Name: Fohr
Author: Fohr

Customer Success Management Training

Customer Training

Help Desk

Web and Video Conferencing

Customer Support

Accessibility Testing

Continuous Integration

Feature Management

Development

Virtual Classroom

Education

Business Intelligence (BI)

Collaboration

Enterprise

Accounting

SaaS Spend Management

Treasury Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Onboarding

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AIOps

API Management

Cloud Storage

Configuration Management

Custom Software Development Services

Cybersecurity Consulting

Database-as-a-Service (DBaaS)

Fraud Detection

Game Engine

Integration Platform as a Service (iPaaS)

LAN Switches

Managed Detection and Response (MDR)

Managed Public Cloud Infrastructure

Mobile Data Security

Network Behavior Analysis

Network Performance Monitoring

Sensitive Data Discovery

Service Desk Outsourcing

Software Composition Analysis (SCA)

Vendor Risk Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Ecommerce Personalization

Email Marketing

Market Research

Marketing Automation

Marketing Resource Management

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Onboarding

Customer Relationship Management (CRM)

Point of Sale

Sales Enablement

Sales Incentive Compensation Management

Sales Performance Management

eCommerce Analytics

Sales

Cloud Infrastructure Entitlement Management

Cloud Security Posture Management

Secure Service Edge (SSE)

Security

Banking

Church Management

Financial Services CRM

Geographic Information

Internet of Medical Things

Medical Office EMR & EHR

Mental Health

Online Voting

Revenue Cycle Management (RCM)

Vertical-Specific

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The Ambassador Management Platform, developed by Fohr, is a solution designed to facilitate influencer marketing campaigns for brands and agencies. This self-serve platform caters to a range of businesses, offering features that can empower marketing professionals, brand managers, social media managers, advertising agencies, and public relations professionals. According to the vendor, users can leverage the platform's influencer discovery, content search, verified reach, demographics analysis, detailed briefing, content review, comprehensive reporting, press kits, follower testimonials, and monthly insights to manage and optimize their influencer partnerships.

## Key Features

**Influencer Discovery**: According to the vendor, users can discover numerous influencers using Fohr's extensive database. They can utilize filters to find influencers who align with their brand and have the desired reach. Additionally, users can search for influencers using keywords and explore their content across various social platforms.

**Content Search**: The platform allows users to instantly search through millions of images using keywords, according to the vendor. Users can find sponsored content and easily share it with clients during pitches. They can also gain valuable insights into analytics and campaign performance at a glance.

**Verified Reach**: The vendor claims that users can ensure maximum visibility and reach by accessing comprehensive analytics on an influencer's audience and reach. This verified reach data can help users make informed decisions about influencer partnerships.

**Demographics**: Users can gain a deep understanding of an influencer's audience demographics with comprehensive analytics, according to the vendor. They can access data on age, gender, location, and interests of an influencer's followers. This demographic insight can be utilized to target specific audiences and personalize campaigns.

**Detailed Briefing**: According to the vendor, users can provide influencers with clear campaign expectations while allowing them the flexibility to showcase their creativity. The platform aims to ensure that influencers have all the necessary information to create engaging content that aligns with the brand.

**Content Review**: The platform enables users to review and approve influencer content before it is published, according to the vendor. This feature ensures that the content meets brand guidelines and campaign objectives. Users can also collaborate with influencers and provide feedback for necessary revisions.

**Comprehensive Reporting**: Users can access detailed reports on campaign performance and metrics, according to the vendor. The reports provide data on impressions, engagement, and other key performance indicators. Users can export these reports for further analysis and sharing with stakeholders.

**Press Kits**: The vendor states that users can create and share press kits with influencers during the pitching process. These press kits include relevant information about the brand, campaign objectives, and compensation details. This feature aims to streamline the pitching process and provide influencers with all the necessary information.

**Follower Testimonials**: According to the vendor, users can gain insights directly from an influencer's followers through testimonials. This feature allows users to understand the sentiment and feedback from the influencer's audience. Follower testimonials can be utilized to assess the influencer's impact and effectiveness.

Insightpool Ads Optimization

Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.

Audience Insights

Twitter Marketing (formerly Socialbro)

Audiense

Fohr

Influencer marketing software and tools attempt to help you locate and connect your brand to an influencer's (already avidly followed and trusted) publications in some fashion. In short, an "influencer, is a content publisher with a respectable following online or through social media.

Influencer Marketing

Brand Monitoring

Monitors brand references and mentions across multiple channels.

Social media integrations

Allow users to access their social media channels from the platform to create and monitor posts.

Online monitoring

Ability to monitor online media outlets for references to your brand or products.

Social media monitoring

Ability to monitor social media platforms such as Facebook, Twitter, and Instagram for mentions of your product or brand.

Influencer Management

Refers to the management of partnerships with influencers from the identification phase to campaign planning and performance tracking.

Influencer search

Influencer tracking

Tracks influencer activities including posts, stories, and publications.

Report generation

Generation of reports on influencer performance.

Campaign planning

Enables content strategy planning with influencers across the web and social media.

Cross-Channel Brand Content

Discovery, benchmarking, monitoring, and tracking of brand content across multiple channels.

Content search

Ability to search content online for references to brand or product names.

Content alerts

Notifications that are sent to the user if their brand or product gets mentioned or backlinked.

Content analysis

Tracks brand content to identify top performers on your channels in terms of metrics such as page views, and redirecting visitors to your company's site.

Competitor analysis

Tracks competitor performance in comparison to your brand.

Historical data

Ability to monitor content performance and rankings over time.

Mobile Capabilities

Support for mobile devices like smartphones and tablets.

Responsive Design for Web Access

Web design aimed at producing easy-to-read sites across a range of different devices.

Mobile Application

Dashboard / Report / Visualization Interactivity on Mobile

In-app dashboard reports and data visualization.

Mobile App Analytics

Analytics based on real-time user mobile access.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

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Influencer Marketing Software

Fohr

Overview

What is Fohr?