Top Notch Looker
We use Looker to locate accounts, access data history for players and various things. These include wallet history, redemption history, a …
Overview
What is Looker?
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in…
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Popular Features
- Customizable dashboards (94)8.888%
- Report sharing and collaboration (95)8.686%
- Drill-down analysis (92)8.282%
- Formatting capabilities (93)7.474%
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Pricing
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What is Looker?
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://cloud.google.com/resources/look…
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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What is SAP Lumira Discovery?
SAP Lumira Discovery is SAP’s data visualization and discovery application. It facilitates data discovery, visualization, and analysis by assisting users with creation of dashboards, infographics, presentations, data facets, tag clouds, and more.
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How To Use Looker as a Business User
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Product Details
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- Competitors
- Tech Details
- FAQs
What is Looker?
Looker, Google Cloud’s business intelligence platform, enables users to chat with data. Organizations are given self-service and governed BI to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment.
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free. Looker and Looker Studio integrate with each other to support both types of analysis at businesses.
Looker vs. Looker Studio
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free. Looker and Looker Studio integrate with each other to support both types of analysis at businesses.
Looker Features
BI Platform Features
- Supported: Administration via Web Interface
- Supported: Live Connection to External Data
- Supported: In-memory data model
- Supported: Multi-Data Source Reporting (Blending)
- Supported: Data warehouse / dictionary layer
Supported Data Sources Features
- Supported: Oracle
- Supported: MS SQL Server
- Supported: IBM DB2
- Supported: Postgres
- Supported: MySQL
- Supported: Cloudera Hadoop
- Supported: Hortonworks Hadoop
- Supported: EMC Greenplum
- Supported: IBM Netezza
- Supported: HP Vertica
- Supported: ParAccel
- Supported: SAP Hana
- Supported: Teradata
- Supported: Sage 500
- Supported: SAP
BI Standard Reporting Features
- Supported: Pixel Perfect reports
- Supported: Customizable dashboards
- Supported: Report Formatting Templates
Ad-hoc Reporting Features
- Supported: Drill-down analysis
- Supported: Formatting capabilities
- Supported: Integration with R or other statistical packages
- Supported: Report sharing and collaboration
Report Output and Scheduling Features
- Supported: Publish to Web
- Supported: Publish to PDF
- Supported: Output Raw Supporting Data
- Supported: Report Versioning
- Supported: Report Delivery Scheduling
Data Discovery and Visualization Features
- Supported: Pre-built visualization formats (heatmaps, scatter plots etc.)
- Supported: Location Analytics / Geographic Visualization
- Supported: Support for Machine Learning models
- Supported: Integration with R or other statistical packages
Access Control and Security Features
- Supported: Multi-User Support (named login)
- Supported: Role-Based Security Model
- Supported: Multiple Access Permission Levels (Create, Read, Delete)
- Supported: Report-Level Access Control
- Supported: Table-Level Access Control (BI-layer)
- Supported: Field-Level Access Control (BI-layer)
Mobile Capabilities Features
- Supported: Responsive Design for Web Access
- Supported: Dashboard / Report / Visualization Interactivity on Mobile
Looker Screenshots
Looker Video
The future of Looker is powered by generative AI—Google's vision for what's next in business intelligence
Looker Competitors
Looker Technical Details
| Deployment Types | On-premise, Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Windows, Linux, Mac |
| Mobile Application | No |
| Supported Countries | United States, Canada, United Kingdom, Mexico, Germany, France, Australia, New Zealand, South Africa, Brazil |
| Supported Languages | English |
Frequently Asked Questions
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.
Reviewers rate Report Delivery Scheduling and Multi-User Support (named login) highest, with a score of 8.9.
The most common users of Looker are from Mid-sized Companies (51-1,000 employees).
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Reviews
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April 24, 2024
Top Notch Looker
We use Looker to locate accounts, access data history for players and various things. These include wallet history, redemption history, a player history search, a details page as well as a duplicate search. We also utilize it to see registration details, transaction history, data for individuals who referred a friend etc.
- Help locate accounts
- Provide specific details
- Provide good chart history
- Real Time Data
- The time it takes to load information
- The ability to add figures from Looker itself
April 22, 2024
Highly Recommend Looker as Your BI Tool!
We used Looker to create graphs and reports to visualize complex data sets. Looker assisted us in identifying long-term and short-term trends in the business. It also helped us prioritize certain processes and projects because of the insights it provided us.
- Customizable and unique data visualizations
- Easily shareable reports and dashboards
- Assists us in identifying trends and outliers
- The learning curve is pretty high. It does take a lot of training and time to learn and understand the platform.
- The price of onboarding Looker is expensive for any company.
Looker is used by many developers and businesses and reason why so many people use it is because it can help you to cut overall cost, help you scale easily and have great security so you don't need to use any other service to protect your data. Also it primarily excels at data driven or data intensive task and since the introduction of AI a few months back, most of it has gotten automatic and requires less manual intervention. Finally it integrates really well with other products and supports a lot of plugins which makes it a lot more easier to work with it. And even if you have any problem with it, you can always contact their customer support.
- Helps us reduce overall cost and scale easily.
- Excels at data driven tasks and can automate most of the tasks using AI.
- Supports several useful plugins and can be easily integrated with other products.
- The platform itself is great but the dashboard or website is very slow and takes quite a while to load.
- No other problem with the website or the platform itself.
March 25, 2024
User experience on Looker
I use Looker for data manipulation, data sorting, and analysis based on business needs. Predicting future sales and cycle times of machines We also use Looker for report-making and data presentation. We deal with huge gear data based on part numbers from multiple factories around the globe, so Looker helps us manipulate data for analysis purposes from multiple factories in a short period of time.
- data analytics for huge data from multiple factories.
- Integration with other software for data transfer for analysis purpose
- variety of dashboards with interactive visualizations, filters helps us to get great insights.
- Support team takes time to resolve issue.
- Learning cost is high
- training materials and documentation is not easily available for learning
March 23, 2024
It's performance is better than it's name
We use Google Looker Studio to create reports that show our marketing clients their monthly performance pulling data from Google Analytics and Google Search Console. This includes data about traffic, conversions, and organic query performance. If a client is also running ADS, we can include data about their campaign performance.
- Design Reports
- Integrate with many products
- Makes duplicating reports easy
- Switching data sources when duplicating reports is always buggy
- The name "Looker" is terrible
Some stakeholders use Looker to help visualise data that has been made available to them as part of our 'DaaP' programme (data as a product). The simple and intuitive nature allows simple connection to our data warehouse, native/cache'd querying, dynamic visuals, and an abstraction/semantic layer to sit between raw/modelled data and visulisation.
- Semantic layer
- Dynamic visualisations
- Intuitive design
- Can be slow at times
- Some features locked behind pricing tiers
- Semantic layer requires additional knowledge to use to full extent
March 19, 2024
Not the most advanced option; great value for the price
We use it to be able to see how many student registrations we have at any given point in time. It allows team members to have access to their relevant portion of the data without having access to the raw data set. Multiple people need to see what the registration counts are so they can prepare materials and Looker lets us do that securely. We essentially use it as a lens for the raw data.
- Formatting
- Querying
- Security
- Graphics
- Visual builder
- User Interface
- Training and Documentation
- Video tutorials
- Support
March 18, 2024
Nice and easy to use solution!
Looker is the best tool for serving visualization purposes for the companies who are using GCP; we utilize majority of our dashboards with Looker, as it is easy to work with, and highly integrable with other data sources. Time-to-value is important and since BigQuery was the underlying solution for our datasets, Looker's was the most convenient visualization solution for data democratization.
- Integration with numerous datas ources
- Not steep learning curve, anyone with less tech knowledge can work on that
- Compatible with GA for Firebase
- Good functionalities for visual exploratory data analysis
- Variety of visualisations
- Colour codings are not intuitive
- More finetuning for visualizations needed (Like PowerBI)
March 15, 2024
Great reporting tool
We are using Looker Studio to create dashboards that’s can be shared with other departments. We can include information from different sources so that all the sources of truth are included and can be analyzed in a single platform.
- Blending sources
- Charts variety
- Access management
- It’s a bit laggy
- Some charts are limited
- You can’t create relationships between data sources
March 15, 2024
A deeper look into Looker.
We have Looker in place to view all of the usage data and metrics to track our customers' usage patterns. It is a vital tool that we can use to generate alerts highlighting an urgent need to upgrade or take action on the account. It is a lifesaver for CSMs and Salespeople, as without this, we would be completely blindsided.
- Usage dashboards.
- Alerts on action needed.
- Overview of the adoption.
- The platform is very slow in general.
- It's not very intuitive.
- Making dashboards on looker is a hard task.
We use Looker very frequently as they can provide a number of data options, such as charts and graphs and scalability which meets our needs perfectly. Also their range of useful characteristics includes cost control, AL and ML and security emphasis which can increase your overall business productivity and efficiency. So if your company wants to maximize its productivity and efficiency, this is the way to go.
- Offers numerous data options and scalability.
- Can increase productivity and efficiency with greater cost control.
- Can easily customize your data.
- Data migrating or uploading time could be reduced.
- Managing large number of users can easily become very tough to handle.
- No other downside.
Our main use case is to prepare dashboards showing the status of our internal work queue based on a Google Sheet that contains all the queue elements. We show graphs and KPIs such as the number of elements, the number of elements that exceeded a certain number of days, the average number of days to close them, the distribution across the different subteams, and the distribution per status.
- It is very easy to start a new dashboard and configure what you want to display by just selecting/dragging from the list of available columns.
- It is intuitive, mainly if you use other Google services like Google Sheets.
- The look and feel is modern and nice.
- It it very useful to have an immediate visual overview of the data in a spreadsheet.
- I’d like a bit more personalization, particularly in the “Style” section (e.g., fonts, paragraph settings, the ability to map the axis labels to shorter names…).
- Performance can be quite slow when there are many graphs on one page, even making the page unresponsive sometimes.
- I’d love to be able to easily embed a dashboard in the Google Sheets it comes from (without injecting code to embed the HTML).
March 13, 2024
Looker Studio web based report maker.
At our organization, we leverage Locker Studio to facilitate the aggregation of data from multiple sources and automate the generation of a wide range of reports. The implementation of Locker Studio enhances our ability to efficiently compile and analyze large datasets, resulting in timely and accurate reporting across various business functions.
- Connect to multiple data sources.
- Automated data aggregations.
- Automated data segmentation.
- With larger data sets it slows down.
March 13, 2024
Invaluable and Intuitive Data Analysis and Visualization
I use Looker to provide daily insights into marketing performance at each of our individual channels, including traffic, revenue, costs, and detailed trends on YoY, WoW, and general sequential information. I use Looker to create dashboards frequently to help answer specific marketing questions.
- Summarizes data in easy-to-interpret visuals
- Simplifies the process of compiling and comparing data points
- Enables bespoke calculations alongside raw data to improve understanding
- Manual, bespoke calculations language is complex and can make it challenging to do simple calculations
- Charts/tables can be inflexible or challenging to tailor to the exact view you are looking for
- Challenging to see all of the available data points given how the side navigation is structured
March 12, 2024
An easy way to show complex data
Looker helps us promote a "data driven" culture. That is, we share statistics in a friendly way and with the appropriate level of permissions.
- statistics visualization
- creating thematic dashboards
- permissions management
- it offers many possibilities, but is not easy to use from the first visit
March 12, 2024
Super Tool to intelligently manage Data Representation!!
Looker helps to create a very representative dashboards. It helps to visualize to much of data points on any webpage or any Instant messaging software which we use. It helps us to share details to the large audience at a time. Due to fast and easy configuration of the visualization of the data it helps to achieve more productivity.
- Data Visualization
- Sharing of Reports
- Sync with multiple data points
- Content Management
- Robust nature
- Need more developer options to user
March 12, 2024
A very good BI software with a soft learning curve
Looker is a powerful data analytics tool that in our company is both used internally - for tasks like workforce performance management, specific profitability of a contract and financial audit in general - and "sold" to our customer. "Sold" is quoted because it's not just a matter of licensing: selling this product means also teaching how to use it because of its almost infinite customization capabilities.
- Real time data aggregation
- Very large data source connection pool
- Querying data can be as simple as a filter, up to LookML
- The default user interface is very spartan
- If you don't use BigQuery, some queries can be slow
- LookML can be daunting
March 12, 2024
Looker - Flexible but Not Intuitive
We use Looker for data analytics with our engineers and product teams, to better understand our speed and accuracy that our APIs provide to our customers. We are also using Looker to determine error messaging for when our APIs fail so that we can fix these errors.
- Looker has high bandwidth and can process a lot of information quickly
- Looker is relatively easy to understand as a non technical staff
- Looks provides a lot of flexibility to integrate with our APIs
- Looker isn't build friendly with non engineering staff
- Looker crashes occasionally
- Looker could have a better looking UI
March 12, 2024
A fantastic solution for small and medium businesses to quickly get reporting up and customized to your liking
I use Looker as a way to analyze web performance over time as well as quickly and easily compare performance monthly across various channels. Every website i manage is setup with Looker with the data coming in automatically and then the insights included for each major call out for easy client viewing.
- Automation
- API coverage
- Integration of many different data sources
- Customization
- Ease of use
- Data uptime (portions go out frequently)
- Help articles and resources are lacking
- Learning curve is steep
March 12, 2024
Good product, a bit pricey!
We use Looker business-wide for employees to gain insight on marketing and user acquisition as well as user behavior and metrics such as ROAS, LTV, retention, attrition, etc. We also use Looker for more high-level monitoring regarding daily revenue, costs, net revenue, and projections. We have differing levels of granularity in our visualizations and employees are free to create their own Looks aside from the main Dashboards and KPIs I prepare as Head of BI.
- Visualization
- Version Control.
- Organization
- Customer Support.
- Error Handling/Reporting.
- Pricing
March 12, 2024
Looker Review.
Looker is a business intelligence application with an analytics-oriented application server that sits on top of relational data stores. We use Looker for creating monthly reports. Additionally, it helps to provide a friendly interface for non-experienced users, integrate data, and manage data easily for DBs, data analytics, and many other tasks.
- Simple interface.
- Helps users with no SQL experience.
- Easy to integrate.
- Scalability for large data.
- Time for import large amount of data.
March 12, 2024
Looker: Cheap for what it delivers!
Score 8 out of 10
Vetted Review
Verified User
I use Looker to build analytical dash boards to provide data from different sources inside my organization. Presenting data with good visuals and dynamic data slicing and cross filtering so that the users can obtain insights from data
- Visually good graphical representations
- Data combination tool
- Native data integration with google products (ads, analytics, etc)
- Fully real-time collaborative
- Lacks a native data wrangling tool
- few options for visuals customization
- few native connectors with external sources
- Excel Online Connector
March 12, 2024
Using Looker as explorer for the last year
We use Looker as the visualization tool for the data of some of the SW applications we developed in the organization. It is used normally for those applications where Google Analytics information is available. We use it as a tool to share and visualize data but also to extract information to analyze it in other tools.
- Integration with some solutions
- Easy data extractation
- Easy to build visuals
- It is too difficult for simple use cases
- User experience is not intuitive enough for explorers
- Integrations with other visualization tools from other companies can improve
We use Looker to plug and play with other Google products, such as porting data from Search Console or Google Analytics, and even Google Sheets to join data sources. When GA4 launched, it became a lot more tricky for us to get visibility into the data we needed, so Looker was the ideal solution for us. We've created custom reports with dashboards and used templates readily available, which is a great plug-and-play option for setting up views quickly. It's also straightforward to do more complex things that we'd usually need Data Analysts to do in SQL, like joining data tables, because adding tags and categories to imported data with data joins is possible.
- Easy to set up.
- Shareable and end-user ease of use.
- Data joining is a particular highlight for tagging up URLs.
- Plug and play in many cases.
- Menus and navigation for set up can be a bit confusing for first time users.
- Add the ability to manually change the canvas size rather than setting it in pixels, which is counterintuitive.
March 11, 2024
Looker is the report engine for you!
We use Looker to track everything about marketing delivery, opens, clicks, and conversion tracking. This includes email, SMS, push, and external channels. This allows us to distribute this important information across the entire organization so that when someone needs the information, they have it immediately and without extra effort from the seats that are responsible for producing the content or managing the channels.
- Granular reporting.
- Ease of building.
- Ease of access.
- Needs training to be a builder.
- Needs training to be a user.
- Can get visually cluttered.