Overview
What is Looker Studio?
Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.
Best Analytical tool
Great platform to generate visually-appealing data reports!
A great Business Intelligence tool developed by Google
Numbers to Visualization ...
Your First step to data visualization
Marketing Agency Employee
Simple dashboards quick and easy
Google Data Studio is quite robust and worth a look
Great for not-so-complex analytics and dashboards
Solid software with interactive charts
Google Data Studio is fast and flexible, getting better with each release, and very stable / reliable. Good value and ROI.
Review Google Data Studio
Google Data Studio: Easy to pick up, and super powerful
Easy and Free to use
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Pre-built visualization formats (heatmaps, scatter plots etc.) (49)9.292%
- Customizable dashboards (50)9.191%
- Report sharing and collaboration (50)6.767%
- Report Formatting Templates (49)5.454%
Reviewer Pros & Cons
Pricing
What is Looker Studio?
Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
46 people also want pricing
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Features
BI Standard Reporting
Standard reporting means pre-built or canned reports available to users without having to create them.
- 8.3Pixel Perfect reports(35) Ratings
Pixel Perfect reports are highly-formatted reports with graphics and ability to preview the report before printing.
- 9.1Customizable dashboards(50) Ratings
Customizable dashboards are dashboards providing the builder some degree of control over the look and feel and display options.
- 5.4Report Formatting Templates(49) Ratings
Ad-hoc Reporting
Ad-Hoc Reports are reports built by the user to meet highly specific requirements.
- 7.4Drill-down analysis(42) Ratings
Drill down analysis is the ability to get to a further level of detail by going deeper into the hierarchy.
- 8.2Formatting capabilities(46) Ratings
Ability to format output e.g. conditional formatting, lines, headers, footers.
- 3.3Integration with R or other statistical packages(23) Ratings
Integration with the open-source R predictive modeling environment.
- 6.7Report sharing and collaboration(50) Ratings
Report sharing and collaboration is the ability to easily share reports with others.
Report Output and Scheduling
Ability to schedule and manager report output.
- 9.1Publish to Web(44) Ratings
- 7.2Publish to PDF(43) Ratings
- 8.1Report Versioning(31) Ratings
Report versioning is the assignment of version numbers to each version of a report to help in tracking.
- 5Report Delivery Scheduling(34) Ratings
Report Delivery Schedule is the ability to have reports delivered to a destination at a specific data and time.
- 8.7Delivery to Remote Servers(18) Ratings
Ability to deliver reports to remote servers
Data Discovery and Visualization
Data Discovery and Visualization is the analysis of multiple data sources in a search for patterns and outliers and the ability to represent the data visually.
- 9.2Pre-built visualization formats (heatmaps, scatter plots etc.)(49) Ratings
Pre-built visualization formats are canned visualization types that can be selected to visualize different kinds of data.
- 9.3Location Analytics / Geographic Visualization(46) Ratings
Location analytics is the visualization of geographical or spatial data.
- 7.9Predictive Analytics(24) Ratings
Predictive Analytics is the ability to build forecasting models based on existing data sets.
Product Details
- About
- Tech Details
- FAQs
What is Looker Studio?
Looker Studio vs. Looker
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free.
Looker Studio Technical Details
Operating Systems | Unspecified |
---|---|
Mobile Application | No |
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(268)Attribute Ratings
Reviews
(1-25 of 51)Looker Studio Pro. Dawn of a new era?
Some of the biggest challenges with Looker Studio relate to user management/security, embedding options, and issue support. For a long time, every user needed to have a Gmail to invite them to view a dashboard via login, not sure if that has been improved yet. You can let any user view without logging in, but that is not always recommended due to security reasons. In terms of embedding, you can only iframe dashboards. More sophisticated BI tools let you embed elements via API or Javascript. Iframing dashboards also make drill downs and dashboard to dashboard navigation tricky/near impossible. There is also no ability to contact Google for support when bugs or outages happen. They point everyone to the Data Studio community. There is some ability to get in contact with Google if you have an enterprise-level contract with Google Cloud, but the path for support is very ad hoc and not always fruitful.
Best Analytical tool
A great Business Intelligence tool developed by Google
Numbers to Visualization ...
Your First step to data visualization
Marketing Agency Employee
Simple dashboards quick and easy
Google Data Studio is quite robust and worth a look
- Multiple data sources
- Custom SQL
- Visual interface for joining tables
- Ample variety of charts
Great for not-so-complex analytics and dashboards
Solid software with interactive charts
-Cost
-Easy to use
-Self-service
-Flexible visualizations out of the box
-Data sources, plug & play
-Easy to share (internal and externally)
-Easy to export and import data
-Easy to clone, edit, manage dashboards
Cons:
-Can be slow / not reliable
-Date ranges and sorting defaults can sometimes get messy
-Data joins/mergers can be challenging
-Limited to joining 5 different data sources
-Some quirky limitations on UI, labels
-Getting help / support can be a challenge from Google, generally on your own
Review Google Data Studio
Google Data Studio: Easy to pick up, and super powerful
Easy and Free to use
Google Data Studio : Free, Convenient, Easy to Use
Google Data Studio is not a BI tool. It doesn't pretend to be one either, but that means you need to carefully think through what kinds of data you're going to be visualizing, and doing that pre-processing BEFORE your data gets to Google Data Studio.
Great for Tight Budgets or Simple Data Visualization
If you have to pull a lot of CRM data or outside connectors, you'll need to build the API yourself or purchase a connector from a third party. If doing so, you may want to seriously look at the all-in costs of the software stack; you may find that other (more supported) dataviz programs will be worth the cost. This is especially true if your pulling from 5 or more sources or if you need to query large amounts of data. But, if you're a SMB or a small agency creating a value-added report for your clients, then Data Studio is definitely a great place to start!
Serves its purpose well
Disappointing
Google Data Studio made our reporting WAY easier!
Google Data Studio is 👌
It has been a hassle with external data sources. I know it has those capabilities, but setting it up hasn't been easy.
Data Studio is a very useful tool for every digital marketer and company that wants to keep track on their online performance
One of the amazing reporting tools from Google
If you are an beginner in reporting and looking for a less cost or free tool, this is the tool you should go for.
If you are a person with non technical background, but still want to create a BI report.
If your data is less (or not very huge) and create a report instantly.
If you are an avid Google user.
Less Appropriate:
If you are an avid user of Power BI and Tableau and want to report with the same functionality on Google Data Studio.
If your database has millions of records, this tool is for small to medium datasets.
A Good, Free Tool to Aggregate and Visualize Data for Client Reporting
Perfect Free visualization tool!
I wouldn't say less appropriate, but maybe a bit harder to integrate with the ads platforms, we need to go through a third party.