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MessageGears

MessageGears

Overview

What is MessageGears?

MessageGears is a hybrid email marketing service built around deliverability, actionable customer data, and audience segmentation and targeting.

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Recent Reviews
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Reviewer Pros & Cons

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Verified User
Manager in Marketing
Insurance Company, 1001-5000 employees
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Pricing

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MessageGears

MessageGears

N/A
Unavailable

What is MessageGears?

MessageGears is a hybrid email marketing service built around deliverability, actionable customer data, and audience segmentation and targeting.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is MessageGears?

MessageGears Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(7)

Attribute Ratings

Reviews

(1-1 of 1)
Companies can't remove reviews or game the system. Here's why
January 13, 2021

Flexible, Inexpensive Email Solution

Verified User
Manager in Marketing
Marketing & Advertising Company, 51-200 employees
Score 6 out of 10
Vetted Review
Verified User
Incentivized
Use Cases and Deployment Scope
MessageGears is used by our marketing department (4 out of 7 team members use it daily). Our emails are coded in html, loaded up into MessageGears as content, and then blasted as campaigns. We also deploy triggered messages. We've built a custom connection with MessageGears to talk to our large database.
Pros and Cons
  • Solid customer service
  • Inexpensive solution
  • Flexibility in setup
  • Due to our custom connection, we miss out on some features
  • Our organization codes in HTML versus drag and drop editor
  • Education on new enhancements
Likelihood to Recommend
MessageGears can be a solid, inexpensive email solution and you can be able to send millions of emails per year. In 2020, we delivered over 235 million emails at a fraction of what that would cost with any other email service provider. We worked with MessageGears on a custom solution with our database.
Return on Investment
  • Very High ROAS
  • Inexpensive CPMs
  • Always a top performing marketing channel
MessageGears Feature Ratings
Email & Online Marketing (9)
35.55555555555556%
3.6
WYSIWYG email editor
N/A
N/A
Dynamic content
20%
2.0
Ability to test dynamic content
20%
2.0
Landing pages
N/A
N/A
A/B testing
60%
6.0
Mobile optimization
80%
8.0
Email deliverability reporting
80%
8.0
List management
50%
5.0
Triggered drip sequences
10%
1.0
Reporting & Analytics (3)
30%
3.0
Dashboards
30%
3.0
Standard reports
30%
3.0
Custom reports
30%
3.0
Pre-Send Testing (8)
51.25%
5.1
URL Validation
N/A
N/A
Link Tracking
80%
8.0
Image Validation
70%
7.0
Inbox Display
70%
7.0
Email Accessibility Tools
N/A
N/A
Spelling and Grammar Check
60%
6.0
Spam Testing
60%
6.0
Email Previews
70%
7.0
Alternatives Considered
Bronto is a much better email service provider, though our choice to use MessageGears is based on our unique database situation, our partnership with them, and our deal structure. The automation and functionality within Bronto is superior, but it also comes with a hefty price tag; MessageGears provides the scale we need.
Other Software Used
Usability
6
Our situation is unique so I believe we are working on a semi-outdated UI which needs a tune up / version upgrade. Similarly, our custom connection means that we do not have access to the full feature set so I've never experienced MessageGears' best functionality.
Support Rating
8
MessageGears support is always quick to respond when we have an issue, which is rare. Gail has been our main rep and she has been great. We don't have many issues so luckily, we don't need to lean on their customer support team much. That said, it would be beneficial to hear from upper management more.
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