Great program for moderation!
We moderate for 3 different clients. Hootsuite helps us catch all incoming content on various platforms in a timely matter, versus …
Starting at $99 per month
View PricingOverview
What is Hootsuite?
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid…
Recent Reviews
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Popular Features
- Facebook (347)9.191%
- Content planning and scheduling (366)8.989%
- Twitter (332)8.989%
- Workflow management (308)8.282%
Reviewer Pros & Cons
Digital Marketing Specialist
Chandos Construction (Construction, 501-1000 employees)
Video Reviews
7 videos
User Review: Hootsuite Helps Keep Content Scheduling on Track
02:07
User Review: Hootsuite Takes Social Media Management to Next Level with Cross Posting Capabilities
02:13
User Review: Hootsuite Optimizes Company's Ability to Drive a Social Strategy
03:43
Pricing
Professional
$99
Cloud
per month
Team
$249
Cloud
per month
Business
$739
Cloud
per month
Entry-level set up fee?
- Setup fee optional
For the latest information on pricing, visithttps://hootsuite.com/plans?utm_campaig…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $99 per month
Product Demos
Hootsuite Dashboard Interactive Demo
Walnut.io
Features
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Hootsuite?
Brands can use Hootsuite’s tools and expertise to launch social campaigns, deliver social commerce experiences, and manage customer conversations in one place.
With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Hootsuite Academy helps thousands of professionals and organizations boost their social IQ with free online education and paid certifications in social media marketing, social selling, and the Hootsuite platform.
Key Benefits of leveraging Hootsuite:
Saves time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard.
Supports team collaboration by assigning tasks, managing approvals, and monitoring team performance.
Reach more customers, grow engagement, and drive conversions by automating posts to reach the audience at the best times.
Turn real-time data into strategic insights by monitoring mentions of a brand, key industry topics, and competitors.
Streamline how users deliver customer care and support by sending incoming messages across social profiles to the right people in an organization.
Offers a better understanding of what customers want with analytics and gather those insights into customizable reports.
Reaches beyond dedicated followers and drive new customers to a brand by managing and reviewing social advertising performance.
Level up skills with certifications, training, and strategic coaching with Hootsuite experts.
Manages and maintains a social presence from anywhere, at any time, with the Hootsuite mobile app.
New tools—or connect existing technology—with 200+ technology partners and applications in the Hootsuite ecosystem.
Hootsuite Features
Listening/monitoring Features
- Supported: Boolean keyword searches
- Supported: Filtering out noise/spam
- Supported: Sentiment analysis
- Supported: Broad channel coverage
Publishing Features
- Supported: Content planning and scheduling
- Supported: Audience targeting
- Supported: Content optimization
- Supported: Workflow management
Engagement Features
- Supported: Automated routing and prioritization
- Supported: Customer interaction histories
- Supported: Bulk actions
Marketing Features
- Supported: Lead generation
- Supported: Content marketing
- Supported: Paid media management
- Supported: Campaigns and promotions
Channel coverage/integration Features
- Supported: Twitter
- Supported: Facebook
- Supported: LinkedIn
- Supported: Instagram
- Supported: Pinterest
- Supported: YouTube
Reporting/analytics Features
- Supported: Campaign success analytics
- Supported: Real-time tracking
- Supported: Competitor analysis
Account management Features
- Supported: Role-based user permissions & privileges
- Supported: Mobile access
Additional Features
- Supported: TikTok
Hootsuite Screenshots
Hootsuite Videos
How to Use Hootsuite | An Overview of the Hootsuite Dashboard
How to Use Hootsuite's Advanced Features in 13 Minutes
Hootsuite Integrations
Hootsuite Competitors
Hootsuite Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Blackberry |
| Supported Languages | English, Japanese, French, Spanish, Italian, Korean, Arabic, Dutch, Brazilian Portuguese, German, Catalan, Indonesian, Turkish, Russian, Polish |
Hootsuite Downloadables
- How a retail experience leader went digital
- How Georgia State University Built a Global Community of Brand Advocates
- How Meliã’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis
- How Eurpac Increased Its Social Media Followers by 47%
- Winning Brand Trust with a Perfectly Timed Campaign
- How Hydro-Québec wins social with a sassy customer-first strategy
Frequently Asked Questions
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Hootsuite starts at $99.
Sysomos, now part of Meltwater, Salesforce Marketing Cloud Social Studio (retiring), and Sprout Social are common alternatives for Hootsuite.
Reviewers rate Facebook highest, with a score of 9.1.
The most common users of Hootsuite are from Small Businesses (1-50 employees).
Comparisons
Compare with
Reviews and Ratings
(1145)Attribute Ratings
- 9.2Likelihood to Renew
- 9.5Availability
- 9.5Performance
- 8.2Usability
- 7.3Support Rating
- 9Online Training
- 6In-Person Training
- 8.1Implementation Rating
- 7.1Configurability
- 8.3Product Scalability
- 8.2Ease of integration
- 8.3Vendor pre-sale
- 8.5Vendor post-sale
- 5.8Listening & Monitoring
- 7.5Publishing & Engagement
- 10Social Data Collection
- 4Social Analytics & Insight
- 9Social Publishing
- 8.5Social Engagement
Reviews
(126-150 of 426)Companies can't remove reviews or game the system. Here's why
- Scheduling
- Editing
- Coordinating
- Make it more cost-effective. There are many other alternatives out there and it is expensive for a non-profit.
July 07, 2022
Hoot and a Holler, but Instagram fall short
- Post Scheduling
- Feed Monitoring
- Analytics
- Centralized Management of Platforms
- Instagram Story/Reel Posting
- Sentiment Analysis
- Malfunctioning App Extensions
July 03, 2022
Social Media Marketing Made Easy.
- Timely posts.
- Posts to each social media platform within the guidelines.
- Allows you to alter photos and videos to fit certain formats.
- I don't have any experience with any other one, so I have no idea what would make it better.
- Seems to be pretty good.
- Can't really find any issues that I would change.
Score 8 out of 10
Vetted Review
Verified User
- social media posting
- social media management
- social media measurement
- social media insights
- video posting on Instagram feather not available
- free account has limitation to add 3 account only
- insights lacks depth analysis
June 30, 2022
Hootsuite is great - lots of useability for free
- scheduling
- feeds
- recommended times to post
- offer more schedule posts for free version
- offer a version for free for education (like Canva does)
- better ability to tag - this is super clunky
June 29, 2022
Does what it says on the tin!
- Curation
- Scheduling
- Teamwork
- Accessing settings is too cumbersome.
- "Teams" and "Accounts" are too similar.
- They asked for feedback too early. Too eager. Not a good look!
- Behavior studies by industry
- Case studies
- Social media marketing metrics
- Integration with other tools and social media
- Landing page generation for Instagram profiles
- Extension for google chrome
- Audience behavior research (social listening)
- Consolidate social media management channels into once place
- Monitor trends
- Report on social media channels to management
- The interface could be faster.
- Would love to have an easier way to view accounts, instead of side-scrolling. This becomes cumbersome when you have a lot of accounts to manage
- Pricing - it has gotten more expensive over the years
- Motivates me to post more when I see my social score every day!
- Allows me to see top performing posts instantly
- Sorts my searches by client and time frame
- Allows me to respond to messages on one platform for many clients
- I would like to be able to edit posts once posted
- I am confused about the hashtag functionality and this has stopped me from using Hootsuite for my other makeup business, which needs Facebook and Instagram posts done
- Hootsuite mobile is not all that. I have to edit and post on PC rather.
June 24, 2022
Optimization Station
- Posting to multiple social media platforms at once
- Seeing what all has been or will be posted in a particular time frame
- Scheduling posts
- Include more platform connections in the free version
- Have suggested #hashtags that auto-populate based on your similar past posts
- Offer conversion for photos to be the right size to fit the specified platform
- algorithm
- metrics
- multi-platform scheduling
- It would be helpful to allow Grammarly to incorporate into the platform
- Ease of use (drafting, scheduling, posting)
- Easy to collaborate (one person drafts and another edits/approves)
- Ease to post across all our social media streams (IG, Facebook, etc) at once
- Though current analytics are good, would like to see them a bit more expansive.
June 21, 2022
Hootsuite has made it easier to post across multiple platforms and made it easier to keep track of all my posts.
- Allowing to schedule weeks in advance
- Being able to easily review past post for analytics
- suggestions for best times to post
- with twitter you can only have so many words so I have to create ways with media to add more words, it would be great if Hootsuite offered a way to make these.
June 20, 2022
Hooray for Hootsuite!
- User-friendly
- Ability to plan and schedule posts to multiple platforms
- Good analytics
- Ability to respond and interact on multiple platforms from one central dashboard
- Occasional trouble tagging partners in scheduled posts.
- Dashboard can be overwhelming depending on how active your social media is.
- Occasional trouble formatting scheduled content.
June 20, 2022
Best social media management tool
- Auto post to social media accounts
- Calculate the best time to post to the different accounts
- Analyze post reactions
- Schedule posts to different social media accounts even for months ahead
- Post one post to more than one different account a time
- Post pictures and text to social media
- Edit pictures while being posted to the social accounts
- Native post videos to social media accounts including TikTok
- Handle paid ads for Facebook accounts
- Auto posting can not be individually set for different accounts
- When posting many posts one after the other, sometimes the site freezes and needs reloading.
June 16, 2022
FishMySpot Is Hooked On Hootsuite
- Customization to the needs of the company; the product is not a one-size fits all
- Data that provides specific details regarding each channel utilized, along with the most followed post, engagement, date, times, etc.
- Ability to follow streams/ key hashtags to assist with the growth of users
- When on mobile, and trying to post multiple photos on Instagram- you have to open the app, and copy and paste the post and photos- it is quite annoying. This may not be a Hootsuite issue.
June 16, 2022
Solid platform that lives up to their promise
- scheduling posts on twitter, LinkedIn
- Informative and relevant information about social trends
- dashboard views of multiple social accounts
- When scheduling LinkedIn posts, Hootsuite doesn't have all the options that are available when posting directly on LinkedIn. e.g. can't reference another LinkedIn profile in your description.
June 15, 2022
Hootsuite Enables Our Small Team to Be More Social
Score 10 out of 10
Vetted Review
Verified User
- Posting to multiple platforms
- Adding features
- Providing tips to ensure posts fit the platform's parameters
- Scheduling posts and recommending best times to post
- Content calendar
- Improvements in user interface
- Ability to move the new post window
- On the new post window, do away with the recently used list
- Ability to create Facebook events
- Auto save draft and access to drafts directly in the menu
June 14, 2022
Time-saver
- Edit photos for each platform
- Switch back and forth between multiple platforms
- Switch back and forth between multiple brands
- I would love to be able to post to arrange multiple photos in the order I want them when scheduling a Facebook post. This works for other platforms, but when scheduling for Facebook, it doesn't work. Once I hit the schedule button, the order changes. It's so frustrating!
- I would like to be able to schedule Facebook carousel posts via Hootsuite.
- It would be nice to have a way to download a photo from a scheduled post after I have cropped it, so I can have the edited version for myself. This works on the phone app, but not on the computer.
- It would be a bonus to have an emoji selection within Hootsuite.
June 14, 2022
Hootsuite is a great system to use if you're just starting using content management systems.
- Ease of scheduling/posting
- Offering recommended posting times/dates
- Ability to have several accounts.
- Insights on hashtag performance
June 14, 2022
Hootsuite Shows Why They Are A Top Contender In SMM
- Multiple users to collaborate
- Visualize content calendar
- Fill up content calendar in a timely and effective manner, all in one place.
- Differentiate further from Buffer
- More intuitive Instagram integration
June 13, 2022
Great social media and community management tool for its price point. Data-lovers, look elsewhere.
- Social Media Management
- Community Management
- Cross-collaboration
- Data and analytics
- Insights
- UI/UX
June 12, 2022
A good entry level tool for social media management.
- Templates - Creative templates available are very good.
- User experience is really easy to navigate.
- Product road map and upgrades are good.
- I feel the pricing can be better matched in terms of added services and add ons of the product.
- The support provided can be better.
- I feel the platform can customize solutions by industry and verticals.
June 07, 2022
Hootsuite is DA BOMB!
- Bring together all our social media platforms in one place for efficient scheduling of posts.
- Allow multiple members of a team to be in the program and schedule posts together - go teamwork - while leaving room for a review process, which greatly helps other members with learning the ropes and the tone of some of the messaging on different campaigns.
- Analytics possibilities are simply off the charts; I'm finding new ways to present data every time I dig a little deeper.
- It's complete integration with the different social media platforms it works with - e.g. can't tag individuals on LinkedIn, no tagging list on Instagram, etc.
- Allowing the analytics of paid media content without needing to include the paid media bundle in Hootsuite (make it a possible separate bundle just for analytics).
- That's it! Everything else is pretty rock solid!
June 06, 2022
Great user experience!
Score 10 out of 10
Vetted Review
Verified User
- User experience and User Interface
- User friendly, easy to use
- Makes it so much easier for us to manage our content scheduling
- More selections on Subscription plans so they can grow together with companies in different sizes