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Mention

Mention

Overview

What is Mention?

Mention is a social media monitoring tool. Users can create alerts for their company name, product or competitors. The vendor aims to help companies get updated in real-time by tracking the most relevant mentions over the web and social web.…

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Recent Reviews

TrustRadius Insights

Mention is a versatile tool that serves various use cases across different departments. For the Marketing team, it is an essential tool …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Solo

$29.00

Cloud
per month

Starter

$99.00

Cloud
per month

Company

Custom

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://mention.com/fr/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

YouTube Videos Keyword Mentions Tracker in Python (Demo Showcase)

YouTube

OGP Awards 2016 - Regional Honorable Mention, Asia: Undral Gombodorj, DEMO Mongolia, Mongolia

YouTube

Demo Mondays #53 - Seller Metrix - Amazon Analytics Tool for Sellers

YouTube

Demo German with Omega

YouTube
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Product Details

What is Mention?

Mention is a social media monitoring tool. Users can create alerts for their company name, product or competitors. The vendor aims to help companies get updated in real-time by tracking the most relevant mentions over the web and social web. The vendor’s value proposition is that Mention enables companies to react, get statistics, and collaborate with their team, all on the go! According to the vendor, over 650,000 companies use Mention.

Mention Features

  • Supported: Social Measurement
  • Supported: Sentiment Scoring
  • Supported: Influencer Identification
  • Supported: Social Reporting
  • Supported: Web & Social Listening

Mention Screenshots

Screenshot of Mention FeedScreenshot of Sentiment AnalysisScreenshot of Insights CenterScreenshot of Custom ReportsScreenshot of Influencers DetectionScreenshot of Influencer ProfileScreenshot of iOS AppScreenshot of Android App

Mention Video

What is Mention

Mention Integrations

Mention Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported Languagesenglish, french, spanish

Frequently Asked Questions

Cision Communications Cloud, Meltwater, and Brandwatch are common alternatives for Mention.

Reviewers rate Ease of integration highest, with a score of 9.4.

The most common users of Mention are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(39)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Mention is a versatile tool that serves various use cases across different departments. For the Marketing team, it is an essential tool for monitoring social media mentions that are not explicitly tagged to their company, enabling them to keep track of potential issues and sales leads. Additionally, Mention is used for SEO link building, helping businesses find unlinked brand mentions and obtain valuable backlinks.

Customer Service teams also benefit from Mention as it helps them catch critical mentions of the brand across the internet, whether they are customer complaints lost in obscure forums or missed on social media feeds. This empowers them to address complaints promptly and engage with customers more effectively. Moreover, small business owners find Mention useful for social media marketing, as it allows them to gauge the interaction and quality of their social media content, improving content development and gaining insight into audience preferences.

Furthermore, Mention provides valuable data on click-through rates, effectiveness, reach, and organic reach of posted content. This information helps companies identify areas for improvement and enhance engagement in their content campaigns. The software also automates the tedious task of manually searching for business mentions on the web that are not linked back to the company's website. This saves time for the team while contributing to search engine rankings and increasing organic traffic through acquired links.

Moreover, Mention is employed by PR teams to track brand mentions in real-time across various platforms. This contributes to a company's PR strategy by allowing them to join conversations promptly and build relationships with thought leaders. It is also a cost-effective alternative to expensive social media monitoring solutions, offering 360-degree visibility into what people are saying about a brand.

Lastly, Mention proves invaluable to Customer Service departments as it enables fast notifications and prompt response to interactions with the brand on social media. By receiving email notifications of brand mentions on social media platforms like Twitter, Instagram, and Facebook, they can catch comments and questions that would otherwise be missed.

In conclusion, Mention serves a diverse range of use cases, from social media monitoring and SEO link building to customer service and PR strategies. Its capabilities empower businesses to stay informed about what people are saying about their brand on the internet, contribute to content development and engagement enhancement, and monitor interactions with customers in real-time.

Users commonly recommend the following:

  • Try the free plan: Many users suggest trying Mention's free plan before committing to a paid subscription. This allows businesses to get a feel for the tool and see if it meets their needs without any financial commitment.

  • Set up specific filters: Users recommend setting up specific filters in Mention to sift through content that is relevant to their business. By customizing the filters, businesses can ensure that they only receive notifications for mentions that matter to them.

  • Use in conjunction with other tools: Many users recommend using Mention in conjunction with other PR and marketing tools for a more comprehensive monitoring solution. By combining Mention with other tools, businesses can enhance their analytics and tracking capabilities.

Overall, users find Mention to be a valuable tool for tracking brand mentions on the web. It is often suggested to take advantage of its dashboards, add all social media accounts to maximize benefits, and use it to monitor brand mentions or key conversations. However, some users mention that it may not be suitable for businesses with a limited budget, so it is recommended to evaluate the cost-effectiveness based on individual needs.

Attribute Ratings

Reviews

(1-22 of 22)
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Mark Barrera | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Mention is being used primarily to monitor the web and social channels for any coverage of our brand. It helps us know who is talking about us so that we can join the conversation in real time. It is a crucial part of our PR strategy to be able to know the voice of our customers across the Internet and participate when relevant.
Mark Anderson | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Mention is a great tool for a Marketing department to catch critical mentions of your brand across the internet. However, it is also a great tool for Customer Service or whoever is managing your Social Media accounts. I found that Mention helped me most by finding customer complaints that were lost within strange forums, websites or even simply missed on our Facebook, Twitter, and Instagram feeds.
Kenny King | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Mention is being used to track business mentions for our company. It is mostly used to find remarks on the web that are not linked back to our website. This allows our company to contact websites mentioning our brand and asking them for a link. Mention automates the tedious task of manually searching for places where our company is being mentioned but not linked to, saving me and my team hours and hours of work. The links we acquire using Mention also help us improve dramatically in search engine rankings, increasing our organic traffic.
Maddy Osman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
The Blogsmith uses Mention to determine where the brand is being talked about online, especially unlinked mentions. It's useful for getting an alert when an interview goes live, finding people who are republishing my content without permission, and learning about article mentions I wouldn't otherwise know about.
November 20, 2019

Don't Mention It

Andy Abramson | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Incentivized
Mention has been an on again, off again service we have used either on behalf of the agency or agency clients. I thought after a year or so away that I would find the product more up to date but it feels like in the recent trial that the product hasn't changed that much after a hiatus from using it. In general Mention provides a nice way to capture social activity, but at the end of the day, I am finding, especially with Twitter, that the Twitter UI is faster for me to find what I'm looking for and to see how things are playing out with retweets, comments and more.
Tim Cigelske | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
I currently use Mention to monitor keywords in social media both for myself and the institution. It's used primarily by me, the director of integrated marketing. Using Mention I'm able to track multiple keywords plus combinations of keywords as they are used across social media platforms such as Twitter, Instagram and Facebook.
Sasha Jacobsen | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use it personally and relay the information to those in my department. We use it to track our activity on social and gauge our marketing efforts. On a personal level, it's easier than sorting through mentions in singular apps.
Josh Brown | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
At Softorino, we develop our own software solutions. And when we launch our software, we receive a wave of press related articles and mentions. It's not easy to monitor who and what was said about your brand or product online. We discovered Mention and use it as an online and social media monitoring tool. It helps us monitor what people say about our products online 24/7.

Whenever a news article mentions our apps or someone posts a review or comments online with our brand/app name – we receive a notification allowing us to react and share this information even further. Long story short, Mention keeps a finger on our pulse of "online presence. It became a strong tool to maintain and build relationships with thought-leaders online.

Score 8 out of 10
Vetted Review
Verified User
Incentivized
Mention is used by the marketing department as a social listening tool.

It solves a few business problems for us:
  • It lets us track what people say about our brand and our competitors on social media.
  • We can easily find people who talk about subjects of interest to us.
  • Mention ranks 'influencers' for those topics of interest. We then reach out to those influencers to share our content with them.
Aaron Treguboff | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Currently, Mention is being used only by the Marketing department and honestly, only by myself! I manage all the SEO and social media projects in the department and find that I'm generally the only person that uses Mention daily. I use Mention for two specific tasks. First, I use it all the time to monitor social mentions that do not explicitly tag our company. This helps me keep track of potential issues, sale leads, and more in one easy to monitor software. The second major task I use the software for is SEO link building. In particular, I use Mention to find unlinked brand mentions. Using Mention I have been able to find and obtain many backlinks for the company and occasionally, ask for our company name to be removed from a site we do not wish to be associated with. With my busy schedule, I honestly couldn't succeed in these tasks if I didn't have Mention!
Matthew Finneran | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I've used Mention since the early days and they've really come a long way. They're such a great alternative to the insanely expensive guys who do social media monitoring. The enterprise guys will charge 6 figures (at least) and they certainly give a lot, but Mention is a lightweight solution that has pricing listed on their site and will really get you where you need to go if you're trying to monitor your own and competitor social channels and mentions.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Just like it sounds, mention helps us keep track of mentions in social media and blog posts. Whenever someone tweets a post of ours or links to un in a blog post, we get those notifications delivered to our inbox. It's used by our marketing and it helps us keep track of PR
Heidi Butkus | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use Mention to monitor mentions of my company on social media. We are a small company, so I am the only one that uses it. I get daily emails that show our top mentions of the day with links to each of them. I can also go to the Mention website and see ALL of the mentions, rather than just the top few. I often find Tweets, Instagram, and Facebook posts that mention my company, HeidiSongs.com, where I sell educational music and video collections for young children. I am then able to repost these and thank the poster! Occasionally, I have found some complaints that I have been able to handle immediately, so that I can do some instant damage control to protect my brand online. I find this to be an invaluable tool, and I only have used the free service!
I have recommended Mention to many of my friends that are in business, and they have ALL started using it- and love it! Mention is one of the best kept secrets for the small business owner on that uses social media marketing!
Stephen Thomas | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
An Invaluable Tool Long Overdue For Small Businesses

Mention is used to gauge the interaction and quality of our social media content. We use the data to improve our content and gain insight into what our audience likes or dislikes. Seeing the click-through rate of our material helps with developing exciting content our followers will more likely be interested in reading. It also helps to know the effectiveness and reach our content gets once posted and the organic reach of older material. The data acquired when using mentions has proven to be an asset to our company. The features provided help us get an idea of what improvements are needed or may improve the engagement of our posts and impression on our audience. Without some of the features available, we would be spending countless dollars trying to keep track of all the details of running content campaigns. Having a small company on a limited budget, it helps to have mentioned as a tool that replaces the lack of employee power.
Sarah Nelson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We actively use Mention to track how people across social media are interacting with our brand. Mention allows me to see when others have shared one of our articles or social media posts, as well as any tags or mentions of our brand online. While it is only within my Customer Service department that we use Mention, it is extremely useful for receiving fast notifications of mentions of our brand. That way we can choose to interact socially when it's happening or nip any complaints in the bud before they can impact too many people.
Zee Gimon | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Mention within our marketing department. We have started when the company was very young and we wanted to know who and where mentioned us (without constantly Googling the brand's name). By now, we've grown and got our SEO specialist who monitors the mentions and links to us as well, but Mention is still a useful thing.
Lauren FitzHugh | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Mention to track real-time mentions of our company, products, and competitors. Our marketing team and company has access to Mention data through a Zapier integration to a Clack channel. We are a lean team, so this gives us the ability to all take ownership of our brand without additional effort. Mention is a great way to gain 360-degree visibility into what's being said about your brand.
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