Top Notch Looker
We use Looker to locate accounts, access data history for players and various things. These include wallet history, redemption history, a …
Overview
What is Looker?
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in…
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Popular Features
- Customizable dashboards (93)8.787%
- Report sharing and collaboration (95)8.686%
- Drill-down analysis (92)8.282%
- Formatting capabilities (93)7.474%
Reviewer Pros & Cons
Pricing
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What is Looker?
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://cloud.google.com/resources/look…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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How To Use Looker as a Business User
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Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Looker?
Looker, Google Cloud’s business intelligence platform, enables users to chat with data. Organizations are given self-service and governed BI to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment.
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free. Looker and Looker Studio integrate with each other to support both types of analysis at businesses.
Looker vs. Looker Studio
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free. Looker and Looker Studio integrate with each other to support both types of analysis at businesses.
Looker Features
BI Platform Features
- Supported: Administration via Web Interface
- Supported: Live Connection to External Data
- Supported: In-memory data model
- Supported: Multi-Data Source Reporting (Blending)
- Supported: Data warehouse / dictionary layer
Supported Data Sources Features
- Supported: Oracle
- Supported: MS SQL Server
- Supported: IBM DB2
- Supported: Postgres
- Supported: MySQL
- Supported: Cloudera Hadoop
- Supported: Hortonworks Hadoop
- Supported: EMC Greenplum
- Supported: IBM Netezza
- Supported: HP Vertica
- Supported: ParAccel
- Supported: SAP Hana
- Supported: Teradata
- Supported: Sage 500
- Supported: SAP
BI Standard Reporting Features
- Supported: Pixel Perfect reports
- Supported: Customizable dashboards
- Supported: Report Formatting Templates
Ad-hoc Reporting Features
- Supported: Drill-down analysis
- Supported: Formatting capabilities
- Supported: Integration with R or other statistical packages
- Supported: Report sharing and collaboration
Report Output and Scheduling Features
- Supported: Publish to Web
- Supported: Publish to PDF
- Supported: Output Raw Supporting Data
- Supported: Report Versioning
- Supported: Report Delivery Scheduling
Data Discovery and Visualization Features
- Supported: Pre-built visualization formats (heatmaps, scatter plots etc.)
- Supported: Location Analytics / Geographic Visualization
- Supported: Support for Machine Learning models
- Supported: Integration with R or other statistical packages
Access Control and Security Features
- Supported: Multi-User Support (named login)
- Supported: Role-Based Security Model
- Supported: Multiple Access Permission Levels (Create, Read, Delete)
- Supported: Report-Level Access Control
- Supported: Table-Level Access Control (BI-layer)
- Supported: Field-Level Access Control (BI-layer)
Mobile Capabilities Features
- Supported: Responsive Design for Web Access
- Supported: Dashboard / Report / Visualization Interactivity on Mobile
Looker Screenshots
Looker Video
The future of Looker is powered by generative AI—Google's vision for what's next in business intelligence
Looker Competitors
Looker Technical Details
| Deployment Types | On-premise, Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Windows, Linux, Mac |
| Mobile Application | No |
| Supported Countries | United States, Canada, United Kingdom, Mexico, Germany, France, Australia, New Zealand, South Africa, Brazil |
| Supported Languages | English |
Frequently Asked Questions
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.
Reviewers rate Report Delivery Scheduling and Multi-User Support (named login) highest, with a score of 8.9.
The most common users of Looker are from Mid-sized Companies (51-1,000 employees).
Comparisons
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Reviews and Ratings
(376)Attribute Ratings
Reviews
(1-13 of 13)Companies can't remove reviews or game the system. Here's why
April 22, 2024
Highly Recommend Looker as Your BI Tool!
We used Looker to create graphs and reports to visualize complex data sets. Looker assisted us in identifying long-term and short-term trends in the business. It also helped us prioritize certain processes and projects because of the insights it provided us.
- Customizable and unique data visualizations
- Easily shareable reports and dashboards
- Assists us in identifying trends and outliers
- The learning curve is pretty high. It does take a lot of training and time to learn and understand the platform.
- The price of onboarding Looker is expensive for any company.
March 25, 2024
User experience on Looker
I use Looker for data manipulation, data sorting, and analysis based on business needs. Predicting future sales and cycle times of machines We also use Looker for report-making and data presentation. We deal with huge gear data based on part numbers from multiple factories around the globe, so Looker helps us manipulate data for analysis purposes from multiple factories in a short period of time.
- data analytics for huge data from multiple factories.
- Integration with other software for data transfer for analysis purpose
- variety of dashboards with interactive visualizations, filters helps us to get great insights.
- Support team takes time to resolve issue.
- Learning cost is high
- training materials and documentation is not easily available for learning
March 25, 2024
Look no further!
We use Looker as a business intelligence tools that translates our data into meaningful insights for consumption by internal and external customers. some specific ways I use it are as a project progress tracker and as a cost dashboard tool. It has a great ability to pull in data and allows for intuitive manipulation.
- Graphs
- Charts
- Tables
- BI tools
- Learning curve
- Migrating data from AWS to big query was painful
- Might be our security team but access is heavily tied down
Some stakeholders use Looker to help visualise data that has been made available to them as part of our 'DaaP' programme (data as a product). The simple and intuitive nature allows simple connection to our data warehouse, native/cache'd querying, dynamic visuals, and an abstraction/semantic layer to sit between raw/modelled data and visulisation.
- Semantic layer
- Dynamic visualisations
- Intuitive design
- Can be slow at times
- Some features locked behind pricing tiers
- Semantic layer requires additional knowledge to use to full extent
March 18, 2024
Nice and easy to use solution!
Looker is the best tool for serving visualization purposes for the companies who are using GCP; we utilize majority of our dashboards with Looker, as it is easy to work with, and highly integrable with other data sources. Time-to-value is important and since BigQuery was the underlying solution for our datasets, Looker's was the most convenient visualization solution for data democratization.
- Integration with numerous datas ources
- Not steep learning curve, anyone with less tech knowledge can work on that
- Compatible with GA for Firebase
- Good functionalities for visual exploratory data analysis
- Variety of visualisations
- Colour codings are not intuitive
- More finetuning for visualizations needed (Like PowerBI)
March 12, 2024
A very good BI software with a soft learning curve
Looker is a powerful data analytics tool that in our company is both used internally - for tasks like workforce performance management, specific profitability of a contract and financial audit in general - and "sold" to our customer. "Sold" is quoted because it's not just a matter of licensing: selling this product means also teaching how to use it because of its almost infinite customization capabilities.
- Real time data aggregation
- Very large data source connection pool
- Querying data can be as simple as a filter, up to LookML
- The default user interface is very spartan
- If you don't use BigQuery, some queries can be slow
- LookML can be daunting
March 12, 2024
A fantastic solution for small and medium businesses to quickly get reporting up and customized to your liking
I use Looker as a way to analyze web performance over time as well as quickly and easily compare performance monthly across various channels. Every website i manage is setup with Looker with the data coming in automatically and then the insights included for each major call out for easy client viewing.
- Automation
- API coverage
- Integration of many different data sources
- Customization
- Ease of use
- Data uptime (portions go out frequently)
- Help articles and resources are lacking
- Learning curve is steep
March 12, 2024
Good product, a bit pricey!
We use Looker business-wide for employees to gain insight on marketing and user acquisition as well as user behavior and metrics such as ROAS, LTV, retention, attrition, etc. We also use Looker for more high-level monitoring regarding daily revenue, costs, net revenue, and projections. We have differing levels of granularity in our visualizations and employees are free to create their own Looks aside from the main Dashboards and KPIs I prepare as Head of BI.
- Visualization
- Version Control.
- Organization
- Customer Support.
- Error Handling/Reporting.
- Pricing
March 12, 2024
Great tool for advanced users.
We use Looker to create dashboards and calculations for other tools, such as our CRM platforms. Looker imports our analytics tools from Google and other sources to flawlessly visualize them and later embed them into shareable dashboards that can then be accessed by clients, internal staff, and partners.
- Perfect integration into other dashboarding platforms.
- Pulls data from multiple sources.
- Integrates with our Hubspot CRM.
- Finicky user interface.
- Pretty extensive learning curve.
- Would love to see a seamless integration of UA and GA4 together.
November 17, 2020
Solid performer
Looker was basically developed for our Circulation Dept. Since they have DFP data in the data warehouse already, We were using Yieldex for advertising reporting but it is pricey. I started building dashboards for our advertising department and people love it. My VP is planning to work with other Hearst newspapers to get them on board.
- It allows you to create looks for routine focus analysis.
- It allows you to build a dashboard simply by combining looks.
- The reports are easily shared simply by forwarding the link.
- Your work will unlikely be altered by other people with the option of 'Explore Here'.
- The charts are pretty basic.
- Presenting KPIs on the dashboard requires combining different 'looks' instead of one look including all.
- 'Look' cannot be exported in PDF format.
- It requires a lot of work to include multimedia.
- It requires good knowledge of SQL. (but once everything has been built, the users do not need it.)
- Deep learning curve.
September 28, 2019
Complex but powerful
We started using Looker about two years ago. The marketing department brought it on as a better way of analyzing data that was housed in disparate systems. Sales data in NetSuite. Call data in Cisco. Website traffic data in Google Analytics. Looker was brought on to consolidate the data under one roof and allow us to analyze and report on the data in a more centralized way.
- Bring in data from different systems.
- Allow users to drill into reports and view the underlying data.
- Combine reports into custom dashboards.
- Difficult to display data in custom formats.
- Data needs to join on a single key instead of just showing what you want.
- Overly complex with difficult learning curve.
June 18, 2018
Solution to analyze your data quickly and safely
This tool is being used in some departments of the company that perform calculations and data analysis, for business intelligence, helps the work team to perform analysis for decision making of large projects, it is very easy to use the graphics are great and very understandable, the filter options are very good and allows you to delve into the data, the visualizations are quite friendly and very practical
- Filters that help to perform a deeper analysis
- Detailed data analysis
- It saves time when presenting works
- You get fast results
- Sometimes it takes to load the information
- The calculation field is advantageous, but not intuitive
- They should be able to accept many more databases
- For some people, it is usually very cumbersome
- Some of its functions are somewhat limited
August 21, 2015
Looker Review
We use Looker to create canned reporting and dashboards across multiple departments. What is nice is that it helps sync up departments to be using the same data. It also empowers end users to develop their own dashboards. There is a little bit of a learning curve that we're still trying to work through.
- Unified data across the company
- Quick simple visualizations
- Can't do advanced visualization like density plots, histograms, box plots