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Monetate

Monetate
Formerly Kibo Personalization, powered by Monetate & Certona

Overview

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate…

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Recent Reviews

Ease of use

7 out of 10
September 05, 2023
Incentivized
I think Monetate is very useful for testing. No issues with the system. Clear and easy to use with support and manuals
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Quick overview

8 out of 10
April 18, 2023
Incentivized
We've been able to use Monetate to support personalisation across different customer segments on site, as well as run a number of AB tests …
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Monetate Review

10 out of 10
February 28, 2023
Incentivized
We use Monetate to create different user journeys for different customers we target. Doing A/B testing we get to see which experience will …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Verified User
Account Manager in Information Technology
Retail Company, 501-1000 employees
Verified User
Employee in Other
Consumer Goods Company, 201-500 employees
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Pricing

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Monetate

Monetate

N/A
Unavailable

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in…

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Monetate?

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Monetate is open, and designed to work across the user's marketing stack. It is real-time too, with machine learning capabilities to help deliver 1-to-1 personalization, through to testing & experimentation, and product recommendations at scale.

In October 2019 Monetate and Certona personalization technologies were acquired by Kibo Software. Kibo Personalization included capabilites from these solutions. Monetate was spun off from Kibo in October of 2022.

Monetate Features

  • Supported: Testing
  • Supported: Segmentation
  • Supported: Machine Learning
  • Supported: Data Integration
  • Supported: APIs

Monetate Video

Monetate Integrations

Monetate Competitors

Monetate Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Adobe Target, Optimizely Web Experimentation, and HiConversion are common alternatives for Monetate.

Reviewers rate Implementation Rating highest, with a score of 9.1.

The most common users of Monetate are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(159)

Attribute Ratings

Reviews

(1-22 of 22)
Companies can't remove reviews or game the system. Here's why
July 11, 2023

Monetate - a great starting point

Verified User
Consultant in Engineering
Retail Company, 501-1000 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Ease of Use
2
It does not have the flexibility to personalize the variables that we have identified as important during our internal discussions. Most of the time the personalization engine cannot identify a single variable as significant. This makes it very difficult for us to keep using this capability
May 03, 2023

The most powerful platform in market

Verified User
Manager in Information Technology
Apparel & Fashion Company, 51-200 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Ease of Use
9
The platform is user friendly, with a clear vision for each menu and what are the function activated by them. We need some time to explore everything that the platform provides, there are a lot of possibilities. The integrate is not easy, it's necessary to develop the code to integrate with another platforms.
February 28, 2023

Monetate Review

Verified User
Employee in Marketing
Building Materials Company, 501-1000 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Ease of Use
10
Easiest personalisation platform I have used by far. Mainly because I have used it for over 5 years. This has helped develop the knowledge of all areas of the platform
November 22, 2022

Kibo Personalization, Powered by Monetate is a fully functional

Richard Zuess | TrustRadius Reviewer
Richard Zuess
IT Technical Engineer
HP (Information Technology & Services, 10,001+ employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Ease of Use
10
As we have already made known, the use of this program is very simple and helps us to quickly streamline everything related to our work, so we are very pleased to have acquired the program, it also represents a saving of time and money in projects. complex and simple. Currently, having experiences as rewarding as working hand in hand with a system that is so agile and easy to handle is a real strength in the technology sector.
May 13, 2022

Robust Intuitive Platform, Disappointing Customer Support

AH
Alice Hayes
E-Merchandising Specialist
The Bradford Exchange (Retail, 501-1000 employees)
Score 3 out of 10
Vetted Review
Verified User
Incentivized
Ease of Use
5
Kibo is pretty intuitive and easy to use considering how many features the platform offers. The knowledge library is pretty substantial, although I do feel as if it could be updated more frequently as new features are added.
April 01, 2022

Powerful multivariate and personalisation tool!

Verified User
Professional in Information Technology
Retail Company, 501-1000 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Ease of Use
8
Kibo/Monetate is a very easy tool to use, even if you do not have prior coding knowledge. If you have some development knowledge then this tool becomes extremely powerful. In order of ease of use, I feel it's really easy to pick up and start using but in order to set things up properly and in a manner that you are going to achieve exactly what you set out to do, it can take a bit of getting used to. Luckily they have an extensive knowledge base and courses you can take or assign to new users to keep up to speed.
March 22, 2022

Long time user, long time satisfied! A solid all purpose experimentation platform.

Verified User
Program Manager in Information Technology
Retail Company, 10,001+ employees
Score 9 out of 10
Vetted Review
Verified User
Ease of Use
8
To a new user, I suppose with anything, being greeted by the dashboard and navigation can seem a little daunting, but it is easy to pick up with the right exposure and there are lots of resources at hand to teach the basics. I personally believe KP is fairly straightforward once you are used to it. There are few hiccups with the UI which are duly reported and prioritized for dev on Kibo's side, but all in all its fairly easy to use and fit for purpose
February 06, 2022

Great for Optimization

Verified User
Vice-President in Other
Business Supplies & Equipment Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Ease of Use
6
There's a learning curve, for sure, for setting up some experiences, but it's to be expected with all that you can do with it. The user interface is fairly intuitive, but some features get very complex, and you may need to find help in the Knowledge base or with customer support.
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