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HubSpot CMS Hub

HubSpot CMS Hub

Overview

What is HubSpot CMS Hub?

HubSpot's CMS Hub aims to enable developers to build using flexible themes and content structures, marketers to edit and create pages on their own, and to present customers with a personalized, secure experience.

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Learn from top reviewers

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

View all pricing

Starter

$20

Cloud
per month per seat

Professional

$500

Cloud
per month

Enterprise

$1,500

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.hubspot.com/pricing/content…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $20 per month per seat
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Product Demos

[CLIP] HubSpot CMS Hub Demo

YouTube
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.2

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

7.3
Avg 7.7

Web Content Creation

Features that support the creation of website content.

7.2
Avg 7.8

Web Content Management

Features for managing website content

7.4
Avg 7.4
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Product Details

What is HubSpot CMS Hub?

HubSpot CMS Hub Video

Learn more about What is HubSpot CMS is: https://clickhubspot.com/HubSpot-CMS The HubSpot content management system (CMS) consists of a number of tools that all work together to give you control of all your web assets. In this lesson, you'll learn about the marketer's role u...
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HubSpot CMS Hub Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

HubSpot's CMS Hub aims to enable developers to build using flexible themes and content structures, marketers to edit and create pages on their own, and to present customers with a personalized, secure experience.

HubSpot CMS Hub starts at $20.

Reviewers rate Role-based user permissions highest, with a score of 8.4.

The most common users of HubSpot CMS Hub are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews From Top Reviewers

(1-5 of 9)

An easy to use tool that supports a busy team to generate content quickly

Rating: 9 out of 10
June 19, 2025
Vetted Review
Verified User
HubSpot CMS Hub
6 years of experience
We have used it for at least 10 years within the business and used almost every single feature that it offers, from control of all our landing pages, emails and assets to the reposting aspect as well.

We control multiple brands within the business so we set it up to have standardisation across multiple businesses via templates which helped speed up content creation and delivery from a stretched team
  • Asset control is super easy if your willing to create folder structures that make sense
  • Drag and drop building elements are great, even if you create custom blocks
  • control of domains and how they link into your main system is super easy
Cons
  • the reporting tools could do with a little bit more granularity
  • the control of custom fields for contact data that then get linked into form and automations could do with fine tuning as sometimes they didnt come across
  • the ability to define contact groups for the content thats being created instead of allowing all and then marketing would be helpful
If you need to spin up landing pages for launches quickly having a standard template that you can pull from and work on quickly is great. We launch products in multiple regions so we can copy the data across, change the copy quickly to suit the regional tone and push it out with minimal effort

Hubspot CMS Hub Review

Rating: 8 out of 10
May 24, 2021
RB
Vetted Review
Verified User
HubSpot CMS Hub
1 year of experience
This software tool was used by a small subset or team of content managers and creators at my current organization to plan, organize and execute content dissemination via website, various social media channels and other avenues for mass consumption by our respective target audiences.
  • Training and provision of documents to enhance and grow success with their platform.
  • Content scheduling!
  • Content management and the easy way you can manipulate pre-built schedules and shift content around, etc.
Cons
  • Some insularity in functionality of platform as a whole.
This platform or software is probably best suited if you are part of a small, focused team of content managers and creators, as this allows for ease-of-use content and easy workflow between said team (and sometimes respectively) and because this is what our team did and saw success with!

HubSpot CMS Hub a value for price CRM tool!

Rating: 9 out of 10
May 26, 2025
RM
Vetted Review
Verified User
HubSpot CMS Hub
4 years of experience
Verified on LinkedIn
HubSpot CMS Hub helped us in below cases. 1. Marketing automation 2. Lead Management 3. Sales Automation 4. Database management
  • CRM integration
  • Smart content and Dynamic lists
  • Ease of use
  • Lead intelligence
  • Deduplication feature
  • Automated Workflows
Cons
  • Design and Development flexibility
  • Multilingual limitation
  • Lack of more advanced workflows
I think HubSpot CMS Hub suits well when we need all in one platform like CRM tool, Marketing Automation and Sales Automation at one place and easy navigation and easy to use but it is less appropriate when use case is by larger companies where more advanced workflows are required.

My experience with Hubspot CMS Hub

Rating: 6 out of 10
June 19, 2025
JL
Vetted Review
Verified User
HubSpot CMS Hub
7 years of experience
I used it in a real estate agency to develop the main website, landing pages, and also the client portal. We had integration with the entire ecosystem between sales and customer service. The HubSpot CMS HUB was part of the comprehensive inbound marketing strategy. I also worked on the blog and articles there.

Lo usaba en una inmobiliaria para desarrollar el sitio web principal, landing pages, también el portal del cliente, teníamos una integración con todo el ecosistema entre ventas y atención al cliente, el HubSpot CMS HUB formaba parte de la estrategia integral que se tenía de marketing inbound, igual trabajaba el blog y artículos ahí.
  • Content personalization based on CRM data, dynamic content based on forms.
  • Workflow automation with integrated forms, which directly records the information of the user who fills out the form in the CRM, creating a contact or sales opportunity.
  • Drag-and-drop visual editor allows for easy page creation, and the templates offered are also functional.
  • personalizacion del contenido basado en los datos del CRM, contenido dinámico basado en los formularios.
  • Automatizacion de workflows con formularios integrados, que se registra directamente la informacion del usuario que llena el form en el CRM, creando un contacto u oportunidad de venta
  • Editor visual drag and drop, permite facilidad de creación de las paginas y los templates que ofrecen también son funcionales.
Cons
  • Less flexible blogging features, does not allow as many plugins as WordPress
  • Limited version management and change control; without enterprise, changes and templates are only visible live.
  • Template editor with Hubl is still complex, coding knowledge is required.
  • Funcionalidades de bloggin menos flexibles, no permiten tantos pluggins como WordPress
  • Gestion de versiones y control de cambios limitado, sin enterprise los cambios y plantillas solo se ven en vivo.
  • Editor de plantillas con Hubl aun complejo, se requiere tener conocimientos de codigo.
If you're going to use the entire HubSpot ecosystem, it could work, but I'm still a WordPress supporter. The truth is that editing themes or templates was very complex for me and limited to what the templates provide, unlike when I use Elementor and can build custom pages from scratch with drag and drop.

si vas a usar todo el ecosistema de hubspot podría funcionar pero yo sigo siendo partidaria de WordPress, la verdad es que la edición de temas o plantillas me resulto muy complejo y limitado a lo que dan las plantillas, no como cuando uso Elementor y puedo construir paginas personalizadas desde 0 con drag and drop.

This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.

Hubspot CMS - Was the best but now getting better.

Rating: 7 out of 10
May 29, 2025
Vetted Review
Verified User
HubSpot CMS Hub
3 years of experience
The Hubspot CMS hub has been primarily used for: 1. Creating website and marketing landing pages; 2. Creating newsletters through the design manager. Hubspot has our entire user database, and it is easier for us to categorize users by their product and website behaviour and accordingly target them. It is good to have everything customer-related in one spot. Recently, we've added podcasts to our marketing strategy, so Hubspot will be very helpful in deploying those.
  • Design Manager helps you design decent web pages and emails with less effort. Hubspot's designer manager is one of the best and most powerful yet easy to use.
  • Hubspot allows you to host your website and landing pages, which ensures that your marketing campaigns' conversions are correctly attributed.
  • Hubspot allows you to host your website and landing pages, which puts all your pages under one roof and makes them easier to manage and deploy.
Cons
  • Hubspot's blog editor isn't that great. We ended up building our own CMS specifically for blogs using Strapi.
  • Working collaboratively with the design manager isn't possible. It would be nice if there were a way to get feedback from the team.
If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.
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