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Influitive

Influitive

Overview

What is Influitive?

AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As…

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Recent Reviews

Influitive is great

10 out of 10
December 06, 2023
Influitive helps us create deeper relationships with our customers. Our SaaS product has multiple layers of users and we may not be able …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Pricing

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What is Influitive?

AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they complete…

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://influitive.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Influitive?

Influitive allows companies to build a community and invite customers to complete challenges, referrals, product reviews, social media posts, and more. As community members complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Influitive aims to enable businesses to easily visualize and report on all activities completed and the ROI of those activities, while integrating with the user's CRM and marketing automation platform to guide members through the entire customer journey.

The Influitive family also includes Upshot, which is designed to allow users to produce ungated customer stories easily.

Influitive Features

  • Supported: Issue challenges to get feedback, references and more
  • Supported: Complete referral management
  • Supported: Build community through discussions
  • Supported: Easily report on activities within your Hub

Influitive Screenshots

Screenshot of Expand your reach through trusted channelsScreenshot of Take Influitive mobile. Advocacy enables anytime, anywhere.

Influitive Video

Want to learn more about Influitive? Visit https://influitive.com

Influitive Competitors

Influitive Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported LanguagesEnglish, French, Spanish, Italian, Portuguese, Japanese, Korean, Chinese (Simplified)

Frequently Asked Questions

AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they complete challenges, advocates gain points, badges and levels which can be used for a variety of perks and privileges.

TechValidate, Firstup (Dynamic Signal + SocialChorus), and Amplifinity are common alternatives for Influitive.

Reviewers rate Availability and Online Training highest, with a score of 10.

The most common users of Influitive are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(207)

Attribute Ratings

Reviews

(51-75 of 148)
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Paige Mummert | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We manage our large global advocacy program through Influitive. All acts of customer advocacy [are] managed through this program as well as any prospects that are looking to become engaged in our global advocacy program.
November 20, 2021

Influitive is the best!

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Influitive is being used as one of the customer communities called FlashCrew Digital. It is being used by the marketing team but I am hoping to soon be working with the sales teams to leverage their input and goals as well soon.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Influitive is an extraordinary, powerful tool. It is quite literally a tool that can be used to accomplish what appears to be an infinite amount of goals/tasks. My company's online community is built on the Influitive platform, we use the online community as a source for customer advocacy and a tool for amplifying our marketing content, as well as a centralized place where we can scout candidates for product feedback panels. My personal favorite use of the platform is in amplifying my company's marketing content: through Influitive's custom "challenges" we are able to encourage our members to easily (with one click) share reports, white papers, and other marketing collateral on their social channels. Our members are industry professionals, so to be able to put our marketing content in front of not only them, but their social followers is tremendous!
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Influitive is used by our marketing teams, but product and sales have the ability to request content and campaigns within the platform. Initially, Influitive was designed to act as a community for our faculty customers to connect with one another and with us. It promotes unpaid advocacy and lets us keep a pulse on customer sentiment and new thought leader hot topics. However, over time, we've grown the use cases of this platform to include pulling in prospective customers to learn more about our brand and products as well as a bonus addition to virtual events - giving people a place to come continue the conversation.
Lauren Turner | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Influitive primarily for customers, so that they can network, share best practices and learn both tactically (our products) and strategically (soft skill building, industry news, etc.). However, we also use the platform to drive employee engagement as well (incentives for Best Place to Work surveys, charitable fundraisers, engineering thought talks, etc.)

The level of personalization that Influitive offers is great--challenges can even be brought to 1:1--we've used this degree of personalization for specific big "asks" of customers, and it's worked really well. Given how many different challenges and channels can be created, customers get a wide variety of ways in which they can engage and interact.Influitive helps us identify promoters that might typically slip under the radar. It's enabled us to learn personal data points about specific customers that help us connect to them on a deeper level. Recruitment for high-value activities like joining our research group, doing a case study, or speaking with an analyst is much more streamlined thanks to Influitive.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our Customer Marketing team uses Influitive as a foundational layer of our overall customer advocacy program. It allows us to create a space to bring our "VIP" top customers together for networking, to connect more deeply with our company/brand, provide exclusive content and feature access, collect feedback, and also connect them with ways to participate in acts of advocacy (leave online reviews, act as a customer reference, provide testimonials, agree to be used in a case study, etc.).
Tejas Shah | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our community is built on Influitive. It's our primary customer marketing platform through which we engage our existing and prospecting customers through educational and fun activities. The user forums are regularly used by our users to resolve their day-to-day technical challenges.
Cait Hassett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
When I came to the organization we were already using Influitive to run our consumer ambassador community, but it didn't have much organization or really a true ROI. Since then. I have taken over the program and done some major upgrades to the user flow. Influitive has given our consumer "super-users" a place where they feel welcome to ask questions and express their love for Keeper. Since then we have launched a business ambassador community and now run a 2-tier program. Our users have given us the feedback that they love to complete challenges, hear company and product announcements first, and be a reference for us to new customers. I love Influitive because it makes it easy to collect reviews, share product updates, and make the users that have been with us for years and years feel special. Influitive is a platform where you can do all of that and more in one place.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We used Influitive as our customer advocacy platform. It was primarily run by the Marketing team. We used it to engage with our customers and give them one area to find surveys, education, swag, help articles, etc. Overall, our business solution was looking to engage our customer community in a one-stop-shop.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use the Influitive platform to create an online member community for our credit union. The online member community allows us to learn more about our credit union members, ask them what's working or isn't working, ask about new products or services we're considering and provide financial education resources. It's a fun way for members to interact with staff and be rewarded for providing feedback or learning about finances.
November 16, 2021

Influitive Does It All

Score 10 out of 10
Vetted Review
Verified User
Incentivized
At Renaissance, we use Influitive to host our customer advocacy platform, Renaissance Royals. After vetting numerous vendors, an interdepartmental committee selected Influitive to host our hub. The purpose of the Royals program is to make personal connections with our customers while offering them information and resources about the Renaissance solutions they use. It also provides a safe and open environment where they can connect with us and other users. Our advocacy program sits in our Marketing department but we work with other teams across the organization including Sales, Product Management, Customer Success, Research, UX, etc. Influitive addresses the business problem of providing an interactive platform for our customers to give us direct feedback, connect with other users, and get to know us on a personal level, all while learning and having fun.
Andrew Sevillia | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Influitive is the customer advocacy application I use to manage customer advocacy at Sage Intacct. I use it to support the "voice of the customer" needs of my company. I regularly create "challenges" that are designed to identify customers that are willing to participate in a wide range of opportunities like speaking on a webinar, to an analyst, participating in a case study or video testimonial, sharing a tweet, or a post on LinkedIn. Previously, this was not managed using a dedicated software application. It was being tracked on a spreadsheet or not tracked at all. Now we have much greater visibility into who our advocates are. Influitive also has the functionality to easily recruit customers to join our advocacy program. You can assign a value to the challenges so that you can track the ROI of a given customer's activities. Influitive is primarily used by our marketing department, but other parts of the organization are aware of our advocacy hub and will reach out to me to help support their initiative by creating challenges. You can direct challenges to certain customer groups. Influitive also harnesses Looker for backend reporting. Customers love being in the program and frequently reach out to me to express their satisfaction.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Influitive is used as our Customer Community platform to give customers a platform to engage and learn from each other and get rewarded for their efforts. We also use Influitive's platform to fulfill references, provide opportunities to share social content, peer reviews, and provide product and company education.
Tori Anne Borden | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Our company uses Influitive in marketing, mostly. Other departments have extreme trouble finding the time to participate regularly. In theory, it's supposed to resolve the gap between us and our customers by receiving their feedback and answering their questions. At the moment it does not seem to [fully] address this goal.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We used Influitive to power our Allstars program, which is an online community for developers. We have used Influitive for several advocacy activities such as hackathons, beta testing, corporate promotion program. We especially liked their marketplace integration, such as OAuth and Tango Card. Our developers are located in different parts of the world. Tango Card + Influitive has saved lots of time for us in terms of processing rewards to our developers in the community. Our developers are now the backbones of our community and support each other. Influitive's support team has been great as well. They have helped us in terms of authentication update and web security update for the portal.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Influitive as part of our client marketing outreach. We primarily use the tool to help with nurturing our current clients, but we are about to try it for prospective clients as well. We see the platform as a place to help us with both our client retention goals and revenue goals with upselling.
Jenna Gabriel | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Influitive to communicate with our customers. We upload challenges based on new partner launches, new product releases, educational webinars, as well as sharing industry news and blog posts. Our goal is to serve as a resource/educational hub for all of our customers, and allow them to network and chat amongst themselves to better understand our product and build hospitality relationships. It's been a helpful tool for us to date.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Influitive is a great interactive platform to engage with your customers and convert them into advocates. It provides a varied range of personalization options and amazing templates to start a customer loyalty program. The customer support is great and provides prompt assistance. Influitive has helped us in building an engaged community that drives surveys, webinars, events, references, referrals, reviews, and more fun activities to keep the customers engaged even on social media platforms. It is handled by [the] marketing department but is a reliable source for various stakeholders where they need customer insights.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our org[anization] uses Influitive to form & manage our advocate community and invite them to participate in reference requests from the marketing department. Though Influitive is only used by our marketing department, we partner with Product Marketing, Sales, and Demand Gen to either show results / progress, or determine what should be a part of our community. For us, Influitive solves the question, "how can we properly make sure our customers receive value beyond our products and get more of a relationship with our company?"
Score 10 out of 10
Vetted Review
Verified User
We use Influitive as the platform to power our customer advocacy program. It sits in our Center of Excellence, which spans all lines of business and global locations. The platform allows us to engage with, nurture, and mobilize our customers at scale. With Influitive, we are able to drive our customers to advocate on behalf of the company through case studies, testimonials, speaking engagements, referrals, and references while giving back to the customers through rewards, personal and professional advancements, and networking.
Karen Tuecke | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Influitive AdvocateHub is being used at my organization by only me. I use it to manage the Blackbaud Champions application. The application is used as a reference to articles, interaction with other users and discussion boards. AdvocateHub's application can be used on the go, which is quite convenient. I recommend other Blackbaud users to download the app and try it themselves.
Brittney Collier | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Influitive is being used solely by me, but I occasionally post content to satisfy requests from other members of the marketing team. For example, the event manager on our team may need feedback from attendees about their experience and the types of content/events they prefer. Posting a survey to Influitive is far more successful than sending it out via email because your clients and encouraged by receiving points for their input. The instant gratification (even if it's just a few reward points) is more enticing than a "chance" to win a gift card or any of the other tactics marketers often use. The feedback is also more useful because the clients who are members of your loyalty program on Influitive have the most experience using your products or services. This has helped us improve client engagement tremendously.
Chris Salles | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
I'm an end user of the AdvocateHub. It is utilized by Ceridian to administer it's XOXO Customer Success program. It is a wonderful application to help organize opportunities to share and network with fellow clients as well as earn credit (in the form of points). As an end user, you're in control of your participation level and can choose which activities you'd like to entertain.
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