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HubSpot Marketing Hub

HubSpot Marketing Hub

Overview

What is HubSpot Marketing Hub?

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

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Recent Reviews

Review of HubSpot Marketing Hub

1 out of 10
December 28, 2022
I am the social media manager for a Hubspot affiliate agency. And I regret to say it is completely outdated and it created more problems …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 26 features
  • List management (364)
    8.2
    82%
  • Dashboards (366)
    7.8
    78%
  • Landing pages (362)
    6.3
    63%
  • Email deliverability reporting (363)
    6.2
    62%

Reviewer Pros & Cons

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Pricing

View all pricing

Free

$0

Cloud
per month

Starter

$50

Cloud
per month (includes 1,000 contacts)

Pro

$890

Cloud
per month (includes 2,000 contacts)

Entry-level set up fee?

  • Setup fee required
For the latest information on pricing, visithttp://www.hubspot.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $50 per month
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

7.1
Avg 7.8

Lead Management

The process of tracking and managing prospective customers from lead generation to conversion.

7.1
Avg 7.7

Campaign Management

Users can schedule campaigns and/or events with reminders, announcements, etc.

6.3
Avg 7.6

Social Media Marketing

Using social media networks to help amplify marketing endeavors.

6.4
Avg 7.5

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

7.7
Avg 7.5

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

7.4
Avg 7.6
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Product Details

What is HubSpot Marketing Hub?

HubSpot Marketing Hub is a growth platform, on a mission to make the world more inbound. The vendor boasts over 64,500 total customers in more than 100 countries presently using HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. With Marketing Hub, HubSpot aims to give companies tools designed to help them Grow Better. HubSpot Marketing Hub is tailored by the vendor to have everything needed to run successful inbound marketing campaigns to keep people interested in a business, and happy to be its customers.

HubSpot Marketing Hub Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Lead Management Features

  • Supported: Lead nurturing automation
  • Supported: Lead scoring and grading
  • Supported: Data quality management
  • Supported: Automated sales alerts and tasks

Campaign Management Features

  • Supported: Calendaring
  • Supported: Event/webinar marketing

Social Media Marketing Features

  • Supported: Social sharing and campaigns
  • Supported: Social profile integration

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Platform & Infrastructure Features

  • Supported: API
  • Supported: Role-based workflow & approvals
  • Supported: Customizability
  • Supported: Integration with Salesforce.com
  • Supported: Integration with Microsoft Dynamics CRM
  • Supported: Integration with SugarCRM

HubSpot Marketing Hub Screenshots

Screenshot of Marketing Automation with HubSpot - Define workflows for highly targeted and personalized nurturing campaigns that send your leads and prospects the right targeted content at the right point in their decision-making process.Screenshot of HubSpot Analytics - Track engagement with your entire funnel with real-time reporting on website performance, traffic and marketing effectiveness.Screenshot of HubSpot Social Media - Don’t batch and blast. HubSpot’s social media publishing helps you become smarter about the way you schedule and publish content on social media.Screenshot of HubSpot Blogging and SEO - HubSpot provides an integrated set of tools for Search Engine Optimization (SEO) which makes getting found online a natural part of your inbound marketing mix. More than a simple CMS, HubSpot provides an integrated authoring view with SEO-oriented suggestions as you write blog posts.Screenshot of Marketing Automation with HubSpot - Define workflows for highly targeted and personalized nurturing campaigns that send your leads and prospects the right targeted content at the right point in their decision-making process.Screenshot of HubSpot Contacts - Integrating with most common CRMs, HubSpot provides a seamless view of your contacts, allowing you to customize and personalize email communications.

HubSpot Marketing Hub Video

Visit http://www.youtube.com/user/HubSpot to watch HubSpot Marketing Hub video.

HubSpot Marketing Hub Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesUnited States, Argentina, Austria, Australia/Cocos/Christmas Island, Belgium, Brazil, Bulgaria, Canada, Colombia, Costa Rica, Czech Republic, Cyprus, Denmark, Estonia, Finland/Aland Islands, France, Germany, Greece, Ireland, India, Israel, Italy, Latvia, Lithuania, Luxembourg, Malta, Mexico, Netherlands, New Zealand, Norway, Panama, Peru, Poland, Portugal, Romania, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Switzerland, Turkey, United Kingdom
Supported LanguagesEnglish, French, German, Japanese, Portuguese, and Spanish

Frequently Asked Questions

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

HubSpot Marketing Hub starts at $50.

Act-On Software, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for HubSpot Marketing Hub.

Reviewers rate WYSIWYG email editor highest, with a score of 8.6.

The most common users of HubSpot Marketing Hub are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(2142)

Attribute Ratings

Reviews

(626-650 of 654)
Companies can't remove reviews or game the system. Here's why
Score 9 out of 10
Vetted Review
Verified User
  • The dashboard statistics were very important to my team. I was able to tell my management about the how we were tracking on leads we've received on a daily basis against our goals, last month or last three months, or even last year. The reporting in general was quite useful - being able to look at different time periods for board reports.
  • The salesforce integration was essential for our sales team. Lead handling was simplified - prior to HubSpot, we were capturing leads in email, then recreating the lead in Salesforce. It was arduous and time consuming.
  • Immediate creation of landing pages. This is something I miss greatly in my new position at a different company. We could whip out a customized landing page in a matter of minutes. And the tracking URLs were useful in comparing the performance of sources.
  • No need for heavy IT involvement. The only thing we needed to get set up with HubSpot were a few minor details. The rest was up to us.
  • Some of the updates to the dashboard in particular caused some issues with no data for several hours.
  • The update to the email templates caused some issues with our existing templates. We also disliked that we couldn't use anchor text/tags to jump down to content in our newsletter unless it was in the web version.
  • The requirement to move to HubSpot 3 was to create a new subdomain to host new landing pages. We actually decided against the upgrade since we had so much on the existing subdomain.
Leah Kirkpatrick | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • We have been able to use the reporting functions of HubSpot to see what happens when we send out an E-Blast and been able to make improvements based on the success of the blast.
  • We have been able to very easily integrate the landing pages on our website for easier reporting and faster lead generation to our team.
  • Have been able to set up E-Blasts ahead of time and make changes easily and efficiently to save time.
  • I really wish that the revisit notifications off of our website were as easy to auto send as the original visit notification. At this point I have to go thru them individually and then log on to HubSpot to see which territory it goes to and then forward manually.
Score 10 out of 10
Vetted Review
Verified User
  • The ability to easily edit your website.
  • The reports and easy access of analytics.
  • The prospects tool is FANTASTIC!
  • The support, academy, webinars, forums, etc. are a great learning tool and help with my overall knowledge of current marketing.
  • They hold their price for what you FIRST paid - they do not do increases. That is unheard of!
  • I really have no complaints, Hubspot is always changing and adding new features. They stay ahead of the curve as far as the improvements to their software.
November 15, 2013

Everything Under One Roof

Score 7 out of 10
Vetted Review
Verified User
  • Great for running long-term, holistic marketing programs vs. short-term campaigns
  • Manage every digital marketing tactic from one platform
  • Closed-loop reporting with Salesforce CRM integration
  • Excellent support
  • Lack of custom conversion funnels & revenue performance metrics
  • Pricing is getting complex and high
  • Social media tools are limited
Zach Cusimano | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Training: Hubspot does an excellent job of providing live and recorded webinars to help you implement their product and even develop strategies you might not have previously considered.
  • A/B Testing: Quickly implement a/b testing across landing pages, email or CTAs.
  • Content Creation: Hubspot allows users without programming knowledge to easily and quickly create custom landing pages. Also their publishing tools make updating your blog or social media effortless.
  • Support: Although they are overall very helpful and eager to assist, there were a few times where we received conflicting answers from different team members.
  • More Sales Data: They should have a dashboard or tab completely dedicated to sales, not just what's listed under the main "Marketing Performance" dashboard. I understand we can create custom reports but I'd like to see greater insights right from the site itself.
Score 10 out of 10
Vetted Review
Verified User
  • HubSpot provides tutorials on each of their areas, i.e. blogging, landing page creation, etc. They are interactive with valuable workshops.
  • HubSpot's technical support is top notch, solves all problems and has no problem walking you through their solution process
  • HubSpot's tools have increased our companie's SEO and brand awareness while providing us with an increased number of leads
  • HubSpot consistently updates their tools and communicates the changes in a very clear way
  • HubSpot has helped to make my understanding and use of their product, very painless. The entire methodology is very user friendly.
  • HubSpot "professors" go out of their way to provide information not necessarily featured on their site, i.e., color zilla
  • More detailed tutorial on how to get started with social media, i.e. how to set up a Twitter account, follow other subscribers, etc.
  • Training sessions available at their site for in depth, dedicated learning
  • Better LinkedIn functionality
Erica McArdle | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • HubSpot is extremely user friendly and easy to train new users which is very important so mistakes are minimal.
  • HubSpot's customer service and support are always helpful and readily available. You can call them with any questions/problems and they work to solve your issue immediately.
  • One of my favorite tools is the Social Inbox feature. With HubSpot, you can keep track of all Social Media and measure the effectiveness and reach of each post. They also make it easy so you can schedule posts on all social platforms for multiple users.
  • HubSpot integrates with CRMs like Salesforce.com so you can track leads and grow your database. A huge issue for many businesses is not knowing where your leads come from, HubSpot gives you the origin of each lead so you can target campaigns effectively.
  • HubSpot is affordable in comparison to hiring a marketing agency to do your website work especially when they don't have the expertise your in-house employees possess. Definitely worth the investment.
  • I think websites who use HubSpot would look fresher and more professional if they had better graphic features, more fonts and additional layouts. Any business who is doing things themselves wants everything they do to look the best it possibly can.
  • Call to Action buttons are too simplistic and they should have more options so the CTAs don't look the same throughout the site.
  • The start up costs are expensive for small businesses.
Douglas Wick | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • My blog page is an organized and destination spot for people who look for my business material. It's helped generate leads.
  • The investment level for a small business like myself is affordable. I feel we get a good ROI based on the investment we make each month.
  • They have a strong support team that is courteous and professional to help me when I have problems.
  • At times their contact/prospect tool doesn't work. At others it's confusing when they make an upgrade and I miss it. Each time I've had issues they've been good about helping me.
  • Some of the emailing tools could be a little easier to use.
Tom Davis | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
  • As a company that relies on analytics and data for our own marketing and sales as well as that of our clients, Hubspot is an invaluable tool.
  • It's close loop analytics allows us to make educated decisions with regard to attracting visitors, converting leads, and closing customers.
  • Hubspot is imperative for any company that has any desire to experience success in their marketing endeavors.
  • With regard to improvement, the user interface could be more intuitive.
  • It would be beneficial if more thought was given to different levels of users (e.g. those with no programming/design experience, vs. those with some experience, vs. those with advanced experience).
  • From time to time the design elements can be a little buggy.
Sam Lowe | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • The product is extremely easy to use in general. Most functions are intuitive but if you do get stuck there are plenty of supporting documents to help you out.
  • HubSpot truly is an all-in-one tool. The integration with social media is just one aspect of HubSpot that makes your job easier since managing multiple social media accounts is made easy. Scheduling posts on social media is a huge part of social media management and HubSpot's tool makes it easy.
  • The ability to track and see what prospects are doing on your site is beyond powerful. Not only can you get real-time data but the historical data available to you is impressive as well. You can use this data to tailor your approach to get more success with your efforts.
  • The analytics with HubSpot are impressive but I'd like to see more customizable reports similar to what Google Analytics offers. Once in a while I can't drill down far enough to really get the information that I need.
  • You need to have some decent HTML knowledge in order to get the most from HubSpot's email and blog tools. Some customization options are missing that seem like simple additions.
  • HubSpot does a great job giving you an overview of how to use their tools but oftentimes it is up to you to figure how to use some of the advanced features/tactics. A little more in-depth knowledge base would be nice to have.
Jackie Harder | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • I love the customer service. It is available at any time and the people (including my personal adviser and the technical side) are patient and knowledgeable.
  • I find the reporting information to be extremely useful. It allows me to keep track of my new contacts and my competition, as well as other important metrics.
  • The ability to make changes immediately on my website is very important to me. HubSpot's software makes it easy. And in those cases where I get stuck, I know I can always count on support to move me forward.
  • The initial training and webinars are fantastic. Very "news you can use" and applicable to growing my business.
  • Since starting with HubSpot 13 months ago, my website traffic has increased 500%. I think that speaks for itself.
  • The social media monitoring system does not allow us to see new followers.
  • On occasion, images loaded in the social media module do not publish.
  • Sometimes the keyword function drags; at one point, it took more than 24 hours to update a new keyword.
Katie Dubow | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
  • Email segmentation- the email segmentation feature is the standout thing that sets Hubspot apart from other marketing software tools to me. Getting consumers to open emails these days is the #1 marketing tool, and by delivering content in context, information they can trust and use, you become a valued partner and they become a brand ambassador.
  • Content marketing advice- the automatic prompts in the blog template enables users to seamlessly create valuable content. It's really hard to mess up if you're using Hubspot's dashboard and creating consistent content.
  • Reporting: Hubspot's reporting tools are very in depth and would satisfy any client looking to know where traffic comes from and what pages are their most popular.
  • Reporting: I'd like to be able to see unique monthly visitors, something that Google can easily report.
  • List sorting: I'd like to be able to sort the list by column right on the customer dashboard. Date added, forms downloaded, etc
November 12, 2013

HubSpot - The

John Beveridge | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
  • HubSpot ties together all elements of inbound marketing to achieve demonstrable results. You don't need any other inbound marketing software - HubSpot has everything you need from blogging to social media to marketing analytics.
  • HubSpot supports the DIY marketing ethos. They provide training and marketing assets that allow small businesses to do big-business marketing. HubSpot not only sells software, they help their customers make money with it.
  • HubSpot has reporting that lets you measure every element of your inbound marketing. This helps foster an environment of continuous improvement where you do more of what works and less of what doesn't.
  • This may be nit-picky, but I'd like to see HubSpot support Google+ posting in the social media profile.
Score 10 out of 10
Vetted Review
Verified User
  • Hubspot is a well integrated automated marketing platform that is continuously going through stages of improvement. Besides the initial learning curve present with all such products, Hubspot is easy to use and very powerful in managing websites and online marketing strategies.
  • The one area that is good but still needs some improvement would be implementation of progressive forms
Stephen Beach | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • They do a great job with technical support, phone rings and a real person sitting in Boston picks up. I've never had a bad experience with their support team, it's obvious the value customer service.
  • Hubspot gives us a simple solution to managing our website - blog articles, pages, pictures, galleries, etc. Previously we were reliant on a marketing agency that charged by the hour for the simplest of website revisions.
  • They do a great job with teaching you inbound and content marketing best practices. Their user academy is great for taking online training courses to learn more about their tools, they're engaging and interactive.
  • Room for improvement with the old blog platform, which our company still remains on. Although this has been updated now with their recently released Content Optimization System (COS), it's a fairly large effort to migrate our pages and website style to this new platform. This blogging tool that I'm currently using could be easier to use relative to arranging pictures and working with bullet and numbered lists. Part of that is because of our site's unique style sheet and I believe many of these "bugs" are fixed in the new COS.
Jay Morrison | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • HubSpot's Inbound Marketing Consultations are second to none. They guide me through exercises and explain how to improve my website's content to improve our organic search results
  • I used to pay alot of money to Google AdWords and got a ton of garbage hits. I pay less using HubSpot, reduced my Google Adwords to zero and have more quality hits.
  • The daily and monthly reports that my team gets from HubSpot's reporting gives us great information on the quality of our website's blogs and key words we are targeting.
  • The mobile HubSpot application is good but I wish it had more of the reporting and dashboard features that the full website has
  • The product is expensive and the cost will be a factor when we decide to renew or not.
Score 9 out of 10
Vetted Review
Verified User
  • I love the way HubSpot aggregates data across multiple streams and sources for easy analysis. I am not naturally an "analytics person," yet HubSpot makes it easy for me to identify which types of content are performing well and which are not. It also helps drive my content strategy.
  • I like that HubSpot has in integrated blogging platform that you can use on top of an existing CMS. It has fields for optimization tips and makes it easy to insert images and CTAs which are stored elsewhere in the platform.
  • HubSpot offers a huge array of learning opportunities. The HubSpot academy is wonderful - I especially appreciate the live webinars where users can ask moderators questions and get advice. They can even "dive in" to your account to check out things you may be missing or help identify why you're having an issue with a particular aspect of HubSpot.
  • Customer service is excellent. Friendly and thorough.
  • The HubSpot blog CMS can be glitchy at times. If I copy/paste from a Word or Pages document it sometimes inserts spaces that are impossible to eliminate - creating inconsistencies in the way it displays on the page. Also, I would like to be able to create separate Meta page titles (for search engines) and H1 page titles (on-page title).
  • Sometimes HubSpot seems to lose our RSS aggregrator, which affects our Marketing Score. Not sure if this is on our end, or theirs, but it does provide for slightly inaccurate competitive analysis.
  • I wish it was easier to add contacts to lists without having to take the extra step of adding the contacts first. I would like to be able to add contacts to lists as I create them. Minor concern, I know.
Rob Sobers | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • It enables our marketing department to effectively measure each of our channels and campaigns so we can tell what's driving leads/customers and what isn't.
  • The user interface is very clean and easy-to-use. They are super-aggressive about adding new features and making existing ones better.
  • The sales, support, development, and consulting teams are all fantastic. Of all the vendors I use, HubSpot is by far the best in terms of support and customer involvement and appreciation. They are passionate about building a great company.
  • The software is reliable. Since HubSpot 3 was released, we've experienced 0 service interruptions.
  • Integration between HubSpot and a CRM system (e.g., Salesforce, Dynamics, etc.) is critical for medium/large businesses. Getting the systems connected, for us, was very troublesome. We had to go through a 3rd party for the integration and it hasn't been smooth. I'm told the HubSpot-built Salesforce integration is terrific, but my company doesn't use Salesforce.
  • There's a lot of great data in HubSpot--I'd love to see more reports.
Kristin Regan (Barrett) | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • It allows me to do setup all of my email, social media, and lead generation landing pages in one spot.
  • The timeline is a fantastic way for our sales team to review the history of each of the leads we provide them.
  • Automated workflows are set it and forget it and help to move our leads down the funnel.
  • The social inbox is a great way to not only publish content, but to review our competitors and keywords in our industry.
  • The contact reporting only allows me to view NEW contacts by source (natural search, paid search, social, etc.). I have to use Google Analytics to get a true picture of total leads by source.
  • There isn't an easy way (as of now) to integrate with WebEx. As a company that does at least two webinars a month, this leaves a blind spot in our lead score.
  • The lead scoring can be challenging. I wish there was more guidance on how to set it up in a way that has been proven to work for other clients.
Rob Rohena, DIR Incorporated | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • Provides step by step recommendations.
  • Offers easy to read reporting
  • Lead capture forms that do not attract spam
  • Instant social sharing
  • Great webinars and support
  • Clunky content management system. Had to move our site to Wordpress and use the Hubspot plugin.
  • Workflows are not designed for a novice, must be more advanced therefore a lot of time required to use a product designed to save marketer time.
  • Lacks Revenue Performance Management (RPM) features like churn from sales funnel stage to stage. Can be done with CRM integration.
September 17, 2013

HUBSPOT

Keith Bailly | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • It is very easy to use, analytics are great, and it has some great 3rd party vendors and a marketplace.
  • Limited design capabilities and templates. The framework is very simple and it's very easy to make a page or a form, but it's difficult to do anything more custom that goes beyond the HubSpot templated approach. For this reason, we host some sub-sites build in Bootstrap externally but it's difficult to integrate these sites with the main HubSpot site. SInce these sites are hosted externally, this also creates a problem for web analytics.
  • Really only wants to track one blog.
Ben Lamorte | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • The product is not just the software. We had a great experience with their services team which was like a "coaching relationship" so they sent standard homework assignments and lined up 30-minute meetings every-other-week. This coaching relationship solved the problem of "we have lots of ideas but we don't execute them".
  • Hubspot automated the KPIs we needed to present at our board meetings and showed trends in traffic, traffic source, keyword search, landing page conversion rates etc.
  • Before Hubspot, creating a landing page required a lot of time and planning. With Hubspot, it was easy for us to create dozens of landing pages and we could create one for a specific campaign in less than an hour! This meant more targeted marketing and better visibility into campaign performance.
  • I don't think the nurture program (e-mail campaigns) were very good as compared to Pardot, Eloqua, or Marketo, for example.
  • The social media features were limited and I never figured out how to leverage these - for example, it would be nice if HubSpot had the equivalent of HootSuite integrated so it could send out tweets on a schedule etc. But if there was such functionality, I never saw it!
August 29, 2013

I like, almost love.

Danny Chan | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • The tracking system is really useful to determine how many times a lead has been touched, this allows us to track ROI and pinpoint exactly where and when we captured a lead, and what actions it took to nurture them to a Sales Qualified Lead and finally to a Closed/Won Customer.
  • The reporting features are useful in determining ROI on campaigns, specifically for Social Media, which has always been a problem for us to measure in the past.
  • The Smart CTA (Calls to Action) functions allows us to create unique, relevant and personalized content tailored to our audience, thereby improving our lead nurturing campaigns.
  • Sometimes it's difficult to figure out how something works without doing research outside of the application. Language can often be confusing within the application. It's definitely improved since our initial use and continues to do so.
  • The number of steps it takes to make styling and template changes is aggravating. To change a button color, for example, one would have to go back into the style manager which lives in an entirely separate area, either edit or clone the current style (in case you only wanted it changed on ONE page), and then return to the landing page editor and re-apply the style.
Score 9 out of 10
Vetted Review
Verified User
  • The product is great for getting leads and tracking them: Once the Wordpress plugin is set-up, we get a ton of user data. We've been using the software for about 3 months now. We've uploaded multiple offers including some newsletter signup forms. So we get a bunch of leads through that. It keeps us in the mentality of creating content constantly.
  • Custom configuration: The issue here is creating custom looking landing pages by ourselves. We use templates and can do some simple modifications but you have to know a lot more CSS/html to do anything significant. They have an API, but that's a bit more hardcore than the average person is going to deal with. I just tried including our standard page footer on a landing page but it was hard to do (so I stopped).
Rolando Masferrer | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • At the moment it has helped me understand the level of prospect engagement. It has allowed me to segment potential students and cater my messages to where they are in the sales cycle.
  • At the moment, I have not used enough to make this determination.
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