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Ion, by Rock Content

Ion, by Rock Content

Overview

What is Ion, by Rock Content?

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation…

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Recent Reviews

TrustRadius Insights

Ion Interactive is a versatile platform that offers numerous use cases for businesses and marketing departments. Users have found that the …
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TrustRadius Insights
TrustRadius Insights

An absolute must!

10 out of 10
July 26, 2021
ion interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 12 features
  • Embedded CTAs (108)
    10.0
    100%
  • Forms / Gated content (107)
    10.0
    100%
  • Content performance analytics (116)
    10.0
    100%
  • Campaign optimization dashboard (107)
    10.0
    100%
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Pricing

View all pricing

Managed Services + SaaS

Custom

Cloud
per year

Entry-level set up fee?

  • $5,500 per customer
    Optional
For the latest information on pricing, visithttps://ion.rockcontent.com/platform/pr…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Content Creation

Features related to the creation of content for marketing purposes.

7.5
Avg 8.1

Content Publishing

Features related to the organization and distribution of marketing content.

8.7
Avg 8.1

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

8.5
Avg 7.8
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Product Details

What is Ion, by Rock Content?

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in just a few hours.

Marketers can start from a blank canvas, use fully-responsive Quick Start templates, or leverage Rock Content's professional services team to plan, create, and launch their own branded content experiences.

Interactive content increases brand awareness by encouraging users to actively engage with the content. Each engagement provides insights into audience behavior by collecting rich, first-party data from interactions and effectively driving users through the buyer journey.

CONTENT FORMATS

• Assessments
• Calculators
• Interactive White Papers
• Landing Pages & Microsites
• Lookbooks & Tours
• Interactive eBooks
• Interactive Infographics
• Solution Finders
• Resource Libraries
• Configurators
• Quizzes
• Fully Responsive Quick Start Templates

Ion, by Rock Content Features

Content Creation Features

  • Supported: Ideation
  • Supported: Content collaboration

Content Publishing Features

  • Supported: Content hub
  • Supported: Forms / Gated content
  • Supported: Embedded CTAs
  • Supported: Content distribution
  • Supported: Content promotion
  • Supported: Content automation

Content Reporting & Analytics Features

  • Supported: Audience profiling and targeting
  • Supported: Closed-loop tracking and reporting
  • Supported: Content performance analytics
  • Supported: Campaign optimization dashboard
  • Supported: Page-level engagement analytics

Additional Features

  • Supported: A/B Testing

Ion, by Rock Content Screenshots

Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.Screenshot of ion provides a full range of services to expand your bandwidth and get you the results you need without blowing your budget, calendar or hours in the day. Our award-winning work takes full advantage of our platform and experience.Screenshot of ion interactive enables digital marketers to generate real business results from their content. Using ion's agile, developer-free platform and services programs, hundreds of leading brands generate, qualify and deeply profile more leads with interactive content. Data-driven experiences like calculators, assessments, report cards, quizzes, interactive infographics, lookbooks, interactive white papers, configurators and more — are all created, launched and tested without development resources.

Ion, by Rock Content Video

Overview of Ion's Interactive Content Marketing Platform

Ion, by Rock Content Integrations

Ion, by Rock Content Competitors

Ion, by Rock Content Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Ion, by Rock Content Downloadables

Frequently Asked Questions

SnapApp (discontinued), Ceros Studio, and Zoomforth are common alternatives for Ion, by Rock Content.

Reviewers rate Ideation and Content hub and Forms / Gated content highest, with a score of 10.

The most common users of Ion, by Rock Content are from Mid-sized Companies (51-1,000 employees).

Ion, by Rock Content Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)40%
Enterprises (more than 500 employees)60%
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Comparisons

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Reviews and Ratings

(210)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Ion Interactive is a versatile platform that offers numerous use cases for businesses and marketing departments. Users have found that the software simplifies the process of creating landing pages, allowing them to rapidly prototype and deploy pages for multiple domains and marketing campaigns. With Ion Interactive, companies can easily create interactive content such as calculators, quizzes, and informational tours to engage online audiences. The software's reporting and analytics capabilities also enable users to keep all their data in one place, facilitating in-depth analysis and optimization of landing pages. Additionally, Ion Interactive's API connections with ESPs and CRMs allow for seamless integration, while its data collection capabilities provide exhaustive insights for informed decision-making. This robust program has proven particularly useful for small teams that lack the resources to create interactive websites from scratch. Overall, Ion Interactive serves as an efficient solution for creating engaging landing pages, enhancing lead generation efforts, and driving sales conversions.

Versatile Customization: Users have praised Ion Interactive for its versatility in customization and flexibility. Many reviewers mentioned that they appreciate the ability to create forms for landing pages and easily connect to APIs, allowing them to tailor their interactive content according to their specific needs.

Easy-to-Use Interface: Reviewers frequently mention that Ion Interactive is quick and easy to use. They highlight features like creating custom thank you pages for campaigns and showing different content based on parameters as being intuitive and effortless. This user-friendly interface helps streamline the content creation process.

Responsive Customer Support: Ion Interactive's customer support has received positive feedback from users. Several reviewers have mentioned that the support team provided expert assistance whenever they had a question or needed help navigating the system. The availability of additional resources such as a help suite and videos further contribute to an overall positive experience with customer support.

Outdated User Interface: Some users have expressed that Ion's user interface is outdated and does not meet the latest web standards, leading to a less than optimal user experience.

Lack of Undo Button: Multiple users have mentioned that the software lacks an undo button in several areas, making it difficult for them to revert changes or fix mistakes. This has caused frustration and inconvenience when working on projects.

Steep Learning Curve: Several users have found Ion to have a steep learning curve, requiring practice and training to fully understand and utilize its features. This has made it challenging for new users to get up to speed quickly and efficiently.

Attribute Ratings

Reviews

(1-17 of 17)
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July 26, 2021

An absolute must!

Kelly Saux | TrustRadius Reviewer
Kelly Saux
Director Direct Response Marketing
Pimsleur Language Programs / Simon & Schuster Audio (Publishing, 501-1000 employees)
Score 10 out of 10
Vetted Review
Verified User
Usability
9
Using ion interactive, we are able to build complex experiences using conditional logic and data exports in a matter of hours while remaining on brand through the use of their themes functionality.
August 07, 2018

Ion Interactive LiveBall - A developers landing page and a/b testing dream!

Jonathan Hodak | TrustRadius Reviewer
Jonathan Hodak
Senior Web Developer
ThreeBridge (Marketing and Advertising, 51-200 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
Ion definitely takes time to get up and running and to get really good in it will take months. However with the customization abilities and the fact that there are many things you can do so very easily to create new pages within minutes, that is hard to ignore. I give it an 8 due to the fact most people will need to spend a few hours with their support kind of going through guided walk-throughs of the system and how to use it just to do some fairly basic things. However that time is well spent, and well worth it as they really do a great job of providing on-going support, and help people to get going as quickly as they can. There are serious drawbacks from usability and really great pros, so this system overall I think has all the potential that you put into it!
January 15, 2018

ion-ically great choice for reporting and deployment capabilities

Leah Jakaitis | TrustRadius Reviewer
Leah Jakaitis
Senior Data Analyst
Level Interactive (Marketing and Advertising, 51-200 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Usability
9
Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported.
January 09, 2018

Great Webpage Creator and Manager

Ken Ugel | TrustRadius Reviewer
Ken Ugel
Web Designer
Performics (Marketing and Advertising, 1001-5000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
7
I believe that the entire system is fairly easily to pick up and learn quickly for most tech savvy people. There are a few things that may be harder to figure out if you are not familiar with how a fully functional website is set up, but for building basic web pages and simple microsites, this interface is very usable.
January 09, 2018

Work with the grain, or spend lots of time.

Annie Koelker | TrustRadius Reviewer
Annie Koelker
Senior Designer
McCullough Creative (Marketing and Advertising, 11-50 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
It's an extremely robust program that can give you some incredible results. However, it's also very in-depth and can require a hefty amount of training. But with the knowledgeable support team, it's definitely doable for just about anyone, just make sure you give yourself enough time to do the appropriate training in the "academy". Overall, you can make something that looks pretty awesome and not have to spend a ton of money on a programmer.
January 08, 2018

Trying to do it all with little time and minimal help? Here's your new best friend.

Kate Chamberlin | TrustRadius Reviewer
Kate Chamberlin
Marketing Content Strategist
Sammons Financial Group Member Companies (Financial Services, 1001-5000 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
It's so easy to create something simple and efficient, putting the control in the hands of marketers instead of IT. But if you have a little more time and patience, the site also gives you the ability to fine tune and add as many features as needed to make the final product exactly what you envisioned.
January 08, 2018

4-Year ION Guru

Verified User
Manager in Other
Marketing and Advertising Company, 201-500 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
I have been using ION for 5 years and I feel that the support team has been amazing! Their chat support feature is so easy to use and very convenient when I need a quick answer. Most recently I was in a situation where I was setting up email integrations and was missing one step. Dave was very helpful (and is the most knowledgable ION guru) and problem was solved immediately.
January 08, 2018

ion interactive review

Verified User
Professional in Marketing
Marketing and Advertising Company, 11-50 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
Overall, I believe that ion interactive is fairly simple to use. However, the interface could be more clean and simple, making it easier to feel comfortable using the software.
February 08, 2016

You Can Make this Easy or Hard on Yourself - You Decide

Laura Medley | TrustRadius Reviewer
Laura Medley
Interactive and Digital Strategy, Production and Marketing Consultant
Consulting (Insurance, 501-1000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
8
Well, again it really depends on what you are trying to do. If you are using the templates it's super easy. If you are trying to get into the real meat of the tool, it can be very complicated. Now, that being said, you can get ION to build the hard pages for you. You can create many different and highly detailed pages that can really get into some hard core functionality if you know how... or if you work with them on it. You can then repurpose it for other things as well if you like, so you can save on extra fees.
January 29, 2016

ion interactive review

Verified User
Analyst in Marketing
Financial Services Company, 1001-5000 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Usability
9
The overall usability of the ion interactive app is very easy to learn and manage, even for a newcomer with no previous web page creation or development experience. I felt confident in my abilities working within the tool in a matter of minutes with little assistance or direction when I first started using it a few months ago.
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