Overview
What is Google Trends?
Google Trends is a search engine optimization software solution offered by .
Google Trends Review
Google Trends is great at getting an overall understanding of search trends
A free tool to know keyword trend and search volume!
Useful for a general indication but not specific decision-making
Google Trends Needs To Be A Tool in Your Tool Kit
Google Trends is the new trend!
Easy To Use Product
Get Fast Results Comparing Keyword Phrases with Google Trends.
Google Trends is Neat!
Google Trends offers a quick and easy way to assess how your company is being searched
Google Trends is Insightful, Easy to Use, and Free!
Great for targeting specific keywords and phrases for your marketing efforts!
The Best Free Keyword Research Tool I've Ever Used!
A free tool every marketer needs
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Local SEO (20)10.0100%
- Global SEO (23)10.0100%
- Keyword analysis (31)10.0100%
- Competitive analysis (19)9.090%
Reviewer Pros & Cons
Pricing
What is Google Trends?
Google Trends is a search engine optimization software solution offered by .
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
Bukit Vista | How Airbnb beat other OTAs in Popularity | Demo from Google Trends
DEMO - Herramientas de Google
Google Trends Slack Bot Demo + Usage Guide
Auto Traffic Trends Demo
Google Trends Tutorial 2021 - Perfect for Finding Niches!
Foreign Press Correspondents Training Program: Google Trends
Features
SEO
Core features related to search engine optimization
- 10Keyword analysis(31) Ratings
The tool analyzes the content of your site to help discover the right keywords.
- 4.6Backlink management(7) Ratings
The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.
- 10SERP ranking tracking(12) Ratings
The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.
- 10Page grader(8) Ratings
The tool scores each page of your website for SEO.
- 9Competitive analysis(19) Ratings
The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.
- 7Site audit / diagnostics(7) Ratings
The tool crawls your website’s pages to discover potential issues search engine crawlers might have with your website.
- 10Site recommendations(8) Ratings
The tool recommends site structure improvements and other tasks to help with SEO.
- 6.2Task management(4) Ratings
Users can track and manage the tasks associated with SEO.
SEO Channels
Features related to optimizing your website for specific channels
- 10Local SEO(20) Ratings
The tool helps optimize your website for local searches.
- 10Social SEO(14) Ratings
The tool tracks social mentions and backlinks and their impact on SEO.
- 10Mobile SEO(15) Ratings
The tool helps optimize your website for searches done on mobile devices.
- 10Global SEO(23) Ratings
The tool integrates with non-U.S.-based search engines and works in multiple languages.
SEO Platform & Account Management
Features related to scalability and integration of the SEO platform
- 5.8Multi-domain support(4) Ratings
For SEO agencies, the tool allows users to track multiple domains in one instance.
- 1.6Integration with web analytics tools(10) Ratings
The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).
Product Details
- About
- Tech Details
- FAQs
What is Google Trends?
Google Trends Technical Details
Operating Systems | Unspecified |
---|---|
Mobile Application | No |
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(109)Attribute Ratings
Reviews
(26-33 of 33)A fun addition to existing tools
- Instant view of trends by geography.
- Clear visual indications of change over time.
- Easy comparison of multiple search terms.
- Limited use when looking for terms specific to organization or industry.
- Need to have keywords in mind - difficult to find potential relevant keywords.
- Limited integration with Google AdWords, which is probably the most useful application of the data.
Google Trends lets you stay ahead of the game!
- Constant refreshing throughout the day
- Aggregated results across various categories of interest
- Ability to search trends
- A little more context as to how long a certain topic is trending
- Ability to sort trends by state, not just country
- More granular information on trends (i.e. specific members of Trump's administration, rather than the broader topic)
Google Trends: A great place to start in content research
- A ton of data: Google Trends has it all.
- Easy searching and sorting: Google knows search, and this plays out well in Google Trends.
- Geotargeting: being able to zoom in on a specific region is helpful to us.
- Top charts: would be nice to include top charts for the current month.
- Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts.
- More images: would be interesting to see trending image searches.
- Google has the best available source of data out there for finding out what people actually are thinking about! (Read: searching for...)
- Google is innovative in the sense of developing new innovative tools and products within the IT industry.
- Google is committing to both using and delivering open source and open standards, which is benefiting everybody, just like how science has always worked. It has even worked as a poster child for other IT-related companies, which have not done this from the very beginning.
- Try to compare the two programming languages: Java and Rust. You will see only a straight line on the bottom for Rust, but if you want to see the TREND between those two languages, Google could offer another scaling on the "underdog" search word, to see increase/decrease within the same time frame.
- It is possible to download a CSV file, build it into HTML or share it on several social media, but I would like to bookmark any trend I've done and want to repeat at a later stage.
- What about making a PNG-file for gluing into a report or other (Google) document?
- I would love to see the following features: Mail me if any search item dealing with medicine start increasing within my geolocation; Mail me if any search item dealing within economy start increasing within my geolocation; Mail me if any search item dealing within politics start increasing within my geolocation; Mail me if any search search item start increasing more than ____ percent within my geolocation
Great to help you compare quick hunches
- Comparison
- Global/local views
- Branche differentiation
- Comparing more than 5 words
- Keep track of your searches over time
See What's Up with Google Trends
- Google Trends send updates to your email directly, and so you get the latest news relating to your areas of interest without having to actively search for them.
- Google Trends can be useful for content research because it shows you the top trending stories in any given day.
- Google Trends is also great for conducting research regarding a certain topic segmented by location, search topic, year. It's a good way to gauge "seasonality" and "demographic"
- When you "subscribe" to a certain topic on Google Trends, Google will send emails to your inbox when there are related news. This can sometimes get a bit overwhelming.
Google Trends - Quick Review
- Easy Interface
- Granular Segmentation of data
- Data for worldwide or country specific
- Mainly just offers one service
- Data measured against an index - not a real number
- News articles only given some of the time
How helpful is Google Trends in marketing and SEO optimization
- Provides insight based on location, age or particular industry
- Good and easy user interface
- Maybe include market insights to google trends