Adobe Commerce (Magento Commerce)

Adobe Commerce (Magento Commerce)

Score 7.8 out of 10
Adobe Commerce (Magento Commerce)


What is Adobe Commerce (Magento Commerce)?

Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager...
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Recent Reviews

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Popular Features

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  • Product catalog & listings (31)
  • Product management (32)
  • Visual customization (32)
  • CMS (31)

Reviewer Pros & Cons

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View all pricing

What is Adobe Commerce (Magento Commerce)?

Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Alternatives Pricing

What is Shopify?

Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.

What is Squarespace?

Squarespace is a CMS platform that allows users to create a DIY blog, eCommerce store, and/or portfolio (visual art or music). Some Squarespace website and shop templates are industry or use case-specific, such as menu builders for restaurant sites.

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Online Storefront

Features for creating an online storefront with a browse-able product catalog.

7.8Avg 7.8

Online Shopping Cart

Features that facilitate the collection of items so that customers can purchase them as a group.

7.1Avg 7.7

Online Payment System

Features related to processing online payment for eCommerce purchases.

9.2Avg 8.6

eCommerce Marketing

Features related to marketing for eCommerce websites

6.8Avg 7.7

eCommerce Business Management

Features related to business management and administration of eCommerce operations

8Avg 7.9
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Product Details

What is Adobe Commerce (Magento Commerce)?

Adobe Commerce (Magento Commerce) provides companies with a platform to manage, personalize, and optimize the commerce experience across every touch point and across the customer journey. ACC is built on Magento Commerce Pro and is integrated with Adobe Experience Manager.

It was originally developed as an open-source eCommerce content management solution by Varien, Inc. Varien was acquired by eBay in 2012. Magento Open Source (formerly Community Edition) is still available for developers and tech-savvy merchants. Adobe also offers small business and mid-enterprise level solutions that offer cloud services and integrations for business intelligence and order management tools.

Visitor data is used to segment customers and personalize the shopping experience with targeted promotions, suggestions and coupons. Sites generate SEO-friendly URLs, a Google site map, and customized meta tags to help products get discovered. Site-wide or segmented and targeted recommendations are generated from rule-based product-relations logic, to increase up-sells and cross-sells, and interactive features including "likes" and tweets allow visitors to broadcast their choices and create buzz around products.

The paid versions of Adobe Commerce are extensive and include product integrations such as business intelligence, order management, and an extensions marketplace.

Adobe Commerce (Magento Commerce) Competitors

Adobe Commerce (Magento Commerce) Technical Details

Deployment TypesOn-premise
Operating SystemsLinux
Mobile ApplicationNo

Frequently Asked Questions

KalioCommerce, PrestaShop, and Miva are common alternatives for Adobe Commerce (Magento Commerce).

Reviewers rate eCommerce security highest, with a score of 9.2.

The most common users of Adobe Commerce (Magento Commerce) are from Small Businesses (1-50 employees).
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(1-2 of 2)
Companies can't remove reviews or game the system. Here's why
Score 9 out of 10
Vetted Review
Verified User
We currently use Magento Enterprise for three B2B ecommerce websites. The websites are managed by our ecommerce marketing department, and are updated and maintained by two in-house developers. We choose Magento because it offered an open source solution that could be customized to some unique business needs. We also liked the fact that is had a large user base, which means that there is a lot of resources available for users.
  • Open source allows for complete flexibility & customization
  • Large library of extensions provide an easy & inexpensive way to "plug & play" with additional features & functionality.
  • Due to the large user base, there are hundreds of forums where people discuss ideas & trouble shooting for Magento
  • Magento is slower than other comparable platforms, especially during checkout.
  • Technical support included in the Enterprise plan is generally slow to respond, and not very helpful.
  • Magento doesn't allow import/export of category data which means all edits have to be done manually.
  • Magento doesn't have a great CMS for content pages (Customer Service, Company Page, Other Resources). This type of content has to be loaded in HTML blocks in a library, and they the blocks have to each be assigned to the pages(categories) manually. The library is sorted by creation date, so it is a pain to scroll through a very long list to find/edit blocks. It would make a lot more sense if there were multiple HTML fields for each page (category) that could be used to populate content directly into the page.
Magento provides a lot of flexibility, but requires developers to make customizations. If a business is looking for a standard website, and needs little to no customization, a simpler platform may work better.
  • Increase ecommerce conversion rate
  • Allowed us to customize functionality to meet specific business needs
  • Volusion,MarketLive,WordPress,NetSuite
Magento provides a full featured low cost, open source ecommerce platform with a lot of flexibility. The largest downside is slower website performance.
We've invested heavily in customizing Magento to meet our needs. Switching costs are too high. Overall Magneto has met our needs at a reasonable cost. After using Magento, we would not consider switching to any platform that was not open source.
Great value for an flexible, open source platform.
February 28, 2013

Great e-commerce CMS

Score 10 out of 10
Vetted Review
Verified User
  • Ability to manage the look and feel easily.
  • Ability to manage products, and do do mass product updates, etc. For example, if we want to change the price of a particular line, we can open up a master product file containing all the product data for that line. We can then update a CDV file with the new pricing data and map the new prices correctly to the appropriate skus. This is a huge time saver.
  • Easy integrations with almost any third-party software product.
  • Nothing.
  • The ability to integrate with multiple third-party products is a key factor here. We integrate with our bulk email product and our product review engine which eliminates much manual work and dramatically increases efficiency.
This is an easy-to-use product with a great feature set at the right price.
We have a team of product data entry people, a web ecommerce manager, and developers.
Two developers.
  • Allow configurable products (e.g. the ability to offer a specific item but with options, like color, available in a drop-down menu) as well as simple products with no options.
  • Easy CMS management system for data entry and landing pages.
  • Effective search engine optimization. When you create a product, the system creates a URL. Some CMS systems create meaningless URLs that are just strings of characters. Magento creates SEO-friendly URLs that contain the product name. For example, the URL format is of the format: store name/product name/sku. This is critically important for search engine optimization.
We switched from Volusion.
  • Implemented in-house
  • Online training
  • Self-taught
Yes. There is a lot of documentation and excellent written tutorials online that are free for Magento users. There are also multiple forums that are moderated and updated frequently.
We built quite a few customizations to reflect corporate identity. This was not difficult to do.
In order to configure customizations, some support was needed to help the developer.
The technical service was impeccable. They were on point and were very knowledgeable.
Magento offers lots of templates and themes to customize the look and feel of the store, and even optimize it for mobile phones. The have an extensive library of forms and templates.
  • Exact Target
  • Power Reviews. Review system it complied reviews from reviews from other reviews.
It was quite easy - particularly the integration with PowerReviews. we just had to comment out the code to indicate where the reviews go. They provide a code snippet to help with this and the entire integration to less than a day to complete. Integration with ExactTarget was a little more difficult as we had to set up automations and different feeds, but it was still relatively straightforward.
  • No.
Very easy. Magento offers 24-hour support, and they were very friendly and knowledgeable and readily available by phone or email.
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