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HubSpot Operations Hub

HubSpot Operations Hub
Formerly PieSync

Overview

What is HubSpot Operations Hub?

HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Starter

$45

Cloud
per month

Professional

$720

Cloud
per month

Enterprise

$2000

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.hubspot.com/products/operat…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $45 per month
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Product Details

What is HubSpot Operations Hub?

Whether for a RevOps team or for running Ops for a single department, Operations Hub provides a a unified toolset that connects apps, cleans and curates customer data, and automates business processes under one central CRM platform. This is to drive an efficient, aligned, and adaptable business that delivers a friction-free customer experience.

HubSpot Operations Hub, an evolution of the former PieSync acquired by HubSpot in November 2019, works in the background and syncs a company's contacts two-way and in real time between cloud apps, so that each app has access to the most up to date customer information.

The vendor promises:

1. 3 Minute Setup: Users can take a free trial (no credit card required) by selecting the apps they want to connect, setting up the connection, then hitting “Start syncing”.

2. Ability to customize: Users can change the sync direction, create filters to manage subsets of contacts, sync deletions or unsubscribes, and select one of the apps to be the central database. Syncs can also be paused at any time.

3. Reporting: This is a "Set it and forget it" tool. The tool offers a dashboard to show how many contacts HubSpot Operations Hub has added or updated.


HubSpot Operations Hub Features

  • Supported: Sync contacts across cloud apps
  • Supported: Real time and two-way snyc
  • Supported: Share contacts with your team
  • Supported: No more import/export
  • Supported: Have all your contacts on your smartphone
  • Supported: No data entry errors

HubSpot Operations Hub Screenshots

Screenshot of Currently available connections.Screenshot of PieSync dashboard viewScreenshot of Configure your sync between 2 apps (or more)

HubSpot Operations Hub Competitors

HubSpot Operations Hub Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

HubSpot Operations Hub starts at $45.

Zapier and Formstack Sync (discontinued) are common alternatives for HubSpot Operations Hub.

Reviewers rate Usability highest, with a score of 10.

The most common users of HubSpot Operations Hub are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(40)

Attribute Ratings

Reviews

(1-3 of 3)
Companies can't remove reviews or game the system. Here's why
Emily Muhoberac | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Our marketing team used PieSync to connect Hubspot & Prosperworks, our sales CRM. In order to build a true sales funnel, we needed the Hubspot CRM to update when contacts change in Prosperworks. Once the integration was set up, it consistently synced data between the two platforms. Without PieSync, we would have not been able to work with Hubspot or track marketing attribution without switching CRMs. We no longer use PieSync because we eventually did switch CRMs in an effort to further align sales and marketing.
  • Excellent customer support: They will do an intro call with you, and offer you additional assistance in setting up your integrations. They consistently followed up with me and asked for feedback.
  • Simple, straightforward UI
  • None of our integrations have broken/gone offline (which is frequently the case with other platforms we have used).
  • PieSync integrates with a relatively small number of apps. Would love to use it for more functions, but we don't use any of the other software they support.
  • The integration we used (syncing Hubspot to Prosperworks) was limited in what it could deliver. For example, you can only sync CONTACT data and not OPPORTUNITIES or LEADS. We had to find ways to work around this, which we didn't expect going in.
I'd recommend PieSync all day to someone that happens to use the software they support and needs to sync data between the platforms. Compared to other platforms, their integrations are built better but the selection is limited. If I knew the client was using applicable software, I'd 100% recommend. I'd advise anyone looking to use PieSync to not only make sure they support the software they are trying to connect but to also make sure they can sync the specific data within the software.
  • PieSync helped us avoid purchasing a more costly CRM by integrating two disparate pieces of software. We likely saved a couple thousand dollars in the months we were able to put off that decision.
PieSync is much more reliable than Zapier. With Zapier, our "zaps" consistently break and their notification system isn't the best at alerting you in real time.
1
Marketing
No
  • Price
  • Product Features
  • Product Usability
Excellent customer support (they will do an intro call with you, and offer you additional assistance in setting up your integrations)
No
Tim Berman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use PieSync to stitch our many marketing and sales tools together, and it works SEAMLESSLY. Our CRM is synced to marketing automation, which is synced to LiveChat. It reconciles contacts between all our tools. We also like that it is a real-time sync, not a one-time info sync.
  • Contact syncing
  • Real-time syncing
  • Integrating sales and marketing
  • Contact backup
  • Segmentation (via rules-based syncing)
  • Syncing deal fields with CRMs
  • Syncing leads from chat tools like Intercom
  • Syncing based on other fields than email address (such as phone number)
PieSync connects several of my cloud apps that do not integrate at all or have weak integrations, like Pipedrive and Drip, Intercom, Front, and so forth. PieSync cannot yet sync Intercom Leads, though. That's being released soon!

  • It has helped us to get to deep segmentation
PieSync is a continuous, real-time sync. Zapier does a lot of single step automations. They're peers, but behave very differently.
1
Growth and strategy. PieSync plays an integral role in this area as we must have data centralized and updated in order to understand it well.
1
No developer knowledge needed. It is point and click and lightning fast to set up!
  • Integrations
  • Data mining
  • Syncing
  • Segmentation
  • Integrating marketing automation with CRM
  • Integrating chat with CRM
  • Integrating point of sale with marketing automation
  • Integrating point of sale with CRM
The tool is very "set it and forget it" and reliable!
No
  • Product Features
  • Product Usability
Integrations and the ability to live sync.
I wouldn't change anything. There wasn't much to evaluate. I simply plugged in my application API keys and mapped a few fields. It doesn't get any easier than that!
No
PieSync personally took app requests from me and delivered them within a few months. That was amazing!
I would give it a 10 if there was real time support, but PieSync is very responsive and generally responds within a couple of hours, which is fine for my purposes.
  • Field mapping
  • Integrations
  • Historical syncing
No
It is as easy as matching dropdown menu options side by side.
Thomas Olesen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
ResellerIncentivized
I use PieSync for two purposes in my own business. I have a CRM system which is my central data storage system (important with GDPR looming) but I use other systems for specific purposes. One is my iPhone which I use day to day for communications generally. The other is MailChimp, an email newsletter system with good connectivity with such things as sign up forms on websites or social media.

In the case of the iPhone, any record that I add to my Contacts is automatically added and tagged in my CRM and, the other way round, any record in my CRM that I tag for the purpose, is automatically added to my iPhone Contacts. That means that I have them even if I don't have a data signal at the time, so I can still call or text them if I have a phone signal.

In the case of MailChimp, any Contact that subscribes is added to my CRM; any Contact that unsubscribes is tagged in my CRM; and any Contact that is tagged by me in my CRM is automatically added to my MailChimp newsletter list.

In this way, my CRM keeps a handle on everything going on in my business to do with Contacts whether it was initiated on my iPhone or in MailChimp. That keeps me compliant with the main thrust of the General Data Protection Regulation.
  • It can perform 2-way synchronisation between databases so that changes in one are reflected in the other and vice versa. This differs from systems that rely on triggers which are 1-way actions and therefore are likely to get out of sync over time.
  • It can place tags into databases as it updates them so that an audit trail is created and tracking is enabled.
  • If businesses use data silos (Google Contacts for example) it is possible to pull them all together into a single database with no duplications.
  • The only area for improvement that I can think of is adding more systems to the list of supported applications. This is a one time exercise per application and new applications are being added all the time - but if you have an unsupported application it is annoying!
Many small businesses use free software which is quite understandable but it can create a data headache because there are not many free systems that allow sophisticated data management in a multi-user environment. That leads to huge inefficiencies in both time and data. A classic example might be the preparation of a mailshot (email or paper) which may need to come from multiple sources and will contain duplicates. It is so much easier if the data is automatically deduplicated in the background and is always as up to date as the last change, wherever that change originated. The cost of product like PieSync is nothing compared with the time wasted trying to perform these functions manually.
  • PieSync has saved me a lot of time. It is straightforward to learn and use and therefore the initial set up time is not great, but once set up you can more or less forget that it is there working away in the background.
  • My business is small and was already pretty streamlined with a CRM system etc. PieSync is likely to have a much greater ROI for a business that is less streamlined or is more complex to start with.
Zapier is a great product but it only does a 1-way sync. I was most impressed with the 2-way sync capabilities of PieSync and the way in which I could use that to help with compliance with the data regulations in place and coming soon to Europe such as the GDPR.
Nimble, eClincher, Vtiger
No
  • Price
  • Product Features
PieSync does things that no other product does and is very reasonably priced. I am always happy to pay for time-saving products.
  • Connecting to each system was almost unbelievably easy
  • The ability to select 1-way or 2-way sync
  • The ability to add tags or make selections based on tags contained within the data
  • Nothing is cumbersome provided that the system is supported
No
I used it with a couple of systems that I was not expecting to be smooth sailing and it just worked without any issues.
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