and gives us a clear view of how we're doing organically.
- Scheduling: for the most part scheduling and making edits to scheduled posts is simple and straight forward.
- Schedule (for some pages): I find the toll sometimes doesn't work via the main page and instead you have to go into the much clunkier Creator Studio.
- Creator Studio: I feel like it's such an unnecessary tool, everything in it used to be easier to find/execute elsewhere.
January 17, 2020
A business necessity--you have to have it.
We use Facebook Pages Manager to manage roughly 50 pages in various states throughout the U.S. It allows a centralized way to control all pages representing our brand at the local level, giving us the flexibility to assist those in the area to the amount they need assistance with their tasks.
- Centralized spot to control a wide range of pages
- Easy to assist others who may not know how to do things
- Can be overly complicated for new users
- Getting support is nearly impossible.
January 17, 2020
Pages Manager Review
I use Facebook Pages Manager to access both my Facebook pages. I am able to see notifications, messaging and manage pages. It is being used in my company across the whole organization to help manage leads and profile visits. It also allows me to build my business by increasing exposure.
- They have a phone app to easily work on the go.
- Notifications allow you to not miss important messages or notifications.
- Would be great to integrate other apps with Facebook Pages Manager.
- Notifications don't always go off right away, and should be immediate.
January 15, 2020
Facebook Pages Manager and its quirks
We assist clients in creating Facebook pages and Facebook Ads. For the last 1 year, almost every 3 months, Facebook pushes out new updates to the management platform. These updates are usually not fully tested before implementation. When these updates happen, tons of bugs present themselves. Hence, that's where we earn our keep with our clients. We do trial and error tests to figure out the issue and resolve them for our clients.
- Easy reach to a certain segment of the market.
- Easy design implementation.
- Update implementation (tends to break back end).
- Contact phone number for assistance/help.
December 13, 2019
Efficient, Effective, and Free
We use Facebook Pages Manager for that ease of use when out of office via the app on our phones, or when in office by using the iPad when it's more convenient than a desktop. It is being used by the social media department. The app addresses problems of things "slipping through the cracks." It really helps us to not miss a beat when it comes to managing accounts, but also serves as a great analysis tool with a beautiful interface.
- Page Insights - This app has a really clean view for page insights. It makes analysis so much more efficient.
- Inbox Management - Another win on the efficiency log, this is a great way to communicate with our brands followers without missing anyone's messages.
- Bugs - Every now and the platform can be buggy. We've had to use a desktop when it wouldn't load/refresh. It's been a lot better as of late but earlier in 2019 it was quite buggy.
- FB/IG Separation - This is separated in comments, but not in messages. The separation is helpful.
December 13, 2019
Great for a beginner!
It is used to schedule marketing and posts throughout the month. This can be done ahead of time and it saves time.
- Creating posts.
- Creating posts in the future.
- It is not overly intuitive.
- The post screen doesn't always show what you would like.
December 12, 2019
Facebook Pages Manager is the way to go!
It consolidates the Facebook and Instagram platforms for messages and comments. It is easier to respond to customers as the company rather than mistakenly responding with your personal Facebook. It keeps, counts, and organizes messages and comments allowing the option to mark them as follow-up needed or done once completed. I really enjoy that I can use it on my computer as well as my devices. It is very user friendly. I really do not have any negative feedback at this time.
- It can be used simultaneously on your desktop and your mobile device.
- It easily allows you to respond to the customers as the company, quickly and easily.
- The only thing I have noticed is when on my device, it calls out a list of names that have shared your post, and it only shows one. On the computer it will let you scroll down and see all of them.
December 12, 2019
The only show in town (unfortunately).
Our team used Facebook Pages Manager to manage our business page as well as community pages for neighborhoods that we represent. It is used pretty much exclusively by our marketing director. Facebook Pages Manager allows us to connect with our clients through social media, where many of them choose to communicate.
- It makes it easy for our clients to reach out to us.
- It sends incessant and redundant notifications.
December 12, 2019
A convenient managing tool for Facebook.
It is used by our Marketing Department, mostly. It helps us organize and manage multiple Facebook pages we are currently managing.
- It allows us to post, delete, or share our pages status right from the phone.
- It's flexible. We can do photos or even send messages from my pages.
- We have to train our team how to use it since it's a little different from the PC control.
- Once the ad account is linked we are not seeing a way to delete or remote it.
December 12, 2019
It allows us to answer questions quickly and efficiently while people are browsing our products.
We uses this to keep in contact with our customers via our Facebook pages. It allows us to answer questions quickly and efficiently while people are browsing our products. It allows for a smoother look to purchase route. It allows for better customer relations.
- Connects with customers
- Constant contact
- Delay in response sometimes
- It is dependent on Facebook's updates and can be slow.
December 12, 2019
A Must for Social Media Managers
Facebook Pages Manager is managed by the Marketing Department and mostly by me. We use it to keep track of paid campaigns for our one Facebook page and our ads target people to sign up for conferences, webinars, virtual events, and other miscellaneous products.
- Easy to use dashboard
- Insightful reporting
- Reporting sometimes hard to understand
- Sometimes feels like there are a lot of steps to get to the data you need
December 11, 2019
Great for start-ups and freelancers alike
I help small businesses set up their Facebook Pages and use Facebook Page Manager to get the best use out of their page and get the most potential viability.
- Helps to schedule media posts.
- Targets audience.
- Nothing, it's a pretty straightforward tool and is user-friendly.
December 11, 2019
Easy to learn and important for fundraising
We have a small staff, and I'm the only one who manages our page. We have a Facebook presence to interact with current donors and fans, reach out to new people, spread the word about what we're doing, put a human face on our nonprofit, invite people to events, and connect with people in meaningful ways.
- It's user-friendly, so all sorts of businesses and nonprofits can use it without much experience.
- Advertising is a cheap and effective way to get your message to lots of people.
- They keep trying to push options that I don't want to use. I want to keep it simple.
- Why did they move the feature of scheduling a post to a completely different place? Now, if you've already set up a post and decide to schedule it for later instead of posting it now, you have to recreate it in a new section called Publishing Tools. It seems like a waste of time.
November 21, 2019
Live your life while seeing your business thrive!
As someone who is often on the go, Facebook Pages Manager has been the greatest tool for managing our social media throughout the day. Our hospital is a nonprofit hospital for children with staff members located between the US and Kenya. Our founder may make a post to our social media while living in Kenya but then I can maintain our social media from the United States through the Facebook Pages Manager app! It is primarily used by myself and the Social Media Communication's manager and by the hospital founder who creating the posts. Not only can I respond to comments and messages while on the go, but Facebook Pages Manager also offers a variety of tools to monitor the development of your page. It tracks the details of your account under the tab "Page Insight" giving information such as how many people your posts have reached and post engagement. Can compare pictures and posts showing which have been more successful in engagements in order to in the future decide what type of posts should be made. These are the most frequent tools we use within the app, but it offers even greater than that as well. It gives the option to manage events, job postings, and appointments for your business through this app. If this was something that would be of use for our organization I do believe it will be a great tool. As a children's hospital located in Kenya, we depend so highly on social media to share the stories of our precious children located at our hospital. This is how we represent the children and inform the world of our work. Facebook Pages Manager is part of what allows us to share our story!
- Tracks page insight such as posts reach and engagement allowing us to determine which type of posts in the future would be the most successful.
- Quickly sends notifications for all new comments and messages allowing for quick response.
- Multiple tools to help you succeed in your business through social media such as posting jobs available, tracking appointments, and creating events.
- Notifications do not always line up with a new post. May receive a notification saying there was a comment, but when you click on the post, no new comment will appear. Typically within the hour, it will the reappear or with trying to "refresh" the page multiple times it may then appear.
October 30, 2019
Streamlined Management of Multiple Facebook Pages
We utilize Facebook Pages Manager as part of the digital/social media arm of our campaign. We use it to post content on our candidate's public figure page, and his campaign page, as well as run advertisements. It also allows me, an administrator on those pages and several others to manage posts and advertising from a single unified dashboard.
- Facebook Pages Manager has a very user-friendly mobile app that lets me manage pages on the go.
- I can instantly post or boost images and/or video, and utilize the detailed targeting on both desktop and mobile.
- I have the ability to schedule posts when it is convenient for me so that page followers can get daily content.
- It has "page insights" that includes stats and analytics on the number of impressions, likes, and engagement my page content receives. I am able to see the progression over time and segment the time period for which I would like to view insights.
- The mobile app crashes occasionally, but not very often. I would say about 10% of the time.
- It is difficult to get approved to run certain types of ads, such as political ads, or if you want to advertise to a certain ethnic group.
- Dealing with customer service can be difficult. You have to contact support via messenger, and sometimes I am not sure if there is a person on the other end or its just AI software.
- It can be a little difficult to get set up for some users, but once set up it works pretty much as advertised.
October 16, 2019
Pages need to be managed even if you are OOO!
We are an agency, and part of our team uses Pages Manager daily for managing pages. Most of us also use the ads manager, and that is the main focus. Some of us use it to promote engagement with boosted or organic posts in pages we created. Their sizes can be vastly different, but we do have quite a few.
- It offers so many options to choose from, you surely can find a setup that works for you.
- The pre-made templates of advertisements are great when you are just starting out or onboarding new employees.
- Reporting is very easy, once you know what you want to see in the reports!
- Granting access, creating new pages, and all this access conundrum has been quite stressful lately. I believe it was added to increase transparency/safety/accountability.
- I'm pretty stressed that my account will be hacked. I have 2-factor authentication but I keep hearing stories about Pages Manager accounts being hacked and huge amounts of money being spent on shady ads and companies getting banned as a result.
- Sometimes I don't receive Messenger messages on time when I'm on my mobile and that's annoying.
October 16, 2019
Facebook Pages Manager Helps Manage Pages... And That's About It
We use Facebook Pages manager to manage dozens of pages within our brand. We use it to manage backend things like adding new business and ads partners. We also use the app to manage pages remotely.
- Organize all pages into one place
- App has a terrible interface
- Doesn't offer the same range of management as the desktop does
- App is slow on all mobile OS
August 26, 2019
It Does What It Does Pretty Well
We use Facebook Pages Manager to manage our own business page as well as business pages for our clients. It is generally easy to use to post content, administer roles, and review insights, but it also has a few quirks can be frustrating. Everyone on our team uses Facebook Pages Manager in some capacity as part of their daily jobs.
- Allows you to create and schedule content for your Facebook page.
- Allows you to assign roles and tiered access to other Facebook users.
- Allows you to easily interface with insights and analytic data.
- Alerts can be challenging to track down.
- Facebook changes enough that it's sometimes suddenly difficult to access a regularly used feature.
- Why is it so difficult to find invites?
- Facebook insights could use some work and would love to see a little more data around content strategy and optimization.
I use Facebook Pages Manager to monitor and post content for our department. I also use it to manage my personal business. This app helps me monitor our page analytics as well as create content on the fly. It is easy to use and provides an avenue to answer direct messages, schedule posts, and provides statistics on our followers.
- Easily design and edit pages.
- Custom templates are available for a wide variety of businesses and organizations.
- Provides great options to boost posts or create custom ads.
- It is not as intuitive as Facebook.
- It is "clunky" when trying to get the correct settings as an administrator.
- The post attribution automatically defaults to the page instead of the administrator.
- Glitches happen frequently when using trying to update profile or cover photo.