Kahuna: get the user impact you need easily and smartly
Rating: 10 out of 10
April 05, 2019
Vetted Review
Verified User
2 years of experience
Kahuna was used by the Product and Marketing teams to implement smart messaging to the users of our app and website. It helps to improve user engagement. For example, the in-app or push notifications remind our users to visit us again, as well as to complete the actions that they got interrupted halfway between and did not finish.
- Easy UI to create messages.
- Intelligence (machine learning models) to send messages at the right time and to test different samples/cohorts.
- Very responsive sales and customer service.
Cons
- Additional reporting and analytics were introduced later but as a premium service.
- Achieve 36x uplift in the number of buyers and sellers who returned.
- Hit 42% conversion rate.
- Got an additional 10% of monthly active users.
These are the few names that I remember, but there were also a few smaller players. Kahuna offered the required features at the best pricing, their team is also very responsive in terms of reaching out, answering questions and resolving issues. The others were either too expensive or carried too many other features that we did not require.