Looker can help you cut costs and easily scale your business
Looker is used by many developers and businesses and reason why so many people use it is because it can help you to cut overall cost, help …
Overview
What is Looker?
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in…
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Popular Features
- Customizable dashboards (92)8.787%
- Report sharing and collaboration (94)8.686%
- Drill-down analysis (91)8.282%
- Formatting capabilities (92)7.474%
Reviewer Pros & Cons
Pricing
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What is Looker?
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://cloud.google.com/resources/look…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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How To Use Looker as a Business User
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Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Looker?
Looker, Google Cloud’s business intelligence platform, enables users to chat with data. Organizations are given self-service and governed BI to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment.
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free. Looker and Looker Studio integrate with each other to support both types of analysis at businesses.
Looker vs. Looker Studio
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free. Looker and Looker Studio integrate with each other to support both types of analysis at businesses.
Looker Features
BI Platform Features
- Supported: Administration via Web Interface
- Supported: Live Connection to External Data
- Supported: In-memory data model
- Supported: Multi-Data Source Reporting (Blending)
- Supported: Data warehouse / dictionary layer
Supported Data Sources Features
- Supported: Oracle
- Supported: MS SQL Server
- Supported: IBM DB2
- Supported: Postgres
- Supported: MySQL
- Supported: Cloudera Hadoop
- Supported: Hortonworks Hadoop
- Supported: EMC Greenplum
- Supported: IBM Netezza
- Supported: HP Vertica
- Supported: ParAccel
- Supported: SAP Hana
- Supported: Teradata
- Supported: Sage 500
- Supported: SAP
BI Standard Reporting Features
- Supported: Pixel Perfect reports
- Supported: Customizable dashboards
- Supported: Report Formatting Templates
Ad-hoc Reporting Features
- Supported: Drill-down analysis
- Supported: Formatting capabilities
- Supported: Integration with R or other statistical packages
- Supported: Report sharing and collaboration
Report Output and Scheduling Features
- Supported: Publish to Web
- Supported: Publish to PDF
- Supported: Output Raw Supporting Data
- Supported: Report Versioning
- Supported: Report Delivery Scheduling
Data Discovery and Visualization Features
- Supported: Pre-built visualization formats (heatmaps, scatter plots etc.)
- Supported: Location Analytics / Geographic Visualization
- Supported: Support for Machine Learning models
- Supported: Integration with R or other statistical packages
Access Control and Security Features
- Supported: Multi-User Support (named login)
- Supported: Role-Based Security Model
- Supported: Multiple Access Permission Levels (Create, Read, Delete)
- Supported: Report-Level Access Control
- Supported: Table-Level Access Control (BI-layer)
- Supported: Field-Level Access Control (BI-layer)
Mobile Capabilities Features
- Supported: Responsive Design for Web Access
- Supported: Dashboard / Report / Visualization Interactivity on Mobile
Looker Screenshots
Looker Video
The future of Looker is powered by generative AI—Google's vision for what's next in business intelligence
Looker Competitors
Looker Technical Details
| Deployment Types | On-premise, Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Windows, Linux, Mac |
| Mobile Application | No |
| Supported Countries | United States, Canada, United Kingdom, Mexico, Germany, France, Australia, New Zealand, South Africa, Brazil |
| Supported Languages | English |
Frequently Asked Questions
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.
Reviewers rate Report Delivery Scheduling and Multi-User Support (named login) highest, with a score of 8.9.
The most common users of Looker are from Mid-sized Companies (51-1,000 employees).
Comparisons
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Reviews and Ratings
(376)Attribute Ratings
Reviews
(1-25 of 95)Companies can't remove reviews or game the system. Here's why
- Helps us reduce overall cost and scale easily.
- Excels at data driven tasks and can automate most of the tasks using AI.
- Supports several useful plugins and can be easily integrated with other products.
- The platform itself is great but the dashboard or website is very slow and takes quite a while to load.
- No other problem with the website or the platform itself.
March 25, 2024
User experience on Looker
- data analytics for huge data from multiple factories.
- Integration with other software for data transfer for analysis purpose
- variety of dashboards with interactive visualizations, filters helps us to get great insights.
- Support team takes time to resolve issue.
- Learning cost is high
- training materials and documentation is not easily available for learning
March 25, 2024
Look no further!
- Graphs
- Charts
- Tables
- BI tools
- Learning curve
- Migrating data from AWS to big query was painful
- Might be our security team but access is heavily tied down
March 25, 2024
Looker: the essential tool for marketing analysts.
- Data centralization.
- Ease of use.
- Official source for sending reports to stakeholders.
- Integrations with digital tools (Ex Semrush).
- Dashboard templates.
- Help with errors when building dash's.
March 23, 2024
It's performance is better than it's name
- Design Reports
- Integrate with many products
- Makes duplicating reports easy
- Switching data sources when duplicating reports is always buggy
- The name "Looker" is terrible
- Semantic layer
- Dynamic visualisations
- Intuitive design
- Can be slow at times
- Some features locked behind pricing tiers
- Semantic layer requires additional knowledge to use to full extent
March 19, 2024
Not the most advanced option; great value for the price
- Formatting
- Querying
- Security
- Graphics
- Visual builder
- User Interface
- Training and Documentation
- Video tutorials
- Support
March 18, 2024
Nice and easy to use solution!
- Integration with numerous datas ources
- Not steep learning curve, anyone with less tech knowledge can work on that
- Compatible with GA for Firebase
- Good functionalities for visual exploratory data analysis
- Variety of visualisations
- Colour codings are not intuitive
- More finetuning for visualizations needed (Like PowerBI)
March 15, 2024
Great reporting tool
- Blending sources
- Charts variety
- Access management
- It’s a bit laggy
- Some charts are limited
- You can’t create relationships between data sources
March 15, 2024
A deeper look into Looker.
- Usage dashboards.
- Alerts on action needed.
- Overview of the adoption.
- The platform is very slow in general.
- It's not very intuitive.
- Making dashboards on looker is a hard task.
- Offers numerous data options and scalability.
- Can increase productivity and efficiency with greater cost control.
- Can easily customize your data.
- Data migrating or uploading time could be reduced.
- Managing large number of users can easily become very tough to handle.
- No other downside.
- It is very easy to start a new dashboard and configure what you want to display by just selecting/dragging from the list of available columns.
- It is intuitive, mainly if you use other Google services like Google Sheets.
- The look and feel is modern and nice.
- It it very useful to have an immediate visual overview of the data in a spreadsheet.
- I’d like a bit more personalization, particularly in the “Style” section (e.g., fonts, paragraph settings, the ability to map the axis labels to shorter names…).
- Performance can be quite slow when there are many graphs on one page, even making the page unresponsive sometimes.
- I’d love to be able to easily embed a dashboard in the Google Sheets it comes from (without injecting code to embed the HTML).
March 13, 2024
Looker Studio web based report maker.
- Connect to multiple data sources.
- Automated data aggregations.
- Automated data segmentation.
- With larger data sets it slows down.
March 13, 2024
Invaluable and Intuitive Data Analysis and Visualization
- Summarizes data in easy-to-interpret visuals
- Simplifies the process of compiling and comparing data points
- Enables bespoke calculations alongside raw data to improve understanding
- Manual, bespoke calculations language is complex and can make it challenging to do simple calculations
- Charts/tables can be inflexible or challenging to tailor to the exact view you are looking for
- Challenging to see all of the available data points given how the side navigation is structured
- Dashboards and Reports
- Logical Separation of Data Fields and Measures
- Tailored Report and Data Delivery
- Customizing Data Schedule
- Complex Query Building
- Lack of Documentation
- Easy to learn
- Hundreds of data connectors, including community connectors
- Free to use
- Resource (CPU/RAM/network) heavy
- Price of advanced connectors
- No mobile app
March 12, 2024
An easy way to show complex data
- statistics visualization
- creating thematic dashboards
- permissions management
- it offers many possibilities, but is not easy to use from the first visit
March 12, 2024
Super Tool to intelligently manage Data Representation!!
- Data Visualization
- Sharing of Reports
- Sync with multiple data points
- Content Management
- Robust nature
- Need more developer options to user
March 12, 2024
A very good BI software with a soft learning curve
- Real time data aggregation
- Very large data source connection pool
- Querying data can be as simple as a filter, up to LookML
- The default user interface is very spartan
- If you don't use BigQuery, some queries can be slow
- LookML can be daunting
March 12, 2024
Looker - Flexible but Not Intuitive
- Looker has high bandwidth and can process a lot of information quickly
- Looker is relatively easy to understand as a non technical staff
- Looks provides a lot of flexibility to integrate with our APIs
- Looker isn't build friendly with non engineering staff
- Looker crashes occasionally
- Looker could have a better looking UI
March 12, 2024
A fantastic solution for small and medium businesses to quickly get reporting up and customized to your liking
- Automation
- API coverage
- Integration of many different data sources
- Customization
- Ease of use
- Data uptime (portions go out frequently)
- Help articles and resources are lacking
- Learning curve is steep
March 12, 2024
Good product, a bit pricey!
- Visualization
- Version Control.
- Organization
- Customer Support.
- Error Handling/Reporting.
- Pricing
March 12, 2024
Great tool for advanced users.
- Perfect integration into other dashboarding platforms.
- Pulls data from multiple sources.
- Integrates with our Hubspot CRM.
- Finicky user interface.
- Pretty extensive learning curve.
- Would love to see a seamless integration of UA and GA4 together.
- Data Visualization.
- Custom Performance Reporting Dashboard.
- Performance Analysis.
- Blending Cross-Channel Data.
- Troubleshooting Data Errors.
- Properly Ensuring Data Validation/Accuracy.
- Inconsistent Custom Data Filtering Options.
March 12, 2024
Looker Review.
- Simple interface.
- Helps users with no SQL experience.
- Easy to integrate.
- Scalability for large data.
- Time for import large amount of data.