Skip to main content
TrustRadius
Meta Business Manager

Meta Business Manager
Formerly Facebook Business Manager / Pages Manager

Overview

What is Meta Business Manager?

Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond…

Read more
Recent Reviews

TrustRadius Insights

Facebook Business Manager offers a range of use cases that have been praised by users for their effectiveness and convenience. Users rely …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 27 features
  • Facebook (48)
    8.1
    81%
  • Content planning and scheduling (49)
    7.0
    70%
  • Mobile access (47)
    6.9
    69%
  • Audience targeting (46)
    6.0
    60%

Reviewer Pros & Cons

View all pros & cons
Return to navigation

Pricing

View all pricing
N/A
Unavailable

What is Meta Business Manager?

Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

12 people also want pricing

Alternatives Pricing

What is Sprout Social?

Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews,…

What is Buffer?

Buffer is a social sharing tool. When browsing content, clicking on the Buffer icon automatically stores the content and schedules posts to social media channels throughout the day.

Return to navigation

Features

Listening/monitoring

Using complex keyword searches to surface insights from social media conversations.

6.1
Avg 7.7

Publishing

Scheduling posts to various social media channels and profiles from one interface.

5.9
Avg 7.9

Engagement

Engaging with customers and responding to comments and inquiries via social media channels.

6
Avg 8.1

Marketing

Using the software to increase customer engagement and grow customer base via social media channels.

6.1
Avg 7.7

Channel coverage/integration

Effective integration with social media networks, including the ability to monitor, publish and respond.

6.3
Avg 8.5

Reporting/analytics

5.7
Avg 7.8

Account management

Users can manage access to multiple social media accounts.

6.2
Avg 8.2
Return to navigation

Product Details

What is Meta Business Manager?

Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.

Meta Business Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.

Reviewers rate Facebook highest, with a score of 8.1.

The most common users of Meta Business Manager are from Small Businesses (1-50 employees).
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews and Ratings

(299)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Facebook Business Manager offers a range of use cases that have been praised by users for their effectiveness and convenience. Users rely on this platform to organize and improve multiple clients' pages and locations, allowing them to effectively track progress and categorize each client. The ability to add other users, including clients, promotes efficient collaboration and communication within teams. Solopreneurs find value in using Facebook Business Manager to manage multiple projects, such as podcasts and personal brands, as it provides separate and efficient interaction with fans and potential clients. Additionally, the ad service within Facebook Business Manager allows users to effectively market their projects and reach their desired audience. The all-in-one platform is highly appreciated by users for its features like post scheduling, statistics checking, retargeting pixels utilization, and engaging with message senders. Furthermore, the tool consolidates messages and comments from both Facebook and Instagram, making it easier for users to respond to customers and maintain a professional image. This enhanced organization of messages and comments, along with the ability to mark them as follow-up needed or done and keep track of counts, enhances productivity and customer service. With its user-friendly experience available on both computers and mobile devices, Facebook Business Manager offers flexibility in managing social media activities on the go. It is widely regarded as an effective tool for scheduling and publishing social content on Facebook and Instagram, creating paid ads based on specific objectives, managing non-profit organizations' posts, centralizing management of branch location pages, gaining comprehensive insights into content health and trends across organizations, managing multiple brand pages while preventing overlapping content, assisting social media departments in managing accounts and analyzing data efficiently, driving sign-ups for conferences/webinars/products through paid campaigns, supporting team members in different roles with content creation/analytics/direct messaging avenues, simplifying the control of multiple businesses through a centralized platform for marketing/advertising/public information distribution, maintaining a social media presence across different locations for a nonprofit hospital through collaboration between staff members in different countries, and sharing the stories and work of organizations, particularly for nonprofits and businesses in Kenya. Facebook Business Manager has also been found useful by solo business owners for keeping track of page activities and maintaining an online presence. Additionally, users appreciate the option to manage events, job postings, and appointments through this platform. With its comprehensive suite of tools for monitoring page performance, tracking post reach and engagement, comparing successful posts for future content strategies, interacting with the audience, gathering information, devising strategies to meet customer demands, creating an online profile and gaining visibility quickly,

Efficient Navigation and Easy Access to Pages: Many users have found the organization and easy access to pages on the back end of Facebook Business Manager highly valuable. They appreciate the efficient navigation and easy access to necessary information, which streamlines their workflow and makes it easier to manage their account effectively.

Helpful Notification Features: Several reviewers have praised the extensive and helpful notification features within Facebook Business Manager. They find these notifications valuable in staying updated on important activities and developments within their account. The notifications ensure that they don't miss out on any crucial updates or events, allowing them to stay on top of their business.

Collaboration and Delegation Made Easy: Users appreciate how easy it is to add and manage other users within Facebook Business Manager. This feature allows for efficient collaboration and streamlined workflows. Being able to delegate tasks and responsibilities enhances productivity, making it easier for team members or interns to work together effectively.

Unresponsive Customer Support: Several users have expressed frustration with the unresponsiveness and difficulty in reaching customer support. They have reported delays in receiving assistance and described the support provided by the company as terrible, with unhelpful responses and rejections of petitions without explanation.

Complicated Interface: The interface of Facebook Business Manager has been criticized for being complicated and difficult to navigate. Users have mentioned trouble finding what they need and suggested improvements in terms of simplicity and ease of use. Some users found certain features, such as invites and Facebook Insights, particularly challenging to locate.

Constant Updates Without Prior Notice: Many users have found the constant updates and changes made to Facebook Business Manager without prior notice to be annoying. They expressed a desire for better communication from the company regarding updates so they can adapt their workflows accordingly.

Attribute Ratings

Reviews

(1-25 of 49)
Companies can't remove reviews or game the system. Here's why
Score 10 out of 10
Vetted Review
Verified User
Incentivized
My team uses Facebook Pages Manager to create, schedule, and publish our social content on both Facebook and Instagram. We also use it as a basis for creating paid Facebook ads to increase likes, video views, website visits, and lead capture including geo-targeting during new city/retailer launches. It allows us to track the ROI and to see which ad offers the best engagement.
Ivan Briceño | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Facebook Business Manager is the best platform for managing campaigns for Instagram and Facebook. Although there are other, non-native, or direct alternatives to Facebook, we only use Facebook Business Manager. Not just for campaign management and administration. Specifically, Facebook Business Manager provides us with information on the performance of the clients' advertising, to carry out the best budget management, and design campaigns adapted to the objectives of our clients.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
My company manages over 40 business Facebook pages and we use FBM to manage the platform for these clients. While FBM helps in some areas, it can be clunky to use from a smartphone which hurts our team when we are on the go and seeing clients and need to make a post or use the app to make an update in the content.
April 28, 2022

Great Back-End Tool!

Samantha Huskey | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
I use Facebook Business Manager to organize, keep up to date and improve about 15 various clients' pages and their multiple locations. It's an important tool to be able to categorize each client and their locations and know exactly where they each stand in terms of needing improvements. It's also a helpful tool to be able to add other users so that the clients themselves can gain access too.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Facebook Pages Manager to create, schedule, and publish our social content on Facebook and Instagram. This would include static posts as well as videos which form part of our social posting timeline as well as a basis for creating paid Facebook ads to drive objectives like video views, website visits, and lead capture.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We utilize Facebook Pages to manage our business page. Our Marketing Communications team uses it and some of our Member Services managers have access as well. We've found that it doesn't make sense to give additional departments access so we're able to act as the liaison if need be. It's convenient to have all Facebook business interactions separate from personal account elements and all in one place.
Rob Gokee | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I'm running multiple projects at one time - 3 different podcasts and my own "brand" as a composer - and the highest profile place to market all of those is Facebook Pages. [Facebook Pages Manager] allows me to interact with fans or potential clients separately and efficiently, and the ad service is laser focused.
Adam Reiley | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Facebook Pages Manager is used across my whole organization. We use it to manage the social media content for our nonprofit, including posting across Facebook and Instagram and tracking insights in real time, as well as using them to inform ourselves for future posts based on success of posts. It is a one-stop app for managing our socials.
Angela Heid | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I use this to help manage two different non-profits' Facebook posts. I use it to help me schedule out the posts at the best times. There are other people that have access to the Facebook page, but they don't use this as they don't really post that often.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I use Facebook Pages Manager to promote my website and Instagram feed. It is a helpful tool when I need to interact with my followers, specifically when promoting new products, etc. from my website.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Our company has multiple businesses attached to it. With Pages Manager, it makes it simple to have all of the controls in one place. This is being used by everyone in the office and it assists us with marketing, advertising, and getting information about our business out to the public.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
We use it to manage the Facebook Pages Manager of one of our clients. It is mainly being used to implement an automated messenger chatbot that would allow our client to answer back their clients automatically. As well, it is being used to manage Instagram integration to display Instagram feed pictures on our client's website.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
Facebook Pages Manager is our public-facing page for Facebook that represents our presence for our company brand. It is being used by our whole organization but especially marketing. It solves the problem of communicating with our followers and possible fans to see our company's latest activities and the company's offerings are. It is our presence for social media on Facebook.
Sunil Singh Parihar | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Pages Manager helped me to create my company's Page ID and to promote it, and giving analytical reports, it helped us to understand the effect of page on viewer and give us insights weekly or monthly to understand progress. I use it in my other business, too.
Kristi Porter | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Incentivized
I am a solopreneur, and have a Facebook Page for my small business. Facebook Pages Manager allows me to schedule posts, check stats, have a pixel for retargeting, and chat with those who send me messages. Because Facebook is the primary social media platform referring traffic to my website, it's helpful to have all of this in one place.
Josh Peichoto | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Facebook Page Manager to manage branch location pages for more than one hundred branch locations across the country. We're able to ensure an accurate information, post content, and engage users for every branch with relative ease at the corporate level. This setup also allows our local branches to co-manage their pages.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I have used Facebook Pages manager for promoting my insurance business. It allows me to interact with my audience with the free app. It allows me to gather information and see what my customers want and help devise strategies to meet demands. It is used solely by myself, as I am run a solo business currently. It allows me to keep track of page activities which is extremely helpful.
Andy Fuller | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
As Facebook's proprietary aggregator of Page data, Pages Manager is being used in one way or another across the entire organization. Even units that are using a paid platform to provide them with social media insights are in some way interfacing with Pages Manager. The tool provides a comprehensive look at the health and trends of the content we publish, as well as the ability to monitor conversations that are taking place on the page.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
I use it regularly to manage several pages we have on Facebook. Some of the other members of our team also use it. It solves our problem of needing more than just one person to have access to our FB pages to update them and keep our followers up to date daily.
Ashley Mumm | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I use Facebook Pages Manager as my main source of online presence. I use it to communicate with potential customers, to engage with the community, and to showcase reviews from past/current clients. It was a quick solution to creating an online profile and it allowed me to be visible very quickly.
Return to navigation