Great program for moderation!
We moderate for 3 different clients. Hootsuite helps us catch all incoming content on various platforms in a timely matter, versus …
Starting at $99 per month
View PricingOverview
What is Hootsuite?
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid…
Recent Reviews
How Hootsuite Differs From Its Competitors
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Facebook (347)9.191%
- Content planning and scheduling (366)8.989%
- Twitter (332)8.989%
- Workflow management (308)8.282%
Reviewer Pros & Cons
Digital Marketing Specialist
Chandos Construction (Construction, 501-1000 employees)
Video Reviews
7 videos
User Review: Hootsuite Helps Keep Content Scheduling on Track
02:07
User Review: Hootsuite Takes Social Media Management to Next Level with Cross Posting Capabilities
02:13
User Review: Hootsuite Optimizes Company's Ability to Drive a Social Strategy
03:43
Pricing
Professional
$99
Cloud
per month
Team
$249
Cloud
per month
Business
$739
Cloud
per month
Entry-level set up fee?
- Setup fee optional
For the latest information on pricing, visithttps://hootsuite.com/plans?utm_campaig…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $99 per month
Product Demos
Hootsuite Dashboard Interactive Demo
Walnut.io
Features
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Hootsuite?
Brands can use Hootsuite’s tools and expertise to launch social campaigns, deliver social commerce experiences, and manage customer conversations in one place.
With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Hootsuite Academy helps thousands of professionals and organizations boost their social IQ with free online education and paid certifications in social media marketing, social selling, and the Hootsuite platform.
Key Benefits of leveraging Hootsuite:
Saves time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard.
Supports team collaboration by assigning tasks, managing approvals, and monitoring team performance.
Reach more customers, grow engagement, and drive conversions by automating posts to reach the audience at the best times.
Turn real-time data into strategic insights by monitoring mentions of a brand, key industry topics, and competitors.
Streamline how users deliver customer care and support by sending incoming messages across social profiles to the right people in an organization.
Offers a better understanding of what customers want with analytics and gather those insights into customizable reports.
Reaches beyond dedicated followers and drive new customers to a brand by managing and reviewing social advertising performance.
Level up skills with certifications, training, and strategic coaching with Hootsuite experts.
Manages and maintains a social presence from anywhere, at any time, with the Hootsuite mobile app.
New tools—or connect existing technology—with 200+ technology partners and applications in the Hootsuite ecosystem.
Hootsuite Features
Listening/monitoring Features
- Supported: Boolean keyword searches
- Supported: Filtering out noise/spam
- Supported: Sentiment analysis
- Supported: Broad channel coverage
Publishing Features
- Supported: Content planning and scheduling
- Supported: Audience targeting
- Supported: Content optimization
- Supported: Workflow management
Engagement Features
- Supported: Automated routing and prioritization
- Supported: Customer interaction histories
- Supported: Bulk actions
Marketing Features
- Supported: Lead generation
- Supported: Content marketing
- Supported: Paid media management
- Supported: Campaigns and promotions
Channel coverage/integration Features
- Supported: Twitter
- Supported: Facebook
- Supported: LinkedIn
- Supported: Instagram
- Supported: Pinterest
- Supported: YouTube
Reporting/analytics Features
- Supported: Campaign success analytics
- Supported: Real-time tracking
- Supported: Competitor analysis
Account management Features
- Supported: Role-based user permissions & privileges
- Supported: Mobile access
Additional Features
- Supported: TikTok
Hootsuite Screenshots
Hootsuite Videos
How to Use Hootsuite | An Overview of the Hootsuite Dashboard
How to Use Hootsuite's Advanced Features in 13 Minutes
Hootsuite Integrations
Hootsuite Competitors
Hootsuite Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Blackberry |
| Supported Languages | English, Japanese, French, Spanish, Italian, Korean, Arabic, Dutch, Brazilian Portuguese, German, Catalan, Indonesian, Turkish, Russian, Polish |
Hootsuite Downloadables
- How a retail experience leader went digital
- How Georgia State University Built a Global Community of Brand Advocates
- How Meliã’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis
- How Eurpac Increased Its Social Media Followers by 47%
- Winning Brand Trust with a Perfectly Timed Campaign
- How Hydro-Québec wins social with a sassy customer-first strategy
Frequently Asked Questions
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Hootsuite starts at $99.
Sysomos, now part of Meltwater, Salesforce Marketing Cloud Social Studio (retiring), and Sprout Social are common alternatives for Hootsuite.
Reviewers rate Facebook highest, with a score of 9.1.
The most common users of Hootsuite are from Small Businesses (1-50 employees).
Comparisons
Compare with
Reviews and Ratings
(1145)Attribute Ratings
- 9.2Likelihood to Renew
- 9.5Availability
- 9.5Performance
- 8.2Usability
- 7.3Support Rating
- 9Online Training
- 6In-Person Training
- 8.1Implementation Rating
- 7.1Configurability
- 8.3Product Scalability
- 8.2Ease of integration
- 8.3Vendor pre-sale
- 8.5Vendor post-sale
- 5.8Listening & Monitoring
- 7.5Publishing & Engagement
- 10Social Data Collection
- 4Social Analytics & Insight
- 9Social Publishing
- 8.5Social Engagement
Reviews
(26-50 of 147)Companies can't remove reviews or game the system. Here's why
2
Marketing, specifically social media marketing.
April 17, 2020
Hootsuite Pro review-Used both in student and work life
4
customer service, social media analysts, CEO, marketing
5
Hootsuite became a necessary and unique platform for social media managers, from ordinary people to the world's largest brands or companies. Having in the control panel, all the essential tools makes it much easier to publish on different networks such as Twitter, Instagram, and Facebook as media has become an indispensable program for the management of our content. This has made us gain followers through responsible information.
April 17, 2020
Hootsuite: The Place To Be For Social Media Management
Score 10 out of 10
Vetted Review
Verified User
5
Social media managers like myself from across the league use Hootsuite in addition to Communications and Public Relations staff, Community Managers, and even interns are able to set up their own accounts in the org.
April 17, 2020
HootSuite Made My Job and Life Easier
3
Marketing, Social Media, PR
1
We have one main user who currently creates and post content online, we do use the upgraded version from free now because we can have more social profiles and a few other options when it was just myself I started out with Hootsuite free, I would create and schedule social posts to help with being found online and just to show that I was consistent on channels other than my website. I noticed people would check out my website and then check out my social profiles to further research my company. By posting to my social media profiles with Hootsuite and having consistent (or somewhat consistent) content being posted online, the leads had more confidence in my company and being able to provide what I said I could provide. Social media is kind of funny that way, and I am grateful for Hootsuite free to simplify the process of posting more content online than I probably would have without it.
April 16, 2020
Great Value
1
Marketing and Social Media Coordinator - All marketing, Online Reputation management, graphic design, social media, website management, direct mail, etc.
April 15, 2020
Hoot hoot! Hootsuite gets the message out.
2
Marketing, Advertising, Promotions
1
Our Marketing Coordinator uses Hootsuite free to schedule all of our social media posts. He is also responsible for all other digital and traditional marketing efforts.
April 15, 2020
Great scheduling tool for social media
8
The people using Hootsuite Pro are account managers who help with the social media efforts of their clients.
April 14, 2020
Great Social Media Tool for multiple accounts
10
PR, social media, marketing, CEO, president, small biz owners, sales
2
The other employee that uses HootSuite is responsible for managing Anvil company social media platforms, including LinkedIn and Twitter. We also use SproutSocial for Anvil client support and management, as it has a slightly different feature set but primarily because I prefer Hootsuite and my team prefers SproutSocial for whatever reasons.
April 14, 2020
Hootsuite Works for Your Business
1
I use the platform for social media posting and scheduling.
5
There are five of us that work in and use Hootsuite within the marketing department. Our organization serves different markets within the same industry, so it really helps us all stay on the same page across multiple platforms. This also helps us all stay informed about who is posting, what they are posting and when they are posting the messages.
April 14, 2020
Best and less expensive social hub for Social media
Social Media
April 14, 2020
Hootsuite gets an A++ check it out!
3
Marketing and Communications
February 06, 2020
Hootsuite is state of the art social management tool
Score 9 out of 10
Vetted Review
Verified User
3
Primarily social media managers that use them daily for various social media activities.
January 26, 2020
Hootsuite - One of the best social media scheduling tools.
20
They represent Marketing & Communications, Business Unit Marketing, Web teams, and Country Marketing teams among others.
January 17, 2020
Hootsuite Makes Social Management Easy
7
In my past organization, the only people who monitored/used Hootsuite were in social media roles in the marketing department. In my current role at an agency, various job types use Hootsuite for clients: social media specialists, editors, art directors, clients, etc. This is based on the work required by the client and varies on a case-by-case basis.
5
All users of the tool are in the Marketing departments throughout the business, from junior to more senior roles.
November 25, 2019
Automated Social Media Marketing
4
Our corporate marketing coordinator utilizes Hootsuite to mainstream our social media activity. The capabilities that Hootsuite has allow her to plan out a calendar of content and schedule the best times for each post to deploy on each social media account. Rather than dealing with posting relevant content each day, she can work on preparing content for upcoming months and campaigns while social media content is still regularly being posted. The other employees who use Hootsuite in our organization value those same capabilities for scheduling social media content for their clients.
October 31, 2019
Great for Social Media
3
We all have unique positions. Each person is assigned a different Facebook group, and we work separately on our groups. The founder also sends information via email for us to post. It is a volunteer organization, and we rely heavily on our social media presence. We represent the social media presence, as well as financial and accounting.
October 13, 2019
Great timesaver!
3
Content creation, social media management
October 12, 2019
Overpromised and Not Worth The Cost
3
Social media marketing including the social media manager and the social media content creator.
October 01, 2019
Hootsuite is a great tool
1
Owner/Marketing