Ease of use
I think Monetate is very useful for testing. No issues with the system. Clear and easy to use with support and manuals
MonetateFormerly Kibo Personalization, powered by Monetate & Certona
Overview
What is Monetate?
Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate…
Recent Reviews
Awards
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Reviewer Pros & Cons
Pricing
N/A
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What is Monetate?
Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in…
Entry-level set up fee?
- Setup fee optional
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Monetate?
Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.
Monetate is open, and designed to work across the user's marketing stack. It is real-time too, with machine learning capabilities to help deliver 1-to-1 personalization, through to testing & experimentation, and product recommendations at scale.
In October 2019 Monetate and Certona personalization technologies were acquired by Kibo Software. Kibo Personalization included capabilites from these solutions. Monetate was spun off from Kibo in October of 2022.
Monetate Features
- Supported: Testing
- Supported: Segmentation
- Supported: Machine Learning
- Supported: Data Integration
- Supported: APIs
Monetate Video
Monetate Integrations
- Google Analytics
- Adobe Analytics
- Intershop Commerce Suite
- Tealium AudienceStream now Customer Data Hub
- HCL Commerce Cloud
- SAP Commerce Cloud
- Oracle DMP
- now part of Oracle CX Marketing
- Magento Commerce Cloud (formerly Magento)
- Web Analytics Platforms
- Demandware
- Neustar Identity Data Management Platform (IDMP
- PlatformOne)
Monetate Competitors
Monetate Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Languages | English |
Frequently Asked Questions
Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.
Adobe Target, Optimizely Web Experimentation, and HiConversion are common alternatives for Monetate.
Reviewers rate Implementation Rating highest, with a score of 9.1.
The most common users of Monetate are from Mid-sized Companies (51-1,000 employees).
Comparisons
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Reviews and Ratings
(159)Attribute Ratings
- 8.2Likelihood to Renew
- 10Availability
- 10Performance
- 6.3Usability
- 8Support Rating
- 10In-Person Training
- 9.1Implementation Rating
- 7Vendor post-sale
- 8.8Monetate Testing
- 8.4Monetate Segmentation & Experience Testing
- 6.6Monetate Machine Learning Capabilities
- 8.6Monetate Analytics & Reporting
- 6.9Monetate Data Integrations
- 7.4Monetate Marketing Goals
- 8.2Monetate Ease of Use
- 7.8Monetate Customer Success
- 7.9Monetate Customer Support
Reviews
(1-25 of 29)Companies can't remove reviews or game the system. Here's why
December 30, 2021
The Right Tool, for the Right Job, at the Right Time.
At the time of selection, it was the best tool to fit our business needs. The day-to-day users were able to create some experiences on their own and did not require much oversight. We also had developer support built into our contract along with internal developer support so most experiences were achievable. We believed it was as good and in some ways better than the other comparable tools on the market.
December 21, 2021
Very Mature and Built out Product Recommendations
Kibos system makes personalization and targeting a lot easier to do.
November 10, 2021
Monetate Review from Director of E-Commerce
Score 10 out of 10
Vetted Review
Verified User
October 31, 2021
Fantastic testing and optimization solution
The key differentiator at the time was that Monetate provided strategic resources that the other solutions did not around roadmap planning, development, and QA.
The platform evolves as the industry evolves which means it is able to grow with your brand. Upgrades are automatic which means you won't go through hard work in order to use the latest capabilities.
- sli systems and Monetate
Certona offered better pricing, a stronger data-based experience and algorithm-derived solution, and a better account management experience (based on customer feedback). Although the interface/portal for some of the other competitors was a little more user-friendly, we ultimately decided that it was worth compromising slightly on that aspect to get a product that was more robust overall.
December 23, 2015
Simple to use, Simple to see results!
Score 10 out of 10
Vetted Review
Verified User
We did look at some competitors and found that Monetate allowed use to build more of the actions ourselves. The builders that Monetate offer are very easy to follow and understand and you don't need to be an expert coder nor do you have to rely on the vendor to build all actions for you.
September 23, 2015
Monetate - We Love It!!!
Score 10 out of 10
Vetted Review
Verified User
September 15, 2015
An Essential Part of our Team
Score 10 out of 10
Vetted Review
Verified User
September 09, 2015
Monetate is Great!
Score 10 out of 10
Vetted Review
Verified User
- Optimizely and Maximizer
The feature set of Monetate was more robust than Optimizely and analytics were more reliable. Pricing and feature set were pretty close to Maximizer, but the interface in Monetate was more intuitive.
September 04, 2015
Great Tool
Score 10 out of 10
Vetted Review
Verified User
N/A
This is my first time using a tool like this so I cannot compare however I don't see any need to try anything else. The team is helpful, the tool works and they resolve any concerns or issues when they do come up.
This is my first time using a tool like this so I cannot compare however I don't see any need to try anything else. The team is helpful, the tool works and they resolve any concerns or issues when they do come up.
September 01, 2015
Why we selected Monetate as our testing and targeting vendor.
Score 10 out of 10
Vetted Review
Verified User
The simplicity, performance, reliability, cost and customer service of Monetate are all superior to Adobe in my opinion.
Score 10 out of 10
Vetted Review
Verified User
July 08, 2015
Monetate delivers personalized experiences to your customers, across channels and devices.
Score 10 out of 10
Vetted Review
Verified User
Flexibility in building campaigns, interface and support services.
Score 9 out of 10
Vetted Review
Verified User
March 22, 2015
Great tool!
Score 10 out of 10
Vetted Review
Verified User
Monetate's user interface is more user friendly.
February 25, 2015
Smarter Marketing with Monetate
Score 9 out of 10
Vetted Review
Verified User
The Monetate sales team was very well versed in their product. Implementation was slightly different and there was less reliance on our technical team for initial implementation and ongoing maintenance.
February 04, 2015
Cream of the Crop Testing and Merchandising Tool
Score 10 out of 10
Vetted Review
Verified User
Monetate offered the greatest feature set at a great price. I was also very impressed with their drive to develop an amazing suite of tools.
January 25, 2015
Gotta get Monetate!
Score 10 out of 10
Vetted Review
Verified User
Monetate is the first tool of its kind that I have used.
December 23, 2014
The number 1 Tool to boost your business in an ecommerce world.
Score 10 out of 10
Vetted Review
Verified User
I've not used any alternatives and I don't think I would ever need to now.
December 09, 2014
Monetate a Valuable Partner
Score 9 out of 10
Vetted Review
Verified User
While Optimizely has a number of useful features, Monetate had a much broader portfolio and greater ease of use. We also found that the Monetate team was very responsive and easy to work with on projects.
December 09, 2014
Great Tool, Great Team, Awesome Results!
Score 10 out of 10
Vetted Review
Verified User
Monetate was the most robust solution available to us when we signed up and continues to be an industry leader in the testing & optimization space.
December 05, 2014
Powerful Tool for Any Website
Score 9 out of 10
Vetted Review
Verified User
I haven't had a chance to use any other tool similar to Monetate
December 04, 2014
Great Solution for Marketers and Experience Optimizers
Score 8 out of 10
Vetted Review
Verified User
Monetate is quite a bit farther ahead than Adobe Test & Target as far as usability goes, but Adobe has better reporting and is a better "power-user" tool. Optimizely had a fantastic system for A/B testing, but no merchandising solutions.
November 11, 2014
A/B Testing Champion
Score 8 out of 10
Vetted Review
Verified User
I haven't used any other products with a similar capability.