Khoros Marketing (Formerly Spredfast + Lithium) Reviews

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Score 7.3 out of 101

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Reviews (1-7 of 7)

Victoria Wilson profile photo
Score 8 out of 10
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Spredfast Community

Yes! Networking and groups are great for talking to other social managers and get a better idea of how they are managing difficult areas. Even though we may not have similar industries, the work is similar. I love the panels I've been able to sit in on at events. I've found them every valuable.
Read Victoria Wilson's full review
Jeffery Hawkins profile photo
Score 10 out of 10
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Spredfast Community

We have not yet taken advantage of these resources that I am aware of. As an Information Analyst, I'm mainly interested in the data and it's accessibility. If there are events that specifically address data and analysis, and that are offered in a way that can be consumed remotely/online, I would surely take advantage of that opportunity!
Read Jeffery Hawkins's full review
Michele Arduengo profile photo
Score 10 out of 10
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Spredfast Community

Spredfast summit is an excellent way to immerse myself in social and get ideas and information from many different sources. I have found it amazingly useful, and I wish I could get at least half of the marketing department to attend. The webinars have always been high quality, and I pay attention to the emails I get indicating what has been published on the Spredfast blog.
Read Michele Arduengo's full review
Chloe McCloskey profile photo
Score 10 out of 10
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Spredfast Community

We found the network and events to be particularly awesome. The webinars were extremely useful and informative and the Smart Social event in London was fantastic! We learned a lot and met some great people. Can't wait for the next one.
Read Chloe McCloskey's full review
Tracy Whitelaw profile photo
January 18, 2018

Spredfast Shines

Score 10 out of 10
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Spredfast Community

I use the Spredfast Community to check for answers to any issues before I raise a support ticket. I find that most people have had a similar experience and the group is very supportive. I also like to attend their events where I can as I think it's great to see what products are coming up.
Read Tracy Whitelaw's full review
No photo available
Score 9 out of 10
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Spredfast Community

I've utilized Spredfast's office hours when trying to figure out the best way to use Spredfast to get after a business need (ex: creating a competitive report or screens to show in a war room), and I found this service extremely helpful. I'm not familiar with Spredfast's user groups or networks, but I attended their 2017 Smart Social Summit, and my team members and I found it to be a good conference!
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Feature Scorecard Summary

Boolean keyword searches (36)
6.5
Filtering out noise/spam (38)
5.9
Sentiment analysis (33)
5.1
Broad channel coverage (41)
7.7
Content planning and scheduling (45)
7.6
Audience targeting (37)
6.5
Content optimization (5)
5.0
Workflow management (41)
7.0
Automated routing and prioritization (31)
6.1
Customer interaction histories (36)
6.5
Bulk actions (33)
7.0
Lead generation (13)
6.3
Content marketing (25)
7.0
Paid media management (2)
7.1
Campaigns and promotions (30)
7.0
Twitter (44)
8.0
Facebook (46)
7.9
LinkedIn (29)
6.4
Google+ (16)
8.0
Instagram (44)
7.6
Pinterest (17)
5.9
YouTube (26)
8.1
Campaign success analytics (39)
7.0
Real-time tracking (40)
7.5
Competitor analysis (30)
6.9
Role-based user permissions & privileges (46)
6.9
Mobile access (43)
6.1

About Khoros Marketing (Formerly Spredfast + Lithium)

According to the vendor, Khoros is a customer engagement platform built to turn siloed knowledge into enterprise value, and customers into contributors. By connecting consumer insights across all departments, the vendor claims Khoros gives companies the ability to run their business with their customers, anticipating their needs and accelerating sales, loyalty, and innovation. With 2,000+ customers, including 52 of the Interbrand 100, and ten offices globally, Khoros powers approximately 500 million digital interactions every day. From social media to online communities and messaging to digital customer care, the vendor says Khoros helps companies authentically connect with customers throughout their journey.


The vendor promises that Khoros Marketing enables brands to engage customers with meaningful campaigns that foster loyalty and drive business results. Key benefits include:

Scalable Workflows: Orchestrate social campaigns across teams and accounts to drive business results.
Actionable Insights: Be in lockstep with your market, your competition, and your audiences.
Strong Governance: Proactively govern across your social footprint.
Meaningful Analytics: Connect your social performance to larger business objectives.

Khoros Marketing (Formerly Spredfast + Lithium) Features

Listening/monitoring Features
Has featureBoolean keyword searches
Has featureFiltering out noise/spam
Has featureSentiment analysis
Has featureBroad channel coverage
Publishing Features
Has featureContent planning and scheduling
Has featureAudience targeting
Does not have featureContent optimization
Has featureWorkflow management
Engagement Features
Has featureAutomated routing and prioritization
Has featureCustomer interaction histories
Has featureBulk actions
Marketing Features
Has featureLead generation
Has featureContent marketing
Does not have featurePaid media management
Has featureCampaigns and promotions
Channel coverage/integration Features
Has featureTwitter
Has featureFacebook
Has featureLinkedIn
Has featureGoogle+
Has featureInstagram
Has featurePinterest
Has featureYouTube
Reporting/analytics Features
Has featureCampaign success analytics
Has featureReal-time tracking
Has featureCompetitor analysis
Account management Features
Has featureRole-based user permissions & privileges
Has featureMobile access

Khoros Marketing (Formerly Spredfast + Lithium) Integrations

Bitly, Brandwatch, Domo, Google Analytics, NetBase, Opal, Origami Logic, Oracle Siebel CRM, Synthesio, Symantec, Adobe Experience Manager, Adobe Analytics, Bynder Enterprise DAM, Widen Collective, Reply.ai, Smarsh Connected Suite (formerly Actiance), Bazaarvoice, Crimson Hexagon, Grabyo, IBM, Kenshoo, Linkinfluence, RadiumOne, Salesforce, Tableau, Vizrt, BI.ink, Pandorabots, Po.st

Khoros Marketing (Formerly Spredfast + Lithium) Competitors

Adobe Social, Sprinklr Social + Messaging Suite, Salesforce Social Studio

Pricing

Does not have featureFree Trial Available?No
Does not have featureFree or Freemium Version Available?No
Has featurePremium Consulting/Integration Services Available?Yes
Entry-level set up fee?Optional

Khoros Marketing (Formerly Spredfast + Lithium) Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
0%
Mid-Size Companies (51-500 employees)
3%
Enterprises (> 500 employees)
97%

Khoros Marketing (Formerly Spredfast + Lithium) Support Options

 Paid Version
Phone
Live Chat
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Khoros Marketing (Formerly Spredfast + Lithium) Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android, Mobile Web
Supported Countries:Spredfast has many customers with global deployments
Supported Languages: Any language the Social Networks themselves support