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Adobe Commerce (Magento Commerce)

Adobe Commerce (Magento Commerce)

Overview

What is Adobe Commerce (Magento Commerce)?

Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager.It…

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Recent Reviews
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Popular Features

View all 20 features
  • CMS (31)
    8.6
    86%
  • Product catalog & listings (31)
    8.0
    80%
  • Product management (32)
    8.0
    80%
  • Visual customization (32)
    7.9
    79%
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Pricing

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N/A
Unavailable

What is Adobe Commerce (Magento Commerce)?

Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://magento.com/products/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Alternatives Pricing

What is Shopify?

Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.

What is Squarespace?

Squarespace is a CMS platform that allows users to create a DIY blog, eCommerce store, and/or portfolio (visual art or music). Some Squarespace website and shop templates are industry or use case-specific, such as menu builders for restaurant sites.

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Features

Online Storefront

Features for creating an online storefront with a browse-able product catalog.

8.3
Avg 7.7

Online Shopping Cart

Features that facilitate the collection of items so that customers can purchase them as a group.

7
Avg 7.6

Online Payment System

Features related to processing online payment for eCommerce purchases.

9.1
Avg 8.3

eCommerce Marketing

Features related to marketing for eCommerce websites

7.4
Avg 7.5

eCommerce Business Management

Features related to business management and administration of eCommerce operations

8.9
Avg 7.8
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Product Details

What is Adobe Commerce (Magento Commerce)?

Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager.

It was originally developed as an open-source eCommerce content management solution by Varien, Inc. Varien was acquired by eBay in 2012. Magento Open Source (formerly Community Edition) is still available for developers and tech-savvy merchants. Adobe also offers small business and mid-enterprise level solutions that offer cloud services and integrations for business intelligence and order management tools.

Visitor data is used to segment customers and personalize the shopping experience with targeted promotions, suggestions and coupons. Sites generate SEO-friendly URLs, a Google site map, and customized meta tags to help products get discovered. Site-wide or segmented and targeted recommendations are generated from rule-based product-relations logic, to increase up-sells and cross-sells, and interactive features including "likes" and tweets allow visitors to broadcast their choices and create buzz around products.

The paid versions of Adobe Commerce are extensive and include product integrations such as business intelligence, order management, and an extensions marketplace.

Adobe Commerce (Magento Commerce) Competitors

Adobe Commerce (Magento Commerce) Technical Details

Deployment TypesOn-premise
Operating SystemsLinux
Mobile ApplicationNo

Frequently Asked Questions

KalioCommerce, PrestaShop, and Miva are common alternatives for Adobe Commerce (Magento Commerce).

Reviewers rate Multi-site management highest, with a score of 9.8.

The most common users of Adobe Commerce (Magento Commerce) are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(237)

Attribute Ratings

Reviews

(26-40 of 40)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
We are using Magento enterprise for our fashion stores all around the world. It is used by all organization for every aspect of the eCommerce. We are only using an external service for printing labels and to connect with carriers. Stocks, emails, and management is completely done within Magento.
  • Stock management (if implemented with custom fields for location).
  • Transactional emails. Really well done and easy to config.
  • Access to data and accountancy.
  • Difficulty in creating plugin from scratch.
  • Difficulty to implement external technology (like ReactJS).
  • Out of the box stock management could be improved.
Magento is really good for big stores. It scales really well and, if supported by the right server, you'll have no problem. Even if you have a small website you can benefit from it. Magento can, in fact, be enough by itself for covering all the aspect of your business.
Chris Metropulos | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Magento was selected as the new ecommerce platform for a series of interrelated web storefronts with unique domains. It is being used across the entire organization and holds responsive history, resources, and order capabilities of a variety of brands. As a web facing company, 91% of the business is done digitally. Thus, it was important to have a platform that managed large amounts of content and products with security required for any business.
  • Great adaptability with a variety of POS/CRM systems.
  • Great open source community that supported questions, themes, and more.
  • Able to support and organize a large amount of content.
  • Easy to find and design modern content.
  • More information regarding platform updates. Recently moved to a 2.0 and there is much that needs to be transitioned.
  • Easier integration of customer order notification feature.
  • Simpler, reliable security integrations with CloudFlare.
  • Simpler importing for new products. A lot of back-end cleanup is required.
If you are supporting an e-commerce webpage, this is a great solution. For large amounts of content however, it is superfluous to use such a system. If you are using platforms that are trending, Magento does a great job of creating links to those if it isn't already possible. Great for retail businesses.
Bryan Bielefeldt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use (build manage and maintain) Magento websites for a range of industries and uses from B2C to B2B use cases, with clients ranging from small to enterprise level.
  • With Enterprise the page caching and speed is much better.
  • Plentiful e-commerce functionality of of the box. Being and e-comm platform it really covers all the standard use cases well.
  • The use of content blocks and includes in the content areas makes it easy to create global assets and modules.
  • The ability to create a page builder UI for marketing pages is non existent and for non technical users it is impossible.
  • The need for blogging/news and events is common and any/all modules for this type of content really cant compete with other platforms and usually require the installation of another platform to manage this content.
For custom theme development depending on the level of commerce the client does it doesn't always make since to suggest Magento due the the time needed for development. If the commerce volume is low we actually suggest a different platform with lower overhead for custom theme development. For clients that have a larger catalog and or more complex business rules we always suggest Magento.
Louisa Nicholson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I've used Magento both in my agency as well as with other agencies who have built and managed Magento stores for clients internationally. It easily addresses the need for e-commerce capability into a content management system for stores from small to large. It is very easy to use for clients to update and add information and [they] have been very happy with Magento.
  • Magento handles product data very well.
  • It's able to handle publishing content just as well as publishing products.
  • It handles a lot of complex store, coupon, and shipping rules for operations and fulfillment needs.
  • I would like to see updates be easier to do with less difficulty.
  • I would like to see more rules with coupons.
  • I would like to see complex rules around recurring payments.
Magento is definitely well suited for stores that want complete server and code control. It is less appropriate for smaller shops who do not want to control the hosting or server environment. It might also take a lot of work compared to other solutions to set up for a small shop. This is definitely for the medium to large shops.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Magento is used across our organisation as a B2B ordering site for our worldwide customer base. The ability to define language and currency per store view is a key advantage for us.
  • Being able to pull product data from our SAP system and upload to Magento with little reworking makes keeping catalogs up to date relatively easy.
  • It's really easy to customise Magento for our customers across different countries which is key during their purchase experience.
  • There is a huge range of add-ons - if Magento can't handle something out the box, there's bound to be an add-on ready and waiting.
  • It would be nice to see more in depth and accurate reporting.
Magento is great at handling multiple stores. Data can be shared across each store with a click making initial set up easy, but also allowing for personalisation and customisation to let each store look completely different.
Elizabeth Bottomley | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
I have used Magento on behalf of my clients to solve their e-commerce business needs - including selling, stock management, and communications. We use Magento as a build and CMS platform and train our clients to use it to manage their products and their shop front - I have used it with a range of clients across various industries and sizes of businesses and found it very scalable.
  • Ease of product management
  • Ease of reporting and range of reporting tools
  • Fast build time
  • Range of payment gateway options
  • Security support for older systems
Magento is well suited to businesses that want fast and adaptable e-commerce solutions - it is especially useful for smaller businesses where users manage a lot of their services in one space - CRM data, product data, stock information and logistics etc. However, it is less appropriate for businesses that need bespoke solutions and complex integrations.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use magento to manage a company website and its sales. I highly recommend magento for a new business, that wants to start professional selling through their websites and such. I can confirm that magento will make this process a lot easier for them. Only a certain department in our company has involvement with magento, which is more than enough to manage it and it is very easy to manage.
  • Website organization
  • Stock management
  • Very organized and categorized
  • Allows for very detailed and organized product page creation
  • Only limited things that can be changed or edited
  • Needs to have more options available
  • Have to be able to make connections with other market places easly
If you are a new business, I highly recommend Magento, but if you are a huge corporation I would recommend something more advanced.
Score 10 out of 10
Vetted Review
Verified User
We use Magento as a tool to reach our direct customers. We are able to integrate it with XIP and SAP. With Magento we are able to be more flexible.
  • User friendly interface. Very easy to start using Magento right out of the box.
  • Lots of useful free and paid extensions. Lots of free themes to differentiate your business.
  • Scalability. Magento can be used for a store of 10 products and 10,000 products.
  • Re-indexing can use some improvement. It still take a long time.
  • Some features such as one page checkout, no PO box shipping, or ability to edit a cart in admin view without creating a duplicate order should be standard by now.
  • Better fraud detection features would make it even stronger.
Great for a business that cannot afford a team to support their eCommerce initiative. Magento can be supported by a single person. Make sure to check the requirements to be able to run the application. And if you are not running your own servers, make sure to selecting a hosting platform that is well suited to run Magento.
Score 9 out of 10
Vetted Review
Verified User
We used Magento Go as we planned at some point to move to community but where our business was at the time we need it to be a quick and easy solution that we could easily port over at a later date. It was very easy to set up and install.
  • Lots of features that allow it to compete with the biggest platforms out there.
  • The marketplace usually has a few dozen suppliers of each non-standard feature you could want.
  • Lots of people know how to use Magento now
  • MagentoGo has been retired as of 2015 but we saw this coming and were already in the process of moving
  • Updates and 3rd party compatibility has always been a problem historically
  • Lot's of people will tell you that Magento is slow and a drain on server resources but I've seen some very quick examples so optimisation is key.
I'd always tell people that they will usually need to make some compromises when selecting an ecommerce platform but Magento does as much as any (and often more) than some of the largest platforms out there.
Score 9 out of 10
Vetted Review
Verified User
We currently use Magento Enterprise for three B2B ecommerce websites. The websites are managed by our ecommerce marketing department, and are updated and maintained by two in-house developers. We choose Magento because it offered an open source solution that could be customized to some unique business needs. We also liked the fact that is had a large user base, which means that there is a lot of resources available for users.
  • Open source allows for complete flexibility & customization
  • Large library of extensions provide an easy & inexpensive way to "plug & play" with additional features & functionality.
  • Due to the large user base, there are hundreds of forums where people discuss ideas & trouble shooting for Magento
  • Magento is slower than other comparable platforms, especially during checkout.
  • Technical support included in the Enterprise plan is generally slow to respond, and not very helpful.
  • Magento doesn't allow import/export of category data which means all edits have to be done manually.
  • Magento doesn't have a great CMS for content pages (Customer Service, Company Page, Other Resources). This type of content has to be loaded in HTML blocks in a library, and they the blocks have to each be assigned to the pages(categories) manually. The library is sorted by creation date, so it is a pain to scroll through a very long list to find/edit blocks. It would make a lot more sense if there were multiple HTML fields for each page (category) that could be used to populate content directly into the page.
Magento provides a lot of flexibility, but requires developers to make customizations. If a business is looking for a standard website, and needs little to no customization, a simpler platform may work better.
Score 9 out of 10
Vetted Review
Reseller
We are a professional services and systems implementation and integration firm. We assist our clients in leveraging Magento to its fullest potential. It enables merchants, manufacturers, and distributors to market their products and receive orders from online channels. For its price, it has some incredibly impressive features.
  • Multi-Site Implementation - Magento Enterprise has the ability to filter and manage content, customers, and products for multiple sites within one instance and admin panel. This gives online merchants a great deal of flexibility and functionality to target multiple markets with a relatively low cost of ownership
  • Customer Segmentation - Within Magento Enterprise's marketing engine there is a great deal of flexibility in the ability to slice and dice customers by their behaviors and purchase history
  • Flexibility and Extend-ability - Magento Enterprise implementation of the software and open source nature gives it a great deal of flexibility
  • Breadth of Features - Magento Enterprise has a incredibly wide range of features and, although the depth of the features themselves is not incredibly complex, Magento's flexibility allows for some pretty extensive customizations within its framework
  • Low Cost of Ownership - Magento Enterprise license is at a relatively low price-point given the number of features present in the system out of the box
  • Module Marketplace Quality - There are way too many malfunctioning and improperly implemented modules (both theme and Magento Functionality) on Magento's Marketplace
  • Company Immaturity - Magento, although owned by Ebay, is a bit immature as an organization. There has been a great deal of turnover since the acquisition and their ability to support their product, at times, has been suspect. (i.e. the 1.13 issues)
  • Partner Quality - This item is much, much, better than years passed, but Magento's explosive growth has spawned a great deal of professionals looking to simply capitalize on a hot market rather that provide a quality good or service. That being said, Magento has been working on improving this piece and there have definitely been some noticeable enhancements in this regard
Magento (either enterprise or community) is best suited for merchants who want a fully-featured and extendable eBusiness system. It is for individuals or organizations that require a complex system and is not for merchants who do not have the resources (either time or money) to support it. From dynamic marketing to order management to APIs for integration, it provides a feature set and flexibility that, for the price, is unmatched.
Christian Kern | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
As a web development agency which focuses on implementing resourceful, creative and reliable solutions for our clients' business needs, we are big fans of Magento. With a strong corporation backing development and tremendous growth as an eCommerce platform, Magento continues to improve and set new standards in terms of functionality and security. Magento comes out of the box with a wealth of functionality which fits most business needs. For most use cases a huge variety of third party modules exists to extend Magento beyond its native capabilities.
  • Easy integration with popular payment systems like Paypal (both companies are owned by eBay)
  • Powerful sales / promotion / pricing engine
  • Lots of features out of the box
  • Community edition which has most features of the enterprise edition is free
  • Trying to customize Magento functionality requires in-depth knowledge of the platform
  • Magento does not support more complex internal review processes / publishing workflows
  • Magento is more b2c focused, implementing b2b models can be challenging
  • Some features like gift registry or compare functionality are not very sophisticated
For most b2c scenarios from small to big size companies Magento is an affordable comprehensive and well-supported eCommerce platform. While most product types are handled, some customization might be required for specific cases.
March 28, 2014

Magento

Score 10 out of 10
Vetted Review
Verified User
We've implemented it for a number of business, primarily retailers. One organization we worked with had a call center gift basket business. We extended the tool to be the online ordering tool. Future releases were supposed to incorporate scripts and other call specific features. Only portions of the organization use the tool, in any case.
  • Very cost effective solution
  • Great functionality
  • Great business user tools
  • Lightweight OMS functionality
  • Scalability used to be a huge concern, but less so in 2014
  • Extensions are a great concept, but governance is needed to make it less trail and error
  • Not a ton of support for the software, but again, it is very cost effective you can't expect everything. Also, eBay should be helping soon too.
Org's selling anywhere from $0-20MM online should absolutely evaluate Magento. If the company falls into the $0-10MM portion of that range, Magento is clearly a front runner. Other tools/packages come into play from $10-20MM based on the organization's maturity, growth, online strategy, brand, etc. But Magento should absolutely have a seat at the table in that scenario too.
Score 10 out of 10
Vetted Review
Verified User
Magento is the ecommerce platform for our direct to consumer business via radioflyer.com. We sell children toys (wagons, scooters, trikes, and other ride-on toys). We also sell replacement parts. We sell about 500 items including the replacement parts. Internally, our customer service and marketing departments are the key users.
  • It's open source, very easy to extend capabilities and many extensions/add-on modules are available for a low cost.
  • Total cost of ownership is low compared to commercial off the shelf ecommerce packages.
  • Many useful out of the box features. Content administration is easy to learn for end users.
  • Cost can start to add up if you need to scale the environment horizontally. If you are on the enterprise version you need to license each vm/server in the load balanced environment.
  • Add to cart and proceed to checkout code could be optimized to increase response time when promotion codes are used.
  • HTML editor could be improved for non technical content writers.
Magento is well suited for B2C commerce. I feel it can easily meet 80% of most companies requirements for a B2C ecommerce site. Probably not the best choice for a large scale B2B implementation since there isn't support for contract and other specific B2B requirements.
February 28, 2013

Great e-commerce CMS

Score 10 out of 10
Vetted Review
Verified User
  • Ability to manage the look and feel easily.
  • Ability to manage products, and do do mass product updates, etc. For example, if we want to change the price of a particular line, we can open up a master product file containing all the product data for that line. We can then update a CDV file with the new pricing data and map the new prices correctly to the appropriate skus. This is a huge time saver.
  • Easy integrations with almost any third-party software product.
  • Nothing.
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