Khoros Marketing (Formerly Spredfast + Lithium) Reviews

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Score 8.0 out of 100

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Reviews (1-11 of 11)

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May 20, 2018
Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

10
I've been a Khoros customer at various companies for seven years, and I have never had a serious performance issue.
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March 15, 2018
Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

9
I've always found Khoros to be incredibly responsive.
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March 14, 2018
Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

10
Khoros has never had any outages, errors or availability issues when their services are needed by my team and I. Additionally, their reps are always on call to assist with any technical or platform-specific questions.
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October 16, 2014
Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

10
• About 95-98% uptime. This used to be problematic in the early days, but the SaaS infrastructure has been dramatically upgraded recently and there is virtually no issue today.
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March 21, 2013
Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

9
No one can get a perfect 10 on this, but the support is EXCELLENT and downtime is extraordinarily rare.
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October 23, 2013
Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

2
System went down too often.
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November 21, 2012
Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

9
• We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.
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November 12, 2012
Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Reliability and Availability

8
I don’t think we’ve experienced any unplanned downtime in the short time we’ve licensed the tool. In a few cases, we’ve encountered bugs but they were not critical and were resolved in a timely manner.
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Feature Scorecard Summary

Boolean keyword searches (48)
7.2
Filtering out noise/spam (49)
6.4
Sentiment analysis (44)
5.8
Broad channel coverage (54)
7.3
Content planning and scheduling (59)
8.4
Audience targeting (49)
6.8
Content optimization (5)
5.0
Workflow management (52)
8.0
Automated routing and prioritization (40)
7.5
Customer interaction histories (45)
7.9
Bulk actions (43)
7.6
Lead generation (21)
7.2
Content marketing (35)
8.3
Paid media management (2)
7.1
Campaigns and promotions (41)
7.7
Twitter (58)
8.0
Facebook (60)
7.5
LinkedIn (39)
7.1
Google+ (18)
8.4
Instagram (58)
6.9
Pinterest (21)
5.4
YouTube (34)
6.6
Campaign success analytics (50)
7.9
Real-time tracking (52)
7.9
Competitor analysis (37)
7.6
Role-based user permissions & privileges (59)
8.3
Mobile access (55)
6.9

What is Khoros Marketing (Formerly Spredfast + Lithium)?

According to the vendor, Khoros Marketing enables clients to simplify their complex social marketing operation to build and protect their brand. Khoros Marketing offers customers:

Social Marketing: Orchestrate, govern, engage, and measure integrated social campaigns in an easy-to-configure and highly adaptable platform.

Intelligence: Stay ahead of your market, your competition, and your audiences with powerful, yet accessible insights based on real-time, unlimited search across public social channels.

Vault: Protect your brand across your social footprint with access and credential management.

Experiences: Inspire audience participation across your digital properties through the power of social UGC.

According to the vendor, key benefits include:

  • Scale your interactions: Bring all your teams, channels, and content into one platform to manage integrated social campaigns.

  • Protect your brand: Centralized visibility and control over account access, content approval, and teams means protecting brand equity at scale.

  • Measure what matters: Translate your social performance to metrics that matter to your business with configurable dashboards and data exports.

  • Crisis management: Stay on top of any crisis by understanding when crises are emerging, and how and when to engage using real-time data and custom notifications.

  • Competitive intelligence: Develop competitive benchmarks and track your competitors’ campaigns to ensure meaningful brand differentiation.

Khoros Marketing (Formerly Spredfast + Lithium) Features

Listening/monitoring Features

Has featureBoolean keyword searches
Has featureFiltering out noise/spam
Has featureSentiment analysis
Has featureBroad channel coverage

Publishing Features

Has featureContent planning and scheduling
Has featureAudience targeting
Has featureWorkflow management

Engagement Features

Has featureAutomated routing and prioritization
Has featureCustomer interaction histories
Has featureBulk actions

Marketing Features

Has featureLead generation
Has featureContent marketing
Has featureCampaigns and promotions

Channel coverage/integration Features

Has featureTwitter
Has featureFacebook
Has featureLinkedIn
Has featureGoogle+
Has featureInstagram
Has featurePinterest
Has featureYouTube

Reporting/analytics Features

Has featureCampaign success analytics
Has featureReal-time tracking
Has featureCompetitor analysis

Account management Features

Has featureRole-based user permissions & privileges
Has featureMobile access

Khoros Marketing (Formerly Spredfast + Lithium) Videos (2)

Watch Discover the value of 1:1 product coaching with Khoros coaches invested in your success.

Watch Plan, moderate, measure, and optimize your content across the board with a converged view of paid and organic social media content.

Khoros Marketing (Formerly Spredfast + Lithium) Downloadables

Khoros Marketing (Formerly Spredfast + Lithium) Integrations

Khoros Marketing (Formerly Spredfast + Lithium) Competitors

Adobe Social, Sprinklr Social + Messaging Suite, Salesforce Social Studio

Khoros Marketing (Formerly Spredfast + Lithium) Pricing

  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Optional

Khoros Marketing (Formerly Spredfast + Lithium) Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
0%
Mid-Size Companies (51-500 employees)
3%
Enterprises (> 500 employees)
97%

Khoros Marketing (Formerly Spredfast + Lithium) Support Options

 Paid Version
Phone
Live Chat
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Khoros Marketing (Formerly Spredfast + Lithium) Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android, Mobile Web
Supported Countries:Global
Supported Languages: Any language the Social Networks themselves support

Frequently Asked Questions

What is Khoros Marketing (Formerly Spredfast + Lithium)?

Spredfast is a social media management platform. Key features include: Plan and Organize Social Campaigns, Manage Real-Time Engagement, and Learn and Prove Social Impact

What is Khoros Marketing (Formerly Spredfast + Lithium)'s best feature?

Reviewers rate Content planning and scheduling and Google+ highest, with a score of 8.4.

Who uses Khoros Marketing (Formerly Spredfast + Lithium)?

The most common users of Khoros Marketing (Formerly Spredfast + Lithium) are from Enterprises and the Marketing & Advertising industry.