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    About IBM Social Media Analytics

    IBM Social Media Analytics is software that is designed to discover customer sentiment from online sources. The vendor says the solution can help businesses harness social data and take decisive across the enterprise. It helps users with:

    • Capturing consumer data from social media
    • Predicting customer behavior 
    • Creating customized campaigns and promotions 
    • Identifying primary influencers within social network channels

    IBM Social Media Analytics Technical Details

    Operating Systems: Unspecified
    Mobile Application:No