Google Analytics Premium Reviews

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350 Ratings
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Score 8.6 out of 100

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Reviews (1-10 of 10)

Rebecca Visconti | TrustRadius Reviewer
Score 7 out of 10
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I believe that once Google Analytics Premium releases some additional eCommerce capabilities, it will be the best tool on the market for multi-site customers. Google does an amazing job of fully vetting out new features and functionality before releasing them publicly, so I have found very few issues with the functionality and usability of the tool. Some of the other big players in the industry are too quick to release new features, and they are often riddled with bugs and defects. I know that when I set something up with Google Analytics Premium, I'm getting a reliable, strong product that will deliver what it promises.
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Salman Malik | TrustRadius Reviewer
Score 10 out of 10
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Once GAP is implemented properly, it runs like a well oiled machine. There isn't a lot of maintenance of the tool and your reports keep piping in trusted data. If enhancements are made to the tracking code, there are ways defined by GAP to ensure data consistency and accuracy. Overall, this tool will help anyone get up and running with accurate analytics data for a fraction of the cost.
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Ty Swartz, CPP, USN Ret. | TrustRadius Reviewer
Score 9 out of 10
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I was informed that we are going to use as part of improving the search engine capabilities and continue to improve how we monitor the use of the website. It is also important that part of our marketing and communications strategy to maintain knowledge of how user are using the site and what we can do to continuously improve customer service. I wouldn't recommend to non-tech companies because the learning curve is hefty but the returns are great. The other consideration is the price. I like the fact that it's one price for all the tools and you are not put on a scaled version based on what you are able to pay.
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Anonymous | TrustRadius Reviewer
Score 6 out of 10
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Google is always innovating and it's nice to be part of that innovation. With new acquisitions happening around the platform around multi-channel attribution, it's an exciting time to be a Google Analytics Premium subscriber. While the sampling is a downside, the fact that the product is so incredibly intuitive makes most analysts hopefully that they will continue to improve in these areas and make it a true Fortune 500 competitor to Adobe Analytics.
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Anonymous | TrustRadius Reviewer
Score 6 out of 10
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While Google Analytics met our basic business needs, it isn't customizable enough, especially compared to some of the other big analytics programs like Omniture/SiteCatalyst. It's much easier to look at the data we actually need in other analytics programs -- as Premium customers, we felt we should not have been limited to only certain metrics under certain conditions, etc.
We also were not happy with the support we got from the GA team, and felt that we were essentially on our own when it came to finding solutions to our particular business needs.
That said, Google is making some good changes to GA Premium, so it looks like some of these problems will improve in the future. New features like the BigQuery integration and Universal Analytics are supposed to make customization easier, and allow users to look at more granular data. Google does seem to understand how users would like to look at data (as evidence by the move toward an acquisition/behavior/conversion buckets model), even if the GA program isn't quite there yet.
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About Google Analytics Premium

Google Analytics Premium is an enterprise-level analytics solution that includes a full service suite of features offering a singular view of the consumer across platforms and devices. It also provides full integration with the Google stack, data-driven attribution, and the ability to optimize site content through content experiments.
Categories:  Web Analytics

Google Analytics Premium Features

Has featureDeep Product Integrations
Has featureCross-channel and Cross-platform Analysis
Has featureAlgorithmic Attribution Modeling
Has featureRemarketing
Has featureA/B Testing (Content Experiments)
Has featureAPI
Has featureRobust Reporting Capabilities
Has featureMobile App Reporting
Has featureUser Permissions
Has featureEvent Tracking
Has featureMobile Software Development Kits (SDK's)

Google Analytics Premium Integrations

Google Analytics Premium Competitors


  • Does not have featureFree Trial Available?No
  • Has featureFree or Freemium Version Available?Yes
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?No
EditionPricing DetailsTerms
Google Analytics Premium$150,000 Up to 1 Billion hits/month
Google AnalyticsFree

Google Analytics Premium Support Options

 Free VersionPaid Version
Google Analytics Blog
Analytics Academy
full implementation support and training
24/7 live support
features newsletter

Google Analytics Premium Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android
Supported Countries:US, UK, Canada, Germany, France, Japan, Spain
Supported Languages: Full list: